Archive for the ‘Social Marketing’ Category

StreamSend Offers Superior Email Engagement With Video-In-Email Marketing This Holiday Season

New York, NY (PRWEB) December 19, 2013

StreamSend, a leading email marketing service provider and creator of the enhanced social marketing tool StreamSend Share 2.0, is helping email marketers increase click-through rates, conversions, dollars generated and average order value with video-in-email capabilities.

Todays competitive digital world makes it difficult to get the consumers attention, especially during the holiday season, explained Dan Forootan, President of StreamSend. Nothing connects people to a message as quickly as video, he continued.

A Relevancy Group whitepaper supports his statement, showing that adding video to email can boost revenues by forty percent. According to a study by Gartner Research, video email marketing offers a return 280% higher than traditional direct mail.

The StreamSend video-in-email widget is powerful. Not only does it embed video into an email, but as recipients watch the video, they can share it to social, forward it as an email, embed it into a web page, or the viewer can opt in to your email list directly from the video when viewing it. It also gives the ability to track all video engagements from one central location.

Early adopters of video email marketing will gain market share. Eighteen-to-thirty-year-olds are spending 74% more time watching YouTube on their smartphones than they did last year. Yet only 25% of email marketers are using video in email to increase engagement and improve marketing results.

Retailers nationwide are using StreamSends video-in-email capabilities to increase sales this holiday season. StreamSend offers hundreds of professionally designed email, social and mobile templates with simple drag and drop functionality so a user can easily update templates with new images, videos, RSS feeds and surveys. Its smart message delivery system streamlines your marketing process by providing the user with the ability to create a campaign once and deliver it to email, social and the web with the click of a button.

To learn more, visit http://www.streamsend.com/HolidayEmailCampaigns.

To learn how trends in Video Email Marketing can impact business, download this free whitepaper written by the Relevancy Group at http://www.streamsend.com/VideoRoi.

About StreamSend: Established in 1998, StreamSend is a leader in Email Marketing and Social Delivery. It offers easy-to-use, affordable and reliable services designed to help businesses reach marketing goals. StreamSend offers a number of industry-leading standard pricing plans, private-label and affiliate programs and hands-on personal client service.

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StreamSend Offers Superior Email Engagement With Video-In-Email Marketing This Holiday Season

Pixe LLC to Showcase Pixe Social in Booth 73410 at the 2014 International Consumer Electronics Show

Columbia, MD (PRWEB) December 19, 2013

Pixe LLC announces that it will be showcasing Pixe Social, the popular photo booth-based experiential and social marketing solution at the 2014 International Consumer Electronics Show. Pixes latest innovations will be highlighted in Booth 73410 on Level 1 at The Venetian during the 2014 International CES, to be held January 7 10, in Las Vegas, Nevada.

As a part of its 2014 International CES participation, Pixe will be giving away an iPad mini with Retina display to the user with the most likes for their Pixe photo on Facebook by midnight of January 13 th, 2014. The winner will be announced January 20th, 2014 via e-mail provided at the Pixe photo booth

Launched in April 2013, Pixe Social has been leveraged by a number of leading brands, including Six Flags America, Porsche Club of America and New York Comic Con to engage an exponentially large number of new fans online.

Deeply integrated with Facebook and Twitter in real-time, Pixe Social enables brands to leverage glowing testimonials from their existing customers to reach out to a phenomenally large base of potential customers on leading social media sites, thus converting audiences into brand ambassadors.

The Pixe Photo Booth users are engaged to like and share their photos with their online friends, thus extending a brands digital reach by as much as three to four times within a very short period of time, and at a fraction of the cost of traditional promotional tools.

At the 2014 International CES, Pixe LLC is offering a free one month trial of Pixe Social to the first 50 sign ups in a special offering at the show.

Click here for more information and to request a live demo.

About Pixe Pixe LLC is a Maryland-based start-up providing turnkey social promotional solutions that is on a mission to take the challenge out of social media marketing by converting audiences into brand ambassadors. Launched in April 2013, Pixes flagship social marketing solution - Pixe Social - to help boost the social presence of a number of leading brands and events including New York Comic Con, MCM London Comic Con and Event Marketer Magazine.

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Pixe LLC to Showcase Pixe Social in Booth 73410 at the 2014 International Consumer Electronics Show

Social Media Marketing Tools – Free Tools for Social Media Marketing – Video


Social Media Marketing Tools - Free Tools for Social Media Marketing
Learn the top free social media marketing tools at this informative webinar. (Free materials at http://jm-seo.org/71). Social media of course is the art and ...

By: jmgrp

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Social Media Marketing Tools - Free Tools for Social Media Marketing - Video

costa-rica.topseos.com Proclaims December 2013 Rankings of Top Social Media Marketing Firms in Costa Rica

(PRWEB) December 18, 2013

The 10 top social media marketing services in Costa Rica have been named by costa-rica.topseos.com for the month of December 2013. Each month the independent evaluation team spends time analyzing and reporting the top online marketing services around the world to assist businesses in selecting the best social media marketing consultant to meet their specific needs. The leading goal of costa-rica.topseos.com is to assist customers of online marketing services in searching for capable services based on established standards created by researchers and industry analysts. The resulting standards are used to determine which solutions produce the best experience for customers with updates on a monthly basis.

Social media marketing firms are put through the costa-rica.topseos.com proprietary investigation process in order to determine which firms in Costa Rica supply the top overall service. Firms are chosen based on merit determined by achievement in the investigation process. This process consists of the use of a set of investigation areas, conversing with customer references, and performing various market and industry research projects.

To view the listings of the best social media marketing companies in Costa Rica click here.

ABOUT costa-rica.topseos.com

costa-rica.topseos.com is an online producer of independent reviews and ratings in Costa Rica. The rankings of the best online marketing services are released monthly to assist businesses in connecting with social media marketing services which feature a history of effective services. Thousands of online marketing services are put to the test while only the absolute best services are featured in the rankings.

Social media marketing consultants interested in being evaluated and declared can visit:

http://topseos.news-prs.com/cr/apply-for-rankings

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costa-rica.topseos.com Proclaims December 2013 Rankings of Top Social Media Marketing Firms in Costa Rica

These Campus Celebs Are Huge On Vine And Instagram

Marketing on social networks is hard, and as weve all witnessed, bad marketing can be worse than no marketing at all. Maybe unsurprisingly, there is one demographic that seems to have mastered the art of social self-promotion far better than corporations who spend millions: college kids.

Kids like Logan Paul. I would lose sleep about thinking how I need to get Vine famous, Paul, a 19-year-old freshman at Ohio University, told me over the phone. I was jealous of these kids who were like 16 years old and 200,000 people know them... I was like, I want that, I need that and I can have it if I just put some effort into it! Four months ago, Paul had 900 Vine followers. Today, he has 1.7 million.

A company called Sumpto is trying to capitalize on kids like Paul. Sumpto connects brands with top college influencers, giving the brands exposure to their target audience and giving a few kids a little extra cash. The company has found 33,000 of these campus social network celebs nationwide, 75 of which have followings over 100,000, averaging 343,000. Now the company is doing promotions for companies like JackThreads, whose brand engagement on networks like Instagram is a fraction of the engagement on content created by Sumpto's influencers.

Is this the promised land of social media marketing? Are these kids the real deal? I spoke to three of them to find out.

Paul and his brother had been making YouTube videos for a while when they came across Vine. He says Vines recent addition of the reVine tool was key.

I had a sense of what people find funny because of the YouTube stuff that my brother and I were doing, but with Vine it's a little different because you have to pack everything into six seconds. So I'd look on the popular page--I'd look at what the top people were doing, and I'd see, 'Oh this is what people like, this is what they find funny on Vine.' So I would... take that and then twist it, mold it, mend it to make it fit my own unique style," he says.

With a little practice, he got good. "I made some funny videos, not bad, good for starting. But the one I made when I had 900 followers, it got reVined by another big Viner who had 400,000 followers. And that was huge.

Most marketing today isnt done on Vine, but that may be changing. The network appears to have survived the introduction of Instagram video, and has been adding features. I personally veered away from Vine after the reVine feature was introduced because it clogged my feed with videos my friends liked, but I had no interest in. But from a marketing perspective, this is an ideal feature.

Paul says he uses Vine as the so-called "top of the funnel" to draw people in with pure personality and lead them to his other social profiles. Vine has been the biggest catalyst because it's a glimpse of my personality. People are like, wow, okay, this kid looks interesting, I'll go follow his Twitter too, says Paul. If you create good content, then people are going to start to notice that.

Hes onto something crucial that big companies arent doing yet: differentiating social feeds with content meant for different purposes. Come for the entertaining Vines, stay for the tweets. With all the various forms of social mediums out there now, lots of companies figure that redundancy is easier. But a better strategy may be not to cross-post everything, thereby making unique personalities for yourself on each account.

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These Campus Celebs Are Huge On Vine And Instagram