Mediaboss Marketing

July14, 20165 min read

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The internet has radically transformed how we build and promote businesses: We have access to far more resources and far more potential than ever before. So, why do so many entrepreneurs end up neglecting these fruitful opportunities by forgoing marketing, or delaying it as an unnecessary expenditure?

Related:5 Ways to Improve Your Content-Marketing Strategy in 2016

The way I see it, there are a handful of online marketing strategies you need--as in, your startup wont be able to thrive without them.

What do I mean, you need these strategies? After all, isnt marketing optional? Isnt it possible to build a business even without an online presence? Technically, yes, but youll be missing out on enormous potential by doing so.

All the strategies I qualify as necessary exhibit the following traits:

Its the combination of these factors that makes your work in these areas necessary.These are the strategies I deem necessary:

Successful businesses can generate a ton of momentum from successful entrepreneurs who lead them. Branding yourself, before your company, gives you the opportunity to leverage a more trustworthy, personal image to promote your brand.

It also gives you more power to meet and network with others, form more partnershipsand lend a face to your otherwise faceless organization. And it's free to do, from a monetary perspective, though you will need to invest a significant amount of time.

Content marketing takes a variety of forms, and depending on how you form your strategy, could accomplish a number of different goals. For example, you could use white papers, ebooksand other long-form content to attract downloads, signupsand conversions, or you could use an on-site blog to attract more inbound traffic to your site.

You could even use content as a form of help and troubleshooting, or some combination of these applications. Content marketing isincredibly versatile and useful, and, if it's valuable, your customers will expect you to have at least some of it in place for them.

Related:5 Ways to Improve Your Content Marketing Results Without Breaking the Bank

SEO is the process of making your site more visible in search engines, so you get more traffic from people searching for the products or services you offer. Much of your organic search position ranking comes from the technical structure of your site and your ongoing content development strategy.

So, SEO isnot much more of an investment if youre already creating new content regularly --and its well worth that extra investment if for no other reason than to make sure your site is properly indexed.

Most of these strategies aim to get more people on your site, but what do those people do once theyre there? Conversion optimization helps you ensure you get more value out of each and every visitor by maximizing your rate of conversion.

Sometimes, this means including more conversion opportunities, and other times, improving the ones you already have.

Social media marketing isnt the get-rich-quick scheme you may have been promised, but there is significant potential in building and nurturing a social media audience. Again, content will come into play heavily here, as it will likely be the factor that attracts your audience to begin with. Here, you stand to gain greater brand visibility, a greater reputationand far more inbound traffic with your syndicated links.

Email marketing has astounding potential for ROI because it costs almost nothing to execute. Start collecting subscribers from your existing customer base, your social media followersand other new opportunities; from there, even a simple content newsletter can help you encourage repeat traffic to your site, facilitate more engagement with your brandand keep your brand top-of-mind with your audience.

Related:The 4 Essentials of Video Content Marketing Success

As you may have noticed from thesedescriptions, theres one other key advantage these strategies offer: Theyall work together. While they can be pursued individually, each connects with and feeds into the others in some way. If you pursuethem all, complementing your efforts across these multiple areas, youll see an even higher potential return.

Link:
The 6 Online Marketing Strategies Every Entrepreneur Needs

Mary Lou Roberts is Professor Emeritus of Management and Marketing at the University of Massachusetts Boston. She taught in the marketing area there for over 20 years. Her Ph.D. in marketing is from the University of Michigan. She is the senior author of Direct Marketing Management, second edition and a co-author of Social Media Marketing: A Strategic Approach, second edition. She has published extensively in marketing journals in the United States and Europe. In 1997 her article "Expanding the Role of the Direct Marketing Database" was included in the Journal of Direct Marketing Best of the Decade Ten Year Retrospective. She has been an active member of many professional organizations and has served on a number of their boards including the local and national boards of the American Marketing Association, Mass Audubon and the Advisory Board of Professional Organizations of the U.S. Department of the Census.

Debra Zahay is a Full Professor of Marketing and Department Chair of Marketing and Entrepreneurship at St. Edward's University in Austin, Texas, where she has overseen the inclusion of digital marketing and analytics in the undergraduate curriculum. She holds her doctorate in marketing from the University of Illinois, Dr. Zahay researches how firms can facilitate customer relationships, particularly using customer information. She has published extensively in marketing journals in the United States and Europe. She has served as a vice president on the Executive Board of the Chicago American Marketing Association and currently serves on the Board of the Marketing EDGE organization and the editorial board of the Journal of Marketing Analytics as well as that of Industrial Marketing Management. She has been the Editor-in-Chief of the Journal of Research in Interactive Marketing since 2012, guiding the explosive growth in influence of that journal.

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Internet Marketing: Integrating Online and Offline ...

Internet marketing is the best way to get your business found online - whether it be with one technique or a combination of a few.

However, marketing budget can be a deciding factor in what kind of strategy you use for your company - so before deciding, it's likely that you'll do some research to inform yourself on the latest Internet marketing prices.

Most companies don't post their marketing price list on their websites, which can make it difficult to understand what strategies you can afford. On this page, we'll help you decide what strategies are right for your business and whether or not they fit your marketing budget by providing you with transparent Internet marketing prices.

1.5 BILLION

in client revenue

4.6 million +

leads for our clients

1.8 million

client phone calls

So what is the average cost of online marketing? Read on to find out!

Keep in mind that every Internet marketing agency is different, and offer their marketing services at different prices. The marketing price list provided is based on research, as well as WebFX Internet marketing services pricing.

Search engine optimization (SEO), is the process of improving your website with elements such as backlinks, informative copy, and a clean HTML code. By improving your website in these ways, Google will rank you higher in search engine results pages, or SERPs, which helps customers to find you quickly and easily.

SEO is the best way to ensure that your customers can find you online, and it should be the first strategy you consider for your Internet marketing campaign.

At WebFX, we offer numerous SEO plans, customized to your needs and budget.

In 2019, small and medium-sized businesses (SMBs) should expect to pay $500-$20,000+ per month for SEO, depending on the size of their sites and campaign goals.

PPC, or pay-per-click advertising, is a kind of paid ad system that works on a bidding system.

You can run PPC ads in search engines like Google or Bing, and you can also run them on social media platforms like Facebook or Twitter.

Each ad is targeted with keywords that mean the most to your audience, and you pay every time that ad is clicked - based on the popularity of that keyword. For example, if you want to target a keyword that hundreds of other competitors are also trying to target, you're going to pay more per click since there is more competition.

With WebFX, you can expect to pay 5-20% of your monthly ad spend for our PPC services. For most SMBs, ad spend ranges between $2,500-$5,000+ per month.

Email marketing is a cost-efficient way to reach customers that you already know are interested in your product or service.

In order to start an email marketing campaign, you'll first have to gather a list of subscribers. This is what allows email marketing to be hyper targeted - the emails you send are going to consumers who have already expressed interest in your business by providing contact information.

An email marketing campaign has many different components including custom unsubscribe pages, mobile and desktop optimized templates, and basic email send fees.

For email marketing services from WebFX, you'll pay $300-$5000 per month or $0.1-$0.05 per recipient.

With billions of users, social media presents some of the best platforms for marketing. It not only shares information with your friends and followers, but has the potential to reach thousands of others.

Social media platforms are a great place to share links, images, and updates about your business.

At WebFX, our pricing varies depending on how many platforms you want to be active on. We offer social media marketing for Facebook, YouTube, Tumblr, Twitter, LinkedIn, Pinterest, and Instagram.

Per month, you can expect to pay $250-$10,000 for social media services.

Many business owners forget that web design is a huge part of your marketing campaign. Your web design essentially acts as a first impression of your company to online consumers, which makes it a crucial part of your marketing strategy.

It's crucial that you have a design that speaks to your brand, and represents you in a visual way. A good web design will include seamless navigation, images and graphics, and great content placement.

Typically, businesses spend $2500-$100,000 on custom web design projects.

There are countless elements that go into web design, so it's difficult to give an exact price range. That's why we've created a web design cost calculator that you can use to input your needs, and get a general quote.

Though many agencies don't share pricing on their website, it's important to consider an agency that does.

At WebFX, there are no hidden costs, and we want to save you time by making sure that you know whether or not our services fit your budget.

No matter what Internet marketing services you're interested in, we can create the perfect campaign for your company. Our in-house design team, SEO specialists, copywriting team, and more will work to bring you more site visitors, and a higher conversion rate.

Contact us today for a free quote!

Discover the real power of the Internet. Invest in your future with WebFX. Youll love our competitive Internet marketing pricing. Call 888-601-5359 or click here to learn more.

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Internet Marketing Services Pricing | Marketing Price List

Entrepreneur and New Jersey native, Christopher Gonzalez owns a rising Internet Marketing Service called Steez Analytics, LLC based in Wilmington, Delaware.

He specializes in Media Buying and Lead Generation for celebrity brands, automotive dealerships and real estate developers. At just twenty-two years old, Christopher has built an advertising and media company that is already worth over Seven-figures and has a list of some of the most exclusive clients.

Christopher created Steez Analytics, LLC in April of 2017 after being mentored by entrepreneur Tai Lopez. Four Months after its creation, Steez Analytics, LLC was already generating six Figures in net profit with just him and his laptop. At Steez Analytics, LLC, Christopher runs Instagram, Facebook and Google Advertising Campaigns for high end clients. His main office is located in Wilmington, Delaware but he also serves clients across the United States including Jersey City, New Jersey and Nashville, Tennessee.

His motivation to dive into this young industry came from his parents. Born in the Bronx, New York, his parents were very poor. Christopher knew he never wanted him or his family to ever have to go back to that. Although his father made enough money to move them to the suburbs of Old Bridge, New Jersey, he was always busy working at his corporate job. My Father helped me understand that being your own boss at a young age is the only way to Real Freedom, he shares.

In 2011, Christopher became one of the original internet stars on the Facebook platform, and in 2012 he did the same on Instagram. Going by the name @Gonzosteez, he jumped into the spotlight and gained quite the following. He decided to permanently delete his account, after realizing fame was not for him. He quickly noticed how dishonest internet marketing was and knew that he could bring a fresh perspective to the table. Years later, he decided that if he learned the paid advertising aspect of these platforms, he could help other people become famous instead, so that is exactly what he decided to do. He would not reveal the clients he has made famous or is currently making famous, but Christopher has found his niche and has been able to transform lives through his work.

His main challenge when embarking on this business was dealing with how fast the business grew. I had so many clients to fulfill work for that I actually had to refund many people that wanted to work with me. My business was in such high demand that we could not handle the workload initially due to saying yes to taking on so many people. Now we focus only on High End Clients, he says.

His advice to future entrepreneurs is to seek out mentors in their field of choice. His mentors, along with his internet experience were crucial factors in his early on success. He also emphasizes the importance of having the right mindset, but going beyond that and being able to properly Execute the things you choose to do. I remember I had a positive brain, but still had trouble taking action. I say its 30% mindset & 70% action, he says.

For Christopher, what sets him apart from other advertising and media companies is his honesty and integrity. He believes in telling the truth and doing the right thing, because in the long run this is what will always work out. His future plans are to continue to serve higher tier clients, and continue to revolutionize the marketing industry by always being honest and working hard to deliver results for his clients. In an industry like the one Christopher is in, honesty means everything, and that is exactly what he is bringing to the table for his clients. Christopher would not provide additional answers on what he has in the works, but be sure to expect more from this young all-star.

For more information on this entrepreneur, click here.

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This Is The Internet Marketing Service That Is Revolutionizing The Industry & The Mind Behind It - VENTS Magazine

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SOURCE Internet Marketing Company

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Car Insurance 2020 - What Mistakes Must Be Avoided When Requesting Online Car Insurance Quotes - Benzinga