Mediaboss Marketing

BURBANK, CA--(Marketwire -06/18/12)- AdMedia, the leading provider of performance-based digital advertising solutions, today announced a new partnership with AdSafe Media, the leading provider of preventative brand protection and campaign performance data for digital advertising. The partnership will ensure the quality and brand safety of AdMedia's networks for their users and advertisers.

AdSafe provides a uniform standard for rating commercial digital content to help improve the safety and efficiency of online ads. The company's Content Rating System scores and evaluates the brand safety and context of web pages on the individual page level. Leveraging these ratings, AdSafe protects advertisers' brands from appearing on pages that do not conform to brand guidelines. Powered by real-time data feeds, AdSafe enables campaign control, confidence and optimization for brands/agencies, publishers and networks.

AdMedia is now leveraging AdSafe's industry-leading data to rate and assess the content of individual web pages in real time, ensuring that their customers' advertisements do not appear on pages containing adult content, illegal downloads, offensive language, illegal drugs or hate speech that could be seen as detrimental to a brand's reputation. Further, by tapping into AdSafe's Contextual data (classified per the IAB Networks and Exchanges Taxonomy), AdMedia can now provide valuable contextual relevance information to its clients who want the confidence in knowing that ads are effectively reaching their target audience on both safe and relevant sites.

"Top brands utilize the AdMedia network to advance their offers and they trust our company to help protect their brand integrity," says Avi N. Bibi, COO, AdMedia. "We serve millions of ad impressions every day, so it's critical to integrate a platform that gives real-time data and contextual relevance. This in-depth level of digital ad reputation management allows us to maintain the highest quality inventory for our clients."

AdMedia brings advertisers and publishers a powerful, efficient and responsive integrated digital marketing platform powered by leading-edge methods and proprietary technology. The company works with clients to design their own programs, leveraging all of AdMedia's advantages in dominant distribution, brand expertise, flexible business model and retargeting engine.

"By incorporating our ad safety ratings and contextual metrics, AdMedia demonstrates a strong commitment to its clients' brand safety and campaign effectiveness," said Bryan St. John, VP, Business Operations and Strategic Partnerships, AdSafe Media. "This partnership aligns with our efforts to use this powerful data to both inform and improve performance. We're excited to work with the AdMedia team going forward."

About AdMedia

A performance based advertising network, AdMedia has been providing Advertisers and Affiliates with marketing solutions since 2007. AdMedia connects advertisers to consumers across many channels, including industry leading email, domain, social and search networks. More than 60,000 advertisers utilize the AdMedia network to advance their offers. A privately-held company headquartered in Burbank, AdMedia has domestic offices throughout the state of California. Connect with AdMedia on the web at http://www.admedia.com, on Facebook at facebook.com/AdMediaCommunity and on Twitter at Twitter.com/Ad_Media.

About AdSafe Media

AdSafe Media is the rating standard of online media. AdSafe uses proprietary algorithmic modeling and human verification to rate the brand safety of content on commercially supported web pages via the AdSafe Content Rating System. AdSafe's BrandSafe Firewall enables brands, agencies and ad networks to prevent advertising from appearing on publisher web pages that do not conform to brand guidelines. AdSafe's Network Monitor platform enables ad networks and publishers to identify and segment problematic site content, increasing monetization of display inventory. AdSafe is headquartered in New York, NY with operations in California and London, England. For more information visit http://www.AdSafeMedia.com or follow @AdSafe on Twitter.

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AdMedia Partners With AdSafe Media for Brand Safety Assurance

VATICAN CITY - The Vatican's number 2 accused the media on Monday of trying "to imitate Dan Brown" in their coverage of the VatiLeaks scandal and said the Roman Catholic Church's latest travails were part of the Devil's attempt to destabilize it.

The interview with Cardinal Tarcisio Bertone, who ranks second only to Pope Benedict in the Vatican's hierarchy, was the latest attempt at damage control by senior Vatican officials since the leaks scandal began in January.

In a rare interview with the Italian Catholic magazine Famiglia Cristiana, Bertone, the Vatican's secretary of state, accused the media of "intentionally ignoring" the good things the Church does while dwelling on scandals.

"Many journalists are playing the game of trying to imitate Dan Brown," said Bertone, referring to the best-selling author of novels such as "The Da Vinci Code" and "Angels and Demons".

"They (journalists) continue to invent fairytales and repeat legends," he said.

The scandal involves the leak of sensitive documents, including letters written to Pope Benedict whose butler, Paolo Gabriel, was arrested last month after a large number of stolen documents were found in his home.

Bertone said the media were full of "pettiness and lies spread in these days," adding that "outside Italy people have a hard time trying to understand the vehemence of some Italian newspapers".

He said the Church was "an unequivocal reference point for countless people and institutions around the world" and added: "This is why there is an attempt to destabilize it".

Church instability 'comes from the devil' Bertone branded as false the image of the Vatican as a place of intrigue and power struggles, saying: "The truth is that there is an attempt to sow division that comes from the Devil".

At a briefing with the Vatican's chief spokesman, Father Federico Lombardi, an Italian reporter contested Bertone's portrayal of the media, telling him that the leaks scandal started with a letter in which an archbishop complained to the pope about corruption in the Vatican.

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Vatican accuses media of 'imitating Dan Brown'

PHOENIX, June 18, 2012 /PRNewswire/ -- A new chapter will be written in Arizona's history on Wednesday, June 20, 2012 when 23 media outlets will cease to air their regularly rescheduled programs to become one. Under the mantra "Hoy Somos Arizona" (Today We Are Arizona), these trusted voices in the Latino community will attempt to address people's fears and uncertainty that the looming U.S. Supreme Court's decision on SB 1070 has left in the community. The 30-minute broadcast will air from 5 p.m. to 5:30 p.m. on TV and radio stations in Phoenix, Tucson and Yuma, and looped over the Internet for viewing by audiences nationwide on http://www.hoysomosarizona.com.

(Logo: http://photos.prnewswire.com/prnh/20120618/LA25989LOGO)

"Latino media in Arizona have been on the front lines of this struggle covering this controversial law since it was first introduced in the Arizona State Legislature," said Ben Monterroso, national executive director of Mi Familia Vota Educations Fund. "For years Latino media outlets have captured with their cameras the effects that anti-immigrant and anti-Latino policies and legislation can have on the Latino community. With this program they have taken the steps necessary to unite the community and empower individuals with the information they need to defend their rights and take control of their own destinies."

Media executives gathered on Monday to announce plans for this special program during a press conference outside the Arizona State Capitol. "Hoy Somos Arizona" will consist of several news stories put together by participating media outlets focused on the following topics: A look at how we got here starting with Proposition 187 in California to the current U.S. Supreme Court decision on SB 1070; What's on the table?: A review of the four key provisions of the law and what they mean; Know your rights: An interview with a civil rights lawyer; and The impact of SB 1070 on families: An interview with a family separated by SB 1070. The show was taped outside the Arizona State Legislature where SB 1070 was first introduced in 2010. The show's presenters are Mary Rabago of Univision TV, Janet Rodriguez of Telemundo TV and Ossman Padilla of Azteca America TV.

This never-before-seen public awareness initiative includes a phone bank staffed by bilingual volunteers and civil rights attorneys standing by to answer callers' questions. The toll-free hotline number where people may call starting on Wednesday at 5 p.m. MST is 1-855-RESPETO or 1-855-737-7386. The roadblock will also help motivate eligible Latinos to write their own story in Arizona's history books through the ballot box. Information on how to register to vote and key election dates will be made available throughout the news program courtesy of Mi Familia Vota.

"For 30 minutes on Wednesday, words will become the best form of defense for Latinos everywhere worried about the effect that the Supreme Court's decision might have on their daily lives," said Tania Torres Marquez, executive producer of "Hoy Somos Arizona's" commercial-free broadcast. "This act of solidarity, unity and empowerment that 'Hoy Somos Arizona' represents will be a golden moment in our community."

"Hoy Somos Arizona" is comprised of 23 outlets under the following media companies (in alphabetical order): Azteca America TV, Entravision Radio, Estrella TV, La Onda, La Voz, Liberman Broadcasting, News Taco, Prensa Hispana, Radio Fiesta, TeleFutura, Telemundo TV, Univision Radio, Univision TV.

Comments from some of the participating media partners:

"The message is clear! The Spanish-language media will unite when our community calls." Araceli De Leon, regional vice president and general manager of the Telemundo Southwest stations

"A united front making a stand against an abusive law that attacks the heart of our community. This is historic." Andres Angulo, vice president of News Estrella TV

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Latino Media Outlets Announce Plans For Unprecedented 30-minute Program On U.S. Supreme Court Ruling On SB 1070

16-06-2012 03:26 Dan Willis is one of the Disclosure Project's twenty Top Secret military witnesses that testified at the National Press Club in Washington DC in 2001 in front of every major media, an event that should have changed the world but was manipulated by a controlled media. He explains the history of how a secret government operating illegally within our National Security system has maintained control of the media and secrecy for over 50 years. He served in the US Navy as a high speed code operator at the Naval Communication Station in San Francisco as well as combat action in Vietnam. An ex-radio broadcast engineer and ABC newsman, Dan has taken a keen interest in how the media has withheld disclosure of the full message to the public, a message based on the hundreds of credible military and intelligence witness testimonies. Disclosure Project site

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Alien Disclosure and Media Manipulation with Dan Willis - Video

17-06-2012 20:08 AKA CROWD CONTROL

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KURT BUSCH MEDIA CONTROL - Video