Archive for April, 2017

Why a Home Based Internet Marketing Business Is Worth Trying For – JOSIC – Digital Intelligence

Home based internet marketing business is one of the most popular alternative money making opportunity right now. A lot of people are so eager and excited to start their own internet marketing home based business without any idea about how the system goes on. This is the main reason why major of people who gave it a shot failed to make money working with online business. Starting a home based business is not as easy as we are thinking, we have to familiarize ourselves for every aspect relating internet home based business.

At first we have to learn some basics about internet marketing. It includes from choosing a domain name and purchasing a web hosting and configuring your domain name to your web server up to uploading your files into the server. It is much advantageous for aspiring individual who choose to have an internet based business if he will be able to learn some of the basics on creating a websites, it is so beneficial that you do not have to pay or ask for a friends assistance for Some small changes in your website, please do not be overwhelmed as every thing about internet marketing is learnable.

Secondly, to establish a successful internet home based business, we have to learn the different strategies to invite traffic to our website. It is very important, because the success of our home based internet marketing business will depend on the amount of traffic that we can be able to generate.

In my own opinion, home based internet marketing business is worth trying for as it has unlimited income and residual income opportunities for a lot of people that choose to work online. There are thousands of them that makes real money working online but majority of people who try to work online failed. The data shows that 95% of people failed with this business, but do not be weakened by the data because success with home based internet marketing business is achievable through hard work and continuing searching for the method that will fit for your business.

Source by Daisy Rockwell

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Why a Home Based Internet Marketing Business Is Worth Trying For - JOSIC - Digital Intelligence

The Most Important Internet Marketing Tip – JOSIC – Digital Intelligence

Who would've thought just 10 years ago that the Internet would grow into the massive beast that it is today, reaching into almost every corner of society the world over? It has continued to influence society in ways we do not even understand yet, but one thing's for sure

It's a great way to make a lot of money, fairly quickly!

In this article today I want to talk about what I consider the most important Internet marketing Tip for anyone who's just getting started with Internet marketing in any capacity.

I've been making my total living online for nearly 15 years. When I first got started the Internet was very new and it was very very difficult to find any kind of information on Internet marketing. There really was not such a thing AS Internet marketing when I first got started; We were really just making it up as we went along.

The exact opposite is the case today. There is so much information out there on how to get started in Internet marketing and how to be successful with it that many people who are just getting started often find it very difficult to wade through all that information. They get overloaded and do not know where to start.

Before you know it, a year has gone by and they still are not really making any money because they're still reading forum postings and e-books telling them how to do it!

I'd like to cut through all of that nonsense today and give you one thing to focus on, and one thing only. The most important thing in Internet marketing are your e-mail lists.

I'll say that again because it's very important the most important thing in Internet marketing is your e-mail list. If you build a high quality list, you can market to that list over and over for years to come, making substantial buckets of money in the process.

Just about every guru out there will tell you that you need a list or that "The money is in the list" but none of them put the amount of emphasis on it that I feel it requires. It should not be just an item on your list to check off, it should be the most important part of your entire marketing strategy.

When it comes to e-mail marketing, the most important thing is quality, not quantity. A list of 500 subscribers that are highly targeted and very interested in your specific area is much more important and valuable than a list of 50,000 people who are not really interested all that much.

So the first year or two online you should spend most of your time building a quality e-mail list and growing that list through constant contact, giving them valuable free information and building trust so that they do not automatically delete your e-mails as Soon as you send them. If you only focus on one thing, make sure it is e-mail marketing.

Source by JP Morton

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The Most Important Internet Marketing Tip - JOSIC - Digital Intelligence

2017 Tactics for Local Social Marketing [Infographic] – Business 2 Community

Social marketing makes sense for digital businesses, right? Theyre online-based, so of course their marketing would be digital.

Well kind of.

There are many web-based businesses that have had incredible success with traditional print/outdoor/TV/mail marketing efforts.

And there are many local brick-and-mortar businesses that have enjoyed explosive growth through digital marketing.

When it comes down to which avenue you choose (or which combination, more likely), the type of business you are has little to do with it.

So, when I hear brick-and-mortar businesses say social marketing hasnt worked for them in the past or that theyre too late to the game I say, no way. Social marketing can and does work for local brick-and-mortar businesses. Weve seen it work at BuzzPlant with countless local businesses in Franklin, TN, from restaurants and coffee shops to retail and event spaces.

Why not you?

Webcast, May 4th: The Death of Email Marketing and How to Avoid It

Today Im excited to share with you five local social marketing tactics, which are based on 2,139 survey responses and 75,000 data points accumulated by Brandmuscle. Were going to hit some of the highlights below. You can find the full infographic at the bottom of this post.

Local marketers tend to use

and those who pay to advertise generate more leads. 29% of survey respondents said their paid social ads generated leads, while only 13% said their paid social ads did not.

While nearly three in four businesses had claimed their Facebook Page, only one in four paid to advertise on Facebook. Simply being there is not enough. If you want to get results, you are almost always going to have to pay whether thats a campaign for generating impressions or an action-based campaign (email sign-ups, website visits, bookings, etc.). And thats not a bad thing; it means youre in control of what happens with your strategy!

Hosting a local event is said to be the most effective marketing tactic (and the hardest tactic to implement). But if it were easy, everybody would be doing it, right?

92% of local businesses believe they will increase or maintain local event spending in 2017. Dont miss the opportunity to amplify your local event through social media and after-event content.

Lastly, no matter what your local marketing plan consists of just start by making a plan! Only one in three survey respondents said they had a plan! Of course theyre not getting the results they want when theres no course of action or measureable objectives!

Bob Hutchins (Franklin, TN) runs Buzzplant (www.buzzplant.com), A 12+ year old Internet marketing agency targeting the faith/family market. His team was an integral part of the online campaign for Mel Gibson's The Passion of the Christ, The Chronicles of Narnia, Soul Surfer, and many other movies, books, music releases, and Viewfullprofile

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2017 Tactics for Local Social Marketing [Infographic] - Business 2 Community

The Cold, Hard Truth About Social Media Marketing – Business 2 Community

Reality bites and sometimes what we picture in our head doesnt always play out in real life.

At this point most businesses know that Social Media Marketing and Advertising are crucial for growth and success. However, some businesses still have some misconceptions about how Social Media works versus the reality.

Here are 5 cold, hard truths all businesses need to understand.

The truth here is that Social Media is not a magic bullet, success doesnt typically happen overnight. Social Media Marketing and Advertising are a vehicle to get your business and its products/services in front of as many people as possible and as often as possible so your business will have success, but it will take time and a serious commitment.

Just because it isnt going to work overnight doesnt mean it wont work. Implementing a consistent and aggressive marketing and advertising campaign will generate Social Sales Success in the long-run.

Nearly 70% of all online adults, of all age groups and demographics, are using Social Media. Over 90% of Millennials are using Social Media (in case you havent been paying attention, Millennials are the new consumers!)

No matter your industry or location, it is a safe bet your customers ARE using Social Media. If you arent reaching them through Social Media it is likely your competitors are taking advantage of the fact you arent there.

Get your business on Social Media. Use the sites that make sense for your industry. Each Social Site has a somewhat specific demographic, and Facebook is a pretty safe bet. Most online adults primarily use Facebook. The bottom-line is you need to be where your customers are, and your customers are on Social Media.

If you have tried Social Media Marketing in the past, posting here and there throughout the past few years, or you ran ads on Facebook without any results this does not mean it doesnt work.

Webcast, May 4th: The Death of Email Marketing and How to Avoid It

Social Media Marketing and Advertising has changed so much in the past few years that what you tried a year or two ago is likely not an issue today.

Or, perhaps you had your assistant or intern give Social Marketing a try, they are young and hip and have been using Social Media nearly all their lives and it still didnt work.

If you did not have a formal strategy with a consistent and professionally run Social Media Campaign it is no surprise it did not work.

Hire someone who knows what they are doing. A professional Social Media Marketer will know the ins and outs of the platforms and how to use them to your business advantage.

Keep your campaign running consistently, dont start, and stop, dont abandon your efforts, and dont think that your college intern knows how to seriously market your business because they have been using Instagram since they were 12.

There are Social Media Marketing firms that will guarantee that you will make back 3 times or 4 times or 50% what you spend, they will sell you on the idea that your ads will do nothing but generate revenue. While this can happen (and does happen) it is not the only reason to use Social Media, and generating revenue comes from several other places than just running an ad.

We understand the importance of revenue and sustaining your business, we get ROI, but sometimes that return is not immediately monetary. Additionally, if you are trying to use Social Media to just generate direct revenue and ignore its other benefits you are missing the entire point of Social Media.

Understand that the return on your investment of monthly Social Media Marketing and Advertising is not just direct revenue. Social Media helps your business improve Search Rank on the internet and optimizes your entire business and assisting with your SEO efforts. It creates branding and recognition, develops your online visibility, provides word-of-mouth referrals, and creates warm (sometimes hot) leads and, finally, when combining all of this together it will assist in generating revenue.

Traditional Marketing efforts cost a lot for what you get in return. Spending thousands of dollars a year to get in front of people once a month or quarter is not a wise investment or good use of your money. If you are still running ads in the phone book, sending out coupon mailers or mailing postcards and you arent getting any response it is time to rethink your marketing efforts. If you are getting responses, but not establishing quality leads it is time to rethink your budget.

It typically takes 7 touches to get a response. You need to showcase your business to your audience as many times as possible. The more people get to know your business the more likely they are to call when they need you. Its time to put Social Media first and use Traditional Marketing as an adjunct to your online efforts. Furthermore, dont let your competitors overshadow your business. Get out there and be where your competitors and your customers are, its a wise use of your money.

Laura Donovan is the President of The Word Pro, a national digital marketing company. She is a graduate of North Central College with a degree in Organizational Communications, a discipline that has proved valuable in her Social Media endeavors. Laura been managing Facebook, Google+ and Twitter pages for small and Viewfullprofile

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The Cold, Hard Truth About Social Media Marketing - Business 2 Community

NYU professor defends censorship and ‘snowflakes’ amid lecture … – Washington Examiner

With the controversies over campus lectures coming to a head this spring, academic liberals are finally beginning to vocalize their substantive defenses of censorship.

In the New Republic, a Colby College professor argued that keeping conservative speakers off campus is necessary to the process of curating knowledge of value for impressionable students. On Monday, New York University Vice Provost Ulrich Baer defended so-called "snowflakes" in the pages of the New York Times, dramatically thanking them for "keeping watch over the soul of our republic."

"The idea of freedom of speech does not mean a blanket permission to say anything anybody thinks," Baer wrote. "It means balancing the inherent value of a given view with the obligation to ensure that other members of a given community can participate in discourse as fully recognized members of that community."

Baer uses the example of transgender rights to claim "the parameters of public speech must be continually redrawn to accommodate those who previously had no standing."

In fact, the opposite is true.

When I was in school, progressive students attempted to shut down my Young Americans for Freedom chapter because we opposed mandatory sensitivity training on transgender pronouns. We objected primarily to the idea of mandating political training, not the use of pronouns. But because we exercised our right to speak out, our campus engaged in a productive conversation about the merits of "mandatory sensitivity training," which is a reasonable discussion on the proper roles of university authorities. All participants emerged from the experience enriched by its lessons.

Baer would have that conversation stifled for preventing transgender people from being "recognized as fully human," despite both sides' emphatic efforts to speak with the utmost respect and compassion for members of that community.

But no matter how many times conservatives make those efforts, progressives obsess over every syllable we utter to argue that we are denying the humanity of any given marginalized community. There is nothing we can do short of agreeing with the Left to satisfy their standards. Even if our group on campus had objected to the use of transgender pronouns, is it not possible to argue that point, or, say, argue against Black Lives Matter, without denying people their humanity? If any new idea is automatically immune from rigorous debate simply because the opposition is deemed harmful to people, where does that standard lead us?

Consequently, serious discussion has become impossible on campuses. When mainstream conservative thought is equated with white supremacy or hate speech, only one side is afforded the right to express itself.

Like the Colby professor, Baer also argues that students no longer need to hear from campus speakers to be exposed to dissenting opinions because they enjoy access to the internet. It's true that any student on a campus where Charles Murray or Ann Coulter has been banned is able to watch another lecture on YouTube or pick up their books. But that's not what happens. At campus lectures, interested students who both agree and disagree often bring less interested friends to the event who would never otherwise seek out the information.

The lectures broach new ideas that would never otherwise find an audience in the classrooms of most liberal professors. And they give students the opportunity to engage directly with those speakers, allowing them to ask questions about issues specific to their campus or their personal lives. It is not something that can be replicated.

When I hosted a lecture by a prominent conservative on my campus, a liberal student stepped up to the microphone during a question and answer session to challenge the speaker on religious liberty. The speaker's answer, measured and calm, left the student speechless. She eventually retreated from the microphone after tilting her head and saying, "I guess I never thought of it in that way before."

That is the value of a campus lecture.

Professors do not give voice to alternative viewpoints, often presenting their perspectives as unimpeachable fact, thereby discouraging young people from even thinking to investigate the issues further. As a consequence, students graduate with worldviews that have never been subject to constructive criticism.

"It has been regrettably easy for commentators to create a simple dichotomy between a younger generation's oversensitivity and free speech as an absolute good that leads to the truth," Baer contended.

To some extent, I have to agree. For instance, I'm glad Baer published this op-ed because conservatives (understandably) have developed a reflex to issue outrage and mockery over the actions of "snowflakes" without understanding how the material professors like Baer teach in the classroom informs their behavior.

The crux of Baer's argument, however, is that these "snowflakes" are not oversensitive they are reasonably sensitive. He argues that if a speaker denies a marginalized community their humanity per the judgment of those privileged enough to hold power on college campuses (liberals) they are rightfully silenced. But it is doubtful that if a conservative student objected to a liberal speaker on the basis that their message is psychologically harmful to the humanity of, for instance, people of faith, they would be taken seriously.

This strikes me as similar to feminists' complaints about relinquishing power over women's rights to the "patriarchy." How can institutions dominated by one group who cannot understand another be trusted to protect it?

The problem with imposing qualifications on free speech, especially in higher education, is that they inevitably require the liberal academic bureaucracy to make judgments on what constitutes reasonable insight.

That will never ensure academia provides students with the balanced and challenging educations they are paying tens of thousands of dollars to receive.

The best answer to these questions is always to facilitate more speech, not less.

Emily Jashinskyis a commentary writer for the Washington Examiner.

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NYU professor defends censorship and 'snowflakes' amid lecture ... - Washington Examiner