AVB wishes Arsenal good luck in the Europa League next season - it #39;s Fakebook!
After Arsenal #39;s latest spirited European downfall, Arsene Wenger logged into spoof social networking site Fakebook, where he exchanged a few choice words wit...
By: talkSPORTmagazine
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AVB wishes Arsenal good luck in the Europa League next season - it's Fakebook! - Video
There is no denying social medias impact on human as well as business communications. Technology-enabled social networking is providing remarkable new ways for people to connect and forge relationships. For organisations, social media platforms offer new opportunities to engage clients and partners, build brand awareness and involve the public in interesting ways that can help extend both reach and appeal. But ill-informed or irresponsible social media usage can have severe ramifications for individuals and organisations that do not have effective social media policies in place.
The growing social
The growth and influence of online social networks is astounding. Facebook alone has racked up 1.06 billion monthly active users, 680 million mobile users and more than 50 million pages.
Twitter, the micro-blogging site, has more than 500 million total users and more than 200 million active users. These are only two out of hundreds of online communities networking people, business and interest groups.
It would be foolish for any organisation to ignore or deny the value of social media platforms as a strategic business resource. This is why companies are moving in droves to establish an online, social media presence. But many companies are only now going where their employees already are.
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Managing the risks of social media
Wesley Zhao and Ajay Mehta believe their site FamilyLeaf will fill the last big frontier in social networking--a place just for families.
FamilyLeaf founders Ajay Mehta, Henry Liu, Wesley Zhao.
The problem with Facebook is that everyone is on it--even your mother. The social network brings worlds together that should never collide, like the drunken pictures from that frat party and your more buttoned-up visits to Grandma's nursing home. The founders of FamilyLeaf know this feeling well, and hope to solve this problem with their new social network specially tailored for families--so you can continue to be the sweetheart your parents believe that you are. Wesley Zhao, along with his childhood friend, Ajay Mehta, both 20, are banking on the fact that FamilyLeaf will fill what the founders have identified as the last big need in social networking.
"When you ask someone what the most important things are in life, they usually say family, friends, and work," says Zhao. "LinkedIn has created this huge company that helps people from work connect and Facebook has done that with friends, but theres this huge vacuum in this final frontier of connecting families on social networks."
In 2011, Zhao and Mehta, took leave from the University of Pennsylvania Wharton School and New York University, respectively, to move to San Francisco to pursue their rather vague start-up dream to build a social network. Their first big break came last year, when they secured $167,000 from Y-Combinator and the Start Fund to build a social network for athletes called Roster, which never launched. Through Y-Combinator, the pair met Henry Liu, 18, who had just taken leave from the University of Rochester. After deciding the potential customer base for Roster was too small, they joined with Liu and switched focus--and seed capital--to building a digital network for families.
The three founders, all of whom had built websites for previous projects, worked together to program FamilyLeaf, which launched in March of 2012.
In addition to offering newsfeeds and messaging features, the service allows users to build online photo albums and the team is considering adding a family history function. "Families have been doing this for a very long time," says Mehta. "And we want to bring modern tools into this traditional process."
FamilyLeaf will rely on a revenue model that excludes the sort of targeted advertising that often gets Facebook in hot water. The founders hope to achieve this by offering paid services such as printing photo albums that families have made on the website. Although still in beta, the site is open to the public and has already amassed over ten thousand users.
"FamilyLeaf addresses a real need in the market," says Kartik Hosanagar, a professor at Wharton and an investor in the start-up. "I use FamilyLeaf and love how easy it is to share pictures, videos, and posts with my family. The product has a young feel to it but it is simple enough that a not-so-web-savvy grandma can figure out how to use it."
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Meet FamilyLeaf, a Social Network for Families
An adult women will spend 8 months longer than a man on social networking sites during her lifetime, according to a new study by inbound marketing agency, Browser Media.
(PRWEB UK) 20 March 2013
The study also revealed that people are prepared to give up some surprising real life activities such as socialising/going out (14%), sleep (10%) and even sex (8%) in order to spend time on social networks. Other commonly sacrificed activities include watching television & films, chatting on the phone, reading, and cooking.
Joe Friedlein, managing director, Browser Media said: Smart phones now mean that social networking is both a round the clock and on-the-go activity, with no need to stop until your device runs out of battery. Therefore it comes as no surprise that social networking addiction has become a new twenty first century ailment, especially when individuals are giving up necessities such as sleeping and cooking.
Women forfeit chores
The research also confirmed the stereotype that the fairer sex is also the most sociable sex: 73% of women say they use social networking sites, whereas the figure was much lower (62%) for men. In terms of the activities they would forfeit, almost twice as many women as men are prepared to ignore the household chores in order to read status updates or tweets. However, it wasn't clear whether men are less prepared to sacrifice chores or they simply didn't think about chores in the first place.
Other findings:
18-25 year olds are the most prevalent adult users of social networking sites. Ninety-two per cent of this age group use social networking sites and if these current usage levels continue, they would lose over three and a half years of their life to social networking sites.
Social networking use declines with age, with the exception of the 65+ age group where a resurgence in usage is evident. The lowest use is in the 55-64 age bracket at just 19 minutes per day vs. 29 minutes for the over 65s.
Regionality has a role to play in social networking, with people in Sheffield spending twice as long (72 minutes per day) as people in Edinburgh (35 minutes). Glasgow (66), Oxford (66) and Newcastle (65) all top the list of the heaviest users per day, whilst Brighton (42), Milton Keynes (40) and Liverpool (39) are all at the lower end of the scale.
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Women sacrifice sex and chores to clock up 963 days on social networks over their lifetime
Social networking site Twitter turns seven years-old today. The site has grown from humble beginnings in 2006 to having 200million users around the world and producing 400million tweets a day.
For those unfamiliar with a 'hashtag' or how many characters are allowed in each tweet, read on for the essential facts of the popular website...
There are 200million Twitter users (Twitterers - not Tweeters) worldwide.
About 10million of these users are from the UK.
A tweet can be no more than 140 characters long.
Tweet (verb) - to tweet, tweeting, tweeted. To tweet is the act of publishing a message - a Tweet - on Twitter.
An incredible 400million Tweets are sent every day.
Retweet (RT) can be used two ways. Retweet (noun) is a Tweet by another user which has been shared to you by someone you follow. Retweet (verb) - to retweet, retweeting, retweeted - a tweet that is shared with others.
Around 80% of UK users are use their mobile to Tweet compared to 60% globally.
The first tweet was posted on March 21, 2006 by creator Jack Dorsey.
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Twitter turns seven: Your guide to the social networking site