Archive for the ‘Internet Marketing’ Category

WinZO names CarryMinati as its brand ambassador – Exchange4Media

WinZO, Indias interactive entertainment platform, has roped in Ajey Nagar alias CarryMinati, as its brand ambassador. Being the frontrunner of the social gaming community, the New Delhi-headquartered interactive social gaming startup seeks to leverage its robust foothold within the gaming community in India with this strategic partnership.

As a part of this strategic collaboration, the content creator will generate gaming-centric content that is interactive, unique, and relatable for WinZO exclusively on his streaming channel Carryislive and a solo integration on his primary YouTube channel CarryMinati. The fast-rising digital phenomenon that enjoys a massive cumulative fan following of over 50 million for his inimitable comic skits and rib-tickling roasting videos, will complement WinZOs massive reach across 75 million users and its diversified offerings across 6+ formats in 12 vernacular languages.

According to the latest industry reports, the Indian gaming industry is generating over $1.5 billion revenue and is expected to exponentially grow to be a trillion-dollar industry by 2025. The main driver of the growth has been driven by affordable internet connectivity and a rise in the penetration of smartphones, backed by an increased focus on vernacular and socially relevant content. Interestingly, approximately, one in every five mobile game downloads worldwide is from India. Ahead of markets such as the U.S. and Brazil, India was the leading country for the first half of 2021, reaching 4.8 billion downloads.

Hailed as one of the key innovators in the advent of the digital community of India, CarryMinati stands firm at a 50 million-plus collective digital following. With an unmatched aptitude within the roasting and live gaming genre, he continues to remain undefeated in retaining his title of the most subscribed YouTuber in Asia and India.

The 22-year-old Delhi-based YouTuber, streamer, gamer, and rapperCarryMinatistates,I am excited to partner with WinZO. India is at the epicentre of a swiftly growing trillion-dollar global gaming opportunity. The country is the largest market for mobile games, contributing to nearly 40% of the worldwide downloads, which speaks volumes about the untapped potential of the social gaming community. Considering there is a similarity in WinZOs and my core competencies and brand values, I would like to create multiple avenues via this partnership to connect people from the remotest parts of the country through culturally relevant and relatable content. It is important that visionaries in the marketplace join hands to discover and develop this untapped industry to build a robust ecosystem.

Speaking on the association further,Saumya Singh Rathore, Co-Founder, WinZOexpands,India is fast emerging as a critical market for interactive entertainment on the global grid. Gaming is also rapidly evolving and isnt limited to only playing anymore. The advent of live streaming and community engagement has resulted in the evolution of a 360-degree gaming ecosystem, which CarryMinati has been at the forefront of. We are thrilled to have him onboard. We collectively hope to further our vision of promoting the spirit of winning and culturally relevant content across Bharat.

This announcement comes shortly after WinZO's recent partnership with Ranveer Singh starrer Bollywood film 83 as the official sports brand partner. As a part of its brand development exercise, WinZO has also secured the principal sponsorships for two major Vivo Pro Kabaddi League (PKL) teams, Bengal Warriors and Gujarat Giants, as well as associate sponsorship for Patna Pirates. The brand also launched its multilingual brand campaign in close collaboration with Ogilvys Global Chief Creative Officer, Piyush Pandey with an aim to establish itself as the preferred destination for interactive entertainment for every household of 'Bharat'. Founded in 2018 by second-time entrepreneurs Nanda and Saumya Singh Rathore, the company has so far raised $100 million. It is backed by global gaming and entertainment investment funds including Kalaari Capital, Griffin Gaming Partners, Makers Fund, Courtside Ventures and Pags Group.

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WinZO names CarryMinati as its brand ambassador - Exchange4Media

Ricky Deez Internet Marketing

The Internet is an crucial new way of interacting with existing and potential customers. You must be aware of today's top internet marketing principles to successfully operate an effective website and online marketing campaign.

Back in the emerging youth of the Internet, advertising your website online and in the search engines was as easy as editing one simple line of code. Today, you not only need to have a good looking internet site, but the site has to do well with the search engines and, first and foremost, with your visitors and existing clients. You need to consider such aspects as website usability, site copy (copywriting), accessibility, search engine optimization, customer support, and most of all, you need to change the focus to your customers from your website.

Today's fresh approach to internet marketing is chiefly established on concentrating on the customers, even when working on the website and promotion. This involves customer research, which, successively, requires keyword research and the focus on the benefits to the customers and website promotion.

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Ricky Deez Internet Marketing

Advisor Internet Marketing Enters Into Strategic Relationship With Advisors Excel to Help Independent Advisors Grow Their Practice With Just An…

"The pandemic has forever changed the way advisors attract, serve and retain clients and our industry will never be the same," said Jovan Will, Co-Founder of AIM. "The partnership with Advisors Excel will provide our advisors with unparalleled back-office support, case design services and access to proprietary product offerings."

"We chose to support AIM because they have a similar business philosophy and value system as Advisors Excel," said Advisors Excel Co-Founder Cody Foster. "Like us, they do everything they can to help grow their independent financial advisor's business and take it to the next level."

AIM enables advisors to operate "virtual" businesses that completely bypass traditional client acquisition methods, thereby eliminating the need to have a brick-and-mortar office, large staff, or in-person meetings with prospects and clients.

AIM's fully integrated value offering unburdens advisors from time-consuming and outdated traditional marketing efforts. It enables advisors to grow their practice with just an Internet connection and a cell phone, with features including:

This partnership will help AIM continue to redefine the rules of success for the modern, independent advisor. To learn more about how AIM is revolutionizing the annuity distribution industry with digital marketing and technology, visit AdvisorInternetMarketing.com.

About AIM:AIM empowers independent financial advisors to succeed in the digital age. AIM helps advisors grow their practice through cutting-edge digital marketing, virtual client acquisition methods and advanced annuity strategies. Learn more at AdvisorInternetMarketing.com.

About Advisors Excel:Advisors Excel, founded in 2005, has redefined the role a marketing organization can play in supporting independent financial advisors. Their growth has been unparalleled in the industry and has been done by working with a smaller group of select advisors.

In 2020, Advisors Excel did over $8.2 billion in annuity, Medicare, and life insurance production. Their affiliated Registered Investment Advisory Firm, AE Wealth Management, currently manages over $17 billion and has been named one of the fastest-growing RIAs in the country.

Media Contact Diana Zambrano VP Business Develepoment [emailprotected] 888-979-2701

SOURCE Advisors Excel

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Advisor Internet Marketing Enters Into Strategic Relationship With Advisors Excel to Help Independent Advisors Grow Their Practice With Just An...

E-newsletters must be an integral part of SME marketing – Moneycontrol

The coronavirus outbreak has fast-tracked the spread of the internet not just because of the competition among the service providers but also governments.

Marketing in the virtual space is a different ballgame even though the principles remain the same. Even large enterprises struggle to find a toehold in this space, so it is almost a level playing field, provided small and medium enterprises (SMEs) know how to make the most of their limited resources.

I am not going to explain Internet marketing in this article. I will address a simpler marketing scenario involving the internet but this one is through the email route and far cheaper for SMEs.

Today businesses send email newsletters to a large number of prospects. There are several types of services available in India. These organisations charge you for the number of emails they would send your newsletter to, just like a direct mailing service provider does. There are a few service providers in the US which will charge a percentage of the business generated through the email contacts provided by them.

Getting your newsletter into your prospects in-box is not the real task but making them read is. Prospects are getting more sophisticated about email management. They get inundated with spam and scam mails and many filter out what they don't want to receive.

It is up to you to email them something that they want to read. Here are a few pointers on how to do that:

1 Keep your email newsletter informative

Its main purpose is to build awareness and credibility. If it generates sales, so much the better but that is a secondary objective. If you focus on providing information that is of interest and value to your prospects, something that would help their businesses, you stand a better chance of not getting filtered out.

Mind you, that is half the task done. Since most seasoned internet users know how to duck spam mails, avoid using phrases like how to become a millionaire overnight or work from home and make Rs 50,000 per month or Reply immediately, etc since these are known ways of spammers.

2 Keep your message brief

Confine the newsletter to one topic and make sure it is easy to read. The easier it is to read, the more it will be read. Have a relevant subject heading, so that only the real prospects will be interested in it. In any case, you do not need people who are not interested in your message.

3 Be consistent with your choice of topics

You will be using your email to establish credibility, so you will want to concentrate only on topics that have to do with your business and help theirs. This is very important but few businesses practice it.

4 Stick to one voice

Use one writer (you, a member of your staff, etc) for all your newsletters. When you use multiple writers, you will project at the very least, slightly different points of view or writing styles. This could affect your newsletter's credibility.

5 Keep your newsletters timely

Arrange your topics in a logical order that makes sense to your prospects. For instance, if you are providing information about how to deal with a holiday sales slump, send it in late March. If you are discussing trade shows, you probably want to release it in winter when these events are going full steam.

6 Keep a regular frequency

Plan six months' worth of topics and publish the newsletter at least every other week. The frequency will create awareness among prospects. Planning will enable you to publish worthwhile topics and achieve credibility.

How do you get prospects to subscribe to your newsletters? Here are some ways to get people to subscribe to your emailed newsletter:

>>Post your newsletter on your website and include an easy-to-fill-out subscription notice on all your web pages.

>> If you want people to subscribe from your website, you need them to visit it, so include your website address on all your correspondence. The more people you get to visit your site, the more you get to subscribe.

>> Find relevant websites that host or post email newsletters and get your information included on those sites.

While sending e-newsletters, do include a highlight in each of them that provides guidelines to prospects on how to opt out or unsubscribe. Ensure that you stick to their evolving preferences.

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E-newsletters must be an integral part of SME marketing - Moneycontrol

Cryogenic Label Market | Healthcare Industry Is Anticipated To Boost the Global Market | Forecast Up To 2029 – Digital Journal

Cryogenic Label Market: Overview

Cryogenic labels are designed to indicate the lowest temperature suitable for storage purpose. The labels are developed in a manner so that it can be readable and stay adhesive for required time period. Cryogenic labels are meant to be stored at very cold temperature, hence, combination of laminate and adhesive are used to manufacture the labels so that it can stick to the container for very long period of time.

The global cryogenic label market is primarily driven by healthcare industry. It is used to label the urine and blood samples. Thus, players operating in the cryogenic label market keep a track of change in trends in the healthcare industry.

Cryogenic labels aids to mitigate the error for biological test. Writing the information directly on the sample container could be altered using the cryogenic labels. Further, increase in the number of diagnostic centers from the healthcare industry is anticipated to boost the global cryogenic labels market during the forecast period.

The upcoming reports provides comprehensive details about key factors driving the growth of the global cryogenic labels. It includes details of various segments and drivers likely to boost market in the tenure of forecast period (2019-2027). Further, factors which may restrain market growth is also discussed in the report.

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Cryogenic Label Market: Notable Developments

The section of the report aims to provide on-going development in the global cryogenic label market and its impact on future growth of the target market. The developments are anticipated to escalate the market growth.

In January 2018, Avery Dennison RFID expanded its pharmaceutical and healthcare branch to include new UHF RFID inlay solution for operation in a broader medical environment.

Similarly, in August 2017, Bradys Brand Protection business signed strategic partnership with Kezzler and Honeywell to introduce product authentication labelling and tracking of a leading industrial product.

Some of the key companies operating in the global cryogenic label market are

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Cryogenic Label Market: Key Trend

The global cryogenic labels market is likely to grow on back of healthcare industry. Increase in number of diagnostic center for biomedical and biological tests to diagnose the disease is one of the key driving factors for growth of the global cryogenic label market.

Cryogenic labels are easy to stick, durable, and cost effective. These factors conjointly are projected to drive the global cryogenic label market.

Range of a cryogenic products such as laser sheets, containers, indicator, vials, rolled labels, and racks are widely used in the cryogenic process. Further, demand for cryogenic label is anticipated to be driven by improving facilities and operational activity in healthcare industry.

Meanwhile, cryogenic label market is witnessing demand from fish shipping industry, wherein fish is stored in low temperature to prevent spoilage.

Besides biological samples, cryogenic label sample is also used while storing beverage and other food items.

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Cryogenic Label Market: Regional Analysis

In the regional segment, Europe is anticipated to emerge as largest space for cryogenic labels due to growing healthcare services. Meanwhile, North America and Latin America are likely to follow growth trajectory of Europe cryogenic label market.

On the other hand, Asia Pacific cryogenic label market is anticipated to register progressive growth rate during the forecast period. The growth rate is attributed to growing healthcare facilities and rising trade for the processed meat.

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Cryogenic Label Market | Healthcare Industry Is Anticipated To Boost the Global Market | Forecast Up To 2029 - Digital Journal