Mediaboss Marketing

Did you know that there are over 1.82 billion social network users worldwide? That number is expected to increase to approximately 2.33 by 2017. Needless to say, being active on social media is an essential part of your marketing plan. But, how can you reach your audience more effectively than your competitors?

While creating quality content is a must, you also need to engage your audience. Again, this should be obvious. But, it can be a problem is youre on a tight budget. Thats why Ive compiled the following seven ways to boost your social media engagement for free.

1. Make Use of Free Social Media Listening/Monitoring Tools

Youve probably heard this before, and youll most likely hear it again, but your online reputation can make or break your brand. But, how can you know what people are saying about your brand? By using tools that monitor and listen to your social media activity.

If you believe that youll have to dish out some of your hard earned cash for these tools, then you may be surprised to learn that there are plenty of free tools that can accomplish this task. Here are a few tools that have free versions that should do the job:

2. Be Visual

Social media and visual content go hand-in-hand. In fact, using images or graphics has some serious benefits for social media. Research has discovered that images can result in an 85% interaction rate on Facebook and increased retweets by 35%.

Original post:
7 Free Ways for Boosting Your Social Media Engagement