Archive for the ‘Internet Marketing’ Category

Global SEO Software Market to Have Positive Impact Due to COVID-19 Spread | Upsurge in penetration of internet worldwide to Boost Growth | Technavio -…

LONDON--(BUSINESS WIRE)--The SEO software market is expected to grow by USD 740.01 million, progressing at a CAGR of over 15% during the forecast period.

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The worldwide upsurge in the penetration of the internet is one of the major factors propelling the market growth. However, factors such as data privacy concerns among end-consumers will hamper market growth.

More details: https://www.technavio.com/report/seo-software-market-industry-analysis

SEO Software Market: Type Landscape

Based on the type, the market saw maximum growth in the desktop user segment in 2019. This is due to the increased offering of SEO software curated for the desktop platform. The growth of the market in this segment will be significant during the forecast period. However, market growth in the desktop user segment will be slower than the growth of the market in the mobile user segment.

SEO Software Market: Geographic Landscape

By geography, North America is going to have a lucrative growth during the forecast period. About 42% of the markets overall growth is expected to originate from North America. Factors such as the high penetration of the internet, the presence of top SEO software vendors, and the increasing use of online search engines are driving the market in North America. The US and Canada are the key markets for SEO software in North America. Market growth in this region will be faster than the growth of the market in Europe and South America.

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Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Technavios in-depth research has direct and indirect COVID-19 impacted market research reports.

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Key Topics Covered:

Executive Summary

Market Landscape

Market Sizing

Five Forces Analysis

Market Segmentation by Type

Customer Landscape

Geographic Landscape

Vendor Landscape

Vendor Analysis

Appendix

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavios report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavios comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Excerpt from:
Global SEO Software Market to Have Positive Impact Due to COVID-19 Spread | Upsurge in penetration of internet worldwide to Boost Growth | Technavio -...

Online Reputation Management Services Market Size And Forecast (2020-2026)| With Post Impact Of Covid-19 By Top Leading Players- Reputation Management…

This report studies the Online Reputation Management Services Market with many aspects of the industry like the market size, market status, market trends and forecast, the report also provides brief information of the competitors and the specific growth opportunities with key market drivers. Find the complete Online Reputation Management Services Market analysis segmented by companies, region, type and applications in the report.

The report offers valuable insight into the Online Reputation Management Services market progress and approaches related to the Online Reputation Management Services market with an analysis of each region. The report goes on to talk about the dominant aspects of the market and examine each segment.

Key Players:Reputation Management Consultants, Inc.,REPUTATION RESOLUTIONS,Reputation X,SEOImage,REQ,matter now,Glorywebs,Coalition Technologies,WEB SEO SERVICES,BirdEye,Broadly,Circus Social,Hootsuite,Neumann Paige Inc.,NiceJob,Podium,ReviewTrackers,Sprout Social,Webimax,Thrive Internet Marketing Agency

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The global Online Reputation Management Services market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Online Reputation Management Services market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by region (country), by Type, and by Application for the period 2020-2026.

Market Segment by Regions, regional analysis covers

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia and Italy)

Asia-Pacific (China, Japan, Korea, India and Southeast Asia)

South America (Brazil, Argentina, Colombia etc.)

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Research objectives:

To study and analyze the global Online Reputation Management Services market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2026.

To understand the structure of Online Reputation Management Services market by identifying its various sub segments.

Focuses on the key global Online Reputation Management Services players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.

To analyze the Online Reputation Management Services with respect to individual growth trends, future prospects, and their contribution to the total market.

To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).

To project the size of Online Reputation Management Services submarkets, with respect to key regions (along with their respective key countries).

To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.

To strategically profile the key players and comprehensively analyze their growth strategies.

The report lists the major players in the regions and their respective market share on the basis of global revenue. It also explains their strategic moves in the past few years, investments in product innovation, and changes in leadership to stay ahead in the competition. This will give the reader an edge over others as a well-informed decision can be made looking at the holistic picture of the market.

Table of Contents: Online Reputation Management Services Market

Key questions answered in this report

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Excerpt from:
Online Reputation Management Services Market Size And Forecast (2020-2026)| With Post Impact Of Covid-19 By Top Leading Players- Reputation Management...

Comcast RISE Awards More Than 40 Black-Owned, Small Businesses in Houston with Marketing Resources and Technology Makeovers – WV News

HOUSTON--(BUSINESS WIRE)--Nov 30, 2020--

Comcast Business today announced that 43 small businesses in Houston were recipients of Comcast RISE awards. The awards will allow these businesses to receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business based on their specific needs. The news is part of Comcasts broader announcement of more than 700 businesses that were selected as winners in the first round of Comcast RISE. Recipients in 285 cities in 29 states include a diverse roster of small business from restaurants and salons, to professional services and retail shops.

Today, the next phase of Comcast RISE, the multi-year, multi-faceted initiative launched in October to help strengthen small businesses hard hit by COVID-19, opens eligibility to include Black, Indigenous, and People of Color (BIPOC)-owned, small businesses. They can apply at http://www.ComcastRISE.com.

What an honor to have been selected as a Comcast RISE recipient. My industry has been shattered by this pandemic, said Rosalind Moore, Owner of Perfect Touch Promotions Event & Production company. In person special events came to a complete halt and overwhelmingly impacted our revenue. Comcast RISE will provide advertising and marketing consultation resources to ignite, elevate and shift our business to market and present futuristic hybrid events with excellence.

The recipients in Houston include:

Company Name

City

All-N-One Services, LLC

Humble

Bad Habits Auto Repair Shop

Tomball

Bay Area Cleaning Professionals

Baytown

Blackwell Solutions LLC

Houston

Chris R Crockett DBA Jackson Hewitt Tax Service

Houston

Creative Edge marketing

Houston

Cts Certified Services LLC

Houston

Divine Connections

Fresno

Elite Dental Wellness

Houston

Envy Events by Anvy

Houston

Fresh Start Therapeutic Services LLC

Humble

Graceful Tax and Financial Services

Houston

Happy Me Tee

Houston

Heavenly Kreations Pastries

Houston

Heavy Armour Security

Houston

Holcomb Accounting and Taxes

Spring

Hope Over Hurt

Houston

Kenya Nicole Co. LLC dba Kenya Nicole and the Business Builder Team

Houston

Kinky Kurly Straight The Salon LLC

Manvel

Lettuce Live

Houston

L'Renee & Associates

Houston

Melodrama Boutique, LLC

Houston

Mrs. Vitals Vision Academy

Rosharon

Nacho Average Meals

Houston

NCMPRBL

Stafford

Nurturing Companions

Houston

Perfect Touch Promotions

Missouri City

Pimp The Pen Records and Production LLC

Houston

Pinnacle Detail

Hockley

Pleasure Body Spa

Houston

Progressive Rehabilitation Services

Houston

RA Design Studio LLC

Houston

Ravlin Martial Arts

Houston

Ridges Barber and Beauty

Cypress

She's Happy Hair

Houston

Showtime Bar and Lounge

Houston

Sosa Auto Sales

Houston

Success Tax Relief LLC

La Porte

The Jewelry Instructor Inc.

Houston

The S. Davis Law Group, PLLC

Houston

The Spearhead Group Inc.

Houston

Training and Leadership Consulting, LLC

Houston

Velvet Rope Experience LLC DBA VRE Training Solutions

Houston

The first phase of Comcast RISE, which stands for Representation, Investment, Strength and Empowerment, focused on U.S. Black-owned, small businesses, those hit hardest by the pandemic according to a recent study from the National Bureau of Economic Research. Comcast RISE brings together two of the companys brands Comcast Business and Effectv, both with expertise in the small business space to empower business owners with the expertise and resources needed to navigate the economic effects of the pandemic.

Fueling the success of small businesses is what our business is all about. We partner with them to better understand their needs and what we can do to help them grow. Our success is their success, said James Lavallee, Vice President, Sales Marketing, Effectv. Thats why, at a time when so many in our small business communities are struggling, its incredibly humbling to be able to give back and share our knowledge and resources with those hardest by the pandemic. We want to help our partners and communities rise.

Comcast RISE consists of the following main components:

Comcast RISE is part of a larger $100 million Diversity, Equity and Inclusion initiative that Comcast launched this summer. In June, Comcast NBCUniversal announced the development of a comprehensive, multiyear plan to allocate $75 million in cash and $25 million in media over the next three years to fight injustice and inequality against any race, ethnicity, gender identity, sexual orientation or ability.

About Comcast Corporation

Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company with three primary businesses: Comcast Cable, NBCUniversal, and Sky. Comcast Cable is one of the United States largest high-speed internet, video, and phone providers to residential customers under the Xfinity brand, and also provides these services to businesses. It also provides wireless and security and automation services to residential customers under the Xfinity brand. NBCUniversal is global and operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Sky is one of Europe's leading media and entertainment companies, connecting customers to a broad range of video content through its pay television services. It also provides communications services, including residential high-speed internet, phone, and wireless services. Sky operates the Sky News broadcast network and sports and entertainment networks, produces original content, and has exclusive content rights. Visit http://www.comcastcorporation.com for more information.

Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nations largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. For more information, call 866-429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social.

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Comcast RISE Awards More Than 40 Black-Owned, Small Businesses in Houston with Marketing Resources and Technology Makeovers - WV News

Global Internet of People Inc. Launches NASDAQ IPO Roadshows and Aims to Raise $28 Million to Develop the Knowledge Sharing Ecosystem – GlobeNewswire

Beijing, China, Dec. 04, 2020 (GLOBE NEWSWIRE) -- Global Internet of People, Inc. (the Company or SDH), a company operates a knowledge sharing and enterprise services platform both online and offline, today announced that following the warm-up of roadshows in Chengdu and Zibo, it is going to conduct Nasdaq IPO roadshows in multiple cities in China such as Hangzhou, Shanghai, Shenzhen and Beijing through December 8 to13, 2020, Beijing Time, aiming to raise $28 million (approximately RMB185 million) from this initial public offering.

According to the Prospectus filed with U.S. Securities and Exchange Commission, SDH provided online and offline membership services and enterprise services to 1,467 members and 5.49 million users by the end of September 2020 through its 51 local centers in 35 cities in China. The online knowledge sharing and consulting platform brings together 1,548 prestige mentors and experts to provide high-quality services for enterprise and individual users. SDH focus on knowledge sharing and enterprise cooperation services via mobile applications and local centers, and the number of users has increased from 0.8 million in May 2017 to 5.49 million in September 2020. By revenue segmentation, SDHs major businesses falls into enterprise comprehensive tailored services, member services, sponsorship advertising services, enterprise consulting services, online services and sale of merchandises services. During the first six months of 2020, revenue increased 12.2% to $6.51 million year-on-year. Net income increased 2% year-on-year to $2.29 million. For the full year of 2019, revenue increased by 32.4% year-on-year to $17.9 million, while net income increased by 30.4% year-on-year to $9.75 million. During the first six months of 2020 and 2019, operating margins were 36% and 42%, respectively. The proceed raised from IPO will be used to 1) content providing (both in-house and third-party providers) 30%, 2) software and hardware upgrade 20%, 3) marketing, branding and sales 20%, 4) acquisition of knowledge sharing providers and consulting companies 25%, and 5) personnel training and recruitment 5%. SDH has received an approval letter from NASDAQ on November 11, 2020 to list on The Nasdaq Capital Market with symbol ticker SDH.

Mr. Hu Haiping, Chairman of SDH, said, Developing an ecosystem of knowledge sharing and an ecosystem of enterprise growth services are still important growth point for the Company in the future. Listing in the NASDAQ is very important to the long-term strategic layout of SDH in terms of our brand upgrade and obtaining capital support from the market.

In the new economic era of accelerated innovation, transformation and upgrading of China's economy, the promotion of entrepreneurs' business wisdom, the establishment of digital enterprise economic cooperation system and the establishment of enterprise growth service ecosystem are required to catch up with the times and the new momentum of economy. In the face of the needs of tens of millions of enterprises moving towards high-quality development, SDH was incepted in 2016, and take "knowledge sharing and enterprises collaboration" as the concept to spread business wisdom, integrate industrial resources, help enterprises upgrade and innovation, and develop rapidly. The Company has won the support and affirmation of many users. Intelligent economy is a higher form of digital economy, and SDHs smart connected network is a typical form of intelligent economy. Over the past four years, the Company has continued to develop, stands out with excellent performance, and position itself to be a "dark horse" in the internet of intelligence field.

About Global Internet of People Inc.

Headquartered in Beijing and Shanghai, Global Internet of People Inc. operates an online knowledge sharing and enterprise service platform, both online, via our mobile application Shidonghui App (the APP), and offline, through local offices directly operated by us in Beijing, Shanghai and Hangzhou, as well as 51 local centers in 35 cities throughout the PRC. The main services we offer to Users on our APP are (1) Questions and Answers (Q &A) Sessions and (2) streaming of audio and video courses and programs. The offline services we offer to our Members are study tours and forums. For more information about the Company, please visit: http://www.sdh365.com.

Safe Harbor Statement

This press release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements that are other than statements of historical facts. When the Company uses words such as may, will, intend, should, believe, expect, anticipate, project, estimate or similar expressions that do not relate solely to historical matters, it is making forward-looking statements. Specifically, the Companys statements regarding trading on the NASDAQ Capital Market and closing the IPO are forward-looking statements. Forward-looking statements are not guarantees of future performance and involve risks and uncertainties that may cause the actual results to differ materially from the Companys expectations discussed in the forward-looking statements. These statements are subject to uncertainties and risks including, but not limited to, the following: the Companys goals and strategies; the Companys future business development; product and service demand and acceptance; changes in technology; economic conditions; reputation and brand; the impact of competition and pricing; government regulations; fluctuations in general economic and business conditions in China and assumptions underlying or related to any of the foregoing and other risks contained in reports filed by the Company with the Securities and Exchange Commission. For these reasons, among others, investors are cautioned not to place undue reliance upon any forward-looking statements in this press release. Additional factors are discussed in the Companys filings with the U.S. Securities and Exchange Commission, which are available for review at http://www.sec.gov. The Company undertakes no obligation to publicly revise these forwardlooking statements to reflect events or circumstances that arise after the date hereof.

For more information, please contact:

At the Company:Hongfei ZhaoEmail: IR@sdh365.comPhone: +86 18001021718

Investor Relations:Janice Wang EverGreen Consulting Inc.Email: IR@changqingconsulting.comPhone: +86 13811768559 / +1-908-510-2351

Excerpt from:
Global Internet of People Inc. Launches NASDAQ IPO Roadshows and Aims to Raise $28 Million to Develop the Knowledge Sharing Ecosystem - GlobeNewswire

3 Ways to Get the Most of a Digital Marketing Strategy – CIOReview

An exceptional digital marketing drive can get more visitors to the websites, additional leads on the landing pages, and beneficial conversion rates overnight, but it will fetch the best results in the long run as one feeds their pages with content pertinent to their persona.

FREMONT, CA: Digital Marketing benefits companies as it is a step up in the marketing game that considers how the consumer relates not only to the brand but also to the media. Therefore, companies can make smarter, data-oriented choices and can reap the benefits of a single campaign or content for more extended periods.

The following advantages can be expected from a consolidated digital marketing approach.

1. Reach a Bigger Audience with Digital Marketing

Success in the marketing department is significant for reaching larger audiences and growing sales and profit. As digital marketing is based on the internet, it can influence people worldwide with the right targeting to enhance the company. Conventional marketing efforts are restricted not only by cost but also by exposure. An advertisement on a local TV channel, for example, will not be seen by people in a different country. If a company ships worldwide, that is even a more significant problem as it is not reaching a substantial part of the people interested in the products.

2. Measure, Grow and Get Better Outcomes with Digital Marketing

Another advantage of digital marketing that cannot be overstated is how much control it gives to firms when building campaigns. No other marketing strategy provides as many tracking applications as digital marketing, and, when rightly used, these tools can make a company gain profit.

A business can learn and enhance by measuring how people communicate with the campaigns, understanding how they behave on the website and what kind of difficulties they face each day. These enhancements are called iterations. A drive can have as many iterations as desired along the way. Those advances are meant to reflect what a consumer is looking to find a better way to reach them. Digital marketing provides an excellent environment for experimentation, enhancement, and that makes the strategy a winner.

3. Get Quicker Results with Digital Marketing

A campaign that depends on traditional items like folders has a more extended period than a digital marketing operation. After all, it takes time not only to grow the materials that will be a fundamental part of the strategy but also to distribute them and see them lead to new business opportunities.

An exceptional digital marketing drive can get more visitors to the websites, additional leads on the landing pages, and beneficial conversion rates overnight, but it will fetch the best results in the long run as one feeds their pages with content pertinent to their persona.

While, chiefly, it will take effort and resilience to keep the numbers up and build a rapport with the consumer, if the firm wants to jumpstart the marketing department and grow continuously, digital marketing is an unsurpassed option.

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3 Ways to Get the Most of a Digital Marketing Strategy - CIOReview