TOWIE sparks 111% increase in travel searches after first Ibiza spin-off show premieres

Hotels.com reports a surge in interest for island overnight following show Reality show has previously influenced a rise in holidays to Marbella Party season on the Spanish island ended over a week ago

By Andrea Magrath for MailOnline

Published: 05:54 EST, 10 October 2014 | Updated: 10:02 EST, 10 October 2014

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Ibiza holidaymakers can expect to see an increase in fake tans and hair extensions on the beach next summer.

Following this week's premiere of TOWIE spin-off The Only Way Is Ibiza, web searches for the Balearic island increased by 111 per cent, Hotels.com reports.

Fans of the Essex-based show hoping to holiday like their onscreen heroes flooded the website, which saw a sudden surge in interest for accommodation in Ibiza, despite the summer party season ending a week ago.

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TOWIE sparks 111% increase in travel searches after first Ibiza spin-off show premieres

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