Mediaboss Marketing

Posted: Sunday, March 11, 2012 1:15 am | Updated: 12:29 am, Sun Mar 11, 2012.

Are you on Facebook? Keeping up with who all is getting married or having a baby? Perhaps looking pictures of a friend's grandkids? Then some wiseacre tells you that Facebook is a good way to find a job?

Can one still have fun and be an effective job seeker using Facebook? Allison Doyle of About.com has doubts. She said, "I used to think that job seekers could still have some fun on Facebook if they were careful about their privacy setting. Now I'm starting to think that unless you are super careful and set your privacy settings so your profile is almost in jail, it can be an issue when you're job seeking." One Facebook user told me, "Trying to job hunt on Facebook will either ruin my fun or lose jobs." Anthony, a dislocated technical support person, said about Facebook job hunting, "No way am I doing that -- too many dangers."

However, it is just as wrong to ignore social media in job seeking. More than half of employers now use Facebook to find employees, and 95 percent use LinkedIn. Twitter is used by 42 percent. A local county park director hired a new secretary who applied using Twitter.

"No one applied the old fashioned way by dropping off a r?sum?," he said.

Here are some tips when using Facebook:

Check your online persona. What picture will a prospective employer get of you online? Google your name using quotation marks. Some are surprised at what they find on line about themselves. What employers learn about you online can be a job killer. If you are using Facebook for fun and job hunting, present yourself as being rather square or PG.

Think of your Facebook profile as your brand. Make sure that information you want to keep private is not out there for the whole world.

Facebook job hunting is really networking. Don't think of it as something that new. It's the same networking that I taught in job search classes for 37 years. Facebook makes it easier to find jobs through the help of friends.

Have fun. Job hunt on Facebook, but be careful.

See the article here:
BOB LANKARD: Using social networking

By Michele Dargan

Daily News Staff Writer

Updated: 7:56p.m.Saturday,March10,2012

Posted: 5:52p.m.Saturday,March10,2012

When Renee Boger attended a seminar on social networking for churches two years ago, she came away with one clear message.

In todays culture, making our presence (known) online is do or die if we hope to grow beyond our church walls, said Boger, communications coordinator for The Episcopal Church of Bethesda-by-the-Sea. Its come to a point now that if you dont have a presence online, no ones going to know about you. Youre competing for people. If youre just a building, its not good enough anymore.

But having a website is now the bare minimum for any house of worship.

Island churches and synagogues are using social networks such as Facebook, Twitter and Meetup.com to interact with congregants and draw new people to their house of worship.

Boger said her job has changed dramatically from when she started designing and putting out the church newsletter six years ago. The Sunday leaflet, weekly Bethesda Happenings and the monthly Bethesda Bulletin are distributed electronically and on Bethesdas website.

My job has taken on this other side of social networking, with a good portion of my time spent updating our website, Facebook and Twitter, Boger said.

Read the original post:
Houses of worship tap social media to help build congregations, faith

By Michele Dargan

Daily News Staff Writer

Updated: 7:56p.m.Saturday,March10,2012

Posted: 5:52p.m.Saturday,March10,2012

When Renee Boger attended a seminar on social networking for churches two years ago, she came away with one clear message.

In todays culture, making our presence (known) online is do or die if we hope to grow beyond our church walls, said Boger, communications coordinator for The Episcopal Church of Bethesda-by-the-Sea. Its come to a point now that if you dont have a presence online, no ones going to know about you. Youre competing for people. If youre just a building, its not good enough anymore.

But having a website is now the bare minimum for any house of worship.

Island churches and synagogues are using social networks such as Facebook, Twitter and Meetup.com to interact with congregants and draw new people to their house of worship.

Boger said her job has changed dramatically from when she started designing and putting out the church newsletter six years ago. The Sunday leaflet, weekly Bethesda Happenings and the monthly Bethesda Bulletin are distributed electronically and on Bethesdas website.

My job has taken on this other side of social networking, with a good portion of my time spent updating our website, Facebook and Twitter, Boger said.

See the rest here:
Palm Beach houses of worship find social media a blessing

An avid theater goer and critic at Canada's Globe and Mail is proposing making the theater a more social place with Facebook and Linkedin. While using mobile devices with show-stopping LCD screens may be frowned upon, social networking may turn out to be a real experience enhancer.

[More from Mashable: Social Demographics: Whos Using Todays Biggest Networks [INFOGRAPHIC]]

The Guardian recently published a column by theater critic Kelly Nestruck who suggests play houses should contemplate developing an app similar to a social media profile-powered systems used by airlines.

"Your average modern theatre production, however, fails to tap into the possibilities of connecting audience members," he said in a blog post.

[More from Mashable: How to Approach International Online Search Marketing]

By displaying who will be in the audience before the night of the show, it's more likely you'll meet friends.

"Whenever I have chatted with strangers in the stalls, however, it's led to a much richer theatre experience," Nestruck said. "Some of my greatest play-going memories have involved bonding with fellow audience members standing in a queue trying to get tickets for a sold-out show, or comparing notes."

The seating program cited in the post as inspiration for social networking before showtime is the KLM Royal Dutch Airlines Meet and Seat program. Meet and Seat lets passengers determine who they want to sit next to, laying out personal details about individuals on the same flight from social media.

Would you like to use your social networking profiles in tandem with going to the theater, booking flights or eating out at restaurants? Tell us what you think in the comments.

Image courtesy of Flickr, Thomas Hawk

See the article here:
Can Social Networking Enhance the Theater? [VIDEO]

Leveraging on the popularity of social media, Citibank Singapore has launched the first credit card in the country to integrate social networking as part of its core card features.

With its new Clear Platinum Card, cardmembers are engaged through three ways.

"Clear Deal of the Month" allows cardmembers to customise their card experiences and rewards every month.

Benefits are also tailored to the consumer's increasingly online lifestyle, with 5X rewards for online shopping for the first time in Singapore, while engaging them via mainly electronic communication platforms such as social media, instead of traditional marketing channels.

Ms. Jacquelyn Tan, Head of Credit Payment Products at Citibank Singapore Limited, said: "With the new Citibank Clear Platinum card, we are building on the role of the consumer?s voice in this social media space to give cardmembers the power to actively customise their own card experiences, from merchant promotions to events, for the first time in Singapore."

During the launch, members also get the chance to win weekly prizes, as well as a grand prize at the end of six weeks, where they can work with Citibank Singapore to customise a party of his/her choice worth S$5,000.

ellenja@sph.com.sg

Read the rest here:
Citibank launches 'social networking' credit card