Mediaboss Marketing

Marketo, the provider of a cloud-based marketing software platform, today announced the availability of its new social marketing application, featuring integration between social, email, mobile, and Web channels.

This new application transforms social marketing from an isolated silo cut off from other marketing channels, into a fully integrated marketing process that can be combined with email, Web marketing, online events, and other customer communication strategies. With this new social marketing application, dedicated social engagement campaigns, such as social sweepstakes can use and feed into a unified customer profile database, and social marketing tactics can be added at the touch of a button to amplify marketing campaigns in traditional digital channels.

The new Marketo Social Marketing application includes the following:

"Marketo has worked with our customers to help them incorporate social marketing into their everyday marketing activities to drive impact throughout the entire funnel," said Robin Bordoli, general manager of social marketing at Marketo, in a statement. "No longer are marketers with social in their title trapped inside of standalone social applications."

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Marketo Delivers Integrated Social Marketing Application

Nuke, social marketing suite to manage applications, analytics CRM on social media
The web site httpwwwnukesuitecom Nuke is a new type of social marketing suite designed to accelerate the integration of social media into brands marketing strategies The platform gives Community Managers the most innovative tools to become a central force within the marketing teams Nuke offers unique features to optimise all social marketing functions community recruitment qualifications through social applications results measurement leads tracking through Social analytics and clients profile ...

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Nuke, social marketing suite to manage applications, analytics

Social Marketing Success
Find out more at: http://www.social-marketing-success.co.uk Set up your own in-demand home-based social media business with Social Marketing Success.

By: Paul Teague

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Social Marketing Success - Video

DUBLIN, March 20, 2013 /PRNewswire/ --

Research and Markets has announced the addition of the "Social Marketing & Strategies" report to their offering.

Social media has heralded a new era. It is very much the end of business as usual and the beginning of adaptive engagement. The incorporation of social media into business practices is now nonnegotiable, yet it remains a medium that gambling companies are still, for the most part, just adjusting to. Some are actively pursuing social media strategies, to various degrees of success, while others are approaching the concept passively and reluctantly.

(Logo: http://photos.prnewswire.com/prnh/20130307/600769 )

Most companies start with a groundswell of activity - primarily on Facebook and Twitter. Quite often the initial rush then turns sour for any number of reasons including numbers of fans/followers, a lack of uplift to the core site or a focus on ROI instead of understanding the new measurement mindset that is required for social media efforts.

At this point, quite often, social media is relegated to the it doesn't work pile. However it is not that social media doesn't work and add value, it is that many efforts made by companies to date quite simply haven't been good enough. There are 7 billion people in the world, of which 2 billion are internet users, and more than 1 billion of those use social networks, 1 in every 5 minutes spent online is now on social media sites, and comScore has outlined that 1 in every 2 minutes spent on mobile internet in the UK is on Facebook alone.

How you take advantage of these changes will define your iGaming Business in the future.

Companies Mentioned

- Facebook - Google + - Paddy Power - Betfair - Sky Bet - mFortune - Jackpot Joy - William Hill - Bet36 - OpenBet

For more information visit http://www.researchandmarkets.com/research/gdrr9k/social_marketing

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Social Marketing & Strategies: Effective Implementation & Measurement

The Girl Effect- The Clock is Ticking - Social Marketing - Shared byThe MktgTV
Thumbnail yougenerationtv middot; Thumbnail awesomenesstv middot; Thumbnail machinimaprime middot; Thumbnail politics middot; Thumbnail wsjdigitalnetwork; No channels found. Browse channels. Sign in to add channels to your guide and for great recommendations. Sign in rsaquo;. Alert icon. You need Adobe Flash Player to watch this video. Download it from Adobe. The Girl Effect The Clock is Ticking Social Marketing Shared bythe mktgtv. themktgtv35 videos. Subscribe Subscribed Unsubscribe 18. 1 view. Like 0 Dislike 0. Like ...

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The Girl Effect- The Clock is Ticking - Social Marketing - Shared byThe MktgTV - Video