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By WisconsinWatch | 6 hours ago

Jentri Colello/For the Wisconsin Center for Investigative Journalism

Mia Sato, one of the Center's current public engagement and marketing interns, setting up a Facebook Live video stream at the March 30 Watchdog 101 Workshop.

The award-winning Wisconsin Center for Investigative Journalism is seeking to hire a public engagement and marketing intern for the 2017-18 academic year.

The paid intern will assist the Associate Director in engaging the Centers audiences through social media, events and other outreach, and working to increase and track the reach and impact of WisconsinWatch.org reports.

The internship will begin in fall 2017 and may be extended for up to a full year.

Eligibility is limited to undergraduate and graduate students who are currently enrolled in or graduating in May 2017 from the University of Wisconsin-Madison School of Journalism and Mass Communication, where the independent nonprofit and nonpartisan Center is based.

Pay is $11 an hour. The schedule is flexible and negotiable about 15 to 40 hours per week during the academic year.

The application deadline is 5 p.m. Friday, April 14, 2017.

The intern will be provided office space in Vilas Communication Hall.

Some travel around Wisconsin may be required. Access to a laptop is required.

Strong editorial and social media writing skills, keen attention to detail and an ability to work independently are desired. Excel, WordPress, Adobe, Mailchimp and basic design skills are preferred.

Applicants must submit the following in electronic form to Associate Director Lauren Fuhrmann at lfuhrmann@wisconsinwatch.org:

The nonpartisan, nonprofit Center increases the quality and quantity of investigative reporting in Wisconsin while training current and future generations of investigative journalists. Its work fosters an informed citizenry and strengthens democracy. The Center is guided by its values: Protect the vulnerable. Expose wrongdoing. Seek solutions. It focuses on government integrity particularly the role of money in politics and policymaking and quality of life issues such as education, the environment, the economy, health and the justice system.

Since July 2009, the Center has produced nearly 300 major news reports that have been cited, published or broadcast by more than 500 newspapers, radio and TV stations and news websites in Wisconsin and nationwide. The estimated audience of the Centers reports is nearly 59 million people. The Center has received 48 Milwaukee Press Club Awards and three finalist citations in the Investigative Reporters and Editors Awards student category. In 2012, the Centers collaboration with the UW-Madison journalism school won the Associated Press Media Editors first Innovator of the Year for College Students award.

The Centers former reporting interns are thriving in journalism and related fields. They have worked for news organizations across the nation and around the world, including the Green Bay Press-Gazette, WisPolitics.com, USA Today, Voice of San Diego, NBC, Appleton Post-Crescent, The Nation, Yakima Herald Republic, Forbes and The Associated Press.

More details about the Centers journalistic and financial operations are available at: http://www.wisconsinwatch.org/about/

The Wisconsin Center for Investigative Journalism is a nonprofit organization. If you value our work, please help support it.

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Wisconsin Center for Investigative Journalism hiring paid public engagement and marketing intern for 2017-18 ... - WisconsinWatch.org

A lot of businesses do social media marketing wrong. They hear everyone screaming, You must have a social media presence, but what that entails isnt always spelled out correctly. Social media marketing should be effective and affordable, and when done correctly, it can help scale businesses of all sizes.

Just like with traditional channels such as television commercials, radio spots and print ads, your results are going to be minimal at best if you broadcast your message to the wrong audience. To help you execute a successful social media marketing campaign, I spoke with six entrepreneurs to put together a list of must-do's.

There are a lot of social media marketing tips available online, fromfree content on websites like this one to paid courses you can complete at your convenience. Its not very complicated if you take the time to educate yourself.

Charles Gumbley, Director of Flower Telecom, explains, Its important that you take the time to learn how social media marketing works for your specific business. While the fundamentals are similar across the board, different businesses will have to alter their strategies slightly in order to capture the attention of their target audience. In the beginning, consume as much content and free resources as you can. From there, you can then focus on your specific goals and objectives.

Related:11 Ways to Make Money While You Sleep

The only way you are going to know what your customers want is by listening to what they have to say. Its important that you use your social media platforms as an extension of your customer service. More customers are going to voice their opinion on social media than via email or over the phone, says Ryan Koechel, VP of Marketing for ABODO.

When you listen to your audience, you open the door to other opportunities as well. For instance, when my influencer marketing agency planscampaign strategies for a brand, we often audit their social media followers to identify key influencers. Learn to listen to your audience -- it can provide you with valuable information.

There is smart automation and then there is spammy, ineffective automation when it comes to social media marketing. You dont want to blast out promotional offers all day long -- thats a quick way to lose all of your followers. Use social media as a way to communicate with your audience and provide them valuable information. When you do that, you create happy brand supporters you can eventually convert into sales.

If you have a full-time social media employee, make sure they are consistent and push out content across all of your social media profiles. There are several pieces of automation software, like Hootsuite, that offer a free planthat can greatly increase your efficiency. If you schedule your posts in advance it gives you more time to dedicate to replying and engaging with your social media followers, advises Daniel Moravec of StreetSaw.

Related:Inspiring Quotes to Help You Get Through Your Work Day

Its one thing to fillup your social media feed with posts, but its another thing to actively engage with your audience and turn them into satisfied customers. I see a lot of small business owners posting a couple times a day, thinking that they are doing the right thing when it comes to social media marketing. You cant just post and walk away. If you do that, you are missing prime opportunities to engage with your audience and convert them, explains Roy Surdej of Peaches Boutique.

Engaging your followers allows you touncover problems or issues other customers might be experiencing as well. Then, you can be proactive and address those issues quickly before they turn into fires that are difficult to put out. When your communication lines are always open, you will often discover problematic situations before they spiral out of control.

Its nearly impossible -- and almost alwaysineffective -- to be active on every single social media platform. I always suggest new brands should start with two or three social media platforms they are certain their target audience is active on. Master those, and then expand your social reach as the business grows and more effort can be allocated to additional social platforms.

Jasper Hillaud, Managing Partner of elf925 stresses the importance of focusing on the social media platforms that complement your brand, explaining, While Pinterest marketing might not be effective for some businesses, it is one that we put a lot of energy into because we see that it works first-hand. Just because it wouldnt be a preferred social media channel for a law firm, that doesnt mean it should be ignored. Its important to pick where to focus your social media efforts based on what works for your specific customer base.

Related:22 Qualities That Make a Great Leader

You will never run a successful social media marketing campaign if you dont measure your results. Its important that you lay out clear goalswith benchmarks that allow you to determine whether or not your social effort is paying off. The data you collect and analyze can then be used to make changes to your campaign. You must be willing to constantly optimize and test your efforts if you want to develop a truly successful campaign, explains Eric Ritter, Founder & CEO of Digital Neighbor.

It doesnt matter if you are working with a $10 daily social media budget or six figures. The objective is the same -- put your message in front of the correct audience and trigger engagement. In order to do that, you need to track and measure everything.

Jonathan Long is the founder ofMarket Domination Media,a performance-based online marketing agency, blerrp, an influencer marketing agencyand co-founder of consumer productSexy Smile Kit&trade...

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6 Must-Do's for Effective Social Media Marketing - Entrepreneur

Censorship is long proclaimed as one of the worst moral crimes against the press or the peoples voice. Oppressive, in fact. But where is the line drawn on what is and what is not censorship? I argue that censorship only occurs when the platform being controlled is a public platform.

Twitter and Facebook have both taken part in a campaign against fake news. Twitter has been much quieter about this, preferring to kick back and prevent certain hashtags from trending. Mr. Zuckerberg from Facebook, on the other hand, has proposed solutions such as attaching warnings to posts that other have flagged as false.

Are either of these situations censorship? If Twitter was a right to all people, or if all stories were constitutionally protected to be published, then probably yes, it would be censorship. But that is not the case.

It turns out, Twitter owns Twitter and Facebook owns Facebook, and they have the right to allow content and users to participate in their networks as they see fit.

As Americans, we tend to not like when someone prevents us from saying what we want. We need to make sure we had a right to use that platform in the first place.

Colleges around the country have blocked speakers, including more conservative speakers like Ben Shapiro and Milo Yiannopoulos, from giving lectures to students. Ignoring all the implications of blocking speakers, the colleges who do so are usually private, and do have a right to do so.

Censorship can only occur on public platforms because it is only government who is truly wrong to pick and choose which ideas as acceptable.

During the Protestant Reformation, the Catholic establishment charged Martin Luther with heresy for his criticisms of the Catholic church.

Another instance comes from an interview of a Saudi Arabian ambassador to the UN, Abdallah al-Mouallimi. He states that it is subversive for an atheist to go out into public and tell others that he does not believe in God, and that the atheist could be a terrorist.

In both cases, the government is forcing out any ideologies that do not align with itself. Clearly censorship.

Among other things, censorship has been generalized as part of the sharpening of the blade which divides the nations ideology. However, a case by case study woul be the best way to be honest about what is and is not censorship.

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The student voice of Mines since 1920 - The Oredigger Newspaper

Vladimir Putin has defended Chinas online censorship, declaring that the internet cannot be a place of excessive quasi-freedom, Russian news agency Interfax has reported.

We should not criticize what China is doing, the Russian president said when a blogger asked whether Moscow should follow or condemn Beijings strict regulations online. Thats 1.5 billion people. Go ahead and try to govern them for a bit.

Chinas so-called Great Firewall of measures, which restricts users from accessing websites such as Facebook and YouTube, is one of the most prohibitive national internet policies in the world. Authorities have also announced a crackdown, to be implemented over the next year, on users who disguise their Internet Provider address in order to circumvent the wall.

However, Putin said that Chinas desire to strongly filter online information access to its people is part and parcel of its wider development.

What was it that Napoleon said? China is sleeping and may she sleep longer still, Putin said, alluding to the legendary Corsican commander-in-chiefs warning that China will one day grow to global influence. China has long since awoken and it is with these processes that it needs to govern, the Russian leader added.

Putin said Russia would follow its own path instead of implementing Chinas policies, but added that regulations in general should correspond to the level of development of a society.

Callous quasi-freedom on the internet does not exist anywhere anymore, he added. All countries in the world have certain content limitations. We have limitations and they are known. They are propaganda for suicide, child pornography, propaganda for terrorism, distribution of narcotics and so on. In my view, these limitations are enough at the moment.

Despite Putins reassuring turn of phrase, Russia has moved closer to the Chinese model of internet policing in recent years. In 2014, lawmakers approved legislation demanding that companies handling the private data of Russian citizens base their relevant servers inside Russia. This allows security forces to inspect and raid server facilities and also gives Moscow a greater ability to censor unwanted content.

The same year, at the annual forum in Petersburg, Putin called the internet at large an invention of U.S. intelligence agencies and promoted Russian equivalents of Google and Facebook as alternatives for Russians to use.

Read more here:
Vladimir Putin Defends China's Internet Censorship - Newsweek

This month, the rulers of Pakistan stepped up a campaign against blasphemy, frightening news from an Islamic nation where insulting the official religion is a capital crime.

From an American perspective, this would merely be another, distant nations horror if it werent for one aspect of the story.

As part of the crackdown, Pakistani leaders have asked executives of Facebook and Twitter to help them help root out people who post blasphemous material on social media sites from anywhere in the world.

In response, Facebook said in mid-March that it planned to send a team to Pakistan to discuss the governments request. Really?

And this week, Pakistans interior ministry claimed Facebooks administrators have been blocking and removing blasphemous content from the site. Really?!

Its heartening to read that Facebook said in a statement that, in considering government requests, it keeps in mind the goal of protecting the privacy and rights of our users.

However, the situation calls for stronger assurance that Facebook will do its part to defend the basic human values of free thought and free expression.

Its understood that social networking companies have a complicated challenge in dealing with an array of cultures and standards of freedom in countries all over the world.

But Facebook and Twitter or any American company facing pressure such as this from Pakistani leaders must bluntly refuse to cooperate in any way with a repressive regimes efforts to forcibly squelch free expression and dissent, even if their refusal means having access to their sites blocked in those countries.

As Michael De Dora, the main representative to the United Nations from the nonprofit Center for Inquiry, said: We do not want to see the people of Pakistan cut off from such a powerful and far-reaching platform as Facebook. But we hope Facebook makes clear that it will not compromise its users safety or freedom through disclosure.

Pakistan is, sadly, far from the only country that doesnt understand the right to free speech that most Americans take for granted.

The Pew Research Center found last year that, as of 2014, 26 percent of the worlds countries and territories had laws or policies against blasphemy (that is, showing a lack of reverence for a god or sacred thing), and 13 percent had laws or policies against apostasy (the renunciation of a religion), the offenses calling for everything from fines to execution. Such laws are most common in the Middle East and North Africa.

But Pakistans policies, and its leaders rhetoric, are worse than most. According to unofficial tallies, since 1990 at least 68 people have been killed there over allegations of blasphemy, including a provincial governor shot dead six years ago by a police guard who accused him of blasphemy after he defended a Christian woman who insulted the Prophet Muhammad; and currently about 40 people are on death row or serving life sentences for blasphemy. Last week, three bloggers were arrested on blasphemy charges.

In Pakistan, Prime Minister Nawaz Sharif calls blasphemy an unpardonable offense.

Here, the unpardonable offense would be failing to push back against such backward thing. Facebook and Twitter should help to lead the push.

The Orange County Register (Santa Ana, Calif.)

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EDITORIAL: Facebook shouldn't facilitate censorship in Pakistan - Jacksonville Daily News