Trump and Republicans are courting Florida’s Latinos. Democrats in the state are worried. – NBC News
MIAMI The Trump campaign events keep coming.
President Donald Trump has made Florida central to his re-election, holding nine campaign rallies in the state since he was elected and zeroing in on Hispanics.
Vice President Mike Pence has also been spending an ample amount of time in Florida. He just wrapped up a rally in Kissimmee as part of the Latinos for Trump coalition, pledging to the largely Puerto Rican crowd the administration will support the island after the earthquakes and touting the strong U.S. economy.
In addition to the rallies, Trump has held numerous events in the state addressing its diverse groups, such as Venezuelans and Cuban Americans.
At one of the events, on Jan. 3, Trump launched the Evangelicals for Trump coalition from a South Florida megachurch attended by thousands of Latinos.
Mauricio Tamayo, 52, a member of the congregation, said he didn't like Trump at first.
I wasnt used to his style. I thought he was arrogant, but he grows on you, he said, as audience members raised their hands in prayer.
"He speaks what's on his mind," according to the government employee and Colombia native, who said his 401K has grown "exponentially."
Trump won Florida in 2016 by less than one percentage point and most likely needs to carry the state to win re-election. Its the state where Trump has the greatest amount of support among Latinos, at around 34 percent.
Florida is critical, Mercedes Schlapp, a Trump campaign senior adviser, said.
"Were investing resources early, were building our ground game, and we have a tremendous focus on building up our Latinos for Trump coalition, the Cuban American native of Miami said.
The efforts by Trump and Republicans to focus on Latino voters who make up over a quarter of Florida's population and over 16 percent of its electorate worry several key Democrats in the state who are concerned that their party isn't being aggressive enough.
I feel we have taken the eye off the ball of the Hispanics that are necessary to win, said former Tallahassee Mayor Andrew Gillum, who lost a tight gubernatorial race in 2018.
Pushing back on Pence's visit, the Florida Democratic Party unveiled a bilingual billboard this week in the largely Puerto Rican area of Kissimmee, in Central Florida, showing a large image of Trump throwing paper towels at Puerto Ricans after the destruction of Hurricane Maria. The billboards say "Never forget" and in Spanish, "Prohibido olvidar" the lyrics of an old salsa song some voters may recognize.
Last week, Democratic National Committee Chair Tom Prez held a roundtable discussion with local leaders in Miami on the administrations efforts against Obamacare and its impact on Latinos. Florida has the nation's highest number of Affordable Care Act enrollments and nationally, Latinos made the highest gains in coverage under Obamacare.
The Morning Rundown
Get a head start on the morning's top stories.
In contrast to Trumps and Pence's massive rallies, the event was small and held in a conference room at the Borinquen Medical Center, which serves the community.
When asked if he was worried about the Republicans Latino outreach in Florida, Prez said, Talk is cheap his silence in the aftermath of the earthquakes (in Puerto Rico) has been deafening. This is a president who said, 'Im going to help you Venezuelans.' If he cared about the Venezuelan people, he could enact Temporary Protected Status tomorrow."
Juan Pealosa, executive director of the Florida Democratic Party, said the party has learned lessons from Trumps Florida win in 2016 and the state's midterm losses.
I dont think we did our job taking the election seriously. I think that has changed drastically, he said.
Pealosa recently told NBC News the party had hired the largest staff of any Democratic state party in the country, with more than 91 employees. They have completed 37,096 volunteer shifts in 2019 compared to 3,023 in 2015.
In the past, he said, Democrats have lacked well-trained surrogates across the state to help carry their message in the Spanish-language media something the Republicans have been doing for years. The party now has a Hispanic communications director who is training and booking Latino Democratic surrogates to be on Florida television and radio shows. They have also put more money in Spanish-language media buys and launched a weekly Spanish-language radio show in South Florida.
The Democrats lost five of six statewide races in Florida, including the gubernatorial and U.S. Senate races.
Republican Rick Scott, the states former governor, beat Democratic U.S. Sen. Bill Nelson, after nearly two decades in office. Ron DeSantis won the governors mansion after embracing Trumps message during the campaign, even releasing an ad with his daughter building a wall out of blocks. Democrats did flip two House seats, however, in heavily Latino South Florida.
But there's been frustration and anger after the losses. Part of the reason for the Republican wins was their active courtship of Latino voters.
Annette Taddeo, a Democrat and a Colombian American state senator from the Miami area, is worried Trump could be making inroads with the growing number of Latinos who register with no party affiliation. And what are we doing? Nothing, she said.
Taddeo cited Scotts extensive Latino engagement when he was running for the Senate, saying he was everywhere." Scott attended the swearing-in of Colombia's president in 2018, visited Puerto Rico numerous times after Maria and set up help for families coming to Florida. Post-election data showed Puerto Ricans in Central Florida helped Scott win office.
Eduardo Gamarra, a Florida International University political science professor, said Republicans "understand diverse groups more than anyone else Democrats are behind and they have to do a better job of identifying and targeting those groups and they have to have a message."
In Florida, that means speaking to the state's growing Puerto Rican community about the administration's sluggish response following Maria, mobilizing Cuban Americans opposed to Trump's increasingly hard-line policies against Cuba including more travel restrictions and reminding Venezuelans that Trump still has not given them TPS.
Days before Thanksgiving, Trump held a homecoming rally in South Florida after changing his residence to the Sunshine State.
Before the rally, Florida Lt. Gov. Jeanette Nuez, a Cuban American from Miami who is the national co-chair for Latinos for Trump, sat with Schlapp and John Pence, the vice presidents nephew, for a conversation about socialism that was televised on a giant screen and streamed live on social media.
Trump and Republicans constantly equate Democrats with socialism, but nowhere does that message get amplified more than in Florida, where a large concentration of Latinos have fled socialist countries.
Socialism is a strong, powerful message, Nuez told NBC News. She said that every time Trump says at a rally that America will never be a socialist country, thats the line that gets the most applause, its the one that gets the most reaction.
Democratic lawmakers, especially in Florida, have been very vocal about their opposition to Venezuela's government.
But Taddeo said there are candidates that are not doing us any favors with some of their comments, tweets and inexperience when it comes to Latin America, and Bolivia is a perfect example.
Recently, presidential candidate Sen. Bernie Sanders, I-Vt., drew criticism from some for tweeting that he was concerned that Bolivias former socialist president Evo Morales, who was pressured to resign in the wake of massive protests over a disputed election, may have been the victim of a coup.
Gillum, who was branded a socialist by Republicans during his campaign, warned that on issues like Venezuela, Democrats have to speak out forcefully against these types of authoritarian regimes or I fear it does a disservice to give Republicans something to hit us over the head about.
Democrats also have to boost their voter turnout, says Gillum, who has been focusing on this through "Forward Florida Action," his political action committee.
Prez said that when it comes to Trump, "people are smart, and you can't gloss it over with a few rallies here and there."
But Gamarra notes that Trump has the advantage of incumbency in resources and money, and the Republicans know the election outcome "is going to be less than 2 percent."
"The Democrats should be doing a lot more in Florida," Gamarra said.
Follow NBC Latino on Facebook, Twitter and Instagram.
Here is the original post:
Trump and Republicans are courting Florida's Latinos. Democrats in the state are worried. - NBC News
- Zohran Mamdani: Hypocrisy, Socialism and the Danger of Elitist Politics - Fair Observer - July 8th, 2025 [July 8th, 2025]
- 'Ask Ann Landers' column once used cows as analogy to explain fascism and socialism - Snopes - July 8th, 2025 [July 8th, 2025]
- Letter to the Editor: Republican reconciliation bill is 'socialism for the rich' - Sioux City Journal - July 8th, 2025 [July 8th, 2025]
- Opinion | Cliff Asness on Zohran Mamdanis Socialism - WSJ - July 6th, 2025 [July 6th, 2025]
- Some Thoughts on Techno-Fascism From Socialism 2025 - Organizing My Thoughts - July 6th, 2025 [July 6th, 2025]
- Dont go down the Islamist rabbit hole: Socialism is what makes Mamdani toxic - New York Post - July 4th, 2025 [July 4th, 2025]
- The Worker-Peasant Alliance in the Transition to Socialism Today - Monthly Review - July 4th, 2025 [July 4th, 2025]
- Socialism, secularism are the spirit of the Constitution - The Hindu - July 4th, 2025 [July 4th, 2025]
- Hour 1 - Socialism will ruin NYC | NewsTalk 1320 KWHN | The Clay Travis and Buck Sexton Show - iHeart - July 4th, 2025 [July 4th, 2025]
- Daughter of Cuban exiles says Democratic socialism is wonderful in theory but miserable in practice - Fox Business - July 2nd, 2025 [July 2nd, 2025]
- Readers sound off on vilifying socialism, Trumps retaliation and a snipers victims - New York Daily News - July 2nd, 2025 [July 2nd, 2025]
- Socialism is a fantasy politicians are selling and doesnt work: Editor - NewsNation - July 2nd, 2025 [July 2nd, 2025]
- As a New York Resident Here Is My Biggest Worry About Mamdanis Socialism - The Daily Signal - July 2nd, 2025 [July 2nd, 2025]
- Opinion: The secularism-socialism debate is a fight over words, not essence - The News Minute - July 2nd, 2025 [July 2nd, 2025]
- Winklevoss and Armstrong Warn: Socialism Punishes the Poor the Most - Bitcoin.com News - June 29th, 2025 [June 29th, 2025]
- The siren song of socialism - The Highland County Press - June 29th, 2025 [June 29th, 2025]
- How Bezos and Snchez Just Delivered a Pitch-Perfect Ad for Socialism - The Daily Beast - June 28th, 2025 [June 28th, 2025]
- Zohran Mamdani and the Rise of Hipster Socialism - City Journal - June 28th, 2025 [June 28th, 2025]
- From MAGA Marxism to NY Socialism, something is happening in America - AL.com - June 28th, 2025 [June 28th, 2025]
- GMR Today: Can socialism win at the ballot box? - Communist Party USA - June 28th, 2025 [June 28th, 2025]
- A City Not Of Socialism: Eric Adams Takes Shot At Zohran Mamdani As He Launches Reelection Bid - The Daily Wire - June 28th, 2025 [June 28th, 2025]
- Eric Adamss Common Sense Will Save New York From Radical Socialism - The New York Sun - June 28th, 2025 [June 28th, 2025]
- Socialism in practice: Private land was 32.4 times as productive as public land in the Soviet Union - Stephen Hicks.org - June 24th, 2025 [June 24th, 2025]
- NYCs Zohran Mamdani Tries Selling Socialism to the Home of Wall Street - Bloomberg.com - June 22nd, 2025 [June 22nd, 2025]
- In todays US, saying be careful with crypto sounds like socialism - The Irish Times - June 22nd, 2025 [June 22nd, 2025]
- Ahead of Shreveport Rally, Louisiana Says No Thanks to Bernies Socialism and Tax Hikes - Bossier Press-Tribune - June 22nd, 2025 [June 22nd, 2025]
- Despite the Pain in the World, Socialism Is Not a Distant Utopia: The Twenty-Fifth Newsletter (2025) - thetricontinental.org - June 20th, 2025 [June 20th, 2025]
- The Cuban regime now says that to build socialism, a "well-structured economic system" is needed - CiberCuba - June 18th, 2025 [June 18th, 2025]
- We are heading for economic disaster: say goodbye to virtue-signalling socialism - The Telegraph - June 10th, 2025 [June 10th, 2025]
- Party for Socialism and Liberation holds NATO protest in Dayton - Cincinnati Enquirer - May 26th, 2025 [May 26th, 2025]
- Anti-U.S. Extremist Party For Socialism And Liberation, Linked To DC Jewish Event Shooter, Celebrates Hamas Attacks In NYC On October 8, 2023: The... - May 26th, 2025 [May 26th, 2025]
- STUC general secretary accused of 'champagne socialism' over second home - Yahoo News UK - May 26th, 2025 [May 26th, 2025]
- Under the socialism umbrella: Labor torched over pie in the sky super reform - MSN - May 26th, 2025 [May 26th, 2025]
- Socialism dressed up in the politics of empathy - The Spectator Australia - May 26th, 2025 [May 26th, 2025]
- Daz-Canel: "The fight against homophobia and transphobia is part of the ideals of socialism in Cuba." - CiberCuba - May 19th, 2025 [May 19th, 2025]
- Left turns toward socialism, and America must be on guard - The Mountaineer - May 17th, 2025 [May 17th, 2025]
- Join the Trotskyist movement to fight for socialism - World Socialist Web Site - May 15th, 2025 [May 15th, 2025]
- "Socialism, yes... but with an hourly rate": The wave of memes about the rental of the Anti-Imperialist Tribune - CiberCuba - May 15th, 2025 [May 15th, 2025]
- Economic Nationalism Divides Us. World Socialism Is the Answer | Opinion - Newsweek - May 15th, 2025 [May 15th, 2025]
- Class struggle and identity politics in the era of Trump - International Socialism - May 15th, 2025 [May 15th, 2025]
- Breaking European socialism will solve Americas drug pricing gap - Washington Times - May 15th, 2025 [May 15th, 2025]
- We will intensify campaign for socialism: Chair Prachanda - The Rising Nepal - May 15th, 2025 [May 15th, 2025]
- Cuba and Vietnam walk together in the construction of socialism - Granma - May 15th, 2025 [May 15th, 2025]
- The trade deals will be wasted unless Sir Keir rejects socialism - The Telegraph - May 11th, 2025 [May 11th, 2025]
- Capitalism, Socialism, Communism, and the sausage line - Stephen Hicks.org - May 10th, 2025 [May 10th, 2025]
- Ending the Gaza genocide requires the fight for socialism - World Socialist Web Site - May 8th, 2025 [May 8th, 2025]
- Trumps dictatorship, global war, and the fight for socialism - World Socialist Web Site - May 8th, 2025 [May 8th, 2025]
- The Illusion Of Choice: Capitalism, Socialism, And The Suppression Of Religion In The Modern Era - Kashmir Reader - May 8th, 2025 [May 8th, 2025]
- Parroting of socialism: Merely in words, not in action - The Himalayan Times - May 8th, 2025 [May 8th, 2025]
- The end of post-socialism and the opportunity for a European public service media house - New Eastern Europe - April 30th, 2025 [April 30th, 2025]
- Socialism, the only alternative in the face of danger - Granma - April 18th, 2025 [April 18th, 2025]
- Study group: What are the prospects for socialism in the U.S.? - Freedom Socialist Party - April 12th, 2025 [April 12th, 2025]
- Debunking the Not Real Socialism Myth - New Ideal - April 12th, 2025 [April 12th, 2025]
- Capitalism versus Socialism: The Confusion of Knight, the Clarity of Mises | Peter J. Boettke - Independent Institute - April 12th, 2025 [April 12th, 2025]
- Dilemmas of Humanity: Socialism is the only way, says Vijay Prashad during the conferences opening - Brasil de Fato - April 12th, 2025 [April 12th, 2025]
- Brinda Karat interview: Socialism is only alternative to capitalism, loot, American hegemony - The Federal News - April 12th, 2025 [April 12th, 2025]
- Letters: "The bandwagon of vindictive socialism [against farming] rolls on" - Farmers Guardian - April 3rd, 2025 [April 3rd, 2025]
- Leipzig Book Fair 2025: David North to present the German edition of his book Sounding the Alarm: Socialism Against War - WSWS - March 28th, 2025 [March 28th, 2025]
- Democrat Party Imploding as Bernie Sanders and AOC Embark on Fight Oligarchy Socialism Tour - Megyn Kelly - March 28th, 2025 [March 28th, 2025]
- Trump's tariffs fly like socialism in the face of free enterprise capitalism | Letters - The Columbus Dispatch - March 22nd, 2025 [March 22nd, 2025]
- Cybernetics with Chinese Characteristics: How big data is eliminating poverty and building socialism - People's World - March 13th, 2025 [March 13th, 2025]
- The defense of science requires a fight for socialism! - WSWS - March 11th, 2025 [March 11th, 2025]
- Womens liberation and the fight for socialism are inseparable - Counterfire - March 11th, 2025 [March 11th, 2025]
- Faced with Trumps tariffs: working class unity and international socialism - In Defence of Marxism - March 11th, 2025 [March 11th, 2025]
- The Dialectics of Ecology: Socialism and Nature book review - Counterfire - March 1st, 2025 [March 1st, 2025]
- Oklahoma Republican says prohibiting hitting disabled kids is socialism and violation of scripture - Heartland Signal - March 1st, 2025 [March 1st, 2025]
- Talk to tell forgotten history of socialism in West Norfolk town - Lynn News - March 1st, 2025 [March 1st, 2025]
- Red Reviews: Economic Problems of Socialism in the USSR - Fight Back! Newspaper - February 18th, 2025 [February 18th, 2025]
- Socialism at the Milk Bar - Tribune magazine - February 18th, 2025 [February 18th, 2025]
- To Fight The Right, Fight For Socialism - Socialist Alternative - February 18th, 2025 [February 18th, 2025]
- Like the GDR, GAA must balance socialism and capitalism - The Irish News - February 18th, 2025 [February 18th, 2025]
- Jenny Erpenbeck: There is a place in the world for socialism - Hindustan Times - February 18th, 2025 [February 18th, 2025]
- AIs growth will pave the way for socialism - The Times of India - January 30th, 2025 [January 30th, 2025]
- Boomers, its time to hand over your dosh and kill millennial socialism - The Telegraph - January 30th, 2025 [January 30th, 2025]
- System change not climate change Socialism and the fight to save our environment - Socialist Worker - January 9th, 2025 [January 9th, 2025]
- A Deputy claims that young Cubans want to stay in Cuba to "build socialism." - CiberCuba - December 25th, 2024 [December 25th, 2024]
- Milei becomes a symbol of the global far right: We must put an end to the garbage of socialism once and for all - EL PAS USA - December 8th, 2024 [December 8th, 2024]
- John Bellamy Foster: The Dialectics of Ecology: Socialism and Nature Book Review - MR Online - December 8th, 2024 [December 8th, 2024]
- Socialism holds its ground and grows stronger with Chinas contribution - Workers World - December 8th, 2024 [December 8th, 2024]
- LETTER: Provincial, federal governments have 'drifted toward socialism' - BurlingtonToday.com - December 8th, 2024 [December 8th, 2024]