Mediaboss Marketing

Elevate your internet marketing skills. Attend one of six comprehensive workshops being held in conjunction with Search Marketing Expo SMX East.

These workshops provide:

This years topics:

NEW! Social Media Distribution for SEO: The New Link Building: With search engines using social signals in organic results, and social media networks charging for comprehensive distribution, it is more challenging than ever to ensure you are reaching your target audience. Well share the secret sauce of paid and organic tactics that attract site visitors and makes your SERP rankings skyrocket.

Advanced AdWords Training: Boost your PPC campaigns with this full day of AdWords best practices and advanced strategies. Well give you step-by-step instructions to increase your Quality Score, learn how to sync your ad copy with both your keywords and buying cycle stages, and plenty more.

International Search Summit: Extend your international reach with tactics from a stellar global panel of internet marketing experts. Attendees will leave with real, actionable solutions to their most burning questions on international SEO, PPC and social media.

Bruce Clay SEO Training: Constant changes to algorithms, search features and spam detection keep you on your toes and your ranking in flux. Learn techniques that will help you improve your site and rankings from leading SEO expert Bruce Clay.

In-house SEO Exchange: Join us for an all-interactive workshop created to meet the unique needs and challenges in-house search marketers face, including technical tricks, organizational management, reporting metrics and maximizing your SEO budget.

Local University Advanced: Learn whats working and whats not at this advanced level training course covering local and mobile search tactics. Learn mobile best practices, tips to optimizing your reviews process and explore local opportunities for Google+, Facebook, Apple Maps and more.

Workshops will be held on September 30, preceding SMX East on October 1-3 in New York City.

See the original post here:
Dive Deep! Attend an Internet Marketing Workshop @ SMX East

A marketing forum providing Insights into the latest trends and changes in Digital Marketing and its relevance to hospitality industry. A must attend event.

2013 Milestone User Conference

Santa Clara, CA -Milestone Internet Marketing, a leading provider of digital marketing software and services for hospitality is organizing a User Conference that will showcase the latest trends and innovations in digital marketing and social media and how these trends impact the hospitality industry. Milestone User Conference, an open marketing forum, brings together ecommerce professionals, hotel executives, managers, and owners for a full day conference discussing the ins and outs of digital marketing in today's world.

The conference will explore the latest trends in online marketing, from search engine optimization (SEO) to social media engagement. As we all know, it's an ever-changing marketplace demanding high adaptability, that's why Milestone is taking this opportunity to assemble the best minds in digital marketing for hospitality together for a productive hands-on learning session.

The Milestone User Conference will begin with registration and a cocktail reception at Hyatt Regency Santa Clara on July 22nd, followed by a full day of trade tips to inspire users and their online presence. Topics will include:

There's a lot to discuss, so at the end of it all, we invite attendees to a casual dinner and cocktail networking reception, to keep the inspiration flowing.

Click here for more event info and to register >>

_____________________________________________________________

ABOUT MILESTONE:

Milestone Internet Marketing, Inc.'s portfolio of services for the lodging industry includes award-winning website design,search engine optimization, pay-per-click marketing, social media optimization, and eBuzz Connect online reputation monitoring. A premier Internet marketing agency, Milestone currently drives over $550-million in annual revenue for its clients and works with over 1,400 hotels, including numerous global brands and leading management companies. Milestone is also well known as a lodging industry educator for its Internet marketing workshops and book, Hotels to HTMLs. For more information, please visit http://www.milestoneInternet.com or call 888-350-8396.

Go here to read the rest:
Milestone Internet Marketing Announces 2013 User Conference

The Best Internet Marketing System For Beginners Or Experts
http://thetrafficsolution.net/freedom... Are you looking for time leverage? Are you looking to spend more time with your family and friends? Are you looking ...

By: WORKWITHCOURTNEY JB

Read the rest here:
The Best Internet Marketing System For Beginners Or Experts - Video

Toronto, Canada (PRWEB) June 09, 2013

Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, announces its top lead generation strategies for smaller businesses or firms operating on a tight marketing budget.

Leads are the lifeblood for sales. While large organizations can rely on trade shows, conferences, SEO [search engine optimization], and social media to generate leads, it can be a serious challenge for small- and medium-sized firms working with a tight budget, says Marco Reuter, business development manager at Numero Uno Web Solutions. When it comes to stretching a marketing budget and reaching the largest audience, the obvious choice is to leverage online.

Facebook has over one billion users, Twitter 500 million, and LinkedIn 225 million, while YouTube gets four billion views per day. For brands looking to broaden their pool of customers, Numero Uno Web Solutions experts believe that social media is one of the best strategies for brands to generate leads. Harnessing the free publicity through different social media channels is a great way to increase brand awareness and credibility. Setting up a number of different social media accounts also allows small- and medium-sized businesses to cross-promote their brand and increase their following, says Reuter.

Another more relatively inexpensive but proven lead generation option is PPC [pay-per-click], or paid advertising," Reuter adds. "PPC can drive qualified web traffic in a very short period of time. Smaller firms with tight budgets like PPC because they only pay when users click on the ad. Brands also have tight control over a PPC campaign, from the budget to when and where the ads are shown.

With four billion views per day, YouTube (video) is another inexpensive way smaller brands with a tight marketing budget can increase the number of leads they generate, according to Reuter. To generate leads, he says that web sites have to create content that is discoverable by search engines like Google, Yahoo!, and Bing, and contains what users want to engage with; some would rather learn about a brand though a video, as opposed to reading about it. On top of that, Google, the worlds most important search engine, owns YouTubeit isnt going to ignore the impact video has on the online community.

There are a large number of lead generation strategies small- and medium-sized businesses can employ without having to spend a large amount of money," Reuter concludes. "Firms with tight budgets need to look for online marketing companies with a proven track record of designing unique SEO campaigns that help smaller firms generate new leads.

To learn more about Numero Uno Web Solutions, visit the companys web site at http://numerounoweb.com/sitescore/.

Numero Uno Web Solutions is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how they can help maximize your companys search engine optimization and online presence, visit http://numerounoweb.com/sitescore/ or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).

More:
Numero Uno Web Solutions, a Leading Toronto Internet Marketing Company, Announces Top Lead Generation Strategies for ...

In past weeks, we've explored, in depth, many facets of Internet marketing. I wanted to take a breath and put on the brakes for a moment to highlight some fundamental elements of the digital marketing world.

There is still an abundance of businesses in our community that have none or very little digital presence. As troubling as it may seem, it's not a surprise. There are firmly established businesses that may never embrace digital, yet stay successful enough to make a profit each year.

But we have seen that embracing digital can only help a business, regardless of the industry. So ultimately it may come down to the objective of the business owner, and most entrepreneurs I've met are brave souls with big dreams who take chances not just to survive, but to rise to the top of their chosen field. Using Internet marketing, we've helped struggling businesses out of holes as much as we've taken dreamers a little closer to realizing their initial grand vision.

Your website. Edit, reword and improve the look of your website to make sure it's relevant and up-to-date. Set unique titles and descriptions for each page/post of your website, which is critical for SEO (Search Engine Optimization), and also for feeding your site into social media channels.

SEO. The three main search engines are Google, Yahoo, and Bing. Getting your business on the first page of search results has become tougher. That's why you really need to consider hiring a proven SEO specialist who will update your site as quickly as the rules change.

Go mobile. Is your website easy and enjoyable to view on a mobile device? With more and more iPhones, iPads, and Android-powered smart-phones in use, mobile marketing will continue to explode and simply dominate.

Social Media. Take advantage of the reach and influence of social media. Facebook has over 167 million users in the U.S. Make sure your business has a Facebook, Google+, and Twitter account. Post appealing and meaningful information regularly and drive links back to your website. Practically everyone you know has a Facebook account. Testimonials and referrals via social media channels will continue to become extremely valuable.

Content still rules. Continue to offer great, relevant information to your customers. Your website should go beyond advertising and pushing products. Be useful to your audience - provide material that's useful to them to develop your online reputation. This will make you credible and reputable. Your customers should view you as the expert - the authority in your field.

E-mail marketing. E-mail marketing still remains a proven way to achieve business objectives. Segmentation and targeting will allow you to deliver a tailored and relevant message to potential customers to give you the best possible conversion rate.

Set up analytics. Use Google Analytics or something similar to lay out your marketing goals. It's never been easier to get solid data and to measure anything you want. Evaluate results from your specific activities (i.e. shopping cart, PPC ads, social media channels, etc.) so that you can see how well each is doing for you.

Excerpt from:
Bank on the basics of Internet marketing