Mediaboss Marketing

San Diego, CA (PRWEB) January 30, 2013

The Real Estate Marketing Insider announced the recipient of this weeks Tech Tool of the Week award. The award went to RESAAS Services, a social networking and enterprise developer, whose social networking platform for real estate professionals and clients is making a big splash in the industry.

RESAAS has been growing a strong reputation in recent months, and this past week, the firm saw a 20-percent spike in its share price. The startups signature product is their social networking platform designed to connect real estate professionals with clients and other industry professionals, including investors and mortgage dealers. Several features set RESAAS apart from other tools designed for social media marketing for real estate. Most prominent is the realtors ability to update property listings in real time. The company also provides the capability to sync with Facebook, Twitter, and Google Plus, and includes a real-time question and answer feature that allows instant communication with buyers and sellers.

Furthermore, the social networking platform provided by RESAAS allows you to carry your listings in your pocket, with mobile tools that sync seamlessly with the companys website. With apps available for iOS, Android, and Windows 8 devices, customers can post listings, add images, and even respond to queries while on the go.

As the real estate market grows, a large portion of the business will live online. REMI has long advised its readers that social networking should play an active part of any business plan, and is heartened to see so many agents turning to Facebook and Twitter to publicize themselves and their agency. A social networking site dedicated to real estate is the next step, and RESAAS has stepped up to fill that niche. Their product is easy to use, inclusive, and welcoming for home buyers and sellers, and offers a dedicated channel for contacting realtors. RESAAS could change the way realtors do business. This Tech Tool of the Week is one for all realtors, home buyers, and investors to explore.

The Real Estate Marketing Insider presented its Tech Tool of the Week award to a social networking service created especially for real estate by RESAAS, a real estate tech developer. The social network caters to realtors, industry professionals, and buying or selling clients, and includes many features specifically designed to streamline the home sale process for everyone involved.

About Real Estate Marketing Insider: The Real Estate Marketing Insider keeps readers informed of trends in the real estate market, whether in technology, money, or advertising. The Insider is a valuable source for any homebuyer or real estate agent.

Visit link:
REMI Names RESAAS Social Networking Service Tech Tool of the Week

The Real Estate Marketing Insider reveals 5 ways in which realtors can get their social networking presence working for them.

San Diego, CA (PRWEB) February 01, 2013

REMIs list of tips was spurred by an announcement from Inman.com that students at the University of Western Ontario had concluded a case study on the effectiveness of social networking as a real estate marketing strategy. The study focused on Better Homes and Gardens Real Estate, examining its presence in both business-to-business and business-to-consumer domains.

While business-to-business networking is important, the Insider states that realtors, especially smaller firms, should concentrate their social networking efforts on developing business-to-consumer relations. Here are five things that realtors and realty firms can do to grow their social networking presence:

Generate Weekly Content. Social network users will be more likely to visit and follow pages that have a reputation for fresh, new content on a regular basis. Keep a blog or notebook, and update a little every week.

The Real Estate Marketing Insider gave its readers five tips to optimize their social networking presence. REMI advised readers to write content every week, diversify their user base, and be careful about what they post.

About Real Estate Marketing Insider:

The Real Estate Marketing Insider is an online publication dedicated to helping realtors grow their business. REMI provides insider information, forward-thinking business tips, and market forecasts.

Real Estate Marketing Insider Real Estate Marketing Insider (641) 715-3900 912955 Email Information

See original here:
REMI Offers 5 Tips for Realtors towards Better Social Networking

By Todd Starnes

A group of conservatives is launching their own social networking site after enduring what they call years of censorship and liberal bullying on Facebook.

The Tea Party Community is expected to officially launch on Saturday but the social networking site for conservatives has already drawn nearly 50,000 members.

BE SURE TO JOIN TODDS FAN CLUB FOR DAILY SNARKY AND PITHY CONVERSATION! CLICK HERE TO JOIN!

Its a new home for conservatives and the Tea Party movement in America, said co-founder Ken Crow. Its a social community just for them.

Crow partnered with Tim Selaty Sr. and Jr. to launch the new site last November a safe haven for the conservative movement where we can share ideas and thoughts and express ourselves without fear of retribution.

Most of us are subjected to censorship on Facebook, Crow told Fox News. Ive been suspended there as have many of my friends. You also absorb a lot of abuse from liberals.

Crow and many other conservatives believe Facebook is intentionally targeting conservatives.

Theres absolutely no question in my mind, he said.

Jan Morgan Harrison, another prominent Tea Party conservative, said she strongly believes there is a bias against conservatives.

More here:
Group of conservatives launching Facebook alternative

Jan. 31, 2013 Young adults in Generation X are as likely to connect with friends, family and co-workers online as they are in person, according to a University of Michigan study.

In a typical month, adults in their late 30s report that they engaged in about 75 face-to-face contacts or conversations, compared to about 74 electronic contracts through personal emails or social media.

"Given the speed of emerging technologies, it is likely that electronic contacts will continue to grow in the years ahead, eventually exceeding face-to-face interactions," said Jon D. Miller, author of the latest issue of The Generation X Report. "But the young adults in Generation X are currently maintaining a healthy balance between personal and electronic social networking."

Miller directs the Longitudinal Study of American Youth at the U-M Institute for Social Research. The study has been funded by the National Science Foundation since 1986, and the current report includes responses from 3,027 Gen Xers interviewed in 2011.

According to Miller, studying Gen X social networks is important because these networks, sometimes referred to as "social capital," are a vital component of the quality of life.

"The size and composition of personal networks is both a reflection of cumulative advantage over years and decades and an indicator of the resources available to get ahead and deal with problems or challenges that may arise," Miller said.

In addition to finding a rough parity between personal and electronic networks, Miller found that young adults who completed bachelor's or advanced degrees tended to have larger social networks. He also found that survey participants who did not complete high school relied more heavily on traditional personal networks and less on electronic networking.

Somewhat surprisingly, males reported more personal contacts than females in the course of a typical month -- 86 compared to 65. This difference reflects the larger number of hours men reported spending at work, according to Miller. Young women, on the other hand, were slightly more likely to visit family and friends, attend meetings in the community and do volunteer work.

Overall, in the course of a typical month, participants reported visiting with family and friends eight times, getting together or having personal conversations with co-workers nearly 60 times, attending meetings of social or community groups four times, and engaging in about three hours of volunteer work.

Looking at electronic networking, females were slightly more active, initiating 76 contacts compared to 71 for males. Overall, in the course of a typical month, participants reported sending 39 nonwork emails, using Facebook nearly 23 times, using Twitter four times, Skyping once, and sending digital pictures seven times.

Read the rest here:
Social networking: Gen Xers connect online as often as they socialize in person

International Business Machines Corp. (IBM) signed on McDonalds Corp. (MCD)s South Africa division as a customer for its business-focused social-networking software, landing the highest-profile client yet for the product.

McDonalds will have 8,000 employees in South Africa using the Connections software, IBM said today in a statement. The product is part of an effort to create internal networks for companies, letting employees use Facebook-style tools to communicate, sign off on documents and report expenses.

IBM aims to build on the McDonalds contract by winning deals with other retail and food-services business. After years of sluggish revenue, the worlds biggest computer-services provider sees social-networking software as a source of growth. The company declined to give financial terms for the contract with McDonalds, the largest fast-food chain by sales.

Its really going to attract more companies, said Sandy Carter, vice president of social-business strategy for Armonk, New York-based IBM. McDonalds South Africa also demonstrates that the power of social has moved beyond major markets into the emerging opportunity.

After a $1.3 billion acquisition of Kenexa Corp.s human- resources software last year -- along with several data-analysis companies -- IBM is betting its social software can compete with offerings from Microsoft Corp. (MSFT), Salesforce.com Inc. and Jive Software Inc. By making it easier for employees to access and share data, social-networking services will help IBM make $16 billion from business analytics by 2015, the company has said.

IBM shares fell less than 1 percent to $203.07 at the close today in New York. The stock gained 4.2 percent last year, compared with a 13 percent gain for the Standard & Poors 500 Index.

To contact the reporter on this story: Sarah Frier in New York at sfrier1@bloomberg.net

To contact the editor responsible for this story: Nick Turner at nturner7@bloomberg.net

View post:
IBM Lands McDonald’s as Customer for Its Social Software