Digital Retail Marketing Market will exhibit positive impact during 2023-2027: Rapid growth in social med – Benzinga
NEW YORK , May 9, 2023 /PRNewswire/ -- The digital retail marketing market size is set to grow by USD 902.88 billion from 2022 to 2027 progressing at a CAGR of 26.39% during the forecast period. The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The rapid growth in social media is notably driving the market growth, although factors such as the requirement for a skilled workforce may impede the market growth.
Enter your email and you'll also get Benzinga's ultimate morning update AND a free $30 gift card and more!
The report on the digital retail marketing market provides a holistic update, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis.
Here is an Exclusive report talking about Market scenarios with a historical period (2017-2021)and forecast period (2023-2027).Download Sample Report in minutes!
The Best Report Benzinga Has Ever Produced
Massive returns are possible within this market! For a limited time, get access to the Benzinga Insider Report, usually $47/month, for just $0.99! Discover extremely undervalued stock picks before they skyrocket! Time is running out! Act fast and secure your future wealth at this unbelievable discount!Claim Your $0.99 Offer NOW!
Digital Retail Marketing Market2023-2027: Market Dynamics
Market Drivers
Market Trends
Market Challenges
Digital Retail Marketing Market2023-2027: Market Segmentation
The digital retail marketing market is segmented bytype (search ads, display ads, social media, e-mail marketing, and others), platform (mobile devices and desktops), and geography (APAC, North America, Europe, South America, and Middle East and Africa).
The digital retail marketing market growth in thesearch Ads segment will be significant during the forecast period.The online population in this segment is targeted based on their search criteria and frequently visited sites. Digital retail marketing by search ads has higher conversion rates as advertisements are generated in close relation to consumer requirements, based on their search history.
By geography, APAC is estimated to contribute 41% to the growth of the global market during the forecast period.The high population density and the rapid penetration of the Internet in the region are the major growth factors for the market.The high urbanization in this region is further increasing the adoption of digital retail marketing.
This report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters-View Sample Report
Digital Retail Marketing Market 2023-2027: Vendor Landscape
Some of the major market vendors are: 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., GK Software SE, Medallion Retail, Microsoft Corp., Salesforce.com Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX
123internet.agency:The company offers digital retail marketing service such as digital marketing strategy for companies.
bigcommerce.com-The company offers digital retail marketing such as Google shopping by sales and order, and Klaviyo.
edelman.com-The company offers digital retail marketing for Haleon, HP, Sanofi and Unilever.
Related Reports:Fresh Herbs Market by Type, Product Type, and Geography - Forecast and Analysis 2023-2027:The fresh herbs market size is estimated to grow at a CAGR of 4.32% between 2022 and 2027. The market size is forecast to increase by USD 1,794.28 million.
Online Travel Booking Platform Market by Platform, Type, and Geography - Forecast and Analysis 2023-2027:The online travel booking platform market is estimated to grow at a CAGR of 14.85% between 2022 and 2027. The size of the market is forecasted to increase by USD 1,107.21 Billion.
Register for a free trial today and gain instant access to 17,000+ market research reports.
Technavio's SUBSCRIPTION platform
Digital Retail Marketing Market Scope
Report Coverage
Details
Base year
2022
Historic period
2017-2021
Forecast period
2023-2027
Growth momentum & CAGR
Accelerate at a CAGR of 26.39%
Market growth 2023-2027
$ 902.88 billion
Market structure
Fragmented
YoY growth 2022-2023(%)
23.88
Regional analysis
APAC, North America, Europe, South America, and Middle East and Africa
Performing market contribution
APAC at 41%
Key countries
US, China, Japan, UK, and Germany
Competitive landscape
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled
123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., GK Software SE, Medallion Retail, Microsoft Corp., Salesforce.com Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX
Market dynamics
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
Key Topics Covered:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Platform
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
About UsTechnavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
ContactTechnavio ResearchJesse Maida Media & Marketing ExecutiveUS: +1 844 364 1100UK: +44 203 893 3200Email: media@technavio.comWebsite: http://www.technavio.com/Newsroom:
View original content to download multimedia:https://www.prnewswire.com/news-releases/digital-retail-marketing-market-will-exhibit-positive-impact-during-2023-2027-rapid-growth-in-social-media-to-improve-the-market-growth--technavio-301819767.html
SOURCE Technavio
2023 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Continue reading here:
Digital Retail Marketing Market will exhibit positive impact during 2023-2027: Rapid growth in social med - Benzinga
- Why Do We Want It to Be 2016 Again? - The New York Times - January 18th, 2026 [January 18th, 2026]
- Who will be next to implement an Australia-style under-16s social media ban? - CNBC - January 18th, 2026 [January 18th, 2026]
- For some impacted by layoffs, content creation is a new safety net - Marketing Brew - January 18th, 2026 [January 18th, 2026]
- Instagram algorithm tips for 2026: Everything you need to know - Hootsuite Blog - January 18th, 2026 [January 18th, 2026]
- Brands That Skimp on Social Media Marketing Do so at Their Own Peril - Business Insider - January 16th, 2026 [January 16th, 2026]
- Artificial Intelligence (AI) in Social Media Market is to reach - openPR.com - January 16th, 2026 [January 16th, 2026]
- Nepal, Kenya, Singapore and Mexico are the Countries Which Revolutionized Travel Economy and Have Won the Global Tourism Battle Due to Social Media... - January 16th, 2026 [January 16th, 2026]
- Course offers hands-on marketing experience - University of North Georgia - January 14th, 2026 [January 14th, 2026]
- Experts speak on misinformation regarding ICE on social media - WEAU - January 14th, 2026 [January 14th, 2026]
- We all hate ads: How Liquid Death is keeping social marketers on their toes - Marketing Brew - January 14th, 2026 [January 14th, 2026]
- The Next Wave of Social Media Promotion: How to Integrate AI and Boost Your Content - The AI Journal - January 11th, 2026 [January 11th, 2026]
- Gen Z and social media are helping mens makeup go mainstream. The beauty industry is trying to capitalize - CNBC - January 11th, 2026 [January 11th, 2026]
- Illegal drugs advertised on social media; more airline competition taking off: CBC Marketplace cheat sheet - CBC - January 11th, 2026 [January 11th, 2026]
- The Influencer Marketing Factory Unveils Season 6 of "The Influence Factor" Podcast with Cutting-Edge Industry Leaders - Newswire.com - January 9th, 2026 [January 9th, 2026]
- RDM Media Redefines Digital Marketing Innovation by Bringing Blind Communities Into Social Media - The Tennessean - January 9th, 2026 [January 9th, 2026]
- Scroll With Caution: Another State Requires Social Media Warning Labels - Education Week - January 9th, 2026 [January 9th, 2026]
- Are social media influencers becoming the wild west of Indian advertising? - theweek.in - January 9th, 2026 [January 9th, 2026]
- Content Writing 101: 8 Skills That Set Top Writers Apart (2026) - Backlinko - January 9th, 2026 [January 9th, 2026]
- Miller Lite centers IRL social interaction with new creative platform - Marketing Dive - January 8th, 2026 [January 8th, 2026]
- Experts predict the top social marketing trends of 2026 - Marketing Brew - January 6th, 2026 [January 6th, 2026]
- AI in Social Media Market Insights on Sales and Marketing - openPR.com - January 6th, 2026 [January 6th, 2026]
- Two phones, fake birthdays and a month of evading the social media ban - AFR - January 6th, 2026 [January 6th, 2026]
- Connect With confidence In 2026: January Is Social Media Month - Inman Real Estate News - January 2nd, 2026 [January 2nd, 2026]
- Trump vows to 'rescue' Iran's protesters. Iran warns the U.S. to stay out of it - NPR - January 2nd, 2026 [January 2nd, 2026]
- Buddhist monks persist in peace walk despite injuries as thousands follow them on social media - Courthouse News - January 2nd, 2026 [January 2nd, 2026]
- Social media follower counts have never mattered less, creator economy execs say - TechCrunch - January 2nd, 2026 [January 2nd, 2026]
- Social media star gets 16 years for identity theft, bank fraud - ABC7 WWSB - January 2nd, 2026 [January 2nd, 2026]
- X Shares Holiday Marketing Insights and Tips - Social Media Today - December 22nd, 2025 [December 22nd, 2025]
- Which Beauty Brands and Influencers Won on Social Media in 2025? - Vogue - December 21st, 2025 [December 21st, 2025]
- Inside the convenience store marketing warsfood is new battleground as chains shift ad approach - Ad Age - December 21st, 2025 [December 21st, 2025]
- How to build a social media scorecard that closes the reporting gap and proves ROI to leaders - Sprout Social - December 21st, 2025 [December 21st, 2025]
- Merriam-Webster's Word of the Year for 2025 Is 'Slop,' the A.I.-Generated Junk That Fills Our Social Media Feeds - Smithsonian Magazine - December 21st, 2025 [December 21st, 2025]
- YouTubes CEO limits his kids social media use other tech bosses do the same - CNBC - December 14th, 2025 [December 14th, 2025]
- Social media misinformation about ICE creating fear in immigrant communities - Live 5 News - December 14th, 2025 [December 14th, 2025]
- Top Social Media Stocks To Keep An Eye On - December 12th - MarketBeat - December 14th, 2025 [December 14th, 2025]
- Social Media Study 2026: Trends, Real Data and Formats That Work - Metricool - December 14th, 2025 [December 14th, 2025]
- Australian travellers to US face forced disclosure of social media - AFR - December 14th, 2025 [December 14th, 2025]
- A new frontier: 5 trends that will impact social media and influencer marketing in 2026 - Marketing Week - December 12th, 2025 [December 12th, 2025]
- The social marketing trends that took over our feeds in 2025 - Marketing Brew - December 12th, 2025 [December 12th, 2025]
- Introducing This Years Best of Aquatics in Marketing and Social Media - Aquatics International - - December 12th, 2025 [December 12th, 2025]
- Australias social media ban leaves a 15-year-old worried about losing touch with friends - AP News - December 12th, 2025 [December 12th, 2025]
- 7 social media trends you need to know in 2026 - Sprout Social - December 12th, 2025 [December 12th, 2025]
- Australia is trying to enforce the first teen social media ban. Governments worldwide are watching. - CNBC - December 12th, 2025 [December 12th, 2025]
- TikTok Partners With DoubleVerify To Offer More Ad Performance Insight - Social Media Today - December 12th, 2025 [December 12th, 2025]
- 6 marketing priorities leaders will obsess over in 2026 - Sprout Social - December 12th, 2025 [December 12th, 2025]
- Inside the Dark and Predatory World of Crypto Casinos - The New York Times - December 12th, 2025 [December 12th, 2025]
- Jeff Social Marketing Wins Tech Behemoths Awards 2025 for PR, Content Marketing, and WordPress - The AI Journal - December 10th, 2025 [December 10th, 2025]
- Ai Social Marketing Affiliate Pte Ltd AISO Pioneers AI-Driven Creator Monetization, Redefining the Global Content Economy with Blockchain Technology -... - December 10th, 2025 [December 10th, 2025]
- Snapchat Outlines its Ad Development Focus for 2026 - Social Media Today - December 10th, 2025 [December 10th, 2025]
- How to Do Influencer Marketing That Customers Actually Trust - Harvard Business Review - December 10th, 2025 [December 10th, 2025]
- Beyond Rigid Automation: How Custom GPTs Add Flexibility to Your Workflows - Social Media Examiner - December 10th, 2025 [December 10th, 2025]
- Did Detroit Mayor-elect get married this weekend? - Detroit Free Press - December 10th, 2025 [December 10th, 2025]
- Millions of children and teens lose access to accounts as Australias world-first social media ban begins - The Guardian - December 10th, 2025 [December 10th, 2025]
- #paid Wins AdWeek Tech Stack Awards in Both Creator Marketing & Social Media Platform of the Year - Eagle-Tribune - December 10th, 2025 [December 10th, 2025]
- Fei Siong Group taps social media agency for Encik Tan, Popeyes and more - Marketing-Interactive - December 10th, 2025 [December 10th, 2025]
- We tried to break Australias social media ban. It wasnt hard - AFR - December 10th, 2025 [December 10th, 2025]
- To Slang or Not To Slang? That Is the Question for Marketing Pros - The University of Texas at Dallas - December 7th, 2025 [December 7th, 2025]
- Everyone will miss the socialising but its also a relief: five young teens on Australias social media ban - The Guardian - December 7th, 2025 [December 7th, 2025]
- Alex Warren on the Creation of Ordinary and His Social-Media Campaign to Make the Song Go Viral - Variety - December 7th, 2025 [December 7th, 2025]
- Behind the fake brand apology trend and why social media experts hate it - Ad Age - December 7th, 2025 [December 7th, 2025]
- The UK tech firm profiting from age bans on Meta and TikTok - AFR - December 7th, 2025 [December 7th, 2025]
- EU hits Musk's X with $210 million fine for breaching bloc's social media law - Australian Broadcasting Corporation - December 7th, 2025 [December 7th, 2025]
- The future of social media: 7 expert predictions for 2026 - Sprout Social - December 4th, 2025 [December 4th, 2025]
- Whats happening with social media bans in the US and Australia? - Marketing Brew - December 4th, 2025 [December 4th, 2025]
- Afternoon Update: under-16s social media shutdown begins; Starc lights up Ashes again; and Australias Spotify Wrapped wrap-up - The Guardian - December 4th, 2025 [December 4th, 2025]
- The Social G Co. Unveils New Brand Identity After Securing Comcast RISE Grant and Earning Top Platinum Honors in Digital and Social Media Marketing -... - December 4th, 2025 [December 4th, 2025]
- Inside the economics of Candace Owenss media empire and the Macron lawsuit threatening to unravel it - Fortune - December 4th, 2025 [December 4th, 2025]
- Snapchat Shares Research into Evolving Car Buying Trends - Social Media Today - December 4th, 2025 [December 4th, 2025]
- YouTube says it will comply with Australias under-16s social media ban, with Lemon8 to also restrict access - The Guardian - December 4th, 2025 [December 4th, 2025]
- Fashion house Valentino criticised over 'disturbing' AI handbag ads - BBC - December 2nd, 2025 [December 2nd, 2025]
- Social media users flee X, flock to TikTok and Reddit according to Pew Research - Axios - November 30th, 2025 [November 30th, 2025]
- Beyond Zohran Mamdani: Social media amplifies the politics of feelings - The Conversation - November 30th, 2025 [November 30th, 2025]
- Rebel nuns who busted out of Austrian care home win reprieve if they stay off social media - The Guardian - November 30th, 2025 [November 30th, 2025]
- Trump says he wants to permanently pause migration to the US from poorer countries - KBTX News 3 - November 30th, 2025 [November 30th, 2025]
- BeFound Social CEO Announces Industry Shift: AI to Split Marketing Agencies Into Two Groups - Markets Financial Content - November 30th, 2025 [November 30th, 2025]
- Gen Z perspectives: Omnicom-IPG merger, KFC Kallang's revamp and MY's social media ban - Marketing-Interactive - November 30th, 2025 [November 30th, 2025]
- Northern Ontario homesteader says social media paints a romanticized version of the lifestyle - CBC - November 30th, 2025 [November 30th, 2025]
- Children should be at least 16 to access social media, say MEPs - European Parliament - November 26th, 2025 [November 26th, 2025]
- Two Singapores: Why heavy and light social media users need different marketing strategies - YouGov - November 26th, 2025 [November 26th, 2025]
- TikTok Highlights the Value of Creator Partnerships for Marketing - Social Media Today - November 26th, 2025 [November 26th, 2025]