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ZINFI Named Leader in Partner Management Software G2 Winter 2020 Report

ZINFI Is among the Leaders in G2 Winter 2020 rankings for partner management software, and is among the top three in through-channel marketing software.

Validated reviews from G2 user community and data aggregated from online sources and social networks earn ZINFI platform consistently high scores across all metrics, including 98% for Quality of Support in both software categories

PLEASANTON, Calif., Dec. 29, 2020 (GLOBE NEWSWIRE) -- Winter 2020 scores from G2, the largest software marketplace and review platform, have again placed ZINFI solidly in the Leaders quadrant for Best Partner Management Software. ZINFI is also among the top three companies in a new G2 category, Through-Channel Marketing Software. G2 scores are based on the responses of real, verified users from the G2 user community.

In the Partner Management Software category, the ZINFI platform earned satisfaction scores of 98% for Quality of Support, 95% for Meets Requirements and 94% for Ease of Doing Business With. ZINFI also earned usability scores of 9.5 (out of 10), 9.2 and 9.1 in the same category for Meets Requirements, Ease of Use and Ease of Admin, respectively.

In the Through-Channel Marketing Software category, ZINFI earned satisfaction scores of 98% for Quality of Support and Meets requirements, 94% for Ease of Use and 93% for Ease of Setup. ZINFI also earned usability scores of 9.8 (out of 10), 9.4 and 9.3 in the same category for Meets Requirements, Ease of Use and Ease of Admin, respectively.

G2 rates products and vendors based on reviews gathered from its user community and aggregate data from online sources and social networks. G2 applies a unique algorithm to this data to calculate customer satisfaction and market presence scores, taking into account factors like the recency of a review, the amount of feedback provided, attribution, whether the reviewer is a current user and community engagement with the review.

We pay close attention to our G2 scores every quarter and over the long term, because we know actual users of ZINFI solutions are our most important audience and we want to be sure we are always trending in the right direction, said Sugata Sanyal, founder and CEO of ZINFI. While its very encouraging to have received consistently high scores from our user base over many quarters across multiple metrics, we wont rest on our laurels. We will continue to consult closely with customers on specific software features and leverage their detailed feedback as we refine our offerings and update our product roadmap. At ZINFI, we remain committed to offering the most comprehensive integrated solution for channel marketing automation available, and we will keep adding new capabilities as our customers requirements evolve in a rapidly changing marketplace.

ZINFIs Unified Channel Management software encompasses state-of-the-art SaaS applications for partner relationship management, partner marketing management, partner sales management, partner portal management and portal administration management. These applications enable organizations selling via the channel to integrate the full spectrum of channel partner management activitiesfrom recruitment, onboarding, training and certification to lead management, co-branded demand generation, sales performance and success, and on to fulfillment and renewal management. ZINFIs modular design allows customers to enable and customize tools only as they need them to create solutions as simple or robust as their current business requirements.

ZINFI continues to attract broad recognition from both users and analysts for its innovation in channel management automation. In November 2020, ZINFI consolidated its leadership position in Unified Channel Management (UCM) when it was again named a leader in the Forrester Wave: Partner Relationship Management, Q4 2020 report. ZINFI earned perfect (5 out of 5) scores for its Product innovation roadmap in the Strategy category and for Partner coselling and comarketing in the Current offering category. ZINFI also tied for the highest score among the participants in Partner performance and incentives (4.4 out of 5).

Earlier in 2020, ZINFI was also named a leader in The Forrester Wave: Through-Channel Marketing Automation, Q2 2020 report, earning perfect (5 out of 5) scores for Product innovation roadmap, Pricing strategy, Supporting products and services and Number of employees. The report cited ZINFIs commitment to modularity as a key differentiatorwhich makes its platform suitable for both SMBs and large global manufacturersand highlighted ZINFIs strong workflow and collaborations tools. ZINFI was also named a leader in two previous Forrester reports: The Forrester Wave: Through-Channel Marketing Automation, Q2 2018 report, and The Forrester Wave: Partner Relationship Management Q4 2018 report.

To access more information about ZINFIspartner relationship managementplatform or to download a copy of ZINFIsbest practices guideonpartner relationship management, please visit our website atwww.zinfi.com.You can also follow ZINFI Technologies onLinkedInand at theZINFI Channel Marketing Best Practices blog.

About G2

G2, the worlds leading business solution review platform, leverages more than 1,221,900 user reviews to drive better purchasing decisions. Business professionals, buyers, investors, and analysts use the site to compare and select the best software and services based on peer reviews and synthesized social data. Every month, more than one million people visit G2s site to gain unique insights. Co-founded by the founder and former executives of SaaS leaders like BigMachines (acquired by Oracle) and SteelBrick (acquired by Salesforce) and backed by more than $100 million in capital, G2 aims to bring authenticity and transparency to the business marketplace. For more information, go to G2.com.

About ZINFI Technologies

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions, enables vendors and their channel partners to seamlessly collaborate in a virtual environment to achieve profitable growth on a global SaaS platform. Headquartered in Silicon Valley, USA, we at ZINFI see an immense opportunity to build high-performing sales channels by deploying a powerful virtual collaboration platform that has been rated #1 by leading analyst firms for simple to complex enterprise channels. ZINFIs state-of-the-art SaaS Unified Channel Management (UCM) automation platform allows brands and their global partner networks to work together remotely throughout the entire partner lifecycle via three core state-of-the-art SaaS applicationspartner relationship management, partner marketing management and partner sales management. ZINFIs UCM is super easy to use and affordably priced, and it comes with a complete set of do-it-yourself tools in multiple languages.

To access more information about ZINFIs Unified Channel Management platform or to download a copy of ZINFIs best practices guide on partner relationship management, please visit our website at https://www.zinfi.com/. You can also follow ZINFI Technologies on LinkedIn and at the ZINFI Channel Marketing Best Practices blog.

Media Contact:Melissa McNeilpr@zinfitech.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/6566270a-fa30-404c-b66c-911c2ae48a62

Original post:
ZINFI among the Leaders as G2 Reports Most Recent User Ratings for Partner Management Software and Through-Channel Marketing Software - GlobeNewswire