Mediaboss Marketing

Overview

According to the 2015 Social Media Marketing Industry Report by Social Media Examiner, marketers place a very high value on social media for growing and promoting their businesses. 96% of marketers surveyed indicate that social media is important for their business, while more than 91% want to know the most effective social tactics, and the best ways to engage with social media.

From Facebook to LinkedIn, Twitter to YouTube companies and individuals are embracing social media platforms to attract and retain customers. The program addresses the many benefits and challenges of social media usage, and provides a roadmap to help individuals and companies navigate social media for competitive advantage.

Our program addresses the top social media subjects marketers want to learn about including tactics, engagement, measurement, tools and audience, helping individuals and their companies navigate the social media landscape, and gain a competitive edge.

The program addresses the fundamental questions:

Through case studies, interactive WebEx sessions, online forum discussion and exercises, attendees will gain the knowledge, experience, and practical skills to immediately apply their learning in the workplace.

This program is designed for all professionals working in marketing, advertising, branding, communications, or sales. It is also appropriate for individuals seeking to employ social media to further their careers.

To earn the specialized studies award in Social Media, complete a minimum of 9 units (90 hours) of instruction with a grade of C or better within five (5) years of enrolling in the first course. Upon completion of requirements, submit a Request for Specialized Studies with a non-refundable $35 fee online. Students not pursuing a specialized studies award are welcome to take as many individual courses as they wish.

Stay Informed About Social Media

Free Content Marketing Video Content Marketing: Best Practices for Marketing & Advertising Download now

How to Become Unemployment Proof - The New Rules for Personal Branding Recorded 3/20/14 View Webinar

Crisis Communications in the Social Media Era Recorded 3/11/14 View Webinar

Our Corporate Training specialists can deliver this program or customize one that fits your organizations specific needs. Visit Corporate Training or call (949) 824-1847 for information.

English Proficiency Requirement All certificate programs at UC Irvine Extension (classroom and online formats) require professional-level English language proficiency in listening and note-taking, reading comprehension and vocabulary, written expression, and oral presentation.

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Social Media - University of California, Irvine

We help entrepreneurs to Fortune 100 brands develop and implement integrated digital marketing, social media, content, and influencer programs that deliver measurable business results.

Every business is different so we dig in to the roots of your business and market to develop and help you execute an integrated digital marketing, social, content and advertising plan to achieve your goals.

Build it and they will come never worked. Let us bring your digital dreams to fruition with an integrated digital platform that works even when youre not working. We have decades of experience building and managing technology.

We were doing social before it was called social media. Our 2 founders have more than 40 combined years of experience in business and technology. We make social media work for any business and any industry, fast!

strategic consulting & plan development

digital, content, social marketing execution

market research & persona development

corporate training & workshops

keynote speaking

public relations

media & advertising

executive coaching & workshops

digital & creative branding

website, blog development & design

mobile responsive website development

mobile application development & design

conversion optimization

user experience testing

ecommerce integration & optimization

brand & message architecture development

social media audits, planning & consulting

social media do for you execution services

influencer marketing & blogger outreach

social media campaigns

visual marketing strategy, plan, execution

content marketing audits, planning & writing

social media training & workshops

blog articles, press releases, white papers

We live indata, analytics, social listening, algorithms, measurement dashboards, conversion optimization, CRMs, attribution models so you dont have to. We build your integrated digital platform for results from the start and then continually optimize for highest business results possible.

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podcast monthly listens

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#GetRealChat Weekly Impressions

Leverage our reach, trust and authority by sponsoring a podcast, Twitter Chat, Google Hangout, webinar, email newsletter, or have our CEO Pam Moore as speaker on your webinar or event!

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Social Media Agency, Digital Marketing Social Business ...

Two-day seminar on improving social and digital strategy and marketing

Marketing communications professionals must adapt to rapid changes in social and digital media on a daily basisbut keeping up with new platforms and strategies can be a demanding job in itself. To succeed, they must approach social media platforms as two-way communication vehicles in order to reach more customers, deliver the right message, and drive more traffic to their website.

This two-day program brings you up to date with the latest digital media and social media strategies to improve your business and personal brand. Through interactive and relevant exercises, youll explore the major platforms and get expert guidance and objective feedback in the process. Each module provides hands-on opportunities for building the strategic skills and mindset to bolster your digital brand and boost your marketing reach.

Instructor Nicole Ames explores the most common struggles digital marketers face and offers key points to consider when building a digital marketing strategy.

The program provides an overview of the latest best practices, digital marketing tools, and social media platforms:

This hands-on program is ideal for marketing communication professionals and business owners who want to:

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Digital Marketing | Improving Digital Strategy and Marketing

Creating social media experiences people love.

With an emphasis on local store marketing, the worlds largest retailer has more than 4,600 Facebook pages, in addition to its corporate page. Learn how LiveWorld helps them oversee its massive social presence, and manage colossal amounts of customer conversations during the holiday season.

Real-time customer service in social media requires humans and technology to work in tandem. Learn how LiveWorld helps this global logistics company provide more responsive customer care and real-time brand presence in social media. Now, it has peace of mind that the brands customers are receiving the experience they expect and deserve.

Zoetis, a new company and brand spun out of Pfizer, wanted to strengthen its relationships with customers and grow awareness for its brand name. Learn how LiveWorld helps Zoetis balance regulatory and legal requirements to manage brand building and lead generation programs by creating a direct dialogue with its customers.

The worlds largest consumer packaged goods company faced its second media crisis in three years with online claims that its product was causing harm. Both times, LiveWorld Active Listening Services spotted the crisis and helped the brand team develop and rapidly implement a response strategy.

At LiveWorld, we help large brands deliver better customer experiences in social media in the areas of marketing and customer service. Through our softwareand services, well transform your social media into a measurable, effective communications channel.

By working with us, brands are able to create environments that attract and engage customers in ways that software alone and typical agencies cant. We know how to make your customers social media experiences an extension of your brand in the real world and how to turn social into results.

Hours of engagement, moderation & listening services delivered to large brands

Comments moderated per month

Conversations moderated on Black Friday in 24 hours (42/minute)

Theres real power in conversations. Talking to your customers drives loyalty, whether its quickly resolving a customer issue or turning an everyday customer into an advocate. Well help you create engagement with customers to drive deeper relationships, build loyalty and make a real impact on the bottom line.

Protect your brand in social media. Our moderation services build your brand narrative, create a safe environment and mitigate problems. Designed to handle the scale of large-volume global brand, we blend the best of people and technology to empower humans, not to replace them.

Bring your real-world brand experience to social. We develop strategies that support your marketing objectives and business goals. And we know how to use this channel to get results, whether its building awareness or lead generation.

Without context, information is meaningless. Thats why our social measurements provide clear analysis to show you what the data means. And we take it further by providing recommendations so you can tap into the voice of the customer and make better decisions quickly.

Your customers are talking everyday online.

Do you know what theyre saying about your brand or competitors? LiveWorld does.

Stop ignoring customer complaints online.

Let LiveWorld show you how to turn social customer service into a brand differentiator.

200 specialists. 70 countries/languages. 1 goal.

For 20years, weve acted as the initial point of contact when customers reach out to the worlds largest brands online, delivering over 2.4 million hours of social customer service, moderation, and engagement. We leverage proprietary technology and trained agents to engage in 1-on-1 personalized conversationswith unrivaled scale and efficiency.

Learn more about LiveWorlds Engagement Services

Turn online dialogue into measurable business results.

2016 LiveWorld Inc. All Rights Reserved

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Social Marketing Software & Services | LiveWorld

Focus Your BS in Marketing with the Social Media Degree Concentration

Learn how to leverage social media to engage consumers, build loyalty and increase revenue in the Bachelor of Science in Marketing program with a concentration in social media.

Southern New Hampshire Universitys social media degree concentration weaves social media theory and practice with traditional marketing strategy. By electing the social media concentration, youll dive deeper into the ever-evolving and high-growth online social media marketing environment. Youll learn how to target and engage online communities and, in turn, spread brand messaging to new audiences.

Within the broad field of marketing, a social media degree concentration stands out as a specialization that businesses are demanding. As one of the first universities to offer a degree program that focuses on social media, SNHU gives students the opportunity to gain expertise in this rapidly evolving field. Instructors are well versed in the practical execution of social media strategy. In addition to the courses that specifically relate to the online social world, new media is deeply integrated into the core coursework of the bachelors in marketing program.

According to Dr. Patricia Spirou, SNHU Marketing Department chairwoman, "Social media marketing is the most sought-after skill in companies today. SNHU's social media marketing concentration for the BS in Marketing will not only expose students to the strategic aspect of both marketing and social media, but also the development, implementation and evaluation of those strategic initiatives which will assist companies in becoming more engaged with their consumers."

As a private, nonprofit university, SNHU has one mission to help you see yourself succeed. The benefits of earning your bachelors in marketing and social media online at SNHU include:

A social media-focused BS Marketing degree from SNHU will prepare you for where the marketing discipline is going and help you get ahead of the curve. You'll come away with the knowledge to enter a variety of professions, whether as a social media marketing manager or coordinator, social media strategist, SEO strategist, online community manager, blogger or copywriter.

The U.S. Bureau of Labor Statistics reports various employment opportunities in marketing are expected to increase by 12 percent through 2022. The demand for social media marketing experts exists in almost every industry, including entertainment, healthcare, journalism, politics and retail.

SNHU's online social media degree concentration presents a broad knowledge base, providing access to the theory, history and application of using social media in a marketing context. You'll learn to engage and enhance the brand experience while strengthening the relationship between customer and product.

Tuition rates for SNHU's online degree programs are among the lowest in the nation. We offer financial aid packages to those who qualify, plus a 30 percent tuition discount for active-duty service members and their spouses.

*Tuition rates are subject to change. Changes are generally implemented in June each year.

Additional Costs Books (course by course).

Students are responsible for providing their own internet access.

Southern New Hampshire University is a private, nonprofit institution accredited by the New England Association of Schools and Colleges as well as several other accrediting bodies. More...

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Social Media Degree Online | BS in Marketing | SNHU