Global Subscription E-commerce Markets, 2021-2025 – Increasing Adoption of Subscription among Men, Curation-based and Membership Subscriptions, Social…
DUBLIN, Nov. 23, 2021 /PRNewswire/ -- The "Global Subscription E-commerce Market: Size and Forecasts with Impact Analysis of Covid-19 (2021-2025 Edition)" report has been added to ResearchAndMarkets.com's offering.
Research and Markets Logo
The report provides an in-depth analysis of the subscription e-commerce market including detailed description of market sizing and growth. The report provides an analysis of the global subscription e-commerce market in terms of value and application. The report also includes regional analysis of the North America and Europe subscription e-commerce market.
Subscription e-commerce provides the consumers a way of signing up for goods and services which they require on a regular basis. The goods are then auto-delivered to the users every week or every month through subscription boxes. Subscription e-commerce also includes subscription-based online streaming services. These services provide the consumers unlimited access to the company's streaming services for a monthly or yearly payment.
Subscriptions have been segmented on the basis of type into refill (food & beverages, personal hygiene, others), customize (apparel, footwear & accessories, health & beauty, pets and others) and membership (health & fitness, work/ lifestyle and others).
Subscription e-commerce has been segmented on the basis of subscription type and service provider. On the basis of subscription type, subscription e-commerce has been segmented into subscription boxes and subscription-based media. On the basis of service provider, subscription e-commerce has been divided into large subscription e-commerce companies and small subscription e-commerce companies.
The global subscription e-commerce market has witnessed continuous growth in the past few years, the growth of the market was positively influenced by the spread of pandemic disease COVID-19 in 2020. However, the market is projected to grow even further during the forecast period (2021-2025).
Story continues
The market is expected to be driven by various growth-enhancing factors such as the growing use of subscriptions among millennials, rising popularity of online streaming services, increasing internet penetration, low cost of subscription boxes, etc. However, the market is not free from challenges that are hindering its growth. Some of the major challenges faced by the market are e-commerce fraud and low adoption of subscription boxes in developing countries.
Moreover, the report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the global subscription e-commerce market has also been forecasted for the period 2021-2025, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.
The major players dominating the global subscription e-commerce market are Amazon.Com, Inc., Unilever (Dollar Shave Club), HomeFresh SE, Blue Apron Holdings, Inc. and Ipsy. The five companies have been profiled in the report providing their business overview, financial overview and business strategies.
Key Topics Covered:
1. Executive Summary
2. Introduction2.1 Subscription: An Overview2.1.1 Subscription Classification2.2 Subscription Segmentation: An Overview2.2.1 Subscription Segmentation by Type2.3 Subscription E-commerce: An Overview2.3.1 Advantages of Subscription E-commerce Model2.3.2 Subscription E-commerce Classification2.4 Subscription E-commerce Segmentation: An Overview2.4.1 Subscription E-commerce Segmentation by Subscription Type2.4.2 Subscription E-commerce Segmentation by Service Provider
3. Global Market Analysis3.1 Global Subscription E-commerce Market: An Analysis3.1.1 Global Subscription E-commerce Market by Value3.1.2 Global Subscription E-commerce Market by Application (beauty and personal care, food and beverage, entertainment and others)3.1.3 Global Subscription E-commerce Market by End User (women, men and kids)3.2 Global Subscription E-commerce Market: Application Analysis3.2.1 Global Beauty and Personal Care Subscription E-commerce Market by Value3.2.2 Global Food and Beverage Subscription E-commerce Market by Value3.2.3 Global Entertainment Subscription E-Commerce Market by Value3.3 Global Subscription E-commerce Market: End-User Analysis3.3.1 Global Women Subscription E-commerce Market by Value
4. Regional Market Analysis4.1 North America Subscription E-commerce Market: An Analysis4.1.1 North America Subscription E-commerce Market by Value4.1.2 North America Subscription E-commerce by Application (beauty and personal care, food and beverage, entertainment and others)4.1.3 North America Subscription Ecommerce by Country (The US and Rest of North America)4.1.4 The US Subscription E-commerce Market by Value4.2 Europe Subscription E-commerce Market: An Analysis4.2.1 Europe Subscription E-commerce Market by Value
5. Impact of Covid-195.1 Impact on Global Subscription E-Commerce Market5.1.1 Impact on Subscription Business Companies5.1.2 Impact on Global Subscription E-Commerce Application Segments5.1.3 Increased Focus of Subscription E-Commerce Businesses on Flexibility
6. Market Dynamics6.1 Growth Drivers6.1.1 Growing Use of Subscriptions among Millennials6.1.2 Rapid Urbanization6.1.3 Rising Popularity of Online Streaming Services6.1.4 Growing Usage of Mobile Devices6.1.5 Increasing Internet Penetration6.1.6 Rising Purchasing Power6.1.7 Busy Lifestyle6.1.8 Low Cost of Subscription Boxes6.2 Challenges6.2.1 E-commerce Fraud6.2.2 Low Adoption of Subscription Boxes in Developing Countries6.3 Market Trends6.3.1 Increasing Adoption of Subscription among Men6.3.2 Curation-based and Membership Subscription Models6.3.3 Use of Social Media for Marketing6.3.4 Growing Role of Artificial Intelligence (AI)
7. Competitive Landscape7.1 Global Subscription E-commerce Market Players: Financial Comparison7.2 Global Subscription E-commerce Market Players by Subscription Model7.3 The US Subscription E-commerce Market Players by Number of Online Visitors
8. Company Profiles8.1 Business Overview8.2 Financial Overview8.3 Business Strategy
Amazon.Com, Inc.
Blue Apron Holdings, Inc.
HelloFresh SE
Ipsy
Unilever (Dollar Shave Club)
For more information about this report visit https://www.researchandmarkets.com/r/vqla5p
Media Contact:
Research and Markets Laura Wood, Senior Manager press@researchandmarkets.com
For E.S.T Office Hours Call +1-917-300-0470 For U.S./CAN Toll Free Call +1-800-526-8630 For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907 Fax (outside U.S.): +353-1-481-1716
Cision
SOURCE Research and Markets
- Hollywood In Pixels Announces Honorees for The 9th Silver PIXel Awards - FinancialContent - August 14th, 2026 [August 14th, 2026]
- More than 10 firms pay up to $100,000 a month for fast access to Truth Social posts - bbc.com - August 14th, 2026 [August 14th, 2026]
- Whitfield's expanding their business into a brick and mortar - spectrumnews1.com - August 12th, 2026 [August 12th, 2026]
- CeraVe tackles tanmaxxing in social series to pitch Gen Z on SPF - Marketing Dive - August 12th, 2026 [August 12th, 2026]
- Brevard diners sound off on AI restaurant flyers. Show us the real food - Florida Today - August 12th, 2026 [August 12th, 2026]
- Adia Med Partners with Full Sail University; CEO Larry Powalisz to Present Company and Explore Student Assistance with SEO, Social Media, and... - August 12th, 2026 [August 12th, 2026]
- PDX India appoints former Burger King exec Prashant Sukhwani to lead social practice - Storyboard18 - August 12th, 2026 [August 12th, 2026]
- Amplify Grants for Youth-Led Climate and Social Justice Projects in Canada - fundsforNGOs - August 12th, 2026 [August 12th, 2026]
- Civil Aviation Authority of Singapore takes flight with new social media agency - Marketing-Interactive - August 12th, 2026 [August 12th, 2026]
- Regulator targets emerging social media risks linked to alcohol-related harm - NSW Government - August 12th, 2026 [August 12th, 2026]
- 7 tools for your next communications or marketing project - MSU Denver - Early Bird - August 11th, 2026 [August 11th, 2026]
- Social media influencer Chud the Builder bonds out of one Middle Tennessee jail following attempted murder charge. Is he headed to another? - WSMV - August 11th, 2026 [August 11th, 2026]
- WARC: Effectiveness under threat in shift to social-first marketing - produ - August 11th, 2026 [August 11th, 2026]
- LinkedIn updates feed display to drive more post replies and comments - Social Media Today - August 11th, 2026 [August 11th, 2026]
- Social media influencer shot and killed while livestreaming outside a restaurant - Action News 5 - August 9th, 2026 [August 9th, 2026]
- Hotel social moves into the boardroom: Hospitality Social Media Summit brings a two-day commercial programme to London this September - Hospitality... - August 7th, 2026 [August 7th, 2026]
- GTA 6 Marketing Is Taking Place On "Virtually Every Social Media Outlet On Earth" - GameSpot - August 7th, 2026 [August 7th, 2026]
- Spider-Man Swings to Box Office Records While Ditching Traditional TV Strategy - ADWEEK - August 7th, 2026 [August 7th, 2026]
- Emplifi Named "Social Media Monitoring Software of the Year" in 2026 MarTech Breakthrough Awards Program - The AI Journal - August 7th, 2026 [August 7th, 2026]
- The Canadian Tire marketing team is having an amazing summer thanks to Hudson Williams and Angie Harmon - LaineyGossip - August 7th, 2026 [August 7th, 2026]
- Influencer marketing isn't an experiment anymore as companies expand their creator advertising budgets - Fortune - July 26th, 2026 [July 26th, 2026]
- Social Marketing That Moves at the Speed of Sports - ADWEEK - July 24th, 2026 [July 24th, 2026]
- 5 tips for building an effective brand presence on TikTok - Social Media Today - July 24th, 2026 [July 24th, 2026]
- Free agent wide receiver Tyreek Hill provides injury update on social media | 'The Insiders' - NFL.com - July 24th, 2026 [July 24th, 2026]
- Silver Pony Announces Investor Relations and Market Awareness Engagements and Appointment of VP of Exploration - TradingView - July 24th, 2026 [July 24th, 2026]
- Social Media 2026: Where to Focus (and What to Forget) - Marketing News Canada - July 24th, 2026 [July 24th, 2026]
- YouTube on TV: What Marketers Need to Know - Social Media Examiner - July 24th, 2026 [July 24th, 2026]
- How yogurt brand Sourmilk is making its mark on- and offline - Marketing Brew - July 24th, 2026 [July 24th, 2026]
- Top Marketing Conferences to Attend in August 2026: Digital Summit, State of Social & DigiMarCon - ALM Corp - July 13th, 2026 [July 13th, 2026]
- The Tech Download: Teen social media bans miss a key part of the puzzle: AI chatbots - CNBC - July 13th, 2026 [July 13th, 2026]
- 12 Social Media Advertising Tips: Startups and SMBs Try These - Salesforce - July 13th, 2026 [July 13th, 2026]
- [Vacancy] DEPT has a position for Social Video Creative & Editor - Marketing Report - July 13th, 2026 [July 13th, 2026]
- World Cup 2026: how are posts on diversity and inclusion being received on social media? - The Conversation - July 13th, 2026 [July 13th, 2026]
- 6 Best Paid Social Marketing Campaigns to Pay Attention to - Influencer Marketing Hub - July 13th, 2026 [July 13th, 2026]
- They sing mostly about cows and peace: how social media is driving a Maasai music revival - The Guardian - July 3rd, 2026 [July 3rd, 2026]
- Dove Men+Care takes to Strava and social media to promote reformulation - Marketing Dive - July 3rd, 2026 [July 3rd, 2026]
- TikTok to settle with teen plaintiff before California social media trial, law firm says - Maryland Daily Record - July 3rd, 2026 [July 3rd, 2026]
- Knowband Launches AI-Powered Suite to Help PrestaShop Merchants Automate Reporting, Marketing, and Social Proof - EIN Presswire - July 3rd, 2026 [July 3rd, 2026]
- DfE spending on influencers exceeds 700K over two years - Tes - July 3rd, 2026 [July 3rd, 2026]
- Influencer marketing insights: One in four Americans discover products through influencers in 2026 - YouGov - July 1st, 2026 [July 1st, 2026]
- Some Unilever Brands Are Going All in on Social Marketing - ADWEEK - July 1st, 2026 [July 1st, 2026]
- B2B Social Media Influencers Have More Influence Than Ever - Forrester - July 1st, 2026 [July 1st, 2026]
- 1-year-old drowned in bathtub while mother scrolled social media, prosecutor says - WAVE News - July 1st, 2026 [July 1st, 2026]
- 3 in 10 adults turn to AI or social media for health advice, citing difficulties accessing and affording care - Fierce Healthcare - July 1st, 2026 [July 1st, 2026]
- Luxury marketing through social media is about achieving exclusivity through inclusivity' - manifest-media.in - July 1st, 2026 [July 1st, 2026]
- Parents, Educators and Community Leaders Urged to Safeguard Youth from Social Media and Vaping Risks - Jamaica Information Service - July 1st, 2026 [July 1st, 2026]
- YouTube settles upcoming bellwether trial over social media's psychological harms to kids - Courthouse News - June 24th, 2026 [June 24th, 2026]
- NHT Urges Public to Beware of Fake Social Media Pages and Platforms - Jamaica Information Service (JIS) - June 24th, 2026 [June 24th, 2026]
- HENNE appoints Jaywing, The Social CliQ as new marketing partners following competitive pitch - marketech apac - June 24th, 2026 [June 24th, 2026]
- How the social media ban could reshape how all of us use the internet - BBC - June 22nd, 2026 [June 22nd, 2026]
- Smartly and Roku connect social advertising with CTV - marketingreport.one - June 22nd, 2026 [June 22nd, 2026]
- Pixar's Gatto marketing combines two of social media's favourite things - Creative Bloq - June 22nd, 2026 [June 22nd, 2026]
- They Looked Like They Were Getting Rich on Polymarketbut None of It Was Real - WSJ - June 22nd, 2026 [June 22nd, 2026]
- LBG Media Acquires TikTok Agency Uncovered to Expand Social-First Marketing Capabilities (LBG) - Yahoo Finance UK - June 19th, 2026 [June 19th, 2026]
- British public tend to say harms of social media have outweighed the benefits - YouGov - June 19th, 2026 [June 19th, 2026]
- The Week in Tech: A ban on social media and an unlikely comeback - Marketing Week - June 19th, 2026 [June 19th, 2026]
- Winners And Losers Of Q1: Sprout Social (NASDAQ:SPT) Vs The Rest Of The Sales And Marketing Software Stocks - TradingView - June 19th, 2026 [June 19th, 2026]
- U.K. Social Media Ban Signals Shift for Youth Marketing - The Impression - June 19th, 2026 [June 19th, 2026]
- How can the industry adapt to the social media ban? - DecisionMarketing - June 19th, 2026 [June 19th, 2026]
- Are prices really dropping in the US, as Trump claims? - Al Jazeera - June 19th, 2026 [June 19th, 2026]
- The UKs U16 social media band is set to shake up beauty marketing as we know it - Cosmetics Business - June 19th, 2026 [June 19th, 2026]
- "All sticks, no carrots: Experts react to UK social media ban for under 16s - City St George's, University of London - June 19th, 2026 [June 19th, 2026]
- Jason Beckley: Growth belongs to brands that think and operate social-first - cbn.com.cy - June 19th, 2026 [June 19th, 2026]
- The 2 minutes and 46 seconds of Pauline Hanson's speech that she thinks matters - Australian Broadcasting Corporation - June 19th, 2026 [June 19th, 2026]
- More countries are pushing for youth social media bans. Is the world reaching a tipping point? - Radio-Canada - June 19th, 2026 [June 19th, 2026]
- Explainer: What Social Media Bans Mean for Marketers - The Business of Fashion - June 16th, 2026 [June 16th, 2026]
- Britain will ban under-16s from social media apps, including TikTok and YouTube - NPR - June 16th, 2026 [June 16th, 2026]
- Eight in ten parents say social media use has a negative impact on children - YouGov - June 16th, 2026 [June 16th, 2026]
- Dentsu brings back 360i brand as social-first solution primed for AI - Marketing Dive - June 16th, 2026 [June 16th, 2026]
- The earlier preteens are on social media, the more likely they may be to use substances - CNN - June 16th, 2026 [June 16th, 2026]
- Teaser campaigns have become one of the music industrys most powerful marketing tools - The Conversation - June 16th, 2026 [June 16th, 2026]
- Social media ban to enforce major marketing rethink - DecisionMarketing - June 16th, 2026 [June 16th, 2026]
- UK parents support an under-16 social media ban but what do their children think? - The Guardian - June 14th, 2026 [June 14th, 2026]
- 'I hope this isn't a marketing stunt.' The destructive art of hacking attentionand what comes after - Fast Company - June 14th, 2026 [June 14th, 2026]
- When social media stops being social: Marketing beyond the feed - Performance Marketing World - June 14th, 2026 [June 14th, 2026]
- Why young people say the social media ban is not working six months on - Australian Broadcasting Corporation - June 14th, 2026 [June 14th, 2026]
- From Social Media Strategy to Client Success: A Q+A with Olivia Gambuti 25, 26 - Pace University - June 12th, 2026 [June 12th, 2026]
- How Jelly Belly is repositioning its brand for social epicureans - Marketing Dive - June 12th, 2026 [June 12th, 2026]
- The Rise of the "SMB Creator": How Small Businesses are Leveraging Social Media and AI to Capture Consumer Attention - PR Newswire - June 12th, 2026 [June 12th, 2026]
- Emplifi Fuel Drives 60% Increase in Social Media Engagement for Brands and More than 85% Growth in Audience - PR Newswire - June 12th, 2026 [June 12th, 2026]