Mediaboss Marketing

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01-05-2012 03:18 Using Social Media for Event Marketing - For an event to be successful, the world needs to know about it. There are many ways to market an upcoming event. Traditional methods like mailers, radio commercials and phone calls all work well. These days, however, it's important to put the Internet to effective use as well. One popular method is to send emails or post prominent messages on a website's main page. Social media presents many exceptional opportunities for marketing an event, so it should not be overlooked. Through social media, a company can let a huge audience know about an upcoming event. Strategies for using social media for event marketing effectively are highlighted below. Advertising Social Media Profiles at Trade Shows: During a trade show, modular exhibition stands can be arranged in a countless number of ways. Their versatility makes it easy for companies to incorporate information about their social media profiles into their design. The web addresses for a company's most important social media profiles can be emblazoned on modular exhibition stands so that attendees know precisely how to find them. When speaking with attendees, employees should make sure to mention their Facebook, Twitter and other social media profiles. This strategy makes it easy to gain more followers, which makes future event marketing more effective. Facebook and Event Marketing: A Facebook page can be used to keep current and prospective customers and clients ...

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