Archive for the ‘Internet Marketing’ Category

Workshops at SMX Social Media Marketing – Best Rates Available Now

Attend a comprehensive workshop conducted by leading experts in internet marketing on December 4, immediately preceding SMX Social Media Marketing December 5-6 in Las Vegas.

Registration is open and super early bird rates are now available. Check out the full conference agenda, covering paid, earned and owned social media topics.

Enhance your SMX experience take a look at the workshop line-up:

International Social Media Summit: Attend the only event specifically focused on global social media marketing. Join social specialists from across the globe to discuss the latest trends, developments and challenges in multinational social marketing and learn tips, tactics and techniques for successfully reaching an international audience.

Content Marketing Accelerator: Googles continuous algorithm updates reward sites with quality content and frequent updates. Dont be left out! Attend this workshop and learn how to create, implement and sustain a successful content marketing program for your organization.

Advanced AdWords Training: Boost your PPC campaigns with this full day of AdWords best practices and advanced strategies. Well give you step-by-step instructions to increase your Quality Score, learn how to sync your ad copy with both your keywords and buying cycle stages, and plenty more.

In-house Social Media Exchange: Modeled after the hugely popular In-house SEO Exchange, the In-house Social Media Exchange is one full day dedicated entirely to in-house social media marketers and community managers. Discuss your challenges and share tactics with people actually managing social media at the big brands.

Register Now and Save!

You save when you register for SMX Social Media Marketing and any of the 4 workshops. Sign up before super early bird rates expire and pay $2095 for a combo All Access + Workshop pass (a $700 savings); straight All Access passes are only $1295. Just want to go to the workshop? Sure, you can do that too. Plus we have attractive group rates available for all passes.

Get the insight and tactics you need to solve your challenges and take your social media efforts to the next level. Register today!

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Workshops at SMX Social Media Marketing – Best Rates Available Now

Milestone Internet Marketing, Inc. Wins 2 Best In Class Awards for Website Design and Internet Marketing Strategies

31 August 2012

Milestone Internet Marketing, Inc., a leading Internet marketing company specializing in the lodging industry, won two Best in Class awards in the highly competitive Interactive Media Awards competition that concluded in June 2012. The winning entries, a portal website for Warwick International Hotels (www.warwickhotels.com/) and the website for Grand Hotel & Spa Ocean City (www.grandhoteloceancity.com/), were judged against a field of hundreds of submissions from around the world.

The Interactive Media Awards (IMA) recognizes the highest standards of excellence in website design and development, and honors individuals and organizations for outstanding achievement. Websites are evaluated based on five criteria: design, content, feature functionality, usability, and standards compliance. Winning entries demonstrate excellence in all categories. Best in Class is the highest honor bestowed by IMA and concludes that Warwick International Hotels' and the Grand Hotel & Spa Ocean City's websites represent thehighest standards of professionalism, standards compliance, impeccable planning and execution, and are two of theworld's most well-executed websites.

"In partnering with Milestone, Warwick International Hotels has achieved more than an award-winning web site design. To win the prestigious IMA Best in Class indicates our company's potential to increase online traffic and revenue for our hotels and resorts," said Warren Chiu, director of project development for Warwick International Hotels. "Our main objective in working with an experienced Internet marketing company like Milestone was to create a website that would enhance the all-around user experience while increasing our hotel properties' respective relevancy in search engines. We are delighted by the news that the Interactive Media Council recognizes Warwick International Hotels as a Best in Class recipient."

In addition to the two Best in Class awards, Milestone has also won Outstanding Website Awards for:

About Milestone Milestone Internet Marketing, Inc. is a leading provider of internet marketing solutions for the lodging industry. Milestone's portfolio of services includes Hotel Website Design, Search Engine Optimization, Pay-per-Click marketing, Social Media Optimization, eBuzz Connect Online Reputation Monitoring, etc. Milestone currently works with over 1000 hotels and drives over $550M in annual revenue for its clients. Milestone is a preferred vendor for several major lodging industry brands and works with some of the leading management companies. Milestone is also well known as a lodging industry educator for its Hotels to HTMLs internet marketing workshops and book. For more information, please visit http://www.milestoneinternet.com or call (888) 350-8396.

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See Milestone Speak at this event on how to combine your SEO strategy with your Social Media Optimization. For more info, go to: http://blog.milestoneinternet.com/social-media/combine-seo-with-smo/

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Milestone Internet Marketing, Inc. Wins 2 Best In Class Awards for Website Design and Internet Marketing Strategies

eBoxed Launches its Newest Website for Internet Marketing Solutions

New York,NY (PRWEB) August 30, 2012

eBoxed Digital Marketing, a New York City based Internet Marketing Agency has recently launched its new website- http://www.eboxed.com. The agency specializes in exposing and improving the online visibility of small to large-sized businesses through Social Media Marketing, Search Engine Marketing, Search Engine Optimization,Email Marketing and Local Branding. Furthermore, eBoxed has had a great track record of creating and developing beautifully designed company websites and E-Commerce Platforms, Virtual Tours and 3D Photography.

The beauty of eBoxeds newest website is that prospective customers or web visitors can receive a FREE ONLINE MARKETING REPORT of how well exposed or popular their website or business may be on the World Wide Web. Many aspects and factors go into producing a proper score and report for each and every business and web visitor, including evaluating a websites Traffic Rank, Social Impact, Mobile Rendering, SEO Content, SEO Keywords, SEO Authority and SEO Backlinks.

eBoxeds Internet Marketing Campaigns not only generate a significant return on investment (ROI), but can also yield other astonishing results such as brand loyalty, prime search engine result positioning and vast amounts of business-consumer interaction. eBoxed currently works with and has launched campaigns for businesses that are integrated in various sorts of industries. eBoxed has launched campaigns for businesses in the restaurant, legal, medical, nightlife, fashion, travel, spa, health and fitness industries.

eBoxed truly believes that the field of advertising has and will always be in existence, however the medium in which people advertise their businesses is rapidly changing. The agency strongly believes that internet marketing is the most popular medium for advertising and publicizing ones business or website. Christopher Awad, Director of Marketing for eBoxed is more than confident that the eBoxed Internet Marketing Team can expose and optimize any business's web presence to the ultimate extent. "Small businesses to big enterprises can all reap the benefits of internet marketing, including those which will maximize potential profit gains. The team at eBoxed is dedicated to ensure that each clients specific marketing needs are met using tools such as email marketing, social media, local listing optimization, SEO, website strategy and more. said Awad.

Any individual that is interested in launching an integrated internet marketing campaign for their business can call eBoxed at 1(888)609-8257 and receive a FREE over-the-phone marketing consultation. Your business now has the opportunity to receive an increased amount of web traffic, be a part of the online conversation and become visible throughout every single popular search engine browser.

About eBoxed eBoxed is a full-service marketing company specializing in online marketing strategy, design, and implementation. eBoxed marketing experts have designed effective and highly profitable marketing campaigns for businesses in all industries and of all sizes. eBoxeds mission is to create effective marketing campaigns that help its clients be seen online, stay relevant, and increase revenue.

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eBoxed Launches its Newest Website for Internet Marketing Solutions

15 Tips on Managing an Internet Marketing Team

In some ways, its odd to even look at the statement, managing an Internet marketing team, as few companies actually had dedicated digital marketing departments prior to the last five to 10 years!

However, its a challenge that more and more businesses are facing, as a strong, vibrant Web presence is becoming a non-negotiable part of doing business in a digital world. If you find yourself tasked with the management of such a team, consider the following tips, as managing digital workers may present different challenges compared with workers in traditional sales and marketing fields.

Before you even think about hiring or managing an Internet marketing team, youll need to familiarize yourself with the different roles youll encounter. For example, do you know the difference between an on-site SEO analyst and a web developer? If you dont yet understand how Internet marketing teams are structured, take a look at Rand Fishkins SEOMoz Whiteboard Friday video titled Roles and Responsibilities of a Web Marketing Team.

In addition to understanding the various roles youll encounter while on the job, youll want to be quite clear on your organizations preferred marketing strategy. If, for example, your company chooses to focus primarily on PPC advertising, the specific roles youll need to fill or manage will be significantly different than a business pursuing SEO as a digital marketing strategy.

Its also a good idea to determine how your organization measures Internet marketing success before undertaking team management. Are you undertaking Internet marketing campaigns in order to boost brand awareness or to increase sales? If your goal is brand awareness, focus your hiring resources on more content creators, who will be able to provide you with the marketing materials needed for dissemination across social media channels.

On the other hand, if youre focusing strictly on digital sales, youll need talented SEO analysts who can carry out website split tests and measure Web data in order to improve your conversion rates.

Now that you know more about the type of roles your organization needs to fill, consider whether it makes more sense for your team to bring new members on as direct-hire employees or independent contractors. Specifically, youll want to think through whether you anticipate needing full-time workers for long-term projects (in which case, full-time employees may suit your needs better) or whether youll need specialized skills for shorter periods of time (where independent contractors may be a better fit).

If you do decide to add members to your Internet marketing team, youll likely see the best results from soliciting your existing employees or contractors for referrals. As an added bonus, hiring primarily from interpersonal recommendations can cut down on the hassle associated with widespread job postings and bulk resume submissions significantly.

Before adding any new members to your Internet marketing team, consider having qualified candidates carry out a small test project in order to demonstrate their skills. Remember, with a talented copywriter, anyone can be made to sound good on paper. However, you wont know if your potential hires will be a good fit for your team until you actually test their unique skill sets.

As you expand and mentor your team, keep a close eye on where the departments weaknesses lie. For example, one Internet marketing team may be missing a strong link builder, while another lacks the creative workers needed to power content marketing campaigns. As a manager, being aware of these deficiencies will allow you to either make new hires that address these shortcomings or to add continuing education programs that train existing workers in important new skills.

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15 Tips on Managing an Internet Marketing Team

LiveDeal Reports Third Quarter Fiscal 2012 Financial Results

LAS VEGAS, NV--(Marketwire -08/23/12)- LiveDeal, Inc. (LIVE), a provider of local Internet marketing services and mobile technology solutions for small- and medium-sized businesses (SMBs), today provided commentary on its strategic growth initiatives and unaudited financial results for its third quarter of fiscal year 2012, ended June 30, 2012.

Fiscal Third Quarter Financial and Recent Business Highlights

"During our third quarter, we continued our strategic transition to web-based mobile marketing tools for SMBs. At the same time, we maintained tight expense controls to reduce our operating loss, generated positive cash flow and significantly narrowed our net loss to near break-even," said Jon Isaac, Chief Executive Officer of LiveDeal. "We expect our focus on mobile solutions to provide our company with predictable, recurring revenue streams, with minimal capital expenditures and the necessary structure to support expansion as we grow our business. We are already rolling out our first new mobile tool, InstantProfile, a high-margin, subscription-based product that enables businesses to easily establish a customized, mobile Internet presence, and better feature their profiles on Internet search engines and mobile directory listings. Our initial marketing efforts will be focused on local restaurants. We have a strong foothold in the local commerce market, and plan to exploit our substantial cross-selling opportunities with our thousands of customers. Initial market reception for InstantProfile has been encouraging and we expect to see an immediate financial impact beginning in our fourth quarter, with more meaningful top- and bottom-line gains in our fiscal 2013."

Fiscal Third Quarter Financial Results

Net revenues were $0.8 million, compared with $1.1 million in the third quarter of fiscal 2011. The decrease was primarily attributable to the ongoing suspension of new sales efforts as part of LiveDeal's strategic decision to explore new sales programs and improve its marketing and fulfillment services.

Gross profit increased to $0.7 million, compared with $0.1 million in the third quarter of fiscal 2011, primarily due to the decreased cost of fulfillment services, which the company has been transitioning from outside vendors to in-house execution.

Total operating expenses decreased by approximately 38% to $0.7 million, compared with $1.2 million in the third quarter of fiscal 2011. The decrease in operating expenses was due to a 37% decline in general and administrative expenses, primarily as a result of decreases in compensation costs, professional fees, depreciation and amortization, and other expenses, and a 91% decline in sales and marketing expenses, primarily due to reduced spending for marketing materials, as new sales activities remained on hold in accordance with the company's strategic transition to suspend new product sales beginning in the fourth quarter of fiscal 2012.

Net loss was $0.3 million, or $0.12 per share based on 2.4 million weighted average shares outstanding, compared with a net loss of $1.1 million, or $1.68 per share based on 0.7 million weighted average shares outstanding, in the third quarter of fiscal 2011. Net loss for the 2012 period included a $150,000 expense related to the tentative settlement of a class action proceeding, recorded in other income (expense).

As of June 30, 2012, the company had $1.7 million in cash and cash equivalents.

Additional information on LiveDeal's third quarter fiscal 2012 results can be viewed on the company's quarterly report on Form 10-Q filed August 14, 2012 by visiting the SEC's website at http://www.sec.gov.

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LiveDeal Reports Third Quarter Fiscal 2012 Financial Results