Mediaboss Marketing

TEL AVIV, Israel--(BUSINESS WIRE)--

eyeSight, a leader in touch-free interfaces for digital devices, today announces the availability of an advanced gesture control solution for the Windows 8 user interface. eyeSights eyeCan now allows users to control windows, applications, media, the Metro UI, etc. with a flick of the wrist, and to use a virtual mouse/pointer from across the room, (eyePoint). With eyeSights technology OEMs can quickly and easily offer a unique level of convenience, fun and usability in their customers Windows 8 experience.

eyeSights software-only technology has been designed to be incredibly quick and simple to integrate, over-and-above anything else in the market. In fact, eyeSight offers a solution whereby OEMs have no need to interact with the Windows 8 code at all.

eyeSights groundbreaking eyeKeys application allows gestures to be mapped to existing keyboard shortcuts, virtual keypress events, touch events, etc. Applications such as; Powerpoint, Media, Photo gallery, web browsing, reader applications, the music player and various Metro UI applications can almost instantly be gesture enabled by simply mapping a gesture to a specific keyboard shortcut, mouse event, etc. eyeSight also offers OEMs an easy-to-use SDK, allowing OEMs to quickly integrate gesture control function into the features and applications at a code level.

eyeSights technology is designed to work even with cameras of low or varying quality. eyeSight therefore presents the best real world solution for companies looking for easy-to-integrate, cost-effective, high-performance gesture control.

The Windows 8 user-interface has been designed beautifully for touch, commented Gideon Shmuel, CEO, eyeSight Mobile Technologies, and OEMs are now hungry for a simple-to-integrate, mass market answer to touch-free control. And as hardware-based solutions incur significant costs, time and real-estate issues, software is clearly the best way to achieve this.

Other solutions require that users adapt to perform slightly stiff or fixed movements to recognize gestures. eyeSights software, on the other hand, is designed to recognize various natural ways in which users perform gestures. Customers will flock to the devices that provide the most comfortable and natural user-experience, and so we have put this requirement front-and-centre.

At Computex, Taiwan, eyeSight recently demonstrated its technology running in a broad range of devices; everything from mobile phones to portable computers, tablets to TVs - all using a standard 2D camera either integrated or connected to the device.

eyeSights technology is compatible with all major operating systems; Apples iOS, Android and Linux as well as previous Windows versions. eyeSights technology can also be developed to work on more bespoke platforms, such as automotive infotainment or navigation systems.

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Link:
eyeSight Announces Advanced Touch-Free Gesture Control for Windows 8

The Washington Post's E.J. Dionne and MSNBC political analyst Charlie Cook debate the role of health care in the presidential race.

By M. Alex Johnson, msnbc.com

Most social media users approve of the Supreme Court's health care ruling last week but believe it will help Republicans in the November election, according to msnbc.com's computer-assisted analysis of tens of thousands of posts on Twitter and Facebook.

The court upheld nearly all of the Patient Protection and Affordable Care Act on a 5-4 vote Thursday. The consensus in news reports and among political pundits was that the ruling was a major victory for President Barack Obama.

But among people who use social networking sites, 56 percent of those who stated a clear opinion on the decision's political impact said they thought it was more likely to energize Republican voters in November. Forty-four percent said it was likely to be more helpful for Democrats.

(Msnbc.com analyzed 175,000 Twitter and Facebook posts mentioning the ruling from midday Thursday through midday Monday. The analysis uses a tool called ForSight, a data platform developed by Crimson Hexagon Inc., which is used by many media and research organizations to gauge public opinion in new media. Crimson Hexagon reports a 3-percentage-point margin of sampling error for this type of online sentiment analysis.)

Overall, 60 percent of online commenters approved of the decision, with many of them telling stories abouthow it would have an immediate impact on their families.

Supreme Court upholds health care law Health care ruling could leave poorest Americans at greatest risk

Writing on Facebook, Cathy Weller of Cocoa Beach, Fla., described herself as "a fiscal conservative, libertarian leaning, social progressive." She wrote of losing her health insurance when she lost her job and the difficulty she had insuring herself because of her pre-existing condition cancer:

All of a sudden I found myself researching health insurance options. Imagine my surprise to find there were none. None. Not a few expensive ones, but none. It didn't matter if I was willing to pay $10,000 a month for health insurance, it was just not available to me, anywhere for any amount of money. This was the first time I personally came up against the issue of health insurance availability having worked constantly up to that point and always having employer offered insurance.

Excerpt from:
Social media users see health care ruling as GOP boon

Doomed marriage ... Tom Cruise and Katie Holmes, pictured in March 2011. Photo: Getty Images

His superstar status gave Scientology invaluable influence in Hollywood, but with a nasty-looking divorce looming, is Tom Cruise now a liability to the controversial Church?

Tom Cruise is 50 years old today. Actors and actresses who trade on their looks rarely enjoy passing this particular milestone, and Cruise has plenty of other reasons to feel miserable.

Hes stuck in rainy Iceland, filming a thriller, while his third wife, Katie Holmes, files for divorce and sole custody of their six-year-old daughter, Suri. At the weekend, his spokesman asked the media to respect the couples privacy. The tabloids thought about this for a split second before splashing with TOM AND KATIE TO DIVORCE - more details pages 2, 3, 4, 5, 10, 20, 21.

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Couch jumping ... Cruise's antics on Oprah's couch raised eyebrows.

Why the hysteria? Cruise is one of Hollywood most bankable stars, but hes in the twilight of his career as a leading man. There used to be rumours that hes gay, but no one has ever stood them up. If showbusiness reporters wanted to out A-list stars, which they dont, then there are more obvious candidates.

But heres another headline from yesterday: CULT STALKS KATIE. The cult is Scientology, to which Tom Cruise has belonged since his twenties. The headline comes from the Sun, whose owner, Rupert Murdoch, took to Twitter on Sunday to describe the religion as something creepy, even evil.

Tom Cruise is not only the worlds most famous Scientologist but also one of its most powerful operatives. Some sources claim hes Number Two to David Miscavige, the leader of the organisation and best man at his wedding to Holmes.

Another PR disaster .... Cruise was infamously mocked in an episode of South Park.

The rest is here:
From Cruise control to loose cannon?

Australian swimmer Stephanie Rice posted bikini photos of herself to Twitter recently, sparking criticism.

STORY HIGHLIGHTS

(CNN) -- Did you know that Olympic track hopeful Lolo Jones is a virgin on the prowl for a date? Or that British swimmer Rebecca Adlington quit Twitter because meanies kept insulting her looks? The dirt that years ago would have been lost in the fray of the Olympic Games is now at the top of your Facebook feed.

In the lead-up to major sporting events, media have traditionally churned out human interest stories highlighting a softer side of the people we put on pedestals for their athletic prowess. We learn about their families, the obstacles they've overcome, their grueling diet and training regimen.

In the last few years however, with the rise of tabloid and citizen journalism, and of course social media, the story lines have changed. Now we read anecdotes about athletes deemed "too fat" for competition by Olympic bosses, no less. The human interest stories are still there, but as an information-obsessed population, our interests seem to have changed.

U.S. track and field star Lolo Jones.

As the lines of communication open up, the pressure to maintain a squeaky clean code of conduct increases, says professor David Rowe of the Institute for Culture and Society at the University of Western Sydney. Athletes unfamiliar with this pressure may find themselves under the microscope for what seems like a harmless joke.

Australian swimmer Stephanie Rice is no stranger to social media controversies. Last week, she tweeted a photo of herself wearing a low-cut bikini, a birthday gift from designer Ellie Gonsalves. The risqu shot drew instant criticism in the Twitterverse; one follower even called for her to be dropped from the Olympic team.

This isn't the first time the gold medalist has found herself in hot water. In 2008, the then-20-year-old posted a picture of herself in a skin-tight navy blue police uniform to her Facebook account. And in 2010, she called the South African rugby team a homophobic slur on Twitter after they lost to Australia.

Representatives for Rice declined to comment for this report.

The rest is here:
Olympians' social media pressure

Saturday June 30, 2012

PETALING JAYA: Catcha Media Bhd has proposed to take control of Australian company iCar Asia Ltd, which has entered into agreements to acquire car classifieds and content websites in Malaysia, Thailand and Indonesia.

The deal would see Catcha Media dispose of its 50% stake in Auto Discounts Sdn Bhd (ADSB), in return for a 75% stake in iCar Asia which would eventually seek a listing on the ASX (Australian Securities Exchange).

ADSB operates and owns used car trading website http://www.carlist.my.

Proposed acquisitions by iCar Asia also include monthly motoring magazine Malaysian Evo from Catcha Lifestyle Publications Sdn Bhd which is a wholly-owned subsidiary of Catcha Media as well as the websites http://www.autospinn.com in Thailand and http://www.mobil123.com in Indonesia.

It should be noted that iCar Asia is a special-purpose vehicle held by Catcha Group Pte Ltd, which is Catcha Media's major shareholder.

Catcha Media told Bursa Malaysia that once iCar Asia was listed on the ASX, its 75% shareholding in iCar Asia was expected to be diluted to 40%.

Catcha Media chief executive officer Patrick Grove said iCar Asia represented a unique opportunity to own a controlling stake in a leading online car classifieds business in the Asean region.

There are currently no other regional players in a very exciting space. iCar Asia is positioned to capitalise on the tremendous growth forecast by Frost & Sullivan to occur in online automotive advertising in the region, he said in a statement.

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11. Catcha Media to acquire Aussie firm