Mediaboss Marketing

WEST PALM BEACH, Fla., June 13, 2012 /PRNewswire-iReach/ -- Law firms need to be aware of the newest updates in the race for page one rankings says lawyer Internet marketing consultant Rene Perras

Rene Perras who run a boutique lawyer marketing firm Cepac.com discusses the increased importance of including Google+ versus Facebook in law firm's arsenal for lawyer Internet marketing. In the wake of the Panda and Penguin updates, Google has linked Google+ to a new ranking component of their algorithm; AuthorRank which places a value and helps to evaluate the relevancy of each author online. AuthorRank coupled with PageRank have become key elements in order to reach page one, thus making it imperative for everyone crafting legal content to have a Google plus account. It could be trouble for Facebook if people migrate to Google's platform hoping to get a better bang for their buck.

Cepac's lawyer marketing specialists will also further explain how their Internet Blueprint for law firms helps to define your target audience online. The Blueprint lays out what is necessary to reach page one in the search engines, and the investment needed to make it happen.

This year the annual FJA convention will be held at the Marco Island Marriott Beach Resort Tuesday, June 12th through Friday, June 15th. The convention will present the Advanced Trial Skills Seminar featuring prominent attorneys from around Florida. Don Keenan of The Keenan Law Firm in Atlanta, GA will serve as key speaker leading off with the "Reptile 2012." Mr. Keenan has been featured on an incredible array of national news programs, from 60 Minutes to Oprah Winfrey to the Today Show and NPR.

About CEPAC Lawyer Internet Marketing With lawyer marketing consultants spread across in Dallas, New York, Palm Beach, Montreal, and San Francisco, Cepac has developed innovative strategies and has extensive expertise in lawyer marketing and TV advertising. CEPAC specializes in developing web-marketing strategies and SEO services for lawyers

About Florida Justice Association The Florida Justice Association (FJA), formerly the Academy of Florida Trial Lawyers (AFTL), is dedicated to strengthening and upholding Florida's civil justice system and protecting the rights of Florida's citizens and consumers.

Media Contact: Rene Perras Cepac Lawyer Internet Marketing, 720-663-7363, rperrasjr@cepac.com

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Lawyer Internet Marketing Tip! Adopt Google+ in your Lawyer Marketing

NEW YORK--(BUSINESS WIRE)--

Inuvo (NYSE MKT: INUV), an Internet marketing and technology company specialized in marketing browser-based consumer applications, managing networks of website publishers and operating specialty websites, announced that Peter Corrao, President and Chief Executive Officer, will be presenting at Sidotis Semiannual Micro-Cap conference on June 14th at the Grand Hyatt New York, and at Marcums Inaugural MicroCap Conference on June 20th, 2012 at New York Citys Roosevelt Hotel.

Sidoti Presentation Details

Marcum Presentation Details

The Marcum MicroCap Conference is an invitation only event dedicated to introducing top fund manager and other qualified high net worth investors to the very best, undiscovered companies under $500 million in market capitalization. The conference that will feature presentations by CEOs and CFOs of promising high-growth companies, the top picks by some of the most astute analysts following small caps, and thoughtful commentary on successful investment strategies and sectors. In this first year, nearly 500 executive, finance, and legal personnel, bankers, directors, and service providers are expected to be in attendance.

About Inuvo, Inc.

Inuvo, Inc. (NYSE MKT: INUV), is an Internet marketing and technology company specialized in marketing browser-based consumer applications, managing networks of website publishers and operating specialty websites. To learn more about Inuvo, please visit http://www.inuvo.com.

About Sidoti & Company, LLC

Sidoti & Company, LLC, founded in 1999, continues to set the Wall Street standard for independent small-cap equity research, while rapidly becoming a driving force in micro-cap research, launching coverage of more than 100 equities of $200 million market cap or less since inception in mid-2010. Its analysts mine dozens of industries to provide unbiased, institutional-quality research focusing on the investment merits of profitable companies at a sub-$3 billion market cap, and it anticipates extending coverage to 700 small-cap equities by the end of 2012.

About Marcum LLP

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Inuvo to Present at Sidoti’s Semiannual Micro-Cap Conference on June 14th and Marcum’s Inaugural MicroCap Conference ...

12-06-2012 13:23 Hands-on workshop unlocks insider secrets to social media success The latest techniques for producing engaging press releases for social media, were demonstrated by industry leaders to PR and Marketing pros in sunny Miami (PR NewsChannel) / June 12, 2012 / MIAMI GSMI hosted a social media workshop on the old school vs. new school method of creation and distribution of press releases. Unlike other social media seminars, GSMI's hands on workshop goes into the "how to" of digital press release success. Mike Henniger, international marketing director at Thompson Rivers University, commented that, "The workshop gave me direction on how to select press release targets and keywords for search engine relevancy for the social media platform." This year's 2012 Social Media Seminars brought together representatives from diverse industries from around the world to participate in the Social Media Hands-on Workshop. Participants in the popular "Press Releases for Social Media" session learned to craft a message which would reach and engage the intended audience and drive traffic. Based on this year's high-profile attendees, it is clear that in today's day and age, companies need to know how to use social media to engage their customers. If you are interested in connecting with consumers through social media marketing, don't miss the next Social Media Strategies Summit, August 21-22, 2012 in Denver. For more about GSMI visit: About the Press Releases for Social Media ...

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Social Media Strategies Conference hands-on workshop for PR, marketing pros - Video

Social media is a huge market that branches out across several different areas, and enterprise is among them. Thismoment is among the more prominent vendors that managed to capitalize on an organizations need to manage its presence across Facebook, Twitter and mobile, evidently getting the attention of VCs along the way.

Today the company announced it raised $22 million in a third funding round led by Trident Capital. Venture partner Eric Jeck was picked to join Thismoments board of directors, and is now serving alongside Mark Fernandes of Sierra Ventures and Tim Mayhew, the managing director of Fenway Partners.

We are excited to support Thismoments rapid growth in the emerging social content management space. Thismoment provides robust solutions that help enterprises market in a more engaging manner, utilizing rich media and user generated content, user profile data and insights from user behaviors.

The firms flagship solution is the Distributed Engagement Channel platform, which has seen a lot of growth based on some of the statistics provided by the company. Thismoments revenue tripled in 2010, and currently over a fifth of the Fortune 500 companies are using DEC to handle their social media interactions.

The funding will be used to strengthen operations in the U.S. and expand to Europe, Asia and Latin America. A sizable portion of the money will be going into development as well.

Thismoment has managed to establish itself in a very solid position within a market that is only becoming more valuable. SAP made a $4 billion push into this industry with the acquisition of Ariba, and rival oracle followed suite with two buyouts of its own. Something similar happened after the German BI firm bought SuccessFactors last year.

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Thismoment Raises $22M to Further Solidify Social Marketing Position

A study by researchers at Harvard University offers an intriguing look behind the veil of Chinas extensive Internet censorship effort, and suggests that censorship behavior around specific topics could serve as a predictor of government action. The group found, for example, that censors began removing a higher-than-normal percentage of comments referring to outspoken artist and political activist Ai Weiwei several days before his surprise arrest in 2011.

The research, which the authors call the first large-scale, multiple-source analysis of social media censorship in China, is certainly comprehensive. And its publication comes at a time when the Chinese governments efforts to control online discourse have garnered worldwide attention.

The researchers conclude that contrary to much research and commentary, the purpose of the censorship program is not to suppress criticism of the state or party. In other words, the censors are surprisingly tolerant of people bad-mouthing the government or its representatives. The Internet police in China are much more focused on silencing comments that could spur or reinforce collective action in the real worldlike protests over an activists arrest.

Using an automated process, executed from many locations around the world, including China itself, the researchers collected millions of posts from 1,382 different Chinese social media sites over a six-month period last year. They then ranked the posts according to their political sensitivity and kept track of which ones were removed. Nearly 60 percent of the posts collected were published on Sina Weibo, the countrys most popular micro-blogging platform.

Bill Bishop, an independent analyst in Beijing who monitors Chinese Internet media, says the fact that censors are more concerned with collective action than about individuals using social media to criticize the government is probably obvious to most users of Weibo. What is interesting about Weibo is not what is censored but what is not, Bishop said in an email to Technology Review. It is full of people criticizing the government.

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A Peek Behind China's 'Great Firewall'