Archive for the ‘Internet Marketing’ Category

Online Marketing Firm, fishbat, Shares 4 Ways to Improve Brand Relationships with Twitter Videos – Yahoo Finance

PATCHOGUE, N.Y., Feb. 15, 2017 /PRNewswire-iReach/ -- fishbat is a leading Internet marketing company which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads, and social media optimization (SMO) to help businesses increase profits and expand brand awareness.

Videos are a powerful medium for building a brand and improving brand perception with the audience. Videos help to develop a relationship between business and consumer by encouraging engagement, helping to humanize the brand, providing clarity, and helping to build a brand voice. Online marketing firm, fishbat, shares four ways to improve brand relationships with Twitter videos.

1. A brand's people are a big part of the brand, so introduce them Products and services don't create themselves, people do. Connect with the audience by sharing who the brand is from a humanized perspective. People are more likely to trust a brand when they see and learn about the people involved in it. Showcase a weekly introduction or have employees discuss a product or service of the month and why they love it. These actions will establish trust and will also make the product, service, and brand more memorable through the use of visuals.

2. Use videos as a demonstration and education tool Most people learn more easily when visuals are involved. The human brain processes visual information quicker and easier than text. Demonstrating product or conducting a series of educational videos will help the audience to gain a better understanding of what is being promoted and will also help to develop a relationship of trust that will drive repeat viewing and loyalty to the brand.

3. Evoke emotion through videos Videos evoke emotion. They quickly convey meaning and have the ability to impact the audience in a way that text alone cannot. Bring attention to the brand's philanthropy, mission, good works, special events, and more through the powerful communication ability of videos and photos. Visuals are also more easily and commonly shared among social media platforms, making them a valuable branding tool to increase reach and brand awareness.

4. Answer the audience in person Taking the time to respond to questions, comments, and feedback through video will help to gain respect from the audience and will make the brand stand out from the competition. Video responses will be clearer to the audience regarding understanding the actual content of the response as well as the tonality, minimizing misunderstandings. Additionally, the audience will understand that more effort goes into a video response than a written one and will get a better understanding of who the brand representatives are as people.

fishbat is a full-service online marketing company and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management, and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

Media Contact: Scott Darrohn, fishbat, 855-347-4228, press@fishbat.com

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Online Marketing Firm, fishbat, Shares 4 Ways to Improve Brand Relationships with Twitter Videos - Yahoo Finance

San Diego Internet Marketing & Web Development Company

We have over 20 years of experience in website development and design including ecommerce applications. The incredible growth in ecommerce & mobile commerce has made it vital for any business from a small local store to a global large corporation to have an online presence to sell products and services online. Our unique expertise understands both technical and marketing aspects giving us insights in making your business successful. We have successfully delivered projects from a simple web page form to a highly complex custom platform with multiple web services and APIs. We have improved website traffic resulting in sales growth of over 500% for many B2B & B2C ecommerce retailers.

Our Magento developers have comprehensive knowledge of all Magento ecommerce editions, including Magento 2, Magento Community and Magento Enterprise. We are Google partners with over 12 years of experience in search advertising including Google AdWords and Google shopping formerly known as Product Listing Ads (PLA). We have developed Magento ecommerce projects from small to enterprise in almost any vertical from consumer package goods, high tech, software, health & beauty products, wireless and digital services. Our expertise includes Magento Application Hosting, development, design, marketing, SEO, extension installation, support, modules, marketplaces (integration with shopping feeds), Product Listing Ads (Google PLA), payment systems (Authorize.net, PayPal), shipping and all Magento editions.

We have developed a white label, fully integrated and complete end-to-end ecommerce marketplace platform suitable for any vertical. It incorporates multiple sellers (vendors), automated billing between vendors and the website owner, product inventory management, vendor profiles, plus a lot of other features.

We can also provide you subscription ecommerce solutions to improve your customer experience. Subscription business models are the fastest growing segment in ecommerce and represent a new concept of buying where a customer can save time and money by receiving products/services delivered periodically as a subscription with a single order like the dollar shave club or a membership.

Please contact PROS Ecommerce consulting today for a FREE consultation or call us at 619.567.9322.

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San Diego Internet Marketing & Web Development Company

Local Marketing-Small Business SEO-Local Internet Marketing

Social Media Tactics Pinterest Is Changing Is Your Small Business Ready?

Being one of the newest social media platforms to hit it big, Pinterest has grown to become a very effective way to market your small business. Part of the reason it has been so successful is the fact that the platform is based around pictures. What does this mean for small business marketing? Some ideas [...]

Whether you are engaging in internet marketing or doing it the old fashion way in a printed newspaper, advertising is advertising at the end of the day and you MUST think out of the box. Some of us probably dont even glance at printed material anymore but there is a handful of those who do [...]

In the past, there have been many excuses thrown around when introducing a new product to the market. You designed a prototype, had it manufactured and then crossed your fingers that the world would be interested in what you had created. More times than none, you may have ended up with a nice collection of [...]

If you are an online marketer, Google Analytics plays a very important part in your day-to-day operation. Recently, Google has openly admitted that they are obfuscating and encrypting data coming from organic Google searches. They are doing this by simply hiding keywords that are driving traffic to your site. Without knowing these keywords, disables our [...]

If you are not familiar with the technicalities of email marketing and sending newsletters, brace yourself for some game changing information that will help your email marketing campaigns be more successful than ever. These numbers are based on over 1.4 billion opt-in newsletters from over 70,000 newsletter campaigns that were sent from January 1, 2012 [...]

There are many small businesses out there that overlook the importance of pricing products and services. The case studies we are about to cover will reinforce the importance of pricing options and how much they actually benefit your company when done right. The following study offered 3 types of magazine subscriptions: online ($59), printed ($125) [...]

Being one of the newest social media platforms to hit it big, Pinterest has grown to become a very effective way to market your small business. Part of the reason it has been so successful is the fact that the platform is based around pictures. What does this mean for small business marketing? Some ideas [...]

Are you interested in target marketing with one of the largest social media platforms? Until recently, this type of advertising has only been available to the big brand names and many of us probably werent even aware of that. By using Twitters advanced advertising interface, these big brand names have been able to target their [...]

Organic rankings, branding and reputation are topics that all small businesses need to manage properly in order to have a successful online marketing experience. Reputation management is probably one topic that small businesses ignore more frequently than others when it is extremely important when it comes to branding and growing your company. Thanks to Google+, [...]

The ultimate goal of creating successful small business marketing is to create a high conversion rate. If your company is not converting then it is not making money. There are a ton of different ways to create this high conversion rate that we all strive to achieve, one being a landing page, but many of [...]

Whether you are engaging in internet marketing or doing it the old fashion way in a printed newspaper, advertising is advertising at the end of the day and you MUST think out of the box. Some of us probably dont even glance at printed material anymore but there is a handful of those who do [...]

Earlier this month, Google announced colossal alterations to their Google Adwords campaigns that will directly effect every internet marketer investing in pay per click or PPC advertising. There has been some interesting articles published about this in the last few weeks that have hit on the good, the bad and the ugly of the new [...]

From social media campaigns to product launching to sending emails, timing can be everything when it comes to small business marketing. If you ever wondered when the best times are to send an email and increase your chances of open rates, here is the article for you. GetResponse, a popular email marketing client, analyzed more [...]

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Local Marketing-Small Business SEO-Local Internet Marketing

Blog – WebStrategies, Inc. | Internet Marketing

Weve written extensively about online marketing budgets, but as weve worked with more and more credit unions, weve come to realize that many of the standard marketing budget calculations for..

Topics: Internet Marketing, Inbound Marketing, Online Marketing, Digital Marketing, credit unions, Credit Union Marketing

One challenge we regularly hear from credit union marketers is how to measure digital marketing performance. Heavy workload, lofty goals, low budgets, small staff and limited digital experience..

Topics: Internet Marketing, Inbound Marketing, Online Marketing, Digital Marketing, credit unions

A report came out recently about how small & medium-sized businesses (SMBs) intended to invest their digital marketing dollars in the coming year. When asked which marketing channel they intend to..

Topics: Web Development, Internet Marketing, Inbound Marketing, Website Development, Online Marketing, Digital Marketing, credit unions

When QR codes first starting popping up everywhere, they seemed like a great idea. After all, smart phones were becoming more pervasive by the second and the little scan-able black and white boxes..

Topics: Internet Marketing, marketing, Mobile Marketing

There's a coolness factor for having a mobile app. After all, mobile marketing is often part of many inbound marketing plans, and apps are awesome, right? With all the hype about mobile usage and the..

Topics: Persona, Internet Marketing, personas, Mobile, Digital Marketing

Earlier this year WebStrategies conducted proprietary research focused around how consumers living in the Richmond, VA area interact with the internet and how they shop for products and services...

Topics: Advertising, Internet Marketing, Online Marketing, Digital Marketing

Over the last 11 years in the marketing space, we've identified two over-arching reasons why some marketing plans don't work. The first is a failure to adequately measure the lead and lag metrics..

Topics: content marketing, Internet Marketing, Inbound Marketing, Inbound marketing richmond va, Online Marketing, Digital Marketing

Hey Central VA - we love our city and we're a creative, talented and unique group of people - don't you think? And, we're into technology - we embrace the internet and the digital world. Now, you..

Topics: Internet Marketing, Inbound Marketing, Online Marketing, Digital Marketing

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Blog - WebStrategies, Inc. | Internet Marketing

Internet Marketing Agency | Hands digital Marketing

Internet marketing has become an important part of a 360 degree marketing strategy

is mantra for new age business and advertising. Internet marketing is an effective and measurable medium and yes also an affordable alternative to broadcast and cumbersome print marketing. Internet marketing has become an important part of 360 degree marketing strategy. What makes online marketing attractive is that it has wider audience than traditional marketing and advertising mediums. This marketing strategy establishes direct connection with the potential customer.

Recent studies about internet user show that 90% of internet users use Search engines to find products, services, and information. Social media management is the next major platform for online advertising after Search Engines. Studies show that 200 million active users share about more than 600 million pieces of web content. The amount of companies going online is increasing day by day. With a single search, there are many competing results fighting for that first-page presence.

The websites are shown on the search results in a ranking order. Based on the keywords and SEO friendly features, these site have prominence on the search engine. As the competition increase, so is the need to advertising increase. Online digital marketing agency allows the increase traffic to your site, thereby increasing the footfalls. To get more potential customers, it is essential to get more visits. Only a small portion of visits turn into sales. Larger the visits more are the chances of sales.

Our dedicated team build marketing strategies via social media. We target the right people and then using regular updates and posts on various social media vehicles like Facebook, twitter, Pintrest increase the traffic towards your site.

Our Designs are simple, clean and ensure that you have a high quality, professional online presence for your customers to visit. We make sure that we design all our websites to exceed your expectations but meet your budget

Using only white hat techniques we ensure that your website has the best opportunity to improve its ranking on the Search Engine Results Pages. It is one of the best and the most economical ways to ensure relevant traffic.

With our Pay Per Click (PPC) management service we assure maximum visibility of your website advert by increasing the conversion rate of visitors to customers, at the lowest possible cost.

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Internet Marketing Agency | Hands digital Marketing