Mediaboss Marketing

LOS ANGELES, May 29, 2012 /PRNewswire/ -- All those that own a business must strike a balance with their time, energy, and finances in order to be as successful as possible. This includes those that run a dental practice that will need to continue to reach out to potential visitors and convert them into loyal patients. For many dentists, SEO services are often the answer, but it can be a difficult decision on which company to turn to for a full line of affordable and effective services. Los Angeles SEO firm, Avital Web, is now offering SEO consultations as a cornerstone of their dental internal marketing services so that every client knows exactly where their advertising dollars are going.

Website SEO is a process that will quickly transform one's professional site and push it to the highest ranking positions for some of the most sought after keywords. It was not many years ago that this was accomplished with huge blocks of incoherent information, but this has all changed in recent years. All of the top search engines, as well as the visitors to the website, are now looking for attractive designs and useful information that will satisfy all parties involved. In order to accomplish this, those that run dental practices will need an SEO company that is ready to devote all of the resources required for a boost to one's rankings.

Avital Web quickly made a name for itself as a leading SEO firm due to their dedication to each of their clients. They offer a full line of dental marketing services that will quickly push a website to the highest rankings, making every single dollar that is invested into online marketing and advertising result in huge changes that every dental office needs in order to stay ahead of the competition.

About Avital Web, Los Angeles Internet Marketing Company

Avital Web remains dedicated to using only the most effective SEO tools and techniques that produce quick and long-lasting changes to the ranking of a website. Their full line of services includes SEO consulting, reputation management, PPC management, directory submissions, web design, link building, and more.

Visit http://www.avitalweb.com or call (877) 971-7177 for more information about their services and how they can help you promote your dental services.

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Los Angeles SEO Company, Avital Web, is now Offering SEO Consultations to Dentists Looking to Improve their Online ...

It has been a while since I last touched up on the topic of Change, Convergence & Collaboration in our industry. A lot has happened since then! During that time I made a few predictions that I would like update you on all on what change has happened and how it has fostered investment and innovation of SEO technologies as this discipline integrates with other channels.

Whats more, I also had the great pleasure of interviewing two leaders in the SEO technology space Rand Fishkin from SEOmoz on investment (soon to be Moz maybe?) and Dixon Jones of Majestic SEO, in particular, on recent innovation.

The diagram above gives you a broad overview of change since February. It highlights the strategic, technological, and tactical changes that have been made and how were now finally beginning to see more investment in the development of technologies that fuel innovation and integration.

As this post leans more toward the strategic rather than the tactical I am only going to mention black and white animals briefly.

Panda is aimed to reduce rankings for low quality sites and improve rankings for sites with great, innovation, and insightful content. Penguin is aimed to remove web spam and combat what they view as black hat.

Googles strategy is clear; it wants the big brands and big bucks. The reality as to whether it has its tactics right is highly debatable. This is not, however, the subject of this post.

Some great tactical articles on the fallout of Panda and Penguin are here:

Before we ask the experts who are driving this change in the data provision world, let's highlight some significant events over recent months that highlight the move from change to convergence and collaboration.

It isn't just the data providers and enterprise platforms that have been investing and innovating. Many third party tools and technology have been launching huge releases that focus on the changing of tactics needed at adapt to converging and changing landscape:

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Future of SEO: Investment, Innovation & Integration

If you remember, we dedicated three columns to discuss about Search Engine Optimization (SEO) its importance to business and the how tos so you can do it yourself. As I have always emphasized, SEO should not be mistaken as the turf of IT guys. Anyone can learn SEO without any IT background. Its just really a matter of reading and making your own research. There are free tools and references that you can find in the internet to get you started. But then again, many of us do not have the time to do it.The reason why we need to understand what it is, or at least get to know how it is done, is because sooner or later businesses will need the services of SEO professionals. And if you happen to be among those who plan to optimize your website soon, learning basic SEO can help you avoid getting duped by people who overcharge customers as if it to impress that SEO is reserved for the geniuses.

Believe it or not, one client of mine was quoted for like P2 million by an advertising agency in Manila for a six-month SEO campaign. That, to me, is extortion in the first degree. While campaigns have their individual nuances and considerations, but the tools, standards, methods and techniques are largely universal. Businesses should be wary when investing in an SEO campaign. There are works that are done in the backend and are often invisible to website owners which are difficult to understand without some html background. Thus, when selecting an SEO professional, trust is a crucial issue. So when you think of hiring someone to do the SEO for you, ask for their portfolio and if possible, talk to those companies he listed.

Avoid SEO professionals or companies that promise or guarantee results. No one can guarantee results. Not even Google! No kidding. If you want to make sure that your SEO guy is really doing his job, you can hire someone to do the audit for you.

Moreover, I often encounter questions whether SEO is a difficult thing to get into or if it can be accomplished in a short period of time. SEO is not rocket science to be afraid of. What makes SEO hard is the competition. Like you, your competitors are out there to outsmart you in the internet domain. They will know your websites strengths as well as its weaknesses. So you need to be just like them -- watching every move your competitor makes.

What distinguishes a good SEO guy from another is currency of knowledge. Your guy may be a good SEO now, but sucks a year later. Search algorithms change every now and then and often, companies that build them do not announce many of these changes to the public. These changes can be radical at times that your search position can change literally overnight. It is important therefore to consider that the man you entrust to do the SEO for you should be able to notice these changes.

It is also not enough to look at your competitors performance, or being updated with the changes in search engine behavior, it is much more important to look at your sites performance from the inside. From my experience, one of the important keys to achieving good search position is the ability of the SEO professional to regularly employ heuristics to determine what works and what doesnt in your site. Choose a guy who has the attitude and the patience to employ several methods and techniques that havent been tried before. Sooner or later, you will find out that there are strengths that your website has which you can leverage in your campaign.

Finally, SEO is not a perfunctory task as what a lot of people think in the SEO world.SEO is not just about compliance to web standards, or about writing articles (mostly for the sake of it) in order to meet the required keyword density. It is not even about posting back-links or putting up those social media tools in your site.SEO is an invitation to excel in content. Your SEO guy should be able churn what your customers look for in terms of information. Good information easily spreads out. And your customers are willing to do it for you.

Remember SEO is about useful information or content. Your SEO guy should be able to deliver that for you.

Send emails to trade.forumph@gmail.com.

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Looking for an SEO guy?

DALLAS, May 22, 2012 /PRNewswire/ --Teksapiens LLC, a leading web design and (Search Engine Optimization) SEO Dallas TX company, is boosting the local economy even further by helping brick and mortar companies succeed on-line. Business owners now can take advantage of Teksapiens' Free Internet marketing consulting services. There is a very distinct line between succeeding on-line by generating hundreds of leads and phone calls from a well designed web site and properly executed Dallas SEO, and being completely buried among thousands of competing pages. Teksapiens has found the right formula to bring you to the top of the search engines.

Great content, top notch technology and a plethora of social media connections will infuse any company with the necessary marketing power to succeed on-line. Even business owners with well established companies are feeling the heat when their technologically savvy competitors launch a deluge of ads at their own target market, taking away customers. Now, by partnering with Teksapiens, they can feel safe again. Many older businesses have some form of a website that's been up and running for years. That means the technology they used is old. SEO techniques that were applied to it, if any, are out dated, ineffective, and actually doing more harm than good. Teksapiens will bring these companies up to date technologically and help them dominate the market.

Also, start-ups need to be aware that bringing a new business to the market is an overwhelming endeavor that can be difficult to accomplish without proper guidance and a successful marketing plan. They need Internet presence right away. Search Engine Optimization (SEO) is the only way to gain recognition on-line. By climbing organically to the top of the search engines, new businesses can attract and impress potential new customers because they are demonstrating that they are serious and professional players.

Not only Dallas businesses can avoid costly mistakes when it comes to Search Engine Optimization, but the entire business community in the nation can benefit from web design and SEO services from Teksapiens. Shouldn't companies concerned about surviving and succeeding take action now? Visit http://DallasBestSEO.com for more info.

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Teksapiens, LLC, A Leading Dallas SEO Firm, Is Helping Businesses To Generate Revenue

13-05-2012 20:26 The HubShout web grader is free to the SEO community. Use the data from the HubShout web grader to prove to your prospective clients that they need your SEO services.

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HubShout Webgrader Helps You Sell SEO - Video