Mediaboss Marketing

Social networking, these days is being frequently used in the recruitment process. In such cases, e-referrals are inevitable. With WhistleTalk's online application, employers can sign-up, and within a few hours have their employees start sharing information about job openings in their teams to their friends on social networking sites.

Offered as a SaaS based application with zero maintenance costs, it is easy to deploy, and it is user friendly-to operate both for the employers and employees. One of the biggest benefits for the organization is the reduction in cost per hire, which the employers can spend as bonus to reward employees for bringing the right candidates on board.

A team of young minds led by CEO Vinoo Chacko, worked on an idea of helping enterprises to leverage the social network of their current employees and the end result is WhistleTalk's Enterprise Solution. Hyderabad Angels-a network of angel investors, that invest in technology, cloud and mobile solutions, funded this project.

Popular social recruiting surveys and recent HR trends indicate that social recruiting is a fast growing opportunity. It has an upward graph in candidate quality and quantity, accelerating employee referrals and ensuring all partners in the HR ecosystem stay happy. Employees win a referral bonus, hiring managers, find right talent faster, and enterprises realize cost savings. This is why the use of social media by recruiters to reach candidates is at an all-time high of 92%.

Chacko shares, "Employees acquired through referrals are hired quicker, stay longer and cost less to recruit. Referral candidates move through the hiring process 55% faster than those who come through job sites." Some remarkable trends in Indian social recruiting indicate that among those who are social hiring, over 50% see increase in job applicants. Employers whose business success depends on recruiting top talent are focusing on investing in employer branding, referral programs and new recruitment applications.

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WhistleTalk's new app for 'social recruiting'