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Japanese games developer discusses his own experience of being asked to remove 'boob slider' which made female characters' breasts get bigger

A JAPANESE game developer has spoken out to provide a rare insight into Nintendos alleged censorship of games deemed too raunchy or shocking for Western audiences.

Nintendo is famed for producing child-friendly video games, whilst publishers in Britain and the US focus on big, bloody affairs like Fallout and DOOM.

But some of the games it originally releases into the the Japanesemarket are very different from the ones which see the light of day in North America and the rest of the world.

Nintendo follows a strategy of localisation in which parts of games are re-written to make more sense to players outside of Japan.

Gamers are worried that this process could allow progressive and censorious social justice warriors (the name for a very vocal group of censorious activists) to dictate a games story and character designs, overriding its original creators intentions.

NowTetsuya Takahashi, CEO of the Japanese developer Monolith Soft, has revealed his own experience with Nintendos shadowy localisation division.

He was the executive director of Xenoblade Chronicles X, which originally featured a shocking depiction of a 13-year-old character Lin Lee wearing a bikini as well as a ridiculous boob slider that allowed players to choose the size of their characters breasts.

Both were removed from the game which was released in North America.

As a developer, I do feel like itd be ideal to be able to adjust the content so that its culturally acceptable, whether its in the US or in the EU, he told Kotaku.

For example, there was a discussion about the breast slider.

Jokingly, I said: well, would it help if we had a crotch slider for the male? Obviously it was a joke, but they responded obviously its not gonna work out. I do realise theres a cultural difference between what Japanese people think and what the rest of the world thinks.

In recent years, several of Nintendos products have come under heavy criticism from the gaming community for being badly localised for American audiences.

This process is led by a wing of Nintendo called Treehouse,which is alleged to have been involved in the censorship of popular video games like Fire Emblem: Fates, which saw significant chunks of the game alteredand in some casesremoved.

A petting minigame, where players could spend personal time with characters as they tap the screen with the stylus, was removed. But the romantic dialogue remained intact.

Another change involved the removal of a controversial scene social justice warriors claimed was support for gay conversion therapy.

It was intended as a lighthearted moment where a man-hating character perceives everyone around her as female after consuming a magic powder.

To nip potential controversies in the bud, Nintendo devised a new strategy to have its staff form professional relationships with Japanese developers to tell them how best to make their games and inform them of any content with cultural relevance.

Also speaking to Kotaku, Nintendo of America president Reggie Fils-Aime said that the creators are always involved during localisation in this new strategy and explained how the process worked.

He said: In terms of what gets localised, theres a simple collection of words that we use to define how we think about this: its cultural relevance and understanding of the ratings and ratings implications.

Fils-Aime provided adding a few years onto a characters listed age as an example of such a change to avoid a mature rating, but didnt list any games in particular.

The significance of Nintendo of Americas localizers participating during development cant be overstated.

Gamers fear it means that progressive and censorious social justice warriors can now dictate a games story and character designs, overriding its original creators intentions.

Critics fear the rise of political correctness in the United States and especially among video game industry professionals mean such a collaboration will only lead to further censorship of Nintendos games.

And this time, gamers may not even know about it.

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Nintendo's alleged 'censorship' of games deemed too sexy or shocking for politically correct Western audiences revealed - The Sun

Theresa May and Emmanuel Macron at a joint press conference in Paris in June. Photograph: Yui Mok/PA

The terrorism legislation watchdog has likened Theresa Mays proposals to punish companies such as Facebook and Google for failing to tackle extremist propaganda to Chinas strict regime of internet censorship.

Max Hill QC, the independent reviewer of terrorism legislation, said internet companies should be brought firmly onside rather than threatened with fines.

In a speech delivered at the Terrorism and Social Media conference in Swansea, reported in the Times, he said: I struggle to see how it would help if our parliament were to criminalise tech company bosses who dont do enough. How do we measure enough? What is the appropriate sanction?

We do not live in China, where the internet simply goes dark for millions when government so decides. Our democratic society cannot be treated that way.

May outlined the idea of punishing companies such as Facebook, YouTube and Google if they fail to remove extremist propaganda and terrorist material from their platforms in the wake of the Manchester Arena bombing.

After a meeting with the French president, Emmanuel Macron, in June, May said they were both determined to ensure the internet could not be used as a safe space for terrorists and criminals.

The UK and France are to develop plans to create a new legal liability for tech companies that fail to take action against unacceptable content.

Speaking at the time, May said: The counter-terrorism cooperation between British and French intelligence agencies is already strong, but President Macron and I agree that more should be done to tackle the terrorist threat online.

In the UK we are already working with social media companies to halt the spread of extremist material and poisonous propaganda that is warping young minds. I can announce that the UK and France will work together to encourage corporations to do more and abide by their social responsibility to step up their efforts to remove harmful content from their networks, including exploring the possibility of creating a new legal liability for tech companies if they fail to remove unacceptable content.

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Watchdog likens May's internet fines threat to Chinese censorship - The Guardian

I recently sat down to play a game of NBA 2K as I assume most people do on a Friday night when theyre losing yet another battle with writers block. Before I even got into an actual game (where I eventually demolished the Pistons with the Raptors by the way), I heard a familiar voice on the start menu.

Mans never been in Marquee when its shutdown, eh. Trusss mi daddi

The Vine loop that swept the culture. I hadnt even heard Shutdown in 2K17 before this. Being from London, I proceeded to rap Skeptas verse out loud but something was different. The absence of p*ssy in the chorus made me realise that Id never heard the clean version before, a fact Im both disappointed and proud of. Oh well, it made no difference to me, hence the carefree performance that followed in my living room.

But some of the censorship in the first verse caught my attention again, albeit for a different reason. Perplexingly, prison and Gs were both excluded from the vocals.

It reminded me of an infamous Kanye West interview from almost twelve years ago. During a visit to Canadas Flow 93.5, Ye voiced his opinion on the phrase white girl being censored on Gold Digger. He argued that the line when he get on, he leave yo ass for a white girl was less of an insult and more social commentary. An intelligent observation more than a stereotype. The conversation about the video ended up revolving around Ye walking out of the room after being constantly interrupted by DJ Hollywood Rich but the point should not be diminished.

Censorship and Hip-Hop have always had a bizarre relationship. Perhaps its a stigma, perhaps we bring it on ourselves. Perhaps its both. I wholeheartedly comprehend leaving words like n*gga, b*tch and f*ck (and specifically for this song, rolling and smoking) off the radio and other public forums like video games but its also mandatory to look at the context in which they are utilised.

On Shutdown, Skepta raps God knows I dont wanna go prison. Skepta is arguably the biggest rapper from London and despite his success in the US being only recent, he, along with the rest of BBK, has had a dedicated legion of fans for about a decade now. A substantial amount of those fans are impressionable youth who I can guarantee you would benefit infinitely more from hearing him say that he doesnt want to end up in prison than hearing nothing at all.

In the next bar of the song he says me and my Gs aint scared of police. A line that I can understand there being some level of contention about, but also a line that is still relatively harmless when you genuinely try to understand it. Although I think its safe to say that the police situation in America is vastly worse than here in the UK, we do face our own issues and empathise greatly with our brothers and sisters in the States. The line essentially reinforces confidence in the communities that need it and is a positive message well worth spreading.

However, both Gs and police are withheld in the game. Ill start with Gs.

This is one of a few examples of slang getting lost in translation over time. When it first started being used in Hip-Hop, calling someone a G was actually short for calling them a God, not a gangsta. Its one of the many bits of terminology that Hip-Hop adopted directly from the Five-Percent Nation via Wu-Tang, Nas and numerous others. JAY-Z is wearing a Five-Percent chain in the image above. Its a legitimate term of endearment. Come to think of it, the word police getting censored regardless of the context has some comical irony to it.

We have to re-evaluate what were trying to do with censorship. Are we dismissing negative words and messages or are we fearfully cleaning things up to an extent that we oversimplify and are ignorant of the rebellious roots which have been so fundamental in Hip-Hop? When dealing with such complex material, we cannot afford to look through such a narrow scope. Surface level analysation of songs invites surface level songs and vice versa. A vicious cycle. Context is pivotal.

by Akaash Sharma

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The Necessity Of Context In Hip-Hop Censorship - HipHop-N-More (blog)

Standing outon distributed platforms presents a brandingchallenge for publishers. News feeds are crowded, and people scroll fast. In aReuters experiment, most peopleremembered how they found a news story, but only 37 percent could recall the name of the news brand itself when coming from search, compared to 47 percent from social.

Its a crowded market, and theres lots of evidence to indicate that our audiences are not always aware that what theyre seeing on social platforms is produced by one publisher or another. We need to be much bolder on all this, said Mark Frankel, social media editor at BBC News.

Digiday asked five publishers Business Insider UK, The Times of London, The Sun, CNN and the BBC how theyre working on standing out. Here are the takeaways:

Make a quick impression BBC News, CNN, Business Insider, The Sun and The Times heavily brandposts and videos that go out on Facebook and Instagramto make sure people know the source within seconds of seeing them in their feeds. CNN wenta step further, incorporating the same red in its logo to specific words in the bodyof articles it runson Apple News, Facebook, Google AMP or Instagram.

Audiences see our signature red logo and know theyre getting verified, reliable news and information. That recognition becomes even more important in their feeds where there is little distinction among fact and fiction, said Mitra Kalita, vpof digital programming at CNN.

Business Insider has begun adding banners to some Facebook thumbnail posts, as doesthe Guardian, so thebrands travel whenever alink is shared outside of Facebook pages.

Making contentsynonymous with brand Publishers also are using content and tone to reinforce their brands. We try to inject as much personality as possible, particularly now that Facebook is algorithmically favoring [users] reactions, said Charles Clark, social media editor at Business Insider UK. Publishers need emotion and personality if they want their content and brand to travel.

Bustle is looking for an analytical, detail-oriented, self-starter who can leverage their problem solving abilities in a creative environment. Interested? Apply below.

Similarly, News UK tabloid paper The Sun favors videos that are positive, funny and inclusive when it posts to Facebook. We find that positivity is inherently more shareable, and I see our job with video on social to challenge peoples perception of The Sun, said Derek Brown, head of video at News UK.

Consistency across sub-brandsThe Sun has various sub-brands, such as fantasy football site Dream Team and Sun Fabulous, and each has its own style and tone. But for The Times, also owned by News UK,its more important to maintain thesame tone and techniques across the publications sites and verticals. Thats why all text on social posts are edited byTimes journalists to ensure the standard and tone is the same as the publication. They alsouse an in-house tool that pulls in the most shareable quotes into digital cards with a uniform tone and design.

They allow us to create images to go with articles where we dont have a lead image to pull out the most controversial opinions in comment pieces or the most shareable fact from the article, said William Park, social media editor at The Times.

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'We need to be bolder': How publishers control their brand identity on social platforms - Digiday

"It helps us as a business because more companies are then following best practice methods and are better able to work with us in the future," said Brian Kent CEO San Diego Media.

Beachgrid http://beachgrid.com/videos.html provides one tool to manage online business listings and profile feeds for the business address location, phone number, website address, store hours, contact information, business category, classification, and primary keyword search terms. Beachgrid is the fastest and easiest way to improve online results and update critical business information directly to the database level that feeds all major search engines, online business directories, and location based mapping tools.

Beachgrid also provides a stack of sophisticated tools for reputation management, customer comment monitoring, social media post management, and SEO & SEM visibility reporting. These tools, included for free, replace approximately $1500 a month of more complicated and expensive vendor offerings in the market place. Basically you can toss away all those extra costs and consolidate on one DIY tool platform.

Beachgrid includes a world class email platform which allows scalability as your marketing list grows. The Beachgrid eMail tool is great for running cutting edge marketing campaigns, providing registration forms for landing pages and includes a list management system. Beachgrid offers marketing automation and scheduled sending tools allowing A/B testing and reporting. The eMail platform is an upgrade option so that business can control spending and teaches the entire advertising process with the intent that a business will do marketing via email as a basic growth tactic.

This press release contains "forward-looking statements" within the meaning of various provisions of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, commonly identified by such terms as "believes," "looking ahead," "anticipates," "estimates" and other terms with similar meaning. Specifically, statements about the Company's plans for accelerated growth, improved profitability, future business partners, M&A activity, new service offerings and pursuit of new markets are forward looking statements. Although the company believes that the assumptions upon which its forward-looking statements are based are reasonable, it can give no assurance that these assumptions will prove to be correct. Such forward-looking statements should not be construed as fact. The information contained in such statements is beyond the ability of the Company to control, and in many cases the Company cannot predict what factors would cause results to differ materially from those indicated in such statements. All forward-looking statements in the press release are expressly qualified by these cautionary statements and by reference to the underlying assumptions.

About TPT Global Tech

TPT Global Tech Inc. (OTC:TPTW) based inSan Diego,California, is a Technology/Telecommunications Media Content Hub for Domestic and International syndication and also provides Technology solutions to businesses domestically and worldwide. TPT Global offers Software as a Service (SaaS), Technology Platform as a Service (PAAS), Cloud-based Unified Communication as a Service (UCaaS) and carrier-grade performance and support for businesses over its private IP MPLS fiber and wireless network intheUnited States. TPT's cloud-based UCaaS services allow businesses of any size to enjoy all the latest voice, data, media and collaboration features in today's global technology markets. TPT also operates as a Master Distributor for Nationwide Mobile Virtual Network Operators (MVNO) and Independent Sales Organization (ISO) as a Master Distributor for Pre-Paid Cellphone services, Mobile phones Cellphone Accessories and Global Roaming Cellphones.

CONTACT: Rick Eberhardt, 602-761-9477, rick@tptlive.com

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SOURCE TPT Global Tech

http://www.beachgrid.com

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San Diego Media Launches Nationwide Beachgrid an Online ... - PR Newswire (press release)