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Strutta to Deliver Social Promotions to ExactTarget Customers

VANCOUVER, BC and INDIANAPOLIS, IN--(Marketwire - Oct 17, 2012) - Strutta Media Inc., a leader in social media marketing and promotions, announced today a new integration with global interactive marketing provider ExactTarget, making Strutta's tools for building social media contests and sweepstakes available within the ExactTarget SocialPages application.

ExactTarget SocialPages clients will have the ability to create, launch and manage Strutta-powered Facebook apps directly from within the SocialPages interface, enabling marketers to leverage information from their Strutta-powered promotions within ExactTarget to power more relevant cross-channel campaigns.

"The true power of consumer engagement is realized when you are able to connect your social efforts with other communications channels such as email and mobile," said Strutta CEO Ben Pickering. "This is a vision we are pursuing with our own platform as well as through key partners such as ExactTarget."

The product integration is being launched at ExactTarget Connections '12, where Strutta will be participating as a sponsor and presenting insight into running successful Facebook promotions.

"We chose to work with Strutta because of their team and their technology," said Margaret Francis, vice president of social products at ExactTarget. "We feel confident in offering Strutta through SocialPages that our clients are getting a great tool for building branded promotions on Facebook."

This partnership marks another significant validation of the Strutta platform as the best-in-class solution for enterprise clients looking to build and engage their audience through social promotions. Strutta partnered earlier this year with The Meltwater Group to add Strutta's social media suite to the Meltwater Buzz product lineup, and Strutta is aggressively establishing itself as the partner of choice for complementary marketing solutions providers.

About Strutta Strutta's industry leading technology connects brands with their target consumers through powerful social promotions. Its do-it-yourself tools allow brands and agencies to easily create and manage interactive contests and sweepstakes, coupled with a rich set of social analytics. Strutta has powered award-winning campaigns for top international agencies, Fortune 500 companies and small businesses. Clients include Crate & Barrel, Hilton Hotels, Disney, and airbnb. Strutta is a privately held company headquartered in Vancouver, BC, and is a Facebook Preferred Marketing Developer. For more information, visit http://strutta.com.

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Strutta to Deliver Social Promotions to ExactTarget Customers

Dentist Social Media Marketing Program Offered by Social Media Management Firm Maximize Social Media LLC

Social media management firm Maximize Social Media LLC announced its social media marketing program today for dentists, providing marketing support for Dentist practices nationwide. The firm will offer complete management of top social media platforms such as Facebook, Pinterest, and Twitter.

Los Angeles, CA (PRWEB) October 17, 2012

Dental practices have a huge opportunity to tap into a pool of new patients using social media. Sites like Facebook enable dentists to attract target demographics in their local area, and connect with them in ways that traditional advertising doesnt offer. Additionally, social media provides a platform for happy patients to spread the word about the practice with all of their friends and family, said Craig Collins, Sr. Vice President of Maximize Social Media LLC.

Maximize will also optimize the Google Plus Local listing for local businesses to achieve Google page one ranking. This enables businesses like dentist practices to gain visibility in front of potential clients that are actively searching Google for the services in their local area.

Maximize Social Media provides full social media management services in over 50 different verticals. The agency will fully integrate all aspects of social media for businesses that will find it more affordable to outsource the management rather than hire additional staff. Maximize provides both ad management, which will allow the businesses to target specific demographics, as well as daily engagement by a dedicated social media manager.

Dental practices as well as their advertising agencies are invited to contact Maximize Social Media for a no obligation consultation at:

http://maximizesocialmedia.com/strategysession

About Maximize Social Media LLC

Maximize Social Media (http://maximizesocialmedia.com) is a leading provider of social media management services for clients in over 50 different verticals. With offices in Florida and Los Angeles, Maximize provides social media consulting and Facebook advertising management for clients in English speaking countries such as the US, Canada, and Australia. The company also features social media management outsourcing for busy social media mangers looking for additional assistance on a white label basis.

Chris McLaughlin, CEO Maximize Social Media LLC (866) 825-1357 Email Information

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Dentist Social Media Marketing Program Offered by Social Media Management Firm Maximize Social Media LLC

PQ Media Releases Third Quarter uberVU Leading Social Brand Report, World’s Top 100 Brands Earn 38.0 Billion Social …

STAMFORD, Conn.--(BUSINESS WIRE)--

Total earned social media impressions for the worlds largest consumer brands reached 38.0 billion in Q3 2012, according to data released today by PQ Media, a leader in emerging media research and analytics, and uberVU, a leading social marketing platform for real-time end-to-end social media audience measurement. This first quarterly uberVU Leading Social Brand Report provides comprehensive measurement of social media audiences for the Top 100 brands by product category, mentions, impressions, gender, sentiment and region of origin.

According to the Q3 2012 uberVU Leading Social Brand Report earned social media impressions grew by double digits in both August and September. Global social media mentions split identically 55% male and 45% female in each month of the quarter, while averaging 42% from the U.S. and 58% from Rest-of-World for the period.

uberVU Top 100 Q3 2012

Social Media Brand IMPs

Region

US

Source: PQ Media, uberVU

Note: Data based on full July 2012, August 2012 and September 2012 periods

Thirty Major Brands Dominate with 31.8 Billion Impressions and 84% Share-of-Voice

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PQ Media Releases Third Quarter uberVU Leading Social Brand Report, World’s Top 100 Brands Earn 38.0 Billion Social ...

Theatre censorship set to be a thing of the past

Photo from an Off-Broadway production of Stitching. Banned in Malta in 2009, the play was staged with a 14 rating in the UK.

Teodor Reljic

Though the death of theatre censorship as we know it was signalled by Minister for Culture Mario de Marco as early as January, the long-awaited decision to strip the Police of all matters related to classification of film and theatre was finally passed in its second reading in parliament yesterday, which signifies broad agreement on its contents from both sides of the House.

The act officialises a proposal to transfer all laws regulating the classification of film and theatre productions from the Police to the Ministry for Culture.

The move comes in the wake of an often-torturous censorship debate which was sparked more than once on the island over the last couple of years, impacting more than just the theatrical scene.

Pia Zammit and Mikhail Basmadjan

It was the landmark 'Stitching' case that brought the issue to public attention, however, after local drama company Unifaun Theatre attempted to stage the UK drama -penned by Anthony Nielson, and staged in Edinburgh with a '14' rating -in 2009, only to be banned by the Film and Classification Board at the time.

READ MORE: Censored no more what is the future of Maltese theatre?

The Board itself has since been dissolved in favour of a system of self-regulation - as proposed by de Marco in the original draft law calling for a relaxation on censorship laws -however this particular proposal remains to be formalised.

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Theatre censorship set to be a thing of the past

Tunisian journalists go on strike to protest Islamist control

Tunis (Reuters) - Tunisian journalists went on strike on Wednesday, piling pressure on the Islamist government they accuse of restricting freedom of speech after a revolt toppled the country's autocratic leader last year.

Tunisia's once-staid media has enjoyed a new lease of life since the removal of Zine al-Abidine Ben Ali, but activists say the government, led by the moderate Islamist Ennahda party, is now seeking to impose new controls.

The strike, which also involved staff at state-run televisions and news agency TAP, was called by the 1,200-member journalists' union and is the first ever staged in Tunisia.

"The first general strike (by Tunisian media) aims to defend press freedom after we have exhausted the channels of dialogue with the government," the union said in a statement.

Journalists had in the past year demonstrated outside the office of the prime minister to demand an end to restrictions on media freedoms after the appointment of government officials and editors to state television positions.

The government has repeatedly denied accusations it is seeking to stifle the media.

Radio channels broadcast programmes about the strike, limiting news bulletins to just the headlines. The union plans to stage a rally later on Wednesday and newspapers are expected to be off the stands on Thursday.

Earlier this week, U.S.-based Human Rights Watch accused the government of failing to crack down on Islamist violence against advocates of secularism including journalists and artists.

"It's a shame that journalists continue to suffer from interferences in their work after the revolution," union member Ziad Hani told Reuters. "The government is trying to sow a climate of fear among journalists through beatings or jail".

"We will not allow a return to the pre-January 14 (revolt) era," Hani added.

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Tunisian journalists go on strike to protest Islamist control