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Digital Marketing Firm Slingshot SEO to Exhibit at Three Key National Conferences

INDIANAPOLIS, IN--(Marketwire -06/04/12)- Slingshot SEO, the innovative firm delivering digital relevance for deserving brands, will be exhibiting at three leading national trade shows next week.

"As Slingshot SEO moves from a regional to a national focus, and from midcap to enterprise clients, it is critical we have a presence at industry events like these," said Jen Wilfong, Vice President of Marketing. "The Slingshot SEO team will be covering these events from coast to coast."

Slingshot SEO will be an exhibitor's sponsor at the BlogWorld & New Media Expo, June 5-7 in New York City. Billed as the place where new media becomes new business, BlogWorld & New Media Expo attendees reach and influence over 250 million people and generate 400 million impressions over the course of the event.

Slingshot SEO will also be an exhibitor sponsor at the 8th annual Internet Retailer Conference and Exhibition, June 5-8 in Chicago. By far the world's largest e-commerce event, the Internet Retailer Conference and Exhibition will host 8,000 e-retailing executives who will learn the latest practices and tools for connecting with the 21st Century consumer through social media, e-marketing, web merchandising, improving back-end operations, and boosting conversions and profitability.

Slingshot SEO will also invade Seattle next week at the SMX Advanced conference which runs June 5-8. SMX Advanced is the only search marketing conference designed exclusively for experienced internet marketers.

About Slingshot SEOIndianapolis-based Slingshot SEO was ranked #58 on the 2011 list of Inc's 500 Fastest Growing Companies, and was #14 on the 2011 Tech200. Founded in 2006, Slingshot SEO provides professional SEO services to more than 150 clients across the country. The company's results are driven by a tireless passion to make deserving brands digitally relevant. For more information about Slingshot SEO and to read customer reviews, visit: http://www.slingshotseo.com

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Digital Marketing Firm Slingshot SEO to Exhibit at Three Key National Conferences

30DC Announces Successful Test of – MagCast – Digital Publishing Platform

NEW YORK, NY--(Marketwire -06/04/12)- 30 DC, Inc. (TDCH), founder of the online Internet marketing course The Challenge, announced the design and trial run of a new magazine publishing platform, MagCast, designed to revolutionize the magazine publishing industry using Apple's marketplace for digital media subscriptions, Newsstand a standard feature of Apple's latest mobile operating system iOS 5 for iPad, iPhone, and iPod touch.

MagCast offers an apps development and maintenance tool for any publisher, large or small, who wants to publish digital content on a single issue or subscription basis. MagCast utilizes Newsstand as the customer interface which provides electronic distribution and collects revenue as well as customer contact information. Apple requires customers to authorize release of their contact information 93% of whom authorized during the MagCast platform test.

Since its launch last fall, Newsstand has resulted in a surge of magazine and newspaper app downloads and subscriptions but has predominantly been used by large well-known publications capable of absorbing the significant expense associated with custom mobile application development and maintenance. MagCast is intended to offer a cost-effective digital publishing solution and the interactive ability of the digital magazine format to the masses, including small and niche publications.

Newsstand's centralized distribution and customer-friendly interface is changing the publication industry in the same way that iTunes changed the music industry. MagCast's design provides a roadmap and tools for content creators worldwide to generate magazine apps which may utilize Newsstand's power to access a large database of potential customers.

During the MagCast trial run for DM Magazine, 93% of users agreed to let Apple pass on their subscription information, which management believes validates the Magcast platform approach to reaching an interested audience, potential customers, and allaying fears that Newsstand users would not wish to share data with publishers.

When asked why users were so willing to submit their personal contact information, 30DC CEO Edward Dale replied, "Most of the content providers using Newsstand at the moment are traditional publishers accustomed to the 1-issue-per-30-day model; but it doesn't have to be like that. MagCast enables publishers to create interactive and customized content in a timelier manner, which is far more suited to the digital medium of web-based reading. We believe customers are happy to pass their information on to receive updates from publishers of rich, awesome, niche content that cater to their specific areas of interest."

MagCast is a collaboration of 30DC and Netbloo Media Ltd., who jointly developed the concept and design of the platform. MagCast is scheduled for full release in early June 2012.

About 30DC, Inc. (http://www.30dcinc.com)30DC, Inc. was created in 2005 by Edward Dale to build, acquire and manage international web-based sales and marketing companies. 30DC, offers the Challenge (formerly the 30 Day Challenge) -- a free module-based training program designed for individuals to learn about internet marketing at their own pace and anyone looking to make money online, including novices which can be accessed online at http://www.challenge.co. To date the education program has schooled more than 175,000 individuals, and currently has approximately 100,000 active online members. 30DC also offers the Immediate Edge -- a membership program designed for hardcore Internet marketers to stay up-to-date with the latest industry trends on Internet Marketing and learn the most innovative ways of making money online. The Immediate Edge offers a blog, courses, training, newsletters, a library, tools, and a private forum; more information can be found at http://www.immediateedge.com.

About Netbloo Media Ltd (http://www.marketpromax.com)Netbloo Media Ltd is a Digital Marketing agency based in Asia Pacific with clients around the world. Netbloo Media Ltd helps online startups as well as big corporate players by providing custom Digital Marketing solutions including product Launch consulting, mobile Apps development, targeted web applications and media campaigns. Netbloo Media Ltd is responsible for some of the most "game changing" products including, Market Pro Max and The MagCast Publishing Platform.

This press release contains "forward-looking statements" within the meaning of various provisions of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, commonly identified by such terms as "believes," "looking ahead," "anticipates," "estimates" and other terms with similar meaning. Specifically, statements about the Company's plans for accelerated growth, improved profitability, future business partners, M&A activity, new service offerings and pursuit of new markets are forward looking statements. Although the company believes that the assumptions upon which its forward-looking statements are based are reasonable, it can give no assurance that these assumptions will prove to be correct. Such forward-looking statements should not be construed as fact. The information contained in such statements is beyond the ability of the Company to control, and in many cases the Company cannot predict what factors would cause results to differ materially from those indicated in such statements. All forward-looking statements in the press release are expressly qualified by these cautionary statements and by reference to the underlying assumptions.

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30DC Announces Successful Test of - MagCast - Digital Publishing Platform

ITC, Internet Marketing Firm, Becomes Partners with Microsoft

Los Angeles (PRWEB) June 04, 2012

In an effort to become a stronger brand in the Internet Marketing field, ITC is actively seeking opportunities to partner with the top companies in the technology sector. Partnering with Microsoft has enabled ITC to expand their horizons and offer resources to their clients that were not easily accessible before.

The CEO of ITC, Ashkan Sobhe explains, Partnering with a company as well-known and trusted as Microsoft allows us to increase our resources and have more to offer our clients. That is what we are always striving for, to help our clients businesses grow and gain more market share.

Few fully understand the importance of a strong online presence like ITC. They are experts at taking virtually unknown brands and moving them to the top of the Google SERPs, becoming a name that consumers recognize. Known as one of the top 30 SEO companies in the world, ITC prides itself in the quality of work they produce.

ITC has adopted a business model different from most companies in their industry. While other Internet Marketing companies take on hundreds of clients a year, in any field or of any size, ITC is very selective about whom they work with. Instead of focusing only on profit margins or volumes, they focus solely on providing top notch quality and establishing a great brand. We focus on low volume so we can produce nothing but the highest quality of work. It allows us to be completely focused on each client, and actually be involved with them in every step of the process, says Sobhe.

ITC is a high-end Internet Marketing firm ranked in the top 1% of the Search Engine Optimization industry. They specialize in Digital Advertising, SEO, Social Media Marketing, Reputation Management and Video Production.

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ITC, Internet Marketing Firm, Becomes Partners with Microsoft

Brazilian Leading SaaS e-Commerce Platform eCompany VTEX Makes Investment in Leading Latin American Social Marketing …

SAO PAULO, June 4, 2012 /PRNewswire/ -- The Fan Machine (www.thefanmachine.com) is a Cloud Social Marketing Platform that helps brands, agencies and advertisers to expand their fan base in social networks making it easier to get more Fans in Facebook through the use of easy-to-install applications, which require no technical knowledge to be used. The system is currently in Beta and is free to try.

VTEX (www.vtex.com.br), the leading company in e-commerce technology in Brazil, has signed an investment term to acquire a stake of The Fan Machine http://www.thefanmachine.com which has a development and research office based in Buenos Aires, Argentina, and offers a portfolio of solutions that enables clients to enjoy social networks power in depth. In a very simple way, the platform allows clients to create promotions and contests in order to broaden and loyalize their fan base on Facebook. And, in May 2011 was selected by Facebook as the first Preferred Developer Consultant in Latin America.

The Fan Machine was launched Brazil in a beta version a month ago and already has lots of users. The company plans to set up a business in the country by Q2. Currently the social marketing platform is being used by over 2000 agencies and brands, like American Express, Cencosud, Turner Broadcasting, and many e-commerce sites and small business. The platform is currently available in Portuguese, Spanish, and English, with 7 new languages to come in the next months.

According to Mariano Gomide de Faria, VTEX's CEO, the acquisition has the purpose of expanding VTEX services. He states: "The Fan Machine cloud social marketing platform working alongside VTEX business model will add more value to our applications". VTEX believes that the social commerce real power has not been explored in full yet and has been compelled to bet in this market.

The Fan Machine CEO, Anton Chalbaud, considers Brazilian market very important for his company due to its fast-pace growth. He adds: "As Brazil has a huge and powerful market, where the social networks' have a big influence, it's certainly a perfect place for our company to grow in".

Consequently, VTEX and The Fan Machine joint forces in order to work together with strong projects to continue its expansion in the short term.

About VTEX:

Since 1999, VTEX has stood out for both its innovation (it's in our DNA!) and a commitment to the results of the client. A pioneer in commercializing software as a service (SaaS) in Brazil, the company has in its portfolio leading brands such as Walmart, Petrobras, Nokia, and Sacks, among others. VTEX currently offers an extensive portfolio of e-commerce products for small, mid-size, and large companies.

For more information please access http://www.vtex.com.br Facebook: fb.com/vtexonline Twitter: @vtexonline

About The Fan Machine:

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Brazilian Leading SaaS e-Commerce Platform eCompany VTEX Makes Investment in Leading Latin American Social Marketing ...

Harte-Hanks: Mason Zimbler Wins Business-to-Business Content and Social Media Marketing Awards

AUSTIN, TX--(Marketwire -06/04/12)- Harte-Hanks, Inc. (HHS), a worldwide multichannel, direct and targeted marketing company, announced today that its Mason Zimbler digital agency business has garnered three advertising awards for technology clients: two Business Marketing Association ACE Awards for social media on behalf of clients IBM and Sage HRMS, and one Killer Content Award, presented by DemandGen Report, for client Sage Fixed Assets.

The ACE Awards, which honor the best in business-to-business marketing creative, and the Killer Content Awards, which recognize business-to-business efforts that rely on content marketing strategies and tactics, were both announced recently in New York City.

"Using content and social media strategies in business-to-business marketing -- as well as lead generation and nurturing efforts -- truly defines and drives relevant, insight-driven conversations today," said Kevin Kerner, managing director, Mason Zimbler USA, a Harte-Hanks company. "Both IBM and Sage recognize how these drivers translate to new business and satisfied customers. Our ability to help them achieve business-to-business marketing and sales objectives is what has made these efforts so compelling in these two award competitions."

A description of the respective entries follows:

IBM, 2012 ACE Award for Social Media Lead Generation Campaign, presented by the Business Marketing Association (Winner): Mason Zimbler helped IBM implement a social selling program that included personalized Web, Twitter and LinkedIn pages for seven Public Cloud inside sales representatives. In six months, the program increased aggregated LinkedIn direct network size from 535 to 3,500, and increased potential impressions and reach of social-selling messaging from 54,000 to 1.3 million. It also triggered 10 orders on the first day of a 60-day free trial. As a result of the agency's initial program with the client, all 1,700 IBM North America inside reps have been trained in social selling. Within the target audience, the team collectively has made 50,000 LinkedIn connections and posted more than 20,000 tweets, and digital representative pages have received 100,000 visits in the past six months.

Sage HRMS, 2012 ACE Award for Social Media Lead Generation Campaign, presented by the Business Marketing Association (Honorable Mention): Mason Zimbler helped Sage HRMS build an integrated social media strategy that aligned social media marketing efforts with demand generation campaigns and leveraged specific social media channels, such as Slideshare, that were more relevant for business-to-business lead capture. The strategy triggered nearly 7,000 total Slideshare page views and more than 140 downloads in six months for Sage HRMS and its lead generation content; it drove top-of-funnel traffic from Sage HRMS social media channels such as LinkedIn, Twitter and Facebook to its website; and resulted in higher form submission rates from click-throughs that come from social promotions.

Sage Fixed Assets, 2012 Killer Content Award, presented by DemandGen Report: Mason Zimbler created content for Sage Fixed Assets that was leveraged on the company's blog and re-purposed for its lead nurture program. Mason Zimbler developed and used an infographic on fixed assets for the company's blog, a supporting traffic strategy, and influencer contact to produce extraordinary results: 444,151 potential impressions via the infographic, including mentions by top influencers, among them Daily Infographic, Guy Kawasaki and Alltop; more than 100 "social sharing" activities on Facebook, Twitter and LinkedIn; and, upon infographic release, a 2,500 percent increase in new visitors to the Sage Fixed Assets blog and a 600 percent increase in average daily visitors over the pre-posting average.

"These campaigns and their results tell us how marketing dynamics are changing, with social and content leading the way to relevance and sales in business markets," said Gary Skidmore, president, Harte-Hanks Direct Marketing. "Our clients' commitment to success and the innovation of our Mason Zimbler team combine to show how insights and passion translate to results."

A full listing of 2012 ACE Award winners is available here: http://64.90.161.29/bmanyc/AceAwards2012/winners.html. A listing of 2012 Killer Content Award winners is available here: http://www.demandgenreport.com/archives/feature-articles/1157-demandgen-report-announces-killer-content-award-winners.html.

[Editor's Note: For campaign visuals from Sage HRMS, Sage Fixed Assets and IBM, contact Drew Hansen at andrew_hansen@harte-hanks.com.]

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Harte-Hanks: Mason Zimbler Wins Business-to-Business Content and Social Media Marketing Awards