Mediaboss Marketing

Fiona Lewis, founder and CEO at Super Savvy Business Australia, was elected one of the 18 internet marketing experts to be part of a new project: bringing to life a new book focused on the topic of internet marketing and online business management. To find out more about Fiona Lewis (also best-selling author) access http://www.supersavvybusiness.com/.

Sydney, Australia (PRWEB) March 23, 2013

Fiona Lewis, particularly attracted by the field of online marketing, has extensive experience in providing business owners and online entrepreneurs with the necessary tools and resources to achieve online success and to become the leaders within their niche.

Ms Lewis is a best-selling author, speaker and online business coach, one of 18 business managers that have collaborated on the book, Its That Easy: Online Marketing 3.0 which is bound to be released this month.

Its That Easy: Online Marketing 3.0, a practical resource for business owners looking for applicable tips on how to engage with their market online is a project initiated by Ludwina Dautovic. The book is published by UK-based Mithra Publishing.

About Ms Lewis contribution to Its That Easy: Online Marketing 3.0

In this book Ms Lewis offers compelling advice on how business owners can dominate their industry as market leaders. Referring to Ms Lewis contribution, Mithra Publishing CEO Kizzi Nkwocha said: Fionas insight and wealth of experience has proven invaluable to this project.

The chapter entitled, Dominate Your Niche as a Market Leader is the work of the Super Savvy Business CEO. In this chapter she shares her technique on:

About Its That Easy: Online Marketing 3.0

Its That Easy: Online Marketing 3.0 is a business book created through a global collaboration of 18 authors. The book came to life as a project belonging to Melbourne-based Ludwina Dautovic, an award winning broadcaster widely regarded as one of Australias most influential business women.

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Fiona Lewis Takes Over The Internet Marketing Niche With The Release Of New Successful Book

Netmark has won awards and recognitions through adherence to best practices and white hat strategies. Topseos.com, a third party independent reviewer, continues to evaluate the performance of Netmark and other internet marketing companies.

Idaho Falls, ID (PRWEB) March 22, 2013

Netmarks growth resembles that of all quality rising-stars in any industry. What began as a two-man operation out of a garage in South Eastern Idaho has grown into one of the fastest growing companies in Idaho as well as the entire Search Engine Optimization industry.

Netmark credits their growth to focusing on quality work with their clients. Netmark recognizes that everyone wants solid ranking for their website, but also realizes that a business approach to marketing, focusing on the bottom line is more important in the end. Ranking well for several keywords that are neither searched nor profitable does not help companies to grow, therefore Netmark focuses instead on visits to their clients website, conversions engaged by visitors to websites, and overall profitability of the marketing campaign.

Unfortunately, as in any industry, internet marketing can be a difficult industry to understand. This makes internet marketing difficult for many businesses, trying to separate legitimate companies from snake oil swindlers. Because of the shady practices of some Search Engine Optimization companies, Netmark proudly touts their awards. Recognition by independent authorities allows potential clients to navigate the different internet marketers and select a company that best fits their particular needs. Topseos.com is one such independent reviewer. Topseos.com focuses on analyzing internet marketers based upon several criteria. Topseos.com criteria include on-page optimization, off-page linking, reporting, conversion rate optimization, communication, and the clients return on investment.

Topseos.com rates on-page optimization looking at the basics of Search Engine Optimization, such as correctly labeled title tags, URL structure, Meta descriptions, alt tags, etc. However, beyond the basics of Search Engine Optimization that every website should have, topseos.com also looks at the content, the quality of the information presented to the visitors, ensuring that the internet marketer is providing quality on-page content that will assist the business in ranking for appropriate keywords. Another benchmark of on-page evaluation is and how engaging the content of a website is and the conversion rate. A good website will not only be relevant to the subject matter, but also overcome potential objections and result in sales. When evaluating on-page internet marketing, topseos.com assesses conversion rates and ranks internet marketers accordingly. Content that cannot sell is worthless to websites and topseos.com ranks internet marketers accordingly.

Off-page linking has come under a lot of scrutiny since Google rolled out the Penguin update, which primarily targeted unnatural or bad links. When evaluating the difference between a legitimate white hat internet marketing company, and a black hat company look no further than the manner in which the company secures links. White hat internet marketers will secure links through providing quality content, engaging websites, and being highly relevant to a websites particular industry or geography, depending on the nature of the business or the size of the company. Black hat internet marketing companies will build and buy links from any number of sources. As linking is one of the primary mechanics in which Google ranks websites it would seem that having a plentiful linking profile would only help websites, however this is not true. Googles Penguin update classified numerous links that exist only for the purposes of adding ranking value to websites, not based upon the nature of the website, but based upon trying to manipulate the Google algorithm. Because linking strategies can easily hurt a promising websites rankings, topseos.com focuses on how the internet marketing company provides links and rates companies based off acceptable white hat practices.

Communication and reporting is an important aspect of any marketing company. With all of the readily available data, internet-marketing companies should be regularly reporting progress and streamlined work. Disreputable internet marketing companies fail miserably at communication, obfuscating squandered funds and avoid reporting information on completed work. With this in mind, topseos.com rates internet marketers on their transparency and openness in communication.

As Netmark has grown, they have implemented the best practices, and, further, put them into useful and profitable application. Netmark.com has been awarded a host of awards, month-after-month, year-after-year since their founding because of their quality work and adherence to sound principles of internet marketing. Netmark continues to grow and look to the future, providing the best practices, experiences, and ability to their clients.

Jeff Shirts Netmark.com (800) 935.5133 Email Information

The rest is here:
Netmark Awarded Best Internet Marketing Company

The Certified Internet Specialist Group launch a new resource for internet marketing ideas with marketing support from the team at Route 72 Systems.

Palm Coast, FL (PRWEB) March 23, 2013

Search engine optimization (SEO), social media and mobile marketing are always hot topics in the industry and the primary focus of the new website. The search engines are constantly adjusting their algorithms and a recent announcement revealed the major players incorporating real time updates which will help to make it more difficult for professionals to reverse engineer which specific changes result in success. "We totally understand that most of the updates are meant to improve the user experience," states Mark Ramos, marketing team member of Route 72 Systems. Ramos goes on to say, "Sometimes the dials are turned too far and the results are not always the best, so we all have to do our best to provide good results." The website will be constantly updated with specifics on addressing these things.

With over 15 years of experience in email data aggregation and marketing online, Route 72 Systems is well suited to provide marketing support to this project. Generating business sales leads in this environment requires expertise in all the above mentioned categories as well as quite a bit more, a challenge the team is willing to take with the Certified Internet Specialist group.

Jim Alamia Route 72 Systems, Internet Marketing 877-726-8695 Email Information

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Internet Marketing Specialists Launch New Resource Website

New York online marketing company Ajax Union is currently highlighting a service that allows for the construction of Facebook Apps which are viewable on mobile devices.

New York, NY (PRWEB) March 22, 2013

Business owners who choose to deny the importance of social media in todays current online marketplace are doing themselves a great injustice. From Pinterest to Polyvore, Twitter to Tumblr, social media is a rapidly growing marketing channel and far from the fad many reputed it to be when many of these platforms first emerged. Mobile technology, too, is skyrocketing in significance, with many mobile users consuming much of social media content on iPhones and Android devices. Facebook is, of course, the major player in this respect, and optimizing your business Facebook presence means making all its content viewable via mobile, said Mushki Deitsch, Social Media Department Manager at Ajax Union.

Facebook mobile does not currently support page tab applications, which means businesses in search of mobile-optimized Facebook apps must enlist the help of a third-party service. Ajax Union provides this service by coding each of its custom designed applications with a specialized URL, which makes it viewable on a mobile device.

Ajax Union offers an array of social media optimization plans to suit all types of business. From the AnewB Booster Lite to the AnewB Booster Turbo Plus, the internet marketing agencys plans vary in scope and price. Small businesses on a budget can harness social medias potential with the Booster Lite which includes daily Facebook updates, weekly outreach on Facebook and Twitter, contest and ad management, coding, and custom tab and app design for only $850 per month.

To learn more about Ajax Union, its detailed social media optimization plans, Facebook App design strategies, keyword tracking tools, and other resources, find the company online at http://www.AjaxUnion.com. A complete list of all Social Media Booster plans is available via the companys homepage. Alternatively, speak with a customer representative by calling 1-888-660-2486. The SEO company can be found on several social media platforms including Facebook and Twitter, and also maintains a marketing blog.

Sarah Mogin Ajax Union 718-569-1020 431 Email Information

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Internet Marketing Agency Ajax Union Announces Facebook Apps Viewable on Mobile Devices

Cyber Reputation Critical to Business Success Says San Diego Internet Marketing Firm Grant Marketing Group

San Diego, CA (PRWEB) March 22, 2013

The focus of this one-day event, covered by The Daily Transcript in both print and online editions, was to help businesses struggling to gain new clients in the Internet age. A full-service Internet marketing and website development agency, Grant Marketing Group counsels its clients on ways to facilitate a positive cyber reputation and to overcome unfortunate negative Internet exposure.

Businesses nationwide struggle with attracting new customers using traditional referral and marketing methods as the world shifts from the handshake to a point-and-click sales model. Online marketing has become critical to every business, whether they operate a cyber or brick-and-mortar business.

One key issue discussed with roundtable participants was the inability of many businesses to implement successful online strategies or track how the Internet is helping or hurting the growth of their business or revenue. Heavily discussed was the effectiveness of Internet marketing, email promotion, and social media marketing given the fact that different generations prefer different communication methods.

Jeremy Fusselman, Principal of Grant Marketing Group told the group, The marketplace is shifting dramatically toward the Internet, primarily because of the increasing availability of goods and services found there. The Internet offers a highly leveraged and scalable forum where companies can seek new business on a playing field that is more even than ever before.

Mr. Fusselman went on to say, Today's business-to-business relationships rely on due diligence conducted over the Internet. Search engines like Google or Yahoo! deliver both positive and negative information on individuals, companies, and brands. This online reputation drives many business dealings and potential investor relationships. A well conceived online marketing program can facilitate a positive Internet reputation.

Grant Marketing Group offers clients website development and branding solutions, dedicated client services, unwavering integrity, and effective online marketing solutions. From concept to plan, development to implementation, Grant Marketing Group helps its clients grow and succeed utilizing a dedicated team approach that facilitates efficiency and success for any business.

Grant Marketing Group serves a diverse variety of industries delivering enhancements in lead generation, eCommerce, and branding for companies and organizations nationwide. For more information, please visit http://www.grantmarketinggroup.com.

Jeremy Fusselman Grant Marketing Group, Inc. 888-235-3122 Email Information

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Grant Marketing Group Addresses Executives at San Diego Roundtable on Internet Marketing