Mediaboss Marketing

PR and communications specialists, Wild PR, has been appointed by two new clients, continuing to strengthen its client roster in 2022.

The agency has been chosen by Wakefield-based software development company, Propel Tech. It will be offering a range of services to this new client, including traditional and digital PR as well as social media content creation and community management.

The appointment comes as a result of the organisations rebrand, which was undertaken by Think Collectiv in March 2022.

Wild PR has also been appointed by Manchester-based waste management expert, Envirovue, to support with brand awareness and partnership engagement.

Based in Huddersfield, and founded in 2014, Wild PR works with clients in the travel, health, property, manufacturing and professional services sectors.

Daniel Redfern, director of Envirovue, said: We wanted an agency that could not only deliver on objectives and drive our PR forward, but who could be a good culture fit for our business too. Wild PR fits the bill perfectly.

We spoke to a few agencies in the search for someone to support our brand awareness and partnership engagement, but Wild stood out as really putting in the groundwork when pitching to us and came with tangible ideas instead of something generic.

Andy Brown, managing director at Propel, said: Following our rebrand, we knew we needed to partner with someone who could help us accelerate our brand awareness and get in front of our target market.

We were impressed with Wild PRs insight and data-driven approach, and we are looking forward to working together and achieving our business objectives.

Katrina Cliffe, managing director of Wild PR, added: So far in 2022, weve welcomed over ten new clients to our roster across a range of sectors and were delighted to continue adding to this list with Envirovue and Propel Tech.

We have big goals for where wed like to take our business in the future and we love playing an active part in our clients ambitions and helping them to achieve their business goals.

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Barnsley & Rotherham Chamber of Commerce has welcomed marketing agency, Objective, as the latest Chamber Patron.

The B2B marketing specialist is known for its collaborative partnerships with its clients to launch new brands, target new markets, and most importantly, drive sales growth.

It is hoped that this new patronage with Barnsley & Rotherham Chamber will open fresh opportunities within the membership, allowing members to connect with the marketing agency.

Objective managing director, Dan Broadbent, said: As the leading B2B creative marketing agency in the region we are pleased to be awarded Patron Status by Barnsley & Rotherham Chamber of Commerce.

Our award-winning team has worked in partnership with both the Chamber and member businesses for many years.

We look forward to successfully delivering B2B marketing services on behalf of Chamber members as we collectively work to support fantastic businesses in our region.

Barnsley & Rotherham Chamber head of commercial & partnerships, Shane Young, said: It is fantastic to see such an ambitious South Yorkshire business join as our latest Patron member.

Objective already has established long-standing partnerships in the region, through its unique B2B Marketing offering, which has led to outstanding results and rapid growth of the agency over recent years.

We all look forward to a long-lasting and productive relationship with Objective.

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Connected agency group, idhl, has welcomed 14 new starters to its biggest ever graduate training programme, which will be run from its Harrogate, Leeds and Manchester offices.

The 12-month specialist digital development programme for graduates was originally launched in February 2021 in the Paid Media team, with the goal of attracting new talent and investing in the training and development of entry level candidates.

However, it has been so successful that it has now been opened up to include other areas of the business.

This years graduates will undergo training and get first-hand agency experience in other digital marketing service specialisms such as Technical SEO, Copywriting and Digital PR as well as Web Development and Design.

They will also each have a dedicated and experienced mentor for day-to-day queries, be involved in regular structured development sessions, gain relevant certifications and accreditations, and have the chance for progression into a permanent role upon completion of the programme.

Graduate training manager, Giacomo Palmieri, who launched and ran the initial programme in the Paid Media team alongside idhl head of operations, Sophie Dalglish, said: I am proud to see this graduate scheme grow, with our successes and learnings in Paid laying solid foundation for the wider teams.

When we started this programme, we had just one graduate candidate in place at a time, but this year well have four people in Paid Media alone, and a further 10 across other areas of the business. Its so great to see.

Our six alumni have become key to the day-to-day running of our team, and one has recently been promoted to senior executive.

Ben Turner, people director of idhl, added: This is the first year that the idhl group has delivered a graduate programme of this scale.

It is important to us that we invest in our future workforce to support not only our growth, but the development of the next generation of digital marketing enthusiasts.

The 14 graduates started their idhl group journey in late July, coming together initially for a three-day immersion and team-building event at The Queens Hotel, Leeds.

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Agency update: Wild PR; Objective; and more | TheBusinessDesk.com - The Business Desk