Digital Retail Marketing Market will exhibit positive impact during 2023-2027: Rapid growth in social med – Benzinga
NEW YORK , May 9, 2023 /PRNewswire/ -- The digital retail marketing market size is set to grow by USD 902.88 billion from 2022 to 2027 progressing at a CAGR of 26.39% during the forecast period. The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The rapid growth in social media is notably driving the market growth, although factors such as the requirement for a skilled workforce may impede the market growth.
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The report on the digital retail marketing market provides a holistic update, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis.
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Digital Retail Marketing Market2023-2027: Market Dynamics
Market Drivers
Market Trends
Market Challenges
Digital Retail Marketing Market2023-2027: Market Segmentation
The digital retail marketing market is segmented bytype (search ads, display ads, social media, e-mail marketing, and others), platform (mobile devices and desktops), and geography (APAC, North America, Europe, South America, and Middle East and Africa).
The digital retail marketing market growth in thesearch Ads segment will be significant during the forecast period.The online population in this segment is targeted based on their search criteria and frequently visited sites. Digital retail marketing by search ads has higher conversion rates as advertisements are generated in close relation to consumer requirements, based on their search history.
By geography, APAC is estimated to contribute 41% to the growth of the global market during the forecast period.The high population density and the rapid penetration of the Internet in the region are the major growth factors for the market.The high urbanization in this region is further increasing the adoption of digital retail marketing.
This report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters-View Sample Report
Digital Retail Marketing Market 2023-2027: Vendor Landscape
Some of the major market vendors are: 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., GK Software SE, Medallion Retail, Microsoft Corp., Salesforce.com Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX
123internet.agency:The company offers digital retail marketing service such as digital marketing strategy for companies.
bigcommerce.com-The company offers digital retail marketing such as Google shopping by sales and order, and Klaviyo.
edelman.com-The company offers digital retail marketing for Haleon, HP, Sanofi and Unilever.
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Technavio's SUBSCRIPTION platform
Digital Retail Marketing Market Scope
Report Coverage
Details
Base year
2022
Historic period
2017-2021
Forecast period
2023-2027
Growth momentum & CAGR
Accelerate at a CAGR of 26.39%
Market growth 2023-2027
$ 902.88 billion
Market structure
Fragmented
YoY growth 2022-2023(%)
23.88
Regional analysis
APAC, North America, Europe, South America, and Middle East and Africa
Performing market contribution
APAC at 41%
Key countries
US, China, Japan, UK, and Germany
Competitive landscape
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled
123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., GK Software SE, Medallion Retail, Microsoft Corp., Salesforce.com Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX
Market dynamics
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
Key Topics Covered:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Platform
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
About UsTechnavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
ContactTechnavio ResearchJesse Maida Media & Marketing ExecutiveUS: +1 844 364 1100UK: +44 203 893 3200Email: media@technavio.comWebsite: http://www.technavio.com/Newsroom:
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SOURCE Technavio
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Digital Retail Marketing Market will exhibit positive impact during 2023-2027: Rapid growth in social med - Benzinga
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