Mediaboss Marketing

MILAN--(BUSINESS WIRE)--

TCL, has partnered up with IKEA, the global home furnishing company, for the development of its new living room concept of complete TV-solutions that includes TV, Sound and furniture.

As manufacturer of TV's and sound systems and Blu-Ray players TCL accompanies IKEA in its desire to offer furniture solutions with integrated technology.

A new innovative partnership for TCL

This new partnership with IKEA is a natural move for TCL dedicated to offer a new TV experience to consumers and make innovation affordable. Thus, this innovative concept reflects the aspiration of TCL - THE CREATIVE LIFE - to bring innovative and creative design enhancing its technology advances and blending seamlessly in consumer interiors. As a result, TCL has been constantly been awarded by worldwide reputed organizations such as IF, Red Dot or CES.

According to Mr. Tomson Li, Chairman of TCL Group, "This partnership reflects our commitment to fully enable everyone to discover a new world of entertainment and services in an innovative design for seamless integration into your home."

TCL is a large and competent supplier that immediately understood our ambition to create unique and complete TV solutions from a home furnishing point of view and supported in making the right choices and by developing and manufacturing these products, said Marcel Godfroy Project Leader at IKEA of Sweden.

TCL: a brand dedicated to offering affordable innovations to consumers

As an example of TCLs innovative spirit, the company offers a Smart TV,based on state of the art cloud computing technology, intuitive graphic user interface, built-in WiFi connectivity that enables consumers in a simple and seamless way to access via internet a new world of entertainmentand interactive services.

About TCL

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TCL in Innovative Partnership with IKEA