Mediaboss Marketing

When graduating business school a few years ago, I planned on starting a company which had a very heavy digital marketing component. But after decades of schooling and several degrees, I realized I had zero skills that I could use in a increasingly digital world.

Even worse, I didnt know where to go to get up to speed. Where should one learn things essential to an online business, like Facebook marketing, SEO, and the basics of web design? In just the first year of my business, I spent tens of thousands of dollars on online courses and gurus that always made big promises. Though they often provided decent information, that investment somehow didnt move the needle for my business.

After seemingly endless failures, I finally found the courses and digital marketing leaders that took me to my first seven figure year. These teachers not only provide great information, but in my experience they over-deliver, providing a framework for accountability to make sure your business stays on track.

These are the 7 Digital Marketing Gurus that can take you from zero to hero in digital marketing.

Chris Record is one of the few on this list who offers truly comprehensive training, currently primarily focused on Shopify Ecommerce. He brings total newbies up to speed in programs like his 90 Day Ecommerce Challenge, and he has additional courses to teach some of the most advance techniques for Ecommerce advertising.

When I was new to Shopify, it was Chriss teaching that took me to proficiency in just a few months. More than anyone else online, his courses show you the nuts and bolts of making money in the digital space, with over-the-shoulder demos for everything from setting up a website to creating and running ads.

Jon Loomer is a great resource for both basics and cutting-edge of Facebook Ads. His free content on JonLoomer.com is enough to level-up even advanced Facebook marketers, though he has paid groups for when youre really into the weeds on new Facebook marketing techniques.

Ive been following Jon Loomers content closely for about a year, and Ive improved my results several times over as a result of his teaching. Most notably, he turned me on to the potential benefits of Facebook Instant Articles, which really moved the needle early-on for one of my sites.

Though Neil Patel is a very accomplished digital marketer, I turn to him most for his incredible SEO methods. He provides a huge amount of free training on NeilPatel.com and the QuickSprout blog, as well as the occasional paid course. Whats great about Neil Patels SEO content is that he uses only above-board tactics that can be used to build a sustainable business.

If youre looking for a great SEO case study, Id check out his $100k A Month Challenge, where he creates a site and aims to make $100k/month within one year. (Spoiler alert: he succeeded.)

Tanner Larsson is a master of advanced online selling. Hes best known for doing some pretty incredible sales numbers in so-called passion niches, like fans of kitchen products or folks passionate about the Second Amendment.

Tanner has a lot of online courses as well as live events covering his unique ecommerce method, which is based around very intentional product research, engaging your audience, and data-driven upsells. When you have the basics covered, Tanner is perhaps the best person to teach you how to really scale your business profitably. He also runs one of the most advanced masterminds in the space, Black Label (members are all doing millions in sales per year).

Ryan Deiss is one of the most respected digital marketing teachers in the space, with expertise taught through live events, the Digital Marketer podcast, and some very comprehensive courses covering all major aspects of digital marketing.

Digital Marketer also now focuses on certifications and job training, which can help individuals prepare for a career in digital marketing, or help companies train their own employees on useful techniques.

Derek Halpern writes a lot on blogging and building courses (great content), but in my mind hes the absolute best at website visitor psychology. He thinks more than anyone Ive come across about what readers want, how they navigate your site, and how you can really make the most of each and every visitor.

My number one recommendation for Social Triggers is to sign up for their email list and watch him in action. His creative subject lines and content always make me open his emails, which I cant say for anyone else selling me stuff, even the very respected people on this list!

Pat Flynn has a lot of quality content and actionable material on his site, but in my mind he really stands out in terms of how to build a brand ethically to always serve the customer first. In an industry that has a lot of noise (the make money online industry), he stands out with his practical approach and transparency. Hes even one of the first to disclose his monthly earnings on his site in an effort to be completely transparent.

The most important thing about the teachers on this list is that they really care about the people theyre teaching. All of them have shown to me, time and time again, that they care about my success and the success of the other students.

As I start on a relatively new entrepreneurial journey, building BarBend.com, Im empowered by having this group of people teaching me along the way. Building a business is never easy, but receiving advice and insight from people that have done it before definitely lifts the burden from time to time.

More:
7 Digital Marketing Gurus To Take Your Business To 7 Figures - Huffington Post

GLEANN FHINNE

The U14 girls drew with Carndonagh in their first league game.

The U12s boys beat St Eunans on Wednesday last and the U12 Girls lost to Robert Emmetts.

The U16s boys beat Red Hughs and the minor boys had a good win over Robert Emmetts. The third team lost to Naomh Columba in the league at home and the reserves beat Killybegs in the league. .

The senior ladies beat St Nauls in the Shield. Well done to Karen Guthrie, Katy Herron, Yvonne McMonagle and Grainne Houston who were all part of the Donegal senior panel that beat Mayo in Convoy.

BUNCRANA

The club wishes speedy recoveries to our injured senior players; Andrew McLaughlin and Darach O'Connor.

Conor Donaghy received special get well messages from the Donegal senior Gaelic football players delivered by his club mate Darach O'Connor.

Thanks to Darach and his county team mates who wish Conor a speedy recovery as do all at Buncrana GAA Club.

Please refer to Facebook for updates on training and managers of all age groups will also be in touch with their players/guardians with regards to training times.

Our U8 girls attended their first Go Games blitz in Newtowncunningham on Saturday morning, 8th April.

Our 11 girls in attendance played against on older Burt side but they rose to the challenge and played excellently.

Our U10 boys attended their first Go Games blitz of the year in great weather conditions in Steelstown on Saturday, 8th April. Thanks to Steelstown for the hospitality.

The U-12s played the second round of the Maurice Mc Menamin Go Games for our boys to took place in Steelstown on Tuesday 4th April.

Again we were able to field two strong teams and came out on top in both matches.

What a great win for our club players Paula McGrory and Caroline Gallagher and the entire squad over Mayo on Sunday over Mayo.

IORRAS

The senior and reserve leagues Division 4 started on Saturday with both teams in action in Straid against Muff.

They had mixed fortunes for both teams with the seniors losing out to Muff.

The club wishes a speedy recovery to Oisin Hession. The reserves won comfortably.

The Easter draw tickets now on sale at 2. Draw takes place on Easter Saturday. 1st Prize: 100 Centra voucher; 2nd Prize: 50 Mullins Voucher plus Easter Egg, Sweets etc.

All prizes kindly sponsored by Neil McLaughlin Bus Hire. Please return ticket asap this week to Karen Kerr O'Donnell to make sure your ticket is in the draw.

There is no bingo on Holy Thursday.

Match n WIN for Thursday April 6th. There was no Jackpot winner. The numbers were 4, 10, 11 and 15. The 15 winners were Maureen Friel, Dunaff PO; Phena O'Connor, Magheramore; John Duffy, Letter; Josephine Diver, Tullagh;Patricia Doherty, Letter.

The jackpot this week 3,060.

The Easter Camp starts on Tuesday to Thursday this week in Straid.

SEAN MACCUMHAILLS

Disappointing day in Malin on Sunday with both teams coming back empty handed.

The club are running an Easter Camp starting on Tuesday the 18th of April running to Friday the 21st of April. The camp will start at 10 am and end at 2 pm. There will be lots of games and activities, different sports and fun throughout the week to entertain all present. For more information contact Simon on 0851503092 or Paddy on 0863382761.

There was winner of this weeks lotto prize of 5,300. The numbers drawn were 1, 20, 23 and 25. There was no match 3 winner so three names were drawn. They were Seamus Scanlon, Glenfin, Ann Dunnion, Glencovitt and Stephen Nicholson, Silverwood who receive 30 each. Next weeks jackpot is 5,400.

NAOMH ULTAN

There was no winner of last week's Royal Flush Jackpot. The numbers drawn were 15, 18, 22, 24. The consolation prizes went to Angela Lowther, Castleview, Anoise Alvey, Dunkineely, Margaret Quigley, Castleview.

Jackpot this week is 2,340 The Clubs 25 Card Drive is held on Wednesday nights in Mary Murrins at 9 pm.

ST MARYS (Convoy)

The lotto letters drawn last week were CW,DB,GY.WX. In all 18 people had two numbers. The winning five were Ciara McFeely,Sarah Conaghan, Movita McClean,Eilish McBride.Tommy McNamee and Gabrielle Gallagher. This weeks lotto of 6,450.

Well done to the U 12, U 14 girls and the senior ladies who all had wins over the week

Also well done to all our U 8/10 squads who took part in a blitz on Saturday. Thanks to all the Coaches who looked after them.#

The Easter Camp continues on Tuesday 18 th April and Wednesday 19 th April from 10am to 2pm.

Well done to Kelly Wilson, Niamh Mailey, Denise Mc Elhinney and mentor Sabrina Barnett and the Donegal senior ladies who topped the table in Division One with a win over Mayo here at St Mary's pitch

Our own Senior Ladies are fundraising and are running a Car Wash at Gabrielle's House (across from Convoy Chapel) this Saturday 15 th April from 10 am - 5pm.

TIR CHONAILL gaels

The Club would like to wish all members a very happy Easter.

The Junior Team continued the defence of the McCardle Cup on on Sunday afternoon against old rivals St Clarets in a repeat of last seasons championship semi-final.

The final score was TCG 1-8 to St Clarets 0-3. Team on the day was as follows: Kieran Cunningham; Brendan Rice, Jack Elliott, Aidan McGarvey; Ollie Hayes, David Kennedy, Ryan Kearney; Conor McCarthy, Ewan Vassallo; Liam Cunningham, Brendan Scannell, Donal Geraghty; Mark Woods, Antonio Pisano, Rory Jennings.Subs; Patrick Flynn for Mark Woods, Francis McGinley for Conor McCarthy, Calum Crowley for Liam Cunningham.

The Peter McGlynn Underage Memorial tournament will be held on Sunday 30th April, in Greenford.

The Club will be hosting a reunion for all players and members from the early 90's and will be honouring players from the 1992/93 championship winning team. This is an open invite to all past and current members. This will be held on Sat 28th October.

NA ROSSA

Last Saturday saw the start of the league campaign as the seniors welcomed St Marys, Convoy to Dooey.

In perfect conditions the lads started quickly scoring two goals through Conor McCahill and Odhran Molloy and that was the basis for a solid win registering their first league points of the season.

Congratulations to Declan, Christian and the Donegal Under 21 team on winning the Ulster title last Monday evening in Armagh.

This Saturday they travel to Breffni Park as Dublin stands in the way of an All Ireland final appearance. Good luck from all at the club.

Last Monday nights lotto draw took place in the hall. The numbers drawn were 2,12,15 and 28. The jackpot was not won. The two lucky dip winners who receive 50 each were Gerry Hanlon, Leitir and Dominic Gallagher,Farrigans.

AN CLOCHAN LIATH

B'iad 6, 14, 19 agus 23 a huimhireacha a lotto a tarraingodh ag deireadh na seachtaine agus nor baineadh pta ir an lotto. Beidh 2000 sa phta ir don seachtain seo. Bhain na daoine seo leanas 20 an ceann: Anita Doherty - Glenties, Ciara Hanlon - Leitir, John the post - Little Bridge, Teague Kerr - Dungloe agus Margaret Gillespie - Glenties.

Congratulations to the U21s on the fantastic win over Derry on Monday evening especially the club's own Danny Rodgers and Adam Neely.

Heartiest Congratulations to Catriona Solan who won the Ulster final of Scor Sinsear, in Monaghan. All at CLG An Clochan Liath are rightly very proud of your success. Commiserations to the Instrumental group of Aisling Sweeney, Amy McGarvey, Geraldine Bonner and Karl Doherty who also competed in the final but who weren't successful on this occasion. Catriona will compete in the All Ireland finals in Belfast on 8th May and we wish her the best of luck. We would appeal to supporters to come along to this very special occasion in the club's history. We will organise a bus for anyone wishing to travel. We extend our congratulations to our neighbours Gaoth Dobhair who also won the Ulster final in the sketch competition.

We had friendly matches in Glenswilly on Saturday morning against Glenswilly and Letterkenny Gaels. It was a good run out for the boys and girls. We had over 30 players out to make up three teams which was a great turnout and a big thank you to all the parents that came along and supported the children.

Thanks to Glenswilly GAA Club for their hospitality towards our players and coaches.

GAEIL FHANADA

Last weeks lotto numbers were 4, 7, 8, 13, 14. The jackpot was not won. The 100 winner was Anne Marie Poole, Glassagh. This week's jackpot is 2,050.

Well done to our U14 girls who braved the tough elements on Sunday evening in a bitterly cold Triagh-a-Locha to claim a big win over a determined Naomh Padraig side. While the girls really gelled as a team there were some fine individual performances from Kate Sweeney, Jessica Coll, Emma Friel, Maire Kerr and Iseult N Mhatuna.

A devastating final quarter from St. Nauls helped them claim two valuable points on an atrocious day for football.

This was a disappointing result from Fanad who were well in the game until the final 15 minutes and just couldn't handle the attacking play of the Mountcharles men.

The senior ladies came out victorious against Glenswilly in the Shield last Sunday in Triagh-A-Locha. The final whistle was 4-8 to Glenswilly 2-4.

We had a very successful night at the U12 age group last Wednesday. Well done to our U12 girls who had a fine win over a spirited Letterkenny Gaels outfit.

Then the U12 boys hosted Milford and and ran out 2-10 to 0-5 winners. A good team performance from everyone with 21 players getting game time on the night. Brian Cluxton Gallagher was in great form in nets with his kick outs setting up numerous Fanad attacks, Ciaran Sweeney controlled the Fanad defence whilst Calum McAteer and Aaron McLaughlin were in top form around the middle.

The minor boys had their first home game of the season last Tuesday night against neighbours Termon. The game finished all square 0-5 each.

Fanad team : Eoin McGonigle, James Sweeney, Michael Sweeney, Sean Sweeney, Brandon McClafferty, Matthew Gallagher, Darren McElwaine (0-1), Bernard McGettigan (0-1), Fergus Friel, Johnny Gallagher, James Kerr (0-1), Ciaran Coyle (0-1), Shaun Kerr, Niall Shiels (0-1), Eoghan McGrenaghan.

KILLYBEGS

Congrats to Eoghan Ban Gallagher and the U21 county panel on becoming Ulster Champions on Monday night.

There will be a senior board meeting on Thursday night at 8.30pm.

The Killotto numbers drawn last week were 9,21,23,27 There was no jackpot winner. Next week's jackpot is 1,150 There was no match 3 winner.

CLOUGHANEELY

Bh buaidh mhaith ag an fhoireann tacaochta in adan Naomh Columba i nGleann Cholmcille D Domhnaigh seo chaite.

Cloughaneely have their first home league game of the season this Saturday again Malin.

The lotto numbers drawn on Wednesday April 5th were 9,10,12,13,15,18. There was no jackpot winner. We had three match 5 who win 35 each. They were M Maguire (Ardsbeg), B McNamee (C/o Maguires) and Shaun McGarvey (Dollar Row)!. The jackpot now stands at 3,050.

Well done to our minors who defeated Downings last week. Well done to our U-15s who beat St Michaels last week.

The u-12 team put in a fantastic team performance last week and had a strong win against Letterkenny Gaels.

Congratulations to Jason McGee and the Donegal U-21 panel on their Ulster final win over Derry.

ST MICHAELS

Both teams are due to play Gweedore at home this weekend, check fixtures for times.

Congratulations to the Michael Langan and the Donegal Under 21 team and management who defeated Derry to win the Ulster 21 Championship.

There was no jackpot winner in the lotto on Sunday night.The numbers drawn were 6,8,12,15,18,20. There were no match 5 winners but 25 people matched 4 and their names were drawn.The winner of the 100 was Shaun Gibbons, Dunfanaghy.This weeks Jackpot will be 3350.

The parish League finals take place Easter Monday at the Bridge, Horn Head Road, Dunfanaghy at 4.30pm. Proceedings get under way at 4.30pm where they all parade the pitch behind the Piper.

The Family Fun day will take place at the Bridge on Sunday May 7th.

All girls between the ages of 8 and 13 years interested in playing Gaelic football should contact Bernard on 087 248 1402 on Manus on 0876470532.

Well done to the boys who secured a great win in their first match of the season away to Gaoth Dobhair.

NAOMH COLUMBA

Well done to the third team who won 1-14 to 1-9 last Saturday away to Glenfin. in their first game of the season.

The reserves lost out to Cloughaneely at the weekend there was no senior game.

The minor board 10K run is on Easter Monday the 17th of April, leaving Carrick at 2.00 pm, 10 entry fee.

This year's Easter camps take place on the 18th, 19th and 20th of April. The camp runs on Tuesday 9:30am to 2pm and Wednesday and Thursday 10 am to 2pm. Our club lotto reaches 9,900 this week.

REALT NA MARA

There was no winner of this weeks bunotto jackpot. The winning numbers were 2,16,17,18,20. The 50 winners were Rose Heaney, Omagh; P Mc Loughlin, Derrynatuan, Glangevlin, Co Cavan; Patsy McManus, Agharskilly, Ballyconnell, Co Cavan. Next weeks jackpot will be 5450.

Training for the U8s and U10s continues on Saturday mornings in Gaelic Park all children welcome to attend. The U12s were narrowly defeated by Kilcar 2-9 to 3-5 n the league on Saturday last.

The minors continued their winning form with good wins over Four Masters and Naomh Ultan last week.

The U12 girls had their first game on Tuesday but lost out to a fine Ballyshannon team. The U14s had a great win against Fanad Gaels in their first game but were defeated by Buncrana in Bundoran, in their second match.

The Realt Ruadh Ladies game against Termon has been rescheduled for Friday the 14th April at 12noon in Termon.

Congratulations to Jamie Brennan who produced a man of the match performance to help the Donegal U21s to Ulster glory on Monday night.

NAOMH CONAILL

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Donegal GAA Club Call - Donegal Democrat

Dive Brief:

The move consolidates Heineken's digital channels under one agency and Jonathan Nelson, CEO of Omnicom Digital, told MediaPost that Heineken would be able to "leverage Omnicom digital and social capabilities" beyond Red Urban.Omnicom is one of the four largest agency holding groups in the world and has recently won the business of other major brand marketers including McDonald's and its nearly $1 billion account.

One of the current trends in client-agency relationships is a reduction in the number of shops brands work with. The shift comes on the heels of a time when brands sought out specialty boutique agencies for specific channels, audiences and even campaigns, and also as competition from non-traditional players like global consultancies heats up.

Procter & Gamble's Chief Brand Officer Marc Pritchard, who's spoken broadly on the tensions between marketers and their agency partners, recently bemoaned the disappearance of one-stop agency shops and the proliferation of specialists that don't always successfully communicate with one another.

"Bottom line: We need you to get simpler," Pritchard said of agencies at the 4As Transformation conference earlier this month.

Sources reported on by MediaPost suggest that transition plans are in place for the agencies that previously handled Heineken USA's digital and social media to complete those contracts. In June and July 2015, Heineken parted ways with Wieden + Kennedy as its lead creative agency and announced Publicis Worldwide as its global advertising agency.

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Heineken USA consolidates digital, social marketing duties to ... - Marketing Dive

RALEIGH, NC: Social marketing software company,Sysomos,today announced the industrys social marketing and analytics platform that unifies all social management functions and capabilities, also shares content and insights across all Sysomos applications. TheSysomos Platform provides prescriptive insights for marketers by consolidating and cross-informing campaign initiatives.

Social media spending as a percentage of the overall marketing budgethas tripledin recent years, paving the way for the social analytics marketto growto $5.4 billion by 2020, representing a 27.6 percent compound annual growth rate. However, the industry has struggled to unify social media marketing and analytics for building campaigns. Customers have wrestled with disparate data silos, service that doesnt meet their needs and high costs of licensing multiple tools.

By linking applicationstoSearch,Discover,Listen,Publish,EngageandAnalyzeon social media, the Sysomos Platform now gives marketers access to all the paid, owned and earned data needed to create strategic campaigns, take action in real time and measure those actions in one upgraded user interface. Furthermore, with role-based customization, users can design their own workspaces to access the insights that matter most to them.

Identifying insights, creating campaigns and measuring the effectiveness of those efforts all with increasingly strained resources have become challenging for marketers, said Peter Heffring, CEO of Sysomos. We built the Sysomos Platform to meet these challenges head on, by providing a single technology platform that guides marketers to the exact insights needed to increase commercial opportunities for our customers.

The Sysomos Platform also incorporates artificial intelligence (AI) that discovers and automates unseen insights, showing marketers how to instantly take action. The algorithms uncover correlations, anomalies and associations by using machine learning to process trillions of data points every second. With the Sysomos Platform now integrating and aggregating millions of digital data streams, the company plans to accelerate development of more advanced AI for the social analytics industry.

In addition to the Platforms ability to instinctively inform and share data insights across applications, Sysomos which counts brands like Mondelez, Coca-Cola, Marriott and Yamaha among its customers offers:

Apply listening insights to paid, owned and earned content within a single workflow:

The Sysomos Platform integrates listening with publishing and engagement capabilities, allowing users to discover trends in real time and curate content that can be applied immediately to cross-channel campaigns. For instance, if a company discovers its brand virally trending on Instagram, it can engage with users and leverage their content all within the same platform.

Improve the effectiveness of paid media campaigns:

Sysomos can measure campaign efficiency as well as evaluate the earned media impact within the same platform. Using Sysomos market-leading listening and search technologies, marketers can assess the effectiveness of their ad messaging based on the text and visual content their audiences share, and whether it had an impact on the overall conversion for the brand.

Having access to all of the tools that Sysomos has to offer under this new integrated platform will deliver valuable insights for building accurate customer profiles, said Fabiola Romero of Yamaha Motor Corporation. The platform succinctly marries data, allowing us to understand and act upon essential information when timing is of the essence.

While the complete Sysomos Platform encompasses all the Search, Discover, Listen, Publish, Engage and Analyze applications, companies that have one of the applications easily can activate the others. The Sysomos applications previously were named Map, Gaze (acquired in 2015), Heartbeat and Expion (acquired in 2015); now Map is part of Search, Gaze is part of Discover, Heartbeat is part of Listen, and Expion is part of Publish, Engage and Analyze.

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Number of employees - MarTech Advisor

The social media landscape changes quickly. A new infographic from CJG Digital Marketing provides some context for the changes and challenges we can expect to see this summer. From the improvement of chat bots to continued growth in influencer marketing, here are the eight trends many BuzzPlant clients will be affected by in the months ahead

YouTube is still top dog when it comes to housing video content. However, a slew of live video products from Facebook, Twitter (Periscope), and Instagram are changing the entire nature of video creation and sharing. Brands can now connect with their audiences in real time from any location. If you arent using Facebook Live, consider jumping in with these best practices.

Bots allow brands to hold conversations with their customers without a human, that is. While chatbots werent quite there when Facebook first launched them, the tech is getting better and becoming more widely adopted. We expect many high-traffic Facebook Pages to start using these.

Webcast, April 13th: Accelerated Startup - Technologies of the 3rd Industrial Revolution and How to Beat Silicon Valley

This one is big especially after Facebook just launched Facebook Stories, a new product that allows photos and videos to disappear after 24 hours -la-Snapchat-and-Instagram. Its only a matter of time until the feature rolls out to Facebook Pages, too.

Facebook bought WhatsApp, Instagram and Oculus Rift. Twitter acquired Periscope. Microsoft spent $27 billion on LinkedIn. Whats next? And how will mergers affect the platforms we use?

Its getting harder and harder to win organic traffic on social. Facebook, Twitter, and Instagram all use algorithms to determine what audiences see. This means two things are necessary for success. One, your content has to be excellent to get exposure. Two, you will almost certainly have to pay-to-play.

Facebook Live is quick on Snapchats heels, experimenting with lenses, masks and other AR components. Its time to start thinking of your phones camera more as a sensory input device than a photo camera, as AR (which relies on the camera) is built into an increasingly large number of products.

As Facebooks ad targeting options become more sophisticated, users expect content that speaks more directly to their needs and interests. Content will become more personalized in the months ahead. Learn about the different types of data that can help you with this.

84% of marketers say theyre looking forward to using at least one influencer marketing campaign within the next year. Why? Content creators already have audiences and trust. Partnering with them can be an affordable and effective way for a brand to reach its audience.

For more, check out the full infographic below.

Bob Hutchins (Franklin, TN) runs Buzzplant (www.buzzplant.com), A 12+ year old Internet marketing agency targeting the faith/family market. His team was an integral part of the online campaign for Mel Gibson's The Passion of the Christ, The Chronicles of Narnia, Soul Surfer, and many other movies, books, music releases, and Viewfullprofile

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8 Trends In Social Marketing Affecting Us This Summer [Infographic] - Business 2 Community