Amway discusses social media adoption with Vitrue - There were certain camps in the company that were very comfortable with social media and were long-time participants in blog sites and other similar channels.
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Vitrue Social Marketing Minute - Social Media Adoption from Amway (Ep 2)
Amway discusses social media objectives with Vitrue - One of our biggest objectives was having a global look and feel in all the markets that we operate in. We wanted a consistent look that all of our distributors and distributors' customers could embrace and feel that they are part of a big multinational company.
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Vitrue Social Marketing Minute - Social Media Objectives from Amway (Ep 1)
Best Social Media Campaigns from Bullfrog Media - It wasn't elaborate or fancy. We helped Lee Meriwether with Twitter.
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Vitrue Social Marketing Minute - Best Social Media Campaigns from Bullfrog Media (Ep 6)
Facebook is important for video marketing: bit.ly - We interviewed social media marketing expert, Mari Smith, about what we like to call "social video marketing" - and online video marketing and social media marketing relate to one another. Also, Mari is the co-author of a great new book titled, "Facebook Marketing, An Hour A Day" - amzn.to - part of the same series as Greg Jarboe's book, "YouTube Marketing, An Hour A Day." - amzn.to - I highly recommend reading both of these books. Here is a partial transcript of our interview, about social video marketing, with Mari Smith: "Video really ties into social media because with the prevalence of social media, we've really come to expect to be in relationships with people.
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Facebook Social Video Marketing With Social Media Expert, Mari Smith
The Social Marketing Minute is Vitrue's series on social marketing thought leadership featuring the brightest brand marketers, community managers, authors and experts in the social media industry. This series of videos features Jim McClain and Christopher Jasinski from Amway
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Vitrue Social Marketing Minute - Social Media Content that's Engaging from Amway (Ep 5)