Mediaboss Marketing

While without a doubt the internet has made it easier to search for jobs-from such general job-seeking sites as Monster.com to more specialized ones such as JournalismJobs.com-it has also, in some cases, made it more difficult for someone to get hired. According to a survey released in April by CareerBuilder, LLC, nearly 2 in 5 companies use social networking sites to research job candidates. And a March survey from Eurocom Worldwide shows that 1 in 5 technology industry executives admit to rejecting an applicant based on his or her social media profile.

So basically, if you're up for a job, you may want to hold off on posting pictures from that drunken college reunion weekend to your Facebook page. However, while employers using social media to screen candidates is, relatively speaking, nothing new (a 2009 CareerBuilder survey reported that 45% of employers admitted to the practice), there are signs people-and, more specifically, the government-are saying "enough is enough" when it comes to just how much potential employers can use social media to their advantage.

In late September, California Gov. Edmund G. Brown Jr. signed into law two bills prohibiting universities and employers from demanding applicants give up their email or social media account passwords. Attorney Glen Gilmore, author of the book Social Media Law for Business, applauds the move.

The California legislation "makes good sense," Gilmore says. "We would never dream of letting a college or employer rummage through the traditional mail of its employees or applicants, but, somehow, new media made that seem okay in a different medium."

Gilmore adds that "what many employers and universities missed when they demanded social network passwords was that they were also intruding on the privacy of an applicant's or employee's friends who had a reasonable expectation that their private communications would remain confidential. By demanding access to such information, employers and colleges were exposing themselves to claims by those whose messages may have been exposed in the process." Gilmore predicts even more legal changes when it comes to social media, and privacy may be on the horizon.

"Across the globe we are seeing regulatory agencies recognizing the prominent role social networks and technology play in our daily lives and are beginning to demand more responsibility on the part of businesses that have incredible access to personal data to treat it with far greater care," Gilmore says. "There is a strong sense that industry self-regulation has failed and that some basic measure of governmental protections must be imposed."

Gilmore notes that the Federal Trade Commission recently released a report on privacy that makes it clear that businesses will be held accountable for the privacy promises they make to consumers. Also, he says, the FTC is working toward what he calls "a major update" of the Children's Online Privacy Protection Act to "update it to our new digital age." The act, which took effect in April 2000, applies to the online collection of personal information from children under 13.

And the toughening of privacy laws isn't limited to America. In Europe, Gilmore says, the European Commission is enacting "even more stringent" laws regarding the online tracking of consumer behavior.

Jason Falls, the CEO of the digital marketing agency and education products company Social Media Explorer, says he "can't imagine" laws like the ones passed in California "are even needed."

"In my opinion-and I'm not a lawyer-demanding someone else's password is a clear violation of privacy," Falls says. "If a business or a school has an issue with something posted on someone's social media account or their private communications within those accounts, there are much more rational ways to address it than demand passwords.

Read more:
Social Media, the Law, and You

CHICAGO (Reuters) - Employers in California and Illinois will be prohibited from demanding access to workers' password-protected social networking accounts and teachers in Oregon will be required to report suspected student bullies thanks to new laws taking effect in 2013.

In all, more than 400 measures were enacted at the state level during 2012 and will become law in the new year, according to the National Conference of State Legislatures (NCSL).

Some of the statutes, which deal with everything from consumer protection to gun control and healthcare, take effect at the stroke of midnight. Others will not kick in until later in the year.

The raft of measures includes a new abortion restriction in New Hampshire, public-employee pension reform in California and Alabama, same-sex marriage in Maryland, and a requirement that private insurers in Alaska cover autism in kids and young adults, NCSL said.

In New Hampshire, a rarely used form of late-term abortion will become illegal except to save the life of the mother - and even then only if two doctors from separate hospitals certify the procedure is medically necessary.

John Lynch, the state's outgoing Democratic governor, had vetoed the measure, saying it would threaten the lives of women in rural areas. But the state's Republican-controlled legislature later overrode him.

In California and Illinois, laws that take effect at 12:01 a.m. local time will make it illegal for bosses to request social networking passwords or non-public online account information from their employees or job applicants.

Michigan's Republican Governor Rick Snyder signed a similar measure into law earlier this month that took effect immediately. The Michigan law also penalizes educational institutions for dismissing or failing to admit a student who does not provide passwords and other account information used to access private internet and email accounts, including social networks like Facebook and Twitter.

But workers and job seekers in all three states will still need to be careful what they post online: Employers may continue to use publicly available social networking information. So inappropriate pictures, tweets and other social media indiscretions can still come back to haunt them.

Gun violence - in places where it's all too common, such as Chicago, and in places where it's unexpected, such as Sandy Hook Elementary School in Newtown, Connecticut - was big news in 2012. But only a handful of new state firearms laws are set to take effect in 2013.

Read more:
Ban on demanding Facebook passwords among new 2013 state laws

GMPs growing social network

9:21am Monday 31st December 2012 in News

GREATER Manchester Police now reaches more than one million people on social networking sites.

During the first two weeks in December, the force communicated with more than 750,000 people on Facebook, and this figure rose to almost a million last week.

The force already has more than 115,000 followers on Twitter and uses other social networks, including YouTube, Flickr and Pinterest.

Social networking is being linked to a number of high profile operations, including a Christmas crime crackdown called Operation Advent.

Deputy Chief Constable Ian Hopkins said: We regularly get positive feedback about our updates using social media.

The updates make it easier for people to find out what is happening in their area and also what we are doing to tackle crime and anti-social behaviour.

l More than 1,000 people and organisations are now actively following The Pennine Acute Hospitals NHS Trust which runs Fairfield and North Manchester hospitals on Twitter, where the public and patients are be updated on news, events and public health messages.

In October this year, the trust ran an unique live 24-hours in accident and emergency Tweetathon from Fairfield Hospital, as part of Bury Light Night.

Here is the original post:
GMP’s growing social network

Debate no more: Admist the bubble hype, social networking startups proved their worth this year by making big moves and big money.

Between all the bubble talk, the IPO rumors, and the acquisitions at every turn, its safe to say that 2012 was the year social startups grew up. Despite the undeniable presence of social media in our lives, how much actual money its capable of making has been up for debate.

Well debate no more: In 2012, we saw these startups transition from experimental pipe dreams led by tiny teams into enterprise level companies and Wall Street fodder.

After more than a year of will they or well it was really just when will they, Facebook filed its S-1 forms in February, starting the IPO process. What began in a college dorm had officially become a billion dollar company and its worth no longer debatable.

Transitioning from a privately owned and operated company to a public one wasnt without hurdles, however. Shortly after Facebook shares became available for trading, its stock rose and then fell. And then fell some more. It was enough for some to cry social media overvaluation (again). But since this initial instability, things have begun to level out. Despite any concerns over whether Facebook can monetize its platform, the company has continued to iterate new marketing products its not all poking and drunk photos and Farmville anymore. Now, its Sponsored Stories and Promoted Posts and frictionless sharing. The times, oh how they have changed

While Twitter is still a private company, its made some heavy-handed enterprise, big business-level moves this year. Over 2012, Twitter boldly went from a developers playground, an ever-morphing experiment in worldwide, real-time communication, to a marketing, advertising paradise.

That isnt to say the social network eschewed its roots completely, mind you. The platform is still full of the celebrities to stalk, has continued to prove itself a valuable communication medium in times of trouble, and is hands down a go-to source for breaking news. But also, all that stuff about being a marketing and advertising platform has become really, really, really important to Twitter.

This past summer, Twitter announced it would be taking control of the Twitter experience. Over the course of the past few months, the company has taken many measures to make sure eyeballs are being sent to its site, its mobile apps, and leaving many third party developers behind while doing so. And, of course, it has the right to, but the message was clear: Twitter is playing for keeps where ad dollars are concerned. The social networking experiment phase is over, and things are getting quite professional over there.

Facebook and Twitter are social media veterans, which makes Instagrams meteoric rise all the more proof that social startups are not a money pit or a fluke. Instagram officially launched in 2010 as a tiny team, and co-founder and CEO Kevin Systrom was responsible for much of the back end work himself.

Link:
Big moves, big money, and the year social-media startups proved their worth

Two Friends - Telugu Short Film
A short film about friendship and social networking.

By: sam224444

Read more:
Two Friends - Telugu Short Film - Video