Mediaboss Marketing

Posted on September 19, 2012, Wednesday

KUALA LUMPUR: The emergence of social networking websites, such as Facebook and Twitter, has helped government agencies such as the Royal Malaysia Police (PDRM) to communicate and promote their services and activities to communities that they serve.

Bukit Aman public relations officer DSP Lai Lee Ching said, the new media had been used to educate young people and the general public in efforts to fight and prevent crime all over the world.

Therefore as an appreciation, PDRM will celebrate the second anniversary of using Facebook as well as the first anniversary using Twitter on Friday via online, Lai told Bernama when contacted here.

She said, the police were using the social network as a platform to reach out to the younger Internet savvy generation, posting updates on high profile cases, tips for crime prevention, and updates on key community policing initiatives.

She also acknowledged the fact that social networks such as the Facebook and Twitter, were great tools for solving crimes and they also created space for police to share information about themselves with the public.

The police use these media connections to keep the public informed about unsolved crimes and post valuable information such as surveillance videos on the web, she added.

Moreover, the younger generation played a vital role in using social network such as Facebook and Twitter, she said.

The social media offers us (PDRM) an outlet to communicate with and educate the public, as well as form relationships with community members and to fight crime, she said.

The Facebook profile page iswww.facebook.com/PolisDirajaMalaysiawhile the Twitter profile page iswww.twitter.com/PDRMsia.

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Social network helps police connect with people