Mediaboss Marketing

San Jose, CA (PRWEB) November 22, 2014

The JM Internet Group (http://www.jm-seo.org), a leader in SEO training online, is proud to announce their February, 2015, SEO training classes online. SEO or search engine optimization is all about getting a business to the top of Googles organic or natural search results vs. having to pay Google via the AdWords advertising program. Small businesses have taken SEO training classes from the JM Internet Group and been very successful in their SEO efforts.

I am so excited to be teaching the February, 2015, SEO training classes in our online system, explained Jason McDonald, director of the JM Internet Group. SEO training is by far the number one course module in our offerings, which include not only SEO training but also training in AdWords and Social Media Marketing. Businesses clearly like the no cost aspect of SEO; as nothing beats Google and Bings organic or natural rankings for effective return on investment. We will have a fully revised curriculum for 2015.

To learn more SEO training class offerings, please visit http://www.jm-seo.org. There, in addition to information on the search engine optimization training offerings, one can also view the course schedule (http://www.jm-seo.org/courses/class-schedule/). Class starts on February 17, 2015.

What is SEO and Why It Matters for Small Businesses

Many small businesses in states like New York or California live and die based on their performance on Google and Bing. Customers often start out searching for a New York, NY, SEO class or a class on search engine optimization in Chicago, and then realize the value of the online training format. In fact, many of the JM Internet Groups students came to the website with searches for classes in New York, Chicago, Los Angeles or Houston, only to find immense satisfaction in the online format. Similarly, the customers of these companies start the search for a business at the search engines. SEO is the art and science of influencing Google and Bing to place a company at the top of the search results pages. On page SEO has to do with factors such as the website titles, meta descriptions, and keyword density of actual content. Off page SEO has to do with building inbound links, manipulating the freshness of content, and nurturing social mentions.

SEO Training Syllabus

Top Ten: Top Ten No Charge Tools for SEO / Search Engine Optimization Keywords: How to Generate Great Keywords for Great Google Rank Page Tags Quick Boost Use Page Tags to Improve your Google Rank Link Strategies: The Who, What, Where, When and How of Getting Good Links for SEO News: News You Can Use Using News as an SEO Opportunity - Website Structure: Creating the Best Topology for Google Rank Google Rank: Monitoring Your Google Rank, and Leveraging it for SEO and PPC Metrics: Tools for Measuring Your Website SEO and Performance

About JM Internet Group

The JM Internet Group provides SEO, Social Media Marketing, and Google AdWords training and courses for busy marketers and businesspeople. Online search engine optimization training helps explain keywords, page tags, link building strategies and other techniques needed to climb to the top of search engine rankings for Google, Yahoo, and Bing. The teaching methodology is hands on, with live examples and discussions, taught from the convenience of each students computer.

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SEO Training Online Schedule for February, 2015, Announced by JM Internet Group

By Tim Minerd, Manager, Copy + SEO at HeBS Digital

Organic search is the leading source of traffic for hotel websites, and over 50% of online revenue in the hospitality industry originates from the search engines. So it's no secret that Search Engine Optimization (or SEO, the art and science of improving a site's organic search rankings) is a vital part of every hotel's marketing toolkit.

As most hotel marketers know, search never stays the same for very long. Google takes over 200 factors into account when crawling, indexing, and ranking sites on the web and rolls out around 500 refreshes and updates to their search algorithms each year. In such a dynamic arena, the best advice for hoteliers who want to rank #1 is to "mind what matters." Staying abreast of the updates that specifically impact hotel websites is the first step hoteliers can take on the SEO stairway to higher rankings.

For hotels, two of Google's most recent updates certainly do have an impact on where, exactly, your site will end up in the search results. One update makes it easier for searchers to find hotels by displaying business listings more prominently, while the other helps hotels find searchers by improving the accuracy of geo-targeted AdWords campaigns. The best news for hoteliers is that both updates make Google feel less like a game of roulette, and more like a conversation with your five-star concierge.

Changes to Google Hotel Finder and Local Carousel Results

Google recently made some big changes to the way hotels are displayed on search results pages. For starters, Google's Hotel Finder commercial unit no longer appears on results pages for search queries like "NYC Hotels." In addition, the local "carousel" results that appeared at the top of the results page for such queries has also disappeared. Instead, queries like "NYC Hotels" now produce a "3-pack" module that displays three organically-ranked hotel listings. Users can click on one of these results for a full business detail view, or expand the module to quickly navigate to a more comprehensive list of relevant listings.

Here's what previous results look like, and what has gone missing:

Here's what the new results look like:

*If you have a proactive hotel digital marketing partner, they should be taking care of this for you.

Google AdWords and Google My Business IntegrationGoogle My Business launched in June 2014, providing businesses with a new centralized platform that integrates different products such as Google+, AdWords, and maps. Beginning in November 2014, Google AdWords location extensions began using information pulled from Google My Business accounts, making it more important than ever to ensure Google My Business profiles are 100% complete, verified, and accurate. Doing so will provide the most accurate location information to AdWords, meaning geo-targeted paid search listings are more likely than ever to be served to that potential guest searching their iPhone for a last-minute room right outside your lobby's front door.

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The 2 New Google Updates Every Hotelier Should Know About | By Tim Minerd

Atlanta, Georgia (PRWEB) November 22, 2014

The innovation brought about by technology via the internet resulted to the beginning of advertising through the worldwide web. Because of the various use of the internet in humans daily lives and how much it connects to everyone around the world, it has become the best media to communicate a statement and make a brand well known in a short span of time.

Video content, compared to other forms of advertising, is the best way to communicate and make things easy to understand whether that would be a how-to-video, explainer video, or just a simple marketing strategy. Video content also draws more audiences to action, which results in more clients working something out to promote the brand via word of mouth. Videos also move audiences to action whether to buy a product from a website or to browse through other links on the site. Video content materials are also said to draw more customer engagement which result to building more trust and satisfaction to its clientele.

Videorank.guru by Vitarank is aware of the needs and wants of most businesses who would like to use video content for their search engine optimization campaigns. This is why they have created a video content software which is packed with features that will cater to the needs of content marketing enthusiasts, advertising aficionados and artists who are into video creation. Videorank has created numerous creative videos with excellent content and clients have attested that these videos have directed more traffic and prospective clients to their websites.

Videorank shares three important pointers on how to create videos which will greatly impact a brands search engine optimization.

First, start with creating a video that exactly targets the audience. It can be just a simple video, however, what is important is how it catches the attention and the interest of the person viewing it. Will it create a possible next step? Will it change the persons perspective about the products or services being presented? Will it result to an action of the viewer in promoting the product and viewing the full site of the advertiser? These should be the questions that need to be answered in creating a video content for advertising.

Second, create a catchy title for the video content. The title will be the first to be shown on video posting sites, even before the audience develops an interest in watching the video. It is recommended to have an interesting title which will result to more views.

Lastly, create a thorough description of the video. Videorank.guru makes sure that the video contents being created by their company has great descriptions that would be impacting to their clients target audiences. One feature that Videorank video content software offers is the automation module or the ability to optimize videos by letting their clients use tested descriptions and headlines and allowing them to edit its contents which will be the basis of the message that will be conveyed to their target market.

Videorank.guru is currently offering a 7-day free trial for everyone to experience the best optimization techniques via video content, which include the three tips mentioned.

About Videorank.guru by Vitarank

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Videorank.guru Released Automation Module Feature in Video Creation Technology

Caught on camera: Cop kicks down Second Amendment sign
Not all Police, honor the oath taken to defend the constitution of the united states of America. Blue code of silence. Blue is thicker than water. Us vrs the...

By: Holley Decker

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Caught on camera: Cop kicks down Second Amendment sign - Video

Matt Myles quit his job and jetted off with friends after winning 1million The 28-year-old spent 72,000 going out 'on the razz' around the world Has returned home after eight months globe trotting with friends Planned to buy-to-let properties but was turned down by the bank

By Jennifer Smith for MailOnline

Published: 06:30 EST, 21 November 2014 | Updated: 07:26 EST, 21 November 2014

A lottery winner who quit his factory job to go on a 72,000 round-the-world pub crawl with his best friends has returned to the UK to find he can't get a mortgage.

Matt Myles took his brother, Pete, and three of his friends on an eight-month holiday after winning 1million in April.

After spending nearly eight months visiting seven countries, the 28-year-old has returned home to Hereford where he has had to buy a house outright after being turned down for a mortgage.

Matt Myles spent 72,000 on alcohol during a round-the-world pub crawl with his best friends and brother after scooping 1million in the lottery in April. Above, at the beginning of his trip in Bali

Speaking of his 72,000 bar bill, Mr Myles said: 'The money has been mostly spent on the p****'. I mean, why wouldn't you?'

'We got through 80,000 in less than eight months. I would say about 90 per cent of that was spent going on the razz.

'We basically tried to do a night on, a night off the sauce, but most of the time it was night on, night on, night on.

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Lottery winner who ditched his factory job and went on eight month round-the-world trip spent 72,000 partying - but ...