Mediaboss Marketing

TEMPE, Ariz. (PRWEB) October 21, 2014

swop, a new geosocial networking app that allows two people to exchange all of their personal social-networking information in one instantaneous swop, will celebrate its beta-launch by hosting a nighttime party at Arizona State University on Thursday, October 23, 2014.

Members of swops launch team will join ASU students for a night of live music and food at Macayos Depot Cantina Restaurant adjacent to campus. swops launch team will give away swag and encourage attendees to exchange social-networking information with new friends via swop.

I think the networking potential of swop is the most appealing aspect of it, said ASU student Shaun OBrien, who is helping to organize the swop ASU launch party. As a young professional, I could envision myself sharing my contact information and LinkedIn account with individuals I meet during networking events. People who have this app can quickly exchange information with only a few quick steps.

The brainchild of three college friends, swop is designed to streamline the process by which friends, family, co-workers and acquaintances share their phone numbers, email addresses, Facebook accounts and Twitter and Instragram handles with one another. Instead of clumsily exchanging one piece of information at a time, swop lets users quickly and effortlessly connect with one other on the most popular social-networking platforms.

swop is providing a 21st-century way for people to connect with one other across all of their social-media platforms, instantly, with just a few swipes of their phone, said Mitch Fultz, co-founder and CEO of swop. If Im adding a new friend on Facebook, then I probably want to follow her on Twitter and Instagram, too. Why would I want to manually type in all of her user information separately on each platform?

swops launch team is leading a weeks-long campaign that began in early October to bring its revolutionary new app to colleges and other youth-oriented events across the United States. Through strategic partnerships with nationally recognized musicians, as well as campus parties and social media outreach, swops launch team is working to start a viral movement among college-aged adults that will eventually stretch around the globe.

We fully believe swop will go viral among smartphone users because its so easy, safe and convenient to use, said Sean ORourke, swop co-founder and chief marketing officer.

The ASU launch party on October 23 will extend a special invite to sororities, fraternities and other student groups to attend a complimentary dinner at Macayos that will be followed by a live DJ, dancing and giveaways.

swops proprietary system allows users to upload all of their personal social-networking information to a secure server. Then, using swops geospatial technology, the user can request to swop networking information with another swop user nearby. The second user must approve the request on his phone before any information can be exchanged.

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New Geosocial Networking App swop to Celebrate Beta-launch at Arizona State University on Thursday, October 23, 2014