Sabio Announces Continued Growth, Following Inclusion in … – PR Newswire
Company's momentum from first half of 2023 led by innovation brings industry-wide recognition, with CEO and Co-founder shortlisted for Digiday's 2023 Tech Awards
TORONTO, Aug. 17, 2023 /PRNewswire/ -- Sabio Inc., a leading provider of connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced its continued growth among the CTV/OTT landscape in 2023, building on momentum from its impressive 2022 fiscal year. The company also announced its inclusion in LUMA's Convergent TV LUMAscape for the first time, as well as its recent MarTech Breakthrough Award win for "Best Behavioral Targeting Platform."
In addition to company accolades, the team has received recognition for their noteworthy contributions and exceptional leadership. Aziz Rahimtoola, CEO and Co-Founder of Sabio Holdings, has been named as one of five finalists shortlisted for Digiday's 2023 Technology Awardsas "Founder of the Year," a category that recognizes founders displaying excellence through outstanding and inspired work at their company. Winners will be announced for this award August 29, 2023. Meghna Kothari, Sabio's Vice President of Culture and Communications, has been honored on Campaign US's prestigious 40 Over 40 list alongside 39 other inspiring executives across the advertising, media, marketing, communications, and technology industries. With 47.5% female and 32% ethnically diverse representation, the annual list continues to reflect the changing face of the industry as we strive for a more diverse workforce. Recipients, including Kothari, will be honored at the annual 40 Over 40 Awards ceremony in New York City on September 28, 2023.
Sabio Holdings surpassed its 2022 revenue goals led by the company's dominant demand-side platform, Sabio Inc., which drove an increased expansion with its CTV/OTT revenues growing 144% in 2022. Sabio Inc. has built on this momentum through 2023, growing its revenues in the same category another 63% in Q1.
"As a minority-owned CTV platform, we have been outpacing the growth of the greater streaming industry," said Aziz Rahimtoola, CEO of Sabio Holdings. "Our 2023 success thus far has been notable, and we anticipate the second half of 2023 and well into 2024 to build on the footprint we have created within the market. Our continued growth in the CTV/OTT space has helped us reach a milestone achievement in being added to LUMA's prestigious classification of leading monetization platforms along with The Trade Desk and Magnite, to name a few."
Sabio's inclusion in LUMA's latest Convergent TV LUMAscape not only reflects the company's record-breaking growth over recent years, it also demonstrates the expansion of its overall industry footprint. Since 2014, LUMA has been at the leading edge of Convergent TV, laying out a vision for how digital video and traditional TV would converge. It has advised on more CTV deals than any other investment bank, resulting in more than $5 billion in total deal value.
Sabio's 2023 MarTech Breakthrough Award win is the fourth for the company, having first been recognized in 2019 for its exceptional behavior targeting solutions. The awards program is a leading market intelligence organization that recognizes the top companies, technologies, and products in today's global marketing, sales, and advertising technology industries. Since 2019, the company has won the category in 2020, 2022, and now 2023 for its continued growth, innovation, and impact across the industry.
"To be honored for the fourth time as the Best Behavioral Targeting Platform by the MarTech Breakthrough Awards speaks to our technology's impact on our clients' success," said Simon Wong, Executive Vice President of Sabio. "Sabio's platform provides companies with a greater understanding of performance at a household level. Our team maintains a humanized approach in solving advertisers' challenges of reaching the right audience on the right device at the right time."
About MarTech BreakthroughPart of Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the MarTech Breakthrough Awards program is devoted to honoring excellence in marketing, ad, and sales technology companies, products, and people. The MarTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough marketing technology companies and products in categories including marketing automation, AdTech, SalesTech, marketing analytics, CRM, content and social marketing, website, SEM, mobile marketing, and more. For more information, visit MarTechBreakthrough.com.
About Sabio HoldingsSabio Holdings Inc. (TSXV: SBIO) (OTCQX: SABOF) is one of the fastest-growing CTV/OTT technology and service providers in the high-growth ad-supported video-on-demand (AVOD) and FAST channel space. Its cloud-based CTV/OTT technologies provide publishers with distribution, monetization, and analytics while delivering ROI validation for brands and agencies. The Sabio Holdings portfolio is comprised of: Sabio our trusted and transparent content monetization DSP; App Science our cutting edge, non-panel based, real-time measurement and attribution SAAS platform; and Vidillion our cloud-based ad-insertion, and content distribution and management platform. For more information, visit: sabioholding.com
This news release shall not constitute an offer to sell or the solicitation of an offer to buy any securities in any jurisdiction.
Neither the TSX Venture Exchange nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
SOURCE Sabio Holdings Inc.
Excerpt from:
Sabio Announces Continued Growth, Following Inclusion in ... - PR Newswire
- Adolescence creator says social media firms have 'found a way to market misogyny' to boys and laws to protect - Daily Mail - April 30th, 2025 [April 30th, 2025]
- How does your brands social media performance really stack up? - Marketing Tech News - April 30th, 2025 [April 30th, 2025]
- Tombras wins Arbys social media account as creative review continues - Ad Age - April 25th, 2025 [April 25th, 2025]
- Threads Ads Expand to All Meta Advertisers - Social Media Today - April 25th, 2025 [April 25th, 2025]
- Nearly half of teens say social media is bad for youth mental health, report finds - CNN - April 25th, 2025 [April 25th, 2025]
- Meta's Threads Begins Global Ad Rollout Within Its Feed - Adweek - April 25th, 2025 [April 25th, 2025]
- Unilevers CEO tells marketers to focus on the 4Vs of social media - Marketing Week - April 25th, 2025 [April 25th, 2025]
- How marketers are adjusting their budgets in response to the economyincluding reducing agency expenses - Ad Age - April 25th, 2025 [April 25th, 2025]
- Social Media Analytics Market Future Scope 2025-2032: Adoption Trends and Key Technologies - openPR.com - April 25th, 2025 [April 25th, 2025]
- Luxury Shopping Goes Social: 27% of Shoppers Buy Through Influencers on TikTok and Instagram - Influencer Marketing Hub - April 25th, 2025 [April 25th, 2025]
- Why the NFL hired a fashion editorand other moves from its social media playbook - Ad Age - April 23rd, 2025 [April 23rd, 2025]
- Email marketing vs. social media: Which one works best in 2025? - London Daily News - April 23rd, 2025 [April 23rd, 2025]
- Youth need the truth about illegal nicotine pouches - Griffith University - April 23rd, 2025 [April 23rd, 2025]
- Trump offers buy tip on social media hours before tariff pause that made stocks soar - AP News - April 16th, 2025 [April 16th, 2025]
- Three AI-generated images posted on social media show examples of the AI action doll trend. On the left is a LinkedIn image posted by the Chartered... - April 16th, 2025 [April 16th, 2025]
- Social media rebrands: The failure - X, the insipid - Meta and the success - Instagram - Bizcommunity - April 16th, 2025 [April 16th, 2025]
- How creators use automation tools to deliver authentic, monetizable content - Digiday - April 16th, 2025 [April 16th, 2025]
- USCIS to Consider Antisemitic Activity When Reviewing Immigration Applications - Boundless Immigration - April 16th, 2025 [April 16th, 2025]
- How to Market Your Business on Social Media: 7 Effective Ways - Breaking AC - April 16th, 2025 [April 16th, 2025]
- Social Securitys announcements are leaving its website and moving to X: reports - MarketWatch - April 16th, 2025 [April 16th, 2025]
- Feeling FOMO for something thats not even fun? Its not the event youre missing, its the bonding - The Conversation - April 5th, 2025 [April 5th, 2025]
- 11 ways to use AI in social media (not just for content creation) - Hootsuite - April 5th, 2025 [April 5th, 2025]
- Trump on Tariffs: Relax, Im Purposely Crashing the Market - New York Magazine - April 5th, 2025 [April 5th, 2025]
- AI in Social Media Market Status, Growth, and Trends Insights | Scope By 2032 - openPR.com - April 5th, 2025 [April 5th, 2025]
- Study: 70% of performance marketers testing new ad formats amid diminishing returns on social - Marketing-Interactive - April 5th, 2025 [April 5th, 2025]
- The Best Time to Post in 2025, Based on 30K Brands and Creators - Social Media Today - April 1st, 2025 [April 1st, 2025]
- META, PINS, or SNAP: Which Social Media Stock Can Withstand a Market Correction? - TipRanks - April 1st, 2025 [April 1st, 2025]
- xAI Acquires X in a Deal That Secures the Apps Immediate Future - Social Media Today - April 1st, 2025 [April 1st, 2025]
- Consumer experience on social media can affect ad performance, says research - marketing-beat.co.uk - April 1st, 2025 [April 1st, 2025]
- Business tips: How to use social media to your advantage (and why it works) | OPINION - Cape Cod Times - March 30th, 2025 [March 30th, 2025]
- How to Use Disruptive Storytelling to Thrive as a Marketer - Social Media Examiner - March 30th, 2025 [March 30th, 2025]
- JCPenney embraces social-first marketing with VaynerMedia hire - Marketing Dive - March 30th, 2025 [March 30th, 2025]
- Will Instagram Be the Most Important Social Marketing Channel in 2020? - Spiceworks News and Insights - March 30th, 2025 [March 30th, 2025]
- 10 Best Social Media Marketing Books to Read in 2020 - Spiceworks News and Insights - March 30th, 2025 [March 30th, 2025]
- TikTok Outlines Updates To In-Stream Shopping Ads and Options - Social Media Today - March 30th, 2025 [March 30th, 2025]
- YouTube Shorts Added to Google: The Rise in Social Search Is Changing Influencer Marketing - Hello Partner - March 30th, 2025 [March 30th, 2025]
- Metas Instagram Announces New AI-Powered Tools, Creator Marketing Solutions - Adweek - March 30th, 2025 [March 30th, 2025]
- Why your business needs a social media marketing agency to thrive online - Arizona Big Media - March 30th, 2025 [March 30th, 2025]
- Social media suggests seed oils like canola are bad for you. More science is saying otherwise - CBC News - March 30th, 2025 [March 30th, 2025]
- Pinterest Shares Coachella Fashion Trends Based on Pin Searches - Social Media Today - March 30th, 2025 [March 30th, 2025]
- Digiday+ Research Briefing: A look at the state of social marketing as the TikTok ban draws near - Digiday - March 13th, 2025 [March 13th, 2025]
- Social Media Using You For Marketing Test Without Consent? Shocking Revelation Made By New Study - NDTV - March 13th, 2025 [March 13th, 2025]
- Trump makes flurry of posts as global markets fall amid fears of US recession - The Guardian US - March 13th, 2025 [March 13th, 2025]
- I want to be the anti-Steven Bartlett: Is this social medias secret svengali? - The Drum - March 13th, 2025 [March 13th, 2025]
- How SMM panels are reshaping the industry: The future of social media marketing - London Daily News - March 13th, 2025 [March 13th, 2025]
- Indian Women's Wear Market Growth Fueled by Social Media Influence and Celebrity Endorsements - openPR - March 13th, 2025 [March 13th, 2025]
- AI, advertising and authenticity: The battle over social media bots - Marketing Tech - March 9th, 2025 [March 9th, 2025]
- Is This the Beginning of the End of Big Social Media? - CMSWire - March 9th, 2025 [March 9th, 2025]
- Reaching Gen Z in unexpected placeshow brands can win their attention - Ad Age - March 9th, 2025 [March 9th, 2025]
- Tech giants oppose YouTube's exemption from Australia's social media ban for children - Storyboard18 - March 9th, 2025 [March 9th, 2025]
- TikTok Sets Deadline for the Switch to Its Creative Suite - Social Media Today - March 1st, 2025 [March 1st, 2025]
- Later Announces Partnership with Snap Inc. Delivering the Industry's Most Comprehensive Integration for Social and Influencer Marketing - PR Newswire - March 1st, 2025 [March 1st, 2025]
- Safety Jevon Holland thinks Dolphins' social media indicates they've 'kind of moved on' - NFL.com - March 1st, 2025 [March 1st, 2025]
- How TikTok Users Respond to Music in Brand Promotions - Social Media Today - February 27th, 2025 [February 27th, 2025]
- Cyber Social Media Marketing Unveils Major Platform Upgrade with Advanced AI Algorithms and Tools to Deliver Greater Value for Global Users - Macau... - February 27th, 2025 [February 27th, 2025]
- New research unveils the "dark side" of social media influencers and their impact on marketing and consumer behaviour - University of... - February 27th, 2025 [February 27th, 2025]
- There's a Creative Revolution at the Heart of #HillmanTok - Adweek - February 25th, 2025 [February 25th, 2025]
- What Lush learned from three years of being mostly offline - Marketing Brew - February 25th, 2025 [February 25th, 2025]
- The 'dark side' of social media influencers and their impact on marketing and consumer behavior - Phys.org - February 25th, 2025 [February 25th, 2025]
- Digiday+ Research: Facebook and Instagram volley for dominance in brand marketing on Meta - Digiday - February 25th, 2025 [February 25th, 2025]
- Call for regulation to protect people with substance use disorder from exploitative marketing practices on social media - Medical Xpress - February 25th, 2025 [February 25th, 2025]
- UK Universities are reluctant to break a toxic social media relationship - LSE - February 25th, 2025 [February 25th, 2025]
- Global Trends in Social Media Marketing: How Instagram Leads the Way - World Business Outlook - February 23rd, 2025 [February 23rd, 2025]
- Snapchat Highlights the Value of AR in Driving Audience Connection - Social Media Today - February 23rd, 2025 [February 23rd, 2025]
- The brands making the biggest splash on social media, from Spotify and Netflix to fast-growing Fenty Hair - Business Insider - February 23rd, 2025 [February 23rd, 2025]
- Gen Z job seekers are turning to social media to find employment. Expert tips on making it work for you - Fortune - February 23rd, 2025 [February 23rd, 2025]
- Assessing the Winners of the Super Bowl Ad Blitz [Infographic] - Social Media Today - February 23rd, 2025 [February 23rd, 2025]
- TikTok Launches Updated Automotive Ad Options - Social Media Today - February 23rd, 2025 [February 23rd, 2025]
- TikTok Launches Automotive Ads Even as Its Future In the US Remains Uncertain - Adweek - February 23rd, 2025 [February 23rd, 2025]
- Social Media: An Irreplaceable Marketing Tool - BW Marketing World - February 23rd, 2025 [February 23rd, 2025]
- The Future Of Social Media Marketing Is Real, Raw & AI-powered - BW Marketing World - February 23rd, 2025 [February 23rd, 2025]
- AI Is Transforming the Workplace Including Social Media Marketing. Here's How Businesses Can Actually Use It. - Entrepreneur - February 18th, 2025 [February 18th, 2025]
- How to Build a Marketing Strategy That Doesnt Depend on Social Media - SUCCESS Magazine - February 18th, 2025 [February 18th, 2025]
- Houston ISD board votes 9-0 in favor of seeking legal action against social media platforms - ABC13 Houston - February 18th, 2025 [February 18th, 2025]
- Beyond Likes and Shares How to Leverage Influencer Partnerships in the New Era of Social Media - Entrepreneur - February 18th, 2025 [February 18th, 2025]
- Trump Media says it lost more than $400 million last year while revenue dropped 12% - CBS News - February 18th, 2025 [February 18th, 2025]
- Targets DEI retreat: Inclusivity was never more than a marketing stunt - MarTech - February 18th, 2025 [February 18th, 2025]
- Merchantwise expands with social and influencer marketing acquisition - Marketing Interactive - February 18th, 2025 [February 18th, 2025]
- BuzzFeed to launch new social media platform in beta this year - Performance Marketing World - February 18th, 2025 [February 18th, 2025]
- Could long form writing be a secret to business success? - Stuff - February 18th, 2025 [February 18th, 2025]