Mediaboss Marketing

New York, New York (PRWEB) January 07, 2014

Social Assurity, the leader in helping students effectively manage their social media profiles for college and career, announced today the launch of a new set of personalized services enabling students to take control of and enhance their digital identities.

The newly launched Signature Series offers students a choice of services for managing their digital presence. Designed to build an authentic and optimized online identity, these services will increase students chances of gaining acceptance to the most competitive colleges and landing the best jobs.

Beginning with the social media Personal Assessment, an essential first step towards controlling ones social media identity, Social Assurity offers a gradated range of service options including investigative research and analysis, one-on-one consultations, reparation advice, customized optimization services, and on-going social media monitoring and management. The new flagship Elite Service incorporates all of these options into a complete end-to-end concierge management system.

Our new social media personal assessment provides teens, high school and college students an advantageous low cost option to receive immediate feedback on the current state of their social media presence, states Alan Katzman, founding member of Social Assurity. What surprises many students is discovering how far removed their social media holograph is from the person they genuinely are and how they want to appear to others. Our goal is to elevate the voice of our clients beyond all of the adolescent chatter.

Since its inception, Social Assurity has been recognized as a thought leader in the discussion on how social media is impacting college admissions and employment decisions. Social Assurity was the first to raise students' awareness of the implications of using Twitter and other native social media messaging platforms to communicate with colleges and businesses and by advising college and job applicants to bolster and augment their social media persona instead of hiding it.

"Given the large number of applicants to the most competitive colleges and jobs, it is imperative that serious applicants look at their digital presence as an asset and a natural extension of their college applications and professional resumes in order to set themselves apart from other qualified candidates," states Katzman. "Our mission is to help students achieve the optimum results while developing an impressive social media presence for their advantage."

Link:
Harnessing the Power of Social Media for College and Career

Overdoing it during the holidays is easy: Theres food galore, drinks you adore and parties that leave you sore.

But three media power players vowed not to go overboard in one area of their lives: technology. Arianna Huffington, president and editor-in-chief of Huffington Post Media Group, Cindi Leive, editor-in-chief of Glamour and Mika Brzezinski, co-host of MSNBCs Morning Joe, teamed up to unplug from their prized phones and slick laptops from Dec. 23 through Dec. 29 (a whole week!).

That meant no checking their e-mails every nanosecond or forging hourly tweets, and skipping their favorite TV shows, online games and social media sites in favor of more time with family and living in the moment.

As with breaking any addiction, these dynamos found it difficult to stay off devices and they had slip-ups but ultimately they felt richer for their experience. Here are their stories, as told to Kathleen Lucadamo:

Founder of Huffington Post Arianna HuffingtonPhoto: Getty Images

My youngest daughter, Isabella, made me lock my four BlackBerrys in a safe, to stop me from constantly checking my phone. The first day of the detox was the hardest, and I reached for my phone too many times to count, but it got easier each day. Instead of texting and e-mailing, I read two books and print newspapers, and worked on the finishing touches of my book, Thrive, about a new way of defining success I call the Third Metric. I dont remember the last time I read and wrote uninterrupted.

We were in Hawaii, and the office was closed for two days which made it easier to unplug but I allowed myself an hour a day to check in when the office was open. Boy, was it hard not wandering onto various Web sites once the computer was on but I knew one hour would quickly morph into six if I didnt control myself. At one point, Isabella, 22, came to talk to me during my online allowance, so I gave myself a few minutes more to make sure I got in my full time. Since my time was so restricted, I didnt answer every e-mail. That was wonderful. I had my out-of-office response plugged in, so no one was offended.

I had pre-programmed inspirational sayings into my Twitter account, but when followers read the feeds, they were upset because they thought Id broken my device-free pledge so I had them stopped.

It was also tough being in this breathtaking place and seeing incredible waves and sunsets, and not being able to share them on Instagram. But instead, I soaked in the beauty. The waves reminded me of the ones I swam in growing up in Greece.

Staying physically active was key to staying away from my devices. I took long walks with my daughters and did yoga. Normally, Id keep my phone nearby, even in yoga class, and sneak peeks at the screen when we switched poses.

Read more:
Media empresses swear off technology for the holidays

Liberty Media to make Sirius XM a wholly owned unit

(Reuters) -John Malone-ownedLiberty Media Corp said it would make satellite radio provider Sirius XM Holdings Inc a wholly owned unit of Liberty. In January 2013, Liberty Media became Sirius's majority owner after U.S. regulators gave it the green light to take control of the satellite radio operator.

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Labor Department needs to improve how it releases data: panel

WASHINGTON (Reuters) - TheU.S. Labor Departmentshould either tighten the procedures that it uses to release market-sensitive data to the media or scrap them altogether and distribute the data directly to the public, a watchdog for the department said on Thursday. The recommendation to tighten the so-called lockup process, specifically the department's weekly jobless claims figures, was included in an audit released by theLabor Department's Office of Inspector General. The panel was reviewing the process in an effort to prevent the possibility that some investors could have an unfair competitive advantage in buying and selling stocks, bonds and other trading assets.

AllThingsD editors launch "Re/code" venture withNBCUniversalbacking

SAN FRANCISCO(Reuters) - Veteran technology journalistsWalt MossbergandKara Swisherhave unveiled "Re/code," a technology news site and conference business to succeed AllThingsD which they founded and built into a premier tech media brand within News Corp. Mossberg and Swisher, who agreed in September to sever a 10-year relationship with News Corp, said on Thursday their new venture will be backed byComcast'sNBCUniversaland Windsor Media, the investment company headed by former Yahoo! Inc Chief Executive Terry Semel.

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US - Industry summary

Liberty Media Corp. (LMCA), the investment company controlled by John Malone, may be targeting a deal for Time Warner Cable Inc. (TWC) with its offer to acquire the remaining shares of satellite-radio carrier Sirius XM Holdings Inc.

Liberty is creating a new class of stock, called Series C, and offering 0.076 of a share for each Sirius share, Malones company said in a statement yesterday. The offer will value Sirius at $3.68 a share, which is 3.1 percent above yesterdays closing price, giving it a market value of about $23 billion.

The deal may help fund an offer for Time Warner Cable through Charter Communications Inc. (CHTR), because it will give Liberty more cash flow and additional assets to borrow against, Liberty Chief Executive Officer Greg Maffei said in an interview. Liberty, which owns 27 percent of Charter, has said it wants to keep its stake at about that level.

Sirius XM will generate more cash for Liberty, Maffei said yesterday in a telephone interview. Its still below its target leverage rate, which we might increase. That could be put toward financing a Time Warner Cable deal.

Sirius rose 3.6 percent to $3.70 after the close of trading in New York, an indication investors expect Malones company to increase its offer before a deal is completed. Time Warner Cable rose as much as 4 percent to $138.73 after Maffeis comments. Charter rose less than 1 percent to $134.

Liberty Media Corp. Chairman John Malone.

Liberty Media Corp. Chairman John Malone. Close

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Liberty Media Corp. Chairman John Malone.

Siriuss net debt to trailing 12-month earnings before interest, taxes, depreciation and amortization was 2.36 as of Sept. 30, according to data compiled by Bloomberg. The companys leverage target is 3.5 times Ebitda, which Liberty could boost to 4 times Ebitda, Maffei said.

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Liberty Media Offers to Take Full Control of Sirius XM Holdings

Liberty Media Corp. intends to strengthen its embrace of SiriusXM satellite radio.

The Colorado-based Liberty, which is controlled by billionaire John Malone, announced a plan late Friday to offer Liberty common stock to minority shareholders of Sirius XM Holdings in a tax-free deal designed to convert the satellite radio company into a wholly owned subsidiary of Liberty.

The all-stock transaction would be valued at about $10 billion.

Liberty currently controls about 53% of SiriusXM.

ON LOCATION: Where the cameras roll

In a statement, SiriusXM said its board would form a special committee to consider Liberty's proposal. Eddy Hartenstein, the publisher of the Los Angeles Times, serves on the board of SiriusXM.

SiriusXM also said the deal "would be conditioned on the approval of both a special committee and a majority of the public stockholders of SiriusXM."

Under the proposal, SiriusXM common stock holders would receive new Liberty Series C shares. Liberty would provide a slight premium -- 4.5% -- over the Friday closing price of SiriusXM.

The proposed exchange ratio of 0.0760 would value SiriusXM common shares at about $3.68 per share, Liberty said. Current shareholders of SiriusXM would then hold about 39% of the outstanding Liberty common stock. The SiriusXM board members could try to demand a higher price.

In 2009, Liberty rode to the rescue of then-cash-strapped Sirius subscription radio service during the height of the financial crisis by providing loans of more than $500 million. In exchange for the loans, Liberty received preferred stock in the satellite radio company. In recent years, Liberty has further consolidated its control.

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Liberty Media seeks full ownership of SiriusXM satellite radio