Mediaboss Marketing

May 19, 2023

By Kevin Armstrong

Tesla's forthcoming ">Roadster SpaceX Edition, armed with the optional SpaceX Package, could soon make its mark in the electric hypercar realm. The heart of this enhancement is SpaceX's rocket technology, resulting in cold air thrusters positioned around the vehicle for improved acceleration and handling. This addition will allow the supercar to reach a staggering 0-60 mph time of just 1.1 seconds, as confirmed by Elon Musk himself on Twitter.

However, while the Roadster SpaceX Edition is an impressive challenger, it is entering a field currently dominated by a formidable adversary: the Rimac Nevera. Born from Rimac Automobili, the Croatian manufacturer that has been pushing the boundaries of electric hypercars since 2009, the Nevera has become the reigning titan of electric hypercars.

The Neveras achievement is highlighted by its recent extraordinary performance, shattering an astonishing 23 records in a single day (video below). This feat included a rapid 0-60 mph acceleration time of 1.74 seconds (which is slower than the Roadster's projected time and only 2-tenths faster than the Model S Plaid).

However, the most astounding among these records was a 0-400 km/h (249 mph) acceleration time of just 21.31 seconds. With such an impressive performance, the Nevera is currently the fastest production car available, marking a new era in the electric vehicle industry. The test driver said he could've been eating ice cream while breaking these records - it was that easy!

However, such groundbreaking performance comes at a price. The Nevera is estimated to cost a whopping $2.4 million per unit, ten times more than the expected cost of a SpaceX Roadster. Rimac plans to produce only 150 of these record-breaking machines, the Roadster will also be produced in limited numbers. Despite its price, Rimac assures potential owners that the Nevera is more than a hypercar; its a potential record-breaker in their own hands.

Following Nevera's remarkable performance, a Twitter user asked Elon Musk if the Roadster SpaceX Edition could topple Nevera's 0-60 mph time. Musk responded with a simple "lol," leaving EV enthusiasts in suspense. Is this cryptic response a sign of an impending challenge from Tesla? Could the Roadster, with its SpaceX Package, surpass the Nevera's record-breaking performance? Musk was just in the F1 Red Bull pits, perhaps he has the racing bug?

While it's too soon to provide definitive answers, this potential contest marks an exciting moment in electric hypercar performance. With its revolutionary technology, Tesla's Roadster SpaceX Edition could challenge the current hypercar hierarchy and redefine performance standards in the electric vehicle market.

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By Kevin Armstrong

In the realm of electric vehicles, Tesla has always stood apart, not just for its cutting-edge technology and exquisite design but also the personalization it offers owners. One of the most endearing ways Tesla has allowed owners to embrace their vehicles is by allowing them to name them.

Your Tesla can bear a name that resonates with your personality and style. This guide will walk you through the process of naming your Tesla, reveal some hidden Easter Eggs, and offer a cornucopia of popular and creative names to inspire you.

Whether you're cruising in a Model Y, Model 3, X, or S, the process of naming your Tesla remains the same. To assign a name to your Tesla, you can either be in your vehicle or use the Tesla app on your phone.

Tap the Car icon on the bottom left and proceed to the 'Software' section.

This space holds all vital information about your Tesla, from the hardware it's equipped with to any subscriptions you may have, such as Premium Connectivity or Full Self-Driving, and the current software version your vehicle runs on.

Locate the image of your car; you'll find your exact model name on the left and a spot for your car's name on the right, highlighted in blue. If your car is yet unnamed, you'll see the default text, 'Name your vehicle.' Tap on this, and a screen to rename your car will appear. Voila! Your Tesla is ready for its new identity.

If you prefer to update your vehicle's name using the Tesla app, you can simply tap your vehicle's name at the top of the app. A prompt will pop up, asking you to rename your Tesla.

Now, here's an interesting twist. Tesla has hidden a few Easter eggs related to the car's name. As a tribute to Monty Python, name your car Patsy", "Rabbit of Caerbannog", "Mr. Creosote", "Biggus Dickus," or "Unladen Swallow" and watch the magic unfold. Fans of Douglas Adams' science fiction comedy, 'The Hitchhiker's Guide to the Galaxy,' aren't left out either. Tesla has something special waiting for you too!

Around the globe, Tesla owners have been bestowing upon their vehicles names that are as unique as they are. Drawing from pop culture, puns, personal tastes, and even color themes, here are some popular choices, along with a few creative ideas:

Tributes to Greats: Elon or Musk, no explanation needed, Nikola the inventor, not the truck, Edison, Jarvis (Iron Man's AI assistant), Eevee (the Pokmon), Vader (Star Wars fans, unite!).

Sparky, Wattson, Bolt, Ohm Sweet Ohm, Volta.

Snowy for white Teslas, Raven for black ones, Cherry for red, Sapphire for blue, and Quicksilver for silver.

Storm, Blitz, Thunder, Tornado.

KITT (Knight Rider), Batmobile, Herbie, Lightning McQueen (Cars), Black Panther, RoadRunner (Looney Tunes).

Apollo, Galaxy, Starman, Astro, Orion, Supernova, Eclipse.

Leaf, Gaia, EcoBeast, Wind Whisperer, Solar Flare.

AutoPilot Prime, Car-y McCarface, Watt's Up, Broom Zoom, Charged & Ready.

My Precious, Dream Rider, Freedom Machine, Serenity, Joyride.

The possibilities are truly endless. Let your imagination soar, and bestow upon your Tesla a name that mirrors your personality and style. Whether you're a movie buff, a science enthusiast, a lover of humor, or someone who appreciates the finer things in life, there's an ideal name for your Tesla. Let it reflect what you love, and let it speak volumes about who you are as you cruise down the streets in your one-of-a-kind, personally-named Tesla.

By Kevin Armstrong

When picking an individual to represent a brand, charisma, appeal, and the ability to resonate with potential customers are all crucial. Ryan Reynolds, renowned for his quick wit and charming personality, might be the perfect match for Tesla, an innovative company known for pushing boundaries.

The idea arose from a recent stakeholder meeting where Tesla CEO Elon Musk, who interestingly shares Canadian roots with Reynolds, surprisingly hinted at the company's move towards traditional advertising. This shift would significantly depart from Tesla's usual non-traditional marketing approach.

Enter 'Meet Kevin' - who posed the query about advertising to Musk. In a subsequent move, Kevin created and posted an AI-generated video on social media (posted below) featuring Ryan Reynolds as the pitchman for Tesla. The simulation, which seamlessly integrated Reynolds' likeness and voice into a Tesla pitch, drew attention and even a nod from Musk himself, who responded with a succinct: "Nice."

The suggestion of Reynolds fronting a Tesla campaign has sparked intrigue and excitement among fans. It's not just about Reynolds' on-screen charisma or his uncanny ability to connect with an audience, but also his alignment with the Tesla brand. Like Tesla, Reynolds is known for breaking from tradition and bringing a fresh perspective, as seen in his performances and entrepreneurial endeavors. Plus, the shared Canadian lineage between Musk and Reynolds adds an interesting twist to the story.

As we wait to see how Tesla's venture into traditional advertising unfolds, the potential pairing of Reynolds and Tesla certainly captures the imagination. Also, Blake Lively could ride shotgun with the couple's four children in the back of a Model X or Y. It would be a meeting of innovation and charm and a blend of shared roots and forward-thinking, perfectly encapsulating the Tesla ethos.

However, it's crucial to remember that this is currently all speculation. Yet, the possibility of Ryan Reynolds becoming the pitchman for Tesla is an idea that's hard to resist, as it could bring an appealing twist to the electric vehicle giant's public image. As Musk evaluates this new strategy, one can't help but wonder how a partnership with Reynolds could potentially electrify Tesla's brand further.

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Can Tesla's Roadster SpaceX Edition Eclipse Rimac Nevera's ... - Not a Tesla App