Keywords Are They Still Relevant for 2015 Hotel Marketing?

Keywords - Are They Still Relevant in 2015 Hotel Marketing?

Search engines are branching their focus out of just using keywords to provide the best search experience to their users. However, this doesn't mean that keyword strategy for SEO is no longer important and should be forgotten. Rather, expand your hotel search engine optimization efforts to include other key hotel Internet marketing strategies to further enhance your search ranking.

In recent years, search engines, especially Google, have modified their search algorithm to include several other key factors, and search visibility success has become a lot more complex. Search Engine Watch recently published an article1 sharing a few on-site optimization factors that can affect your online success, and here's our dissection of their list and includes:

To read the full keyword optimization article, click here.

Click here to view the original news article.

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Keywords Are They Still Relevant for 2015 Hotel Marketing?

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