Social Media Startup Tackles Mental Health and GenZ Demand for More Positive Social Networking Through Poetry – MarTech Series
Poetizer, the First Social Network Born in Europe Focuses on Poetry for Creativity, Healing and Community, Launches Green Publishing Tech
Do a quick internet search and you will quickly learn about poetrys comeback and its benefits on mental health. As more people leave traditional social media platforms, especially GenZ, for something more authentic, Poetizer is giving them a new community with more meaning. The first social media network born in Europe has found a niche in the resurgence of poetry and they believe poetry can be a source of good and healing in the world. In August 2022, the company launched Poetizer Publishing to become a green publishing tech startup giving users a more eco-friendly alternative to self-publishing, a platform for marketing and also allowing them to earn more income.
Launched in 2018, Poetizer has grown despite little to no promotion. Its 330,000, primarily GenZ users in 120 countries are mostly located in the U.S., where people are looking for more positive social channels and alternatives for healthy self-expression. In an age where social media is so widely used, many artists and creators have taken to sharing their work online, and poets are no exception. Traditional social networks for marketing face a decline of Gen Z users as they are increasingly more criticized for their superficiality, polarization of societies and detrimental effects on mental health.
In the past decade, and especially during the pandemic, poetry has had a resurgence in what some are calling a full-on renaissance. Poets like the famously anonymous three-time New York Times Bestselling Author Atticus, have built strong followings on social media, and poetry, in particular, has seen a boost in poets of color. Poetizer, the social media platform exclusively for poetry is not only giving people a voice through the healthy expression of poetry, but also a supportive community and a way to earn additional income.
Poetry writing offers a unique emotional release and self-discovery that is empowering and healing, and its clear people are seeking it out, says Nicholas Mazza, PhD, PTR. Theyre looking for more positive social connections and communities that are supportive and understanding and where expression is authentic. Poetizer gives them this with all the benefits for a healthier mind.
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Its heartwarming to have such a wonderful community that supports its users of all shapes and forms, said Lukas Sedlacek, CEO Poetizer. Oftentimes, our users share their personal stories with us about how sharing their emotions through poetry writing, and reading the work of others, helped them overcome challenging times and deal with mental health issues.
Sedlacek added that Poetizer users write, share and engage in a lot of Statement Poetry expressing emotion about social and global issues, and also people dealing with personal issues and even celebrating love. In the Spring, so many people were writing poems in support of Ukraine, Poetizer printed them off and posted them on the John Lennon wall in Prague. Then they hosted an event where the poems were read.
In August 2022, Poetizer Publishing launched an all-in-one self-publishing tech solution for authors that lets them easily and quickly have their work formatted, illustrated, printed, shipped and sold and giving authors a way to market their books to their followers on Poetizer and making it available in its online Bookstore. And its greener, disrupting an industry needing to be innovated to reduce waste and carbon footprint.
The publishing industry is the worlds third largest industrial greenhouse emitter. We urgently need projects that bring solutions and healing to our ailing planet, said Sedlacek. We want to contribute as Poetizer, too, by providing a social network that improves mental health and offers a greener alternative to traditional publishing.
Poetizer has raised $3,000,000 to date and, with its continued month over month growth, is now pursuing its Series A round of funding.
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Social Media Startup Tackles Mental Health and GenZ Demand for More Positive Social Networking Through Poetry - MarTech Series
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