Mediaboss Marketing

CANNES, France, June 21, 2012 /PRNewswire/ --Social@Ogilvy, Ogilvy's global, social media marketing and communications arm, has announced that its Asia-Pacific Director, Thomas Crampton, is to deliver a Social Media Masterclass on 19th June at 4pm in the Young Lions Zone.

The class, titled, Socialize Your Job: 5 New Skills to Become 'Social by Design',will discuss new skills for agency professionals to successfully socialise their jobs and will also look at developments in Asia and their impact on the rest of the world.

The aim of the seminar is to assess how jobs have changed since the explosion of social media and what the seven, new, social-based skills are for the next generation of marcoms professionals. The class will initially cover five of the seven skills and will aim to help people become more switched on and successful in their roles. Following this, participants will be asked to engage with the class by deciding the remaining two skills, so people are very much encouraged to bring their ideas with them.

At Social@Ogilvy, Crampton heads a team that helps companies conceive, develop and execute strategies in social media, across 23 cities in 15 Asian territories. Passionate about the benefits of social media, Crampton writes a widely-read, influential blog and is a frequent keynote speaker and moderator at high profile conferences around the world. He has lectured on New Media at universities including America's Stanford University, Institut d'Etudes Politiques de Paris, Keio University in Japan and the National University of Singapore.

Thomas Crampton said: "The behavior of consumers has radically changed and their journey is becoming increasingly complex. Social media is a real-time method of keeping up to date with your customer and it is hugely important to utilise its benefits. The class will be highly engaging and practical and I am excited to see what the next generation of social media experts class comes up with."

Prior to joining Ogilvy and Mather, Crampton spent 18 years as a globetrotting newspaper correspondent mainly for the New York Times and the International Herald Tribune, reporting from five continents and dozens of countries.

In addition to publisher's awards from The New York Times and citations from Amnesty International for his articles and photography, Crampton has served as a judge for numerous journalism awards and worked to promote freedom of expression and the training of journalists. He has served as an awards judge for the World Economic Forum'sTechnology Pioneers, theSociety of Publishers in Asiaeditorial awards, theSoutheast Asian Education Ministers Organizationand numerous others.

Details: Location: Young Lions Zone, Palais des Festivals Date: Tuesday 19 June Time: 16:00 - 17:00

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Social@Ogilvy's Thomas Crampton to deliver masterclass at Cannes Lions

SAN MATEO, Calif., June 21, 2012 /PRNewswire/ --Marketo, the fastest-growing provider ofRevenue Performance Management (RPM)solutions, today announced the launch of its 2012 Social Marketing Rockstar Tour (#MarketoTour). The 15-city rock-and-roll inspired tour will deliver social marketing automation strategies to empower marketers to easily implement and measure the success of social initiatives.

(Logo: http://photos.prnewswire.com/prnh/20070917/AQM011LOGO)

(Logo: http://photos.prnewswire.com/prnh/20120621/SF28332LOGO)

Kicking off today in Hoboken, New Jersey, the summer series will span North America, Europe and Australia and will feature a compelling lineup of prominent B2B marketing thought leaders, sales professionals, corporate leaders and successful Marketo customers. The program will demonstrate how to create and amplify peer-to-peer conversations to improve the effectiveness of any marketing campaign. Attendees will learn how to:

"An incredible, worldwide business shift is taking place with digital technologies and social media at its core," explained Sanjay Dholakia, senior vice president, Product Marketing and Corporate Development at Marketo. "Marketers can no longer afford to think about 'social' as a separate type of activity. They need to adapt and broaden the reach and effectiveness of their campaigns and intractably intertwine them with social recommendations to reveal a new way to prove social marketing ROI."

Summer tour stops include Hoboken/NYC, Chicago, LA/Orange County, Boston, Toronto, Silicon Valley, Portland, Seattle, Atlanta, Washington DC, Denver, Minneapolis, Austin, Sydney and London.

Marketo's 2011 Revenue Rockstar Tours attracted more than 3,200 marketers, averaging more than 100 attendees per city. The tour also influenced more than $5.8 million in pipeline and more than $3.2 million in bookings, making it one of Marketo's most successful programs to date.

The four-month Social Marketing Rockstar Tour will also include private customer-only sessions before the headliner event. Customers can find more information and register at the Social Marketing Customer Rockstar page.

Companies interested in sponsoring should contact marketing@marketo.com for information.

For more information or to register, visit Marketo's "Social Marketing Rockstar" Tour page.

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Marketo's Social Marketing Rockstar Summer Tour Hits the Road!

Posted on: 8:24 am, June 21, 2012, by Nick Dutton, updated on: 08:03am, June 21, 2012

By Michael Martinez, CNN

(CNN) A new Louisiana law requires sex offenders and child predators to state their criminal status on their Facebook or other social networking page, with the laws author saying the bill is the first of its kind in the nation.

State Rep. Jeff Thompson, a Republican from Bossier City, Louisiana, says his new law, effective August 1, will stand up to constitutional challenge because it expands sex offender registration requirements, common in many states, to include a disclosure on the convicted criminals social networking sites as well.

Thompson, an attorney and a father of a 13-year-old daughter and 9-year-old son, said he hopes other states will follow Louisiana.

Social networking sites such as Facebook and MySpace have been removing sex offenders from their web pages for years, but Thompson said the law is designed to cover any possible lapses by social networking sites.

I dont want to leave in the hands of social network or Facebook administrators, Gee, I hope someone is telling the truth, Thompson said Tuesday. This is another tool for prosecutors.

The new law, signed by Gov. Bobby Jindal earlier this month, builds upon existing sex offender registration laws, in which the offender must notify immediate neighbors and a school district of his or her residency near them, Thompson said.

The law states that sex offenders and child predators shall include in his profile for the networking website an indication that he is a sex offender or child predator and shall include notice of the crime for which he was convicted, the jurisdiction of conviction, a description of his physical characteristics and his residential address.

Several states now require sex offenders and child predators to register with authorities their e-mail accounts, Internet addresses or profile names to social network and other web sites, according to the National Conference of State Legislatures. A few states such as Illinois and Texas even outright prohibit sex offenders, as a condition of parole, from accessing social networking websites, the group said.

See the rest here:
Sex offenders must list status on Facebook, social media sites

Louisiana state rep. Jeff Thompson sponsored a new law requiring sex offenders to list their status on social media sites.

STORY HIGHLIGHTS

(CNN) -- A new Louisiana law requires sex offenders and child predators to state their criminal status on their Facebook or other social networking page, with the law's author saying the bill is the first of its kind in the nation.

State Rep. Jeff Thompson, a Republican from Bossier City, Louisiana, says his new law, effective August 1, will stand up to constitutional challenge because it expands sex offender registration requirements, common in many states, to include a disclosure on the convicted criminal's social networking sites as well.

Thompson, an attorney and a father of a 13-year-old daughter and 9-year-old son, said he hopes other states will follow Louisiana.

Social networking sites such as Facebook and MySpace have been removing sex offenders from their web pages for years, but Thompson said the law is designed to cover any possible lapses by social networking sites.

"I don't want to leave in the hands of social network or Facebook administrators, 'Gee, I hope someone is telling the truth,'" Thompson said Tuesday. "This is another tool for prosecutors."

The new law, signed by Gov. Bobby Jindal earlier this month, builds upon existing sex offender registration laws, in which the offender must notify immediate neighbors and a school district of his or her residency near them, Thompson said.

The law states that sex offenders and child predators "shall include in his profile for the networking website an indication that he is a sex offender or child predator and shall include notice of the crime for which he was convicted, the jurisdiction of conviction, a description of his physical characteristics... and his residential address."

I don't own my child's body

Read more:
Louisiana makes sex offenders list status

Louisiana state rep. Jeff Thompson sponsored a new law requiring sex offenders to list their status on social media sites.

STORY HIGHLIGHTS

(CNN) -- A new Louisiana law requires sex offenders and child predators to state their criminal status on their Facebook or other social networking page, with the law's author saying the bill is the first of its kind in the nation.

State Rep. Jeff Thompson, a Republican from Bossier City, Louisiana, says his new law, effective August 1, will stand up to constitutional challenge because it expands sex offender registration requirements, common in many states, to include a disclosure on the convicted criminal's social networking sites as well.

Thompson, an attorney and a father of a 13-year-old daughter and 9-year-old son, said he hopes other states will follow Louisiana.

Social networking sites such as Facebook and MySpace have been removing sex offenders from their web pages for years, but Thompson said the law is designed to cover any possible lapses by social networking sites.

"I don't want to leave in the hands of social network or Facebook administrators, 'Gee, I hope someone is telling the truth,'" Thompson said Tuesday. "This is another tool for prosecutors."

The new law, signed by Gov. Bobby Jindal earlier this month, builds upon existing sex offender registration laws, in which the offender must notify immediate neighbors and a school district of his or her residency near them, Thompson said.

The law states that sex offenders and child predators "shall include in his profile for the networking website an indication that he is a sex offender or child predator and shall include notice of the crime for which he was convicted, the jurisdiction of conviction, a description of his physical characteristics... and his residential address."

I don't own my child's body

View post:
Law would ID sex offenders online