Global $2.37 Billion Tactical Footwear Market to 2027: Social Media Marketing Campaigns Expected to Drive Market Growth – PRNewswire
DUBLIN, Sept. 28, 2020 /PRNewswire/ -- The "Tactical Footwear Market Size, Share & Trends Analysis Report by Product (Boots, Shoes), by Distribution Channel (Offline, Online), by Region, and Segment Forecasts, 2020 - 2027" report has been added to ResearchAndMarkets.com's offering.
The global tactical footwear market size is anticipated to reach USD 2.37 billion by 2027, expanding at a CAGR of 5.1% from 2020 to 2027.
Tactical Footwear Market Report Highlights
Increasing technological innovation in design has been an important aspect of driving the demand for tactical footwear. For instance, in January 2018, TBL Licensing LLC launched FlyRoam tactical boots, which are built with durable leather materials and Aerocore energy system technology that features an aerodynamic design and ultra-lightweight tactical boots with enhanced cushioning.
Tactical footwear provides the wearer many benefits compared to other traditional boots, including flexibility, slip resistance, sturdy uppers, and breathability, which promote airflow to keep the feet cool during performing rigorous exercise. Most of the tactical footwear feature enhanced insole and outsole, which offers extra cushioning, traction, and flexibility and comes with a toe rand that wraps over the exterior of the shoe's toe for added protection.
Covid-19 pandemic has affected the sales of tactical footwear adversely as people have become more focused on their buying behavior and consider avoiding buying expensive apparel and footwear. The sale of the complete footwear market has been severely impacted by the lockdown condition and supply chain disruption. According to The European Textile, Clothing, Leather, and Footwear (TCLF) Association, the disruption of supply chains, and the shutdown of retail outlets due to the Covid-19 pandemic have completely destabilized these industries. This has dramatically reduced the sales, leading to extreme contractions of revenues and financial distress among the companies.
Based on the product, the tactical boots segment led the market and accounted for 68.5% share of the global revenue in 2019. Renowned footwear manufacturers such as Adidas AG and Under Armour, Inc. have been offering innovative tactical boots with advanced attributes, which has been fueling the segment growth. For instance, in June 2019, Adidas announced the launch of a military-inspired, tactical boot called GSG9.2 Boot.
The boot is made up of full-grain leather upper with water-resistant treatment and comes with the ADITUFF feature offering high abrasion resistance in the toe. Tactical boots are highly preferred by law enforcement professionals military service members, private and public security personnel, and adventure aspirants looking for protection from sand mud water difficult terrain and other hazards on the ground.
By distribution channel, the offline segment dominated the market and accounted for 76.7% share of the global revenue in 2019. Physical verification and durability check of the footwear are among the prominent reasons fueling the segment growth. Tactical shoes are comparatively costlier than other shoes and come with specific features suited for various applications owing to which consumers mostly prefer to buy these products after carefully examining the making of the footwear. In addition, wide product range and offering and seasonal discounts are the key strategies opted by such offline channel stores to increase revenue and footfall in any store.
North America dominated the market for tactical footwear and accounted for 38.7% share of the global revenue in 2019. Growth in the market is powered by the strong presence of many manufacturers, including Adidas AG, 5.11 Tactical, and Maelstrom Footwear, along with a well-developed supply chain in the region.
Key Topics Covered:
Chapter 1. Methodology and Scope
Chapter 2. Executive Summary
Chapter 3. Tactical Footwear Market Variables, Trends & Scope3.1. Market Introduction3.2. Penetration & Growth Prospect Mapping3.3. Industry Value Chain Analysis3.3.1. Sales/Retail Channel Analysis3.3.2. Profit Margin Analysis3.4. Market Dynamics3.5. Business Environment Analysis3.5.1. Industry Analysis-Porter's3.6. Roadmap of Tactical Footwear Market3.7. Market Entry Strategies3.8. Impact of COVID-19 Pandemic on Tactical footwear Market
Chapter 4. Consumer Behavior Analysis4.1. Consumer Trends and Preferences4.2. Factors Affecting Buying Decision4.3. Consumer Product Adoption4.4. Observations & Recommendations
Chapter 5. Tactical Footwear Market: Product Estimates & Trend Analysis5.1. Product Analysis & Market Share, 2019 & 20275.2. Boots5.2.1. Market estimates and forecast, 2016-2027 (USD Million)5.3. Shoes
Chapter 6. Tactical Footwear Market: Distribution Channel Estimates & Trend Analysis6.1. Distribution Channel Analysis & Market Share, 2019 & 20276.2. Offline6.2.1. Market estimates and forecast, 2016-2027 (USD Million)6.3. Online
Chapter 7. Tactical Footwear Market: Regional Estimates & Trend Analysis7.1. Regional Movement Analysis & Market Share, 2019 & 2027
Chapter 8. Competitive Analysis8.1. Key global players, recent developments & their impact on the industry8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)8.3. Vendor Landscape8.3.1. Key company market share analysis, 2019
Chapter 9. Company Profiles
For more information about this report visit https://www.researchandmarkets.com/r/4ro4jb
Research and Markets also offers Custom Research services providing focused, comprehensive and tailored research.
Media Contact:
Research and Markets Laura Wood, Senior Manager [emailprotected]
For E.S.T Office Hours Call +1-917-300-0470 For U.S./CAN Toll Free Call +1-800-526-8630 For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907 Fax (outside U.S.): +353-1-481-1716
SOURCE Research and Markets
http://www.researchandmarkets.com
View original post here:
Global $2.37 Billion Tactical Footwear Market to 2027: Social Media Marketing Campaigns Expected to Drive Market Growth - PRNewswire
- Social media the industrys biggest questions, answered - The Drum - July 24th, 2025 [July 24th, 2025]
- The Changing Interests and Social Media Habits of 12-15-Year-Olds - MarketingProfs - July 24th, 2025 [July 24th, 2025]
- HyperTargeted Social Media Ads Market Will Hit Big Revenues In Future| Pinterest , Google Ads , Amazon Advertising - openPR.com - July 24th, 2025 [July 24th, 2025]
- Be Antibiotics Aware Partner Toolkit: Social Media - Centers for Disease Control and Prevention | CDC (.gov) - July 24th, 2025 [July 24th, 2025]
- Brands Are Losing Relevance Without Social Media Marketing - Here's Why You Should Act Now - openPR.com - July 24th, 2025 [July 24th, 2025]
- Whats really changing in social media? Start with these 10 trends - The Drum - July 22nd, 2025 [July 22nd, 2025]
- Social media trends shaping the future of real estate marketing - Realtor.com - July 22nd, 2025 [July 22nd, 2025]
- Caffeine pouches: The controversial new energy alternative teens are using like Zyn - NBC News - July 22nd, 2025 [July 22nd, 2025]
- Pinterest Taps Ben Wood to Lead Agency Sales in Europe - Adweek - July 22nd, 2025 [July 22nd, 2025]
- Understanding the Impact of Social Media on Indian Stock Trends Premium Investment Recommendations - Outstanding risk-reward balance -... - July 22nd, 2025 [July 22nd, 2025]
- Understanding the Impact of Social Media on Indian Stock Trends Market Trend Prediction Tools - Breakthrough capital growth - PrintWeekIndia - July 20th, 2025 [July 20th, 2025]
- Coinbase steps into consumer market with stablecoin-powered 'everything app' that goes beyond trading - CNBC - July 20th, 2025 [July 20th, 2025]
- Understanding the Impact of Social Media on Indian Stock Trends Financial Market Trend Insights - Free Stock Movement Tracking - PrintWeekIndia - July 20th, 2025 [July 20th, 2025]
- Marketing Media Money: Advertising & marketing in the age of social media influencers - CNBC Africa - July 20th, 2025 [July 20th, 2025]
- Understanding the Impact of Social Media on Indian Stock Trends Expert Selected Market Trends - High-yield portfolio picks - Autocar Professional - July 20th, 2025 [July 20th, 2025]
- The music licensing blind spot in social media marketing - Mumbrella - July 18th, 2025 [July 18th, 2025]
- Reddits ad revenue is growing x3 faster than the wider social media market: WARC Media - MediaNews4U - July 18th, 2025 [July 18th, 2025]
- In Graphic Detail: Inside the state of the creator economy industrial complex - Digiday - July 18th, 2025 [July 18th, 2025]
- Understanding the Impact of Social Media on Indian Stock Trends Market Trend Insights - Free Stock Chart Pattern Guide - Jammu Links News - July 18th, 2025 [July 18th, 2025]
- University Communications and Marketing wins national recognition for social campaign and content - Ohio University - July 16th, 2025 [July 16th, 2025]
- PINS vs. SNAP: TD Cowen Picks the Better Social Media Stock Ahead of Q2 Earnings - TipRanks - July 16th, 2025 [July 16th, 2025]
- Reddits CMO on why community marketing will drive its next wave of growth - Marketing Week - July 16th, 2025 [July 16th, 2025]
- An Overview of LinkedIns Ad Options and Targeting Tools [Infographic] - Social Media Today - July 14th, 2025 [July 14th, 2025]
- This is the rare bright spot in a tough Hollywood job market - Los Angeles Times - July 14th, 2025 [July 14th, 2025]
- Snapchat Partners With American Eagle on New Map Promotion Type - Social Media Today - July 12th, 2025 [July 12th, 2025]
- Digital marketing statistics of 2025: H1 by the numbers - Marketing Dive - July 10th, 2025 [July 10th, 2025]
- Social Panga wins the marketing mandate for Neo by Nippon Paint - Adgully.com - July 10th, 2025 [July 10th, 2025]
- Labubu Marketing Masterclass: How POP MARTs Designer Toy Conquered the World - Brand Vision Marketing - July 10th, 2025 [July 10th, 2025]
- New AI tools for mental health research and treatment - Google Blog - July 8th, 2025 [July 8th, 2025]
- AI, Irreality and the Liberal Educational Project (opinion) - Inside Higher Ed - July 8th, 2025 [July 8th, 2025]
- AI is changing our world. At what point will it change our reality? | Opinion - USA Today - July 8th, 2025 [July 8th, 2025]
- Sam Altmans AI Empire Relies on Brutal Labor Exploitation - Jacobin - July 8th, 2025 [July 8th, 2025]
- Protecting U.S. Tech: China Committee and Bipartisan, Bicameral Leaders Unite to Stop CCP AI Chip Smuggling - Select Committee on the CCP | (.gov) - July 8th, 2025 [July 8th, 2025]
- The worst thing about AI? That stupid Samsung ad where the guy adds way too much sugar to his pasta sauce - The Guardian - July 8th, 2025 [July 8th, 2025]
- She Wanted to Save the World From A.I. Then the Killings Started. - The New York Times - July 8th, 2025 [July 8th, 2025]
- BRICS leaders to call for data protections against unauthorized AI use - Reuters - July 8th, 2025 [July 8th, 2025]
- Opinion | Are We Really Willing to Become Dumber? - The New York Times - July 8th, 2025 [July 8th, 2025]
- The Coder Village at the Heart of Chinas A.I. Frenzy - The New York Times - July 8th, 2025 [July 8th, 2025]
- How agencies are pricing AIand what it means for industry compensation - Ad Age - July 8th, 2025 [July 8th, 2025]
- Ukrainian Troops Struggle to Hold the Line on the Eastern Front - The New York Times - July 8th, 2025 [July 8th, 2025]
- Russian Offensive Campaign Assessment, July 7, 2025 - Institute for the Study of War - July 8th, 2025 [July 8th, 2025]
- Ukraines Drone Revolution: And What America Should Learn From It - Foreign Affairs - July 8th, 2025 [July 8th, 2025]
- Russia welcomes Trumps cut to Ukraines military aid but it could be deadly for Kyiv - CNN - July 8th, 2025 [July 8th, 2025]
- Russias Child Soldiers: How the Kremlin Trains Ukrainian Kids and Sends Them to the Frontlines - UNITED24 Media - July 8th, 2025 [July 8th, 2025]
- Farmers turned soldiers, fields full of mines and a rural exodus: how Russia is punishing Ukraines countryside - The Guardian - July 8th, 2025 [July 8th, 2025]
- Zelenskyy says coalition of the willing should meet in a few days, after call with Starmer as it happened - The Guardian - July 8th, 2025 [July 8th, 2025]
- YouTube Enables Creators to Share More Data with Brands to Secure Partnership Opportunities - Social Media Today - July 8th, 2025 [July 8th, 2025]
- How Brands Are Taking Back Social Media From Influencers - The New York Times - July 8th, 2025 [July 8th, 2025]
- Explained: Why Greenwashing is the newest social media marketing red flag - Storyboard18 - July 8th, 2025 [July 8th, 2025]
- KFC appoints We Are Social as social agency of record - Marketing-Interactive - July 8th, 2025 [July 8th, 2025]
- Behind Amtraks social-first marketingthe viral Train-tacular post and whats next - Ad Age - July 6th, 2025 [July 6th, 2025]
- Olipops UGC Strategy: 5 Drops and Hotel Experiences That Drove Social Buzz - Influencer Marketing Hub - July 4th, 2025 [July 4th, 2025]
- Im a social media scientist with 3.5 million followers. Heres what Ive learned about public health communication - STAT - July 4th, 2025 [July 4th, 2025]
- Currys CEO: New generation of customers discovering the brand thanks to social strategy - Marketing Week - July 4th, 2025 [July 4th, 2025]
- TikTok Provides an Overview of Its New Brand Consideration Ads [Infographic] - Social Media Today - July 4th, 2025 [July 4th, 2025]
- Outdated AI Drains Marketing Budgets and Wastes Team Time - MarTech Cube - July 2nd, 2025 [July 2nd, 2025]
- Championing Growth and Enabling Teams to Thrive: Social Elements CEOs Approach to Leadership - Little Black Book | LBBOnline - July 2nd, 2025 [July 2nd, 2025]
- TikTok Launches Bulletin Boards for Broadcast Messaging From Creator and Brand Profiles - Social Media Today - July 2nd, 2025 [July 2nd, 2025]
- Ayrshire mentor named Social Media Marketing Specialist of the Year - The Scotsman - July 2nd, 2025 [July 2nd, 2025]
- The harms of social media are largely blamed on individuals instead of tech companies - USC Annenberg - June 29th, 2025 [June 29th, 2025]
- Instacart Gains Momentum With AI and Social Media Partnerships, Says Citizens JMP - Yahoo Finance - June 29th, 2025 [June 29th, 2025]
- Tunisian girl set to be repatriated after social media love marriage ends in divorce - Geo.tv - June 29th, 2025 [June 29th, 2025]
- Snapchat Shares Trend Insights for Marketers to Tap Into This Summer [Infographic] - Social Media Today - June 28th, 2025 [June 28th, 2025]
- The next performance marketing frontier: beyond search and social - Campaign - June 28th, 2025 [June 28th, 2025]
- 24Social Expands Southeast Asia Reach with Over 8 Years of Proven Social Media Expertise - Yahoo Finance - June 28th, 2025 [June 28th, 2025]
- How cheap SMM panels are revolutionizing social media marketing for small businesses - London Daily News - June 24th, 2025 [June 24th, 2025]
- Risks and Rewards: A Guide to Understanding Social Media Influencer Income for Valuation Professionals - CBIZ - June 22nd, 2025 [June 22nd, 2025]
- Technology to enforce teen social media ban is effective, trial says. But this is at odds with other evidence - The Conversation - June 22nd, 2025 [June 22nd, 2025]
- Own, a new social media app, aims to tokenize the creator economy - TechCrunch - June 20th, 2025 [June 20th, 2025]
- I've Worked With 1,000 Brands 11 Social Media Secrets Every Business Should Be Using in 2025 - Entrepreneur - June 20th, 2025 [June 20th, 2025]
- Meta to Start Including Ads in WhatsApp - Adweek - June 20th, 2025 [June 20th, 2025]
- Gambling and social media abuse of athletes - what is going on? - BBC - June 20th, 2025 [June 20th, 2025]
- YouTube Updates Shopping Buttons for Shorts, Expands Access to Communities - Social Media Today - June 20th, 2025 [June 20th, 2025]
- Reddit Announces New Conversation Research Tools and Updated Ad Options - Social Media Today - June 20th, 2025 [June 20th, 2025]
- Dove Wins Cannes Lions Media Grand Prix for Championing 'Real Beauty' in the Age of AI - Adweek - June 20th, 2025 [June 20th, 2025]
- TikTok Launches New AI-Powered Ad Creation Tools, Integrations With Adobe and WPP - Social Media Today - June 20th, 2025 [June 20th, 2025]
- Creator content outperforms industry norms for brand impact, study finds - Marketing Week - June 20th, 2025 [June 20th, 2025]
- How P.F. Changs turned a 5-second video into a viral brand moment - Marketing Brew - June 20th, 2025 [June 20th, 2025]
- Cupcake Giant Baked by Melissa on Supercharging DTC Sales and Social Media Reach to Drive Business - U.S. Chamber of Commerce - June 10th, 2025 [June 10th, 2025]
- What to watch for during ESPNs UFC 316 coverage the Marketing & Social edition - ESPN Front Row - June 10th, 2025 [June 10th, 2025]