Mediaboss Marketing

Laying the foundation:The programmes first year focuses on essential skills such as writing,working on CMS, creating SEO-friendly content, and developing asound understanding of audio and video production. By mastering these skills, students will be equipped with the tools to craft compelling narratives and optimise content for different media platforms.

Exploring new horizons:In the second year, the curriculum introduces students to the exciting world of podcasting and mobile journalism. Students will gain experience in producing podcasts, conducting interviews, and storytelling through audioand video. Additionally, they will be exposed to the world of advertising and marketing to understand how to reach and engage audiences in the digital age effectively. This comprehensive training ensures students have a versatile skill set and the ability to adapt to the evolving media landscape.

Specialisation and internships:Theprogramme's third yearis all about specialisation and gaining practical experience. Students can choose from a range of specialisations, including audio, video, social media, digital marketing, advertising, and public relations, in their final year. This specialised training will allow students to gain expertise in specific domains, making them sought-after industry professionals. Students are encouraged to apply for internships, allowing them to apply their knowledge in real-world scenarios. These internships serve as a stepping stone to a successful career in the media.

Times Group advantage:Bennett University takes pride in providing state-of-the-art digital studios equipped with cutting-edge technology,co-designed with Times Group professionals. These studios offer students hands-on experience in creating high-quality video and audio content, allowing them to hone technical skills and unleash their creative potential. By working with industry-standard equipment, students will gain practical experience and develop a professional portfolio to showcase their talent.

Going global:Through its international tie-ups, the Times School of Media offers students unique opportunities to interact with renowned media professionals, participate in international workshops and conferences, and engage in collaborative projects with their peers worldwide. The school has potential tie-ups with eight international universities, and some others are in the pipeline. This exposure enhances understanding of global media trends and practices for students.

Pursuing higher education in the Times School of Media at Bennett University offers a unique and enriching experience for aspiring media professionals. So, it is time to unlock the creative potential and embark on an exciting journey towards a rewarding career in the media industry.

For admission-related queries, please visit -www.bennett.edu.in

(The author is Dean, Times School of Media, Bennett University, Greater Noida)

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Become the next generation of multimedia content creators and ... - Education Times