Mediaboss Marketing

Social media plays a vital role in the promotion of your brand online. You can direct thousands of visitors to your website by leveraging social media effectively.

A study found that 70% of the population in the US is active on at least one social media platform. It also found that 71% of shoppers who had a positive experience on social media are likely to recommend the brand to others.

When done right, social media marketing can bring remarkable success to your brand. You can create and share a variety of valuable content on social media platforms to attract new audiences and drive engagement.

However, it can be a difficult task to manage all of your social media accounts and marketing campaigns manually. Thankfully, there are tools that can help you with social media management and automation (Some of these software solutions are free too!).

Disclosure: This content has a few affiliate links, which means if you click on them, I will get a commission (without any extra cost to you).

Ive put together this list of the best and the most effective social media marketing tools which can help you grow your brand online and boost your engagement.

Are you ready to explore the top features of these tools?

Lets dig in.

Inflact is a tried-and-tested social media marketing tool, mainly for Instagram promotion. It is an all-in-one toolkit for influencers, brands, and digital marketers.

Using this tool, you can grow your followers, curate content, and analyze your competitors.

Key Features

Note: Want to try Inflact? Use the coupon code SHANEBARKER to get a 10% discount on all their paid tools.

ContentCal is a great team collaboration social media marketing tool that can help you and your team with content creation and publishing. Using it, you can create a visual content calendar and set up approval flows with ease.

Key Features

Pros

Cons

Difficulty Level

Suitable for everyone

Pricing

Their Pro and Company plan offers a 14-day free trial. You can check out its features for free.

Case Study

Jeremy Ryan from Metamorphosis Agency says that ContentCal is a great tool for those who want to manage multiple social media accounts.

Pro Tip: Leverage the planning features to customize your setup and save time while using ContentCal.

Liinks helps creators design and build pages in minutes and it offers more customization options than other link-in-bio tools. It helps ensure that no two pages are the same. Its great for brands, creatives, and personalities who want full control over the look and feel of their page.

Key Features

Pros

Cons

Difficulty Level

Pricing

Premium and Team plans offer a 14-day free trial.

Case Study

Ally Love (775k followers on Instagram) uses Liinks in her bio link.

Pro Tip: Upgrade to Liinks Team plan to easily manage multiple pages under one account.

The social media marketing tool comes with a plethora of features that can help businesses automate a number of tasks across social media platforms and even their blog.

Many business owners and marketers leverage this social media marketing tool to boost their productivity, engagement, and to drive the best results.

Top Features:

NapoleonCat is a full-service platform to manage all aspects of social media marketing, from publishing to tracking conversations and analyzing the performance of your social media efforts. It allows you to drive pre-sales conversations, answer typical inquiries automatically, and reduce response time on social media.

By automating your campaigns, NapoleonCat allows you to increase efficiency and cost savings by up to 70%. Being an official Facebook Marketing Partner, NapoleonCat can be trusted to offer reliable marketing solutions.

Want to know the best part?

They offer a 14-day free trial, no credit card information is required. Sign up today!

Key Features

Pros

Cons

Difficulty Level: Intermediate

Usability: It can be used with ease by solopreneurs, SMBs, enterprises, agencies, ecommerce stores, and content creators.

Pricing

Case Study

CCC, a European footwear retailer, was facing a challenge with maintaining their 496 Google My Business listings. Their customer service team was spending hours accessing and answering the 1000+ client reviews gathered in their scattered listings on a daily basis.

After using NapoleonCat, the CCC team is able to respond to reviews from a single inbox. In addition, they can analyze customer sentiment and tag reviews as positive, neutral, or negative. By reducing response times, they are able to get higher customer satisfaction and eventually repeat sales.

Pro Tip: To save time and effort, set up automatic replies to routine questions/comments about delivery times, store location, and hours of operation. For complex inquiries, set up automated redirects to designated team members.

Tailwind is a social media marketing tool for visual marketers and businesses who use Instagram and Pinterest. You can discover content, schedule posts, monitor conversations, amplify your reach, and analyze results using Tailwind.

Key Features:

Buffer is a social media marketing tool that can help you post your content easily on social networking platforms.

Whats more, you ask?

It has got amazing automation features as well.

It can publish all your posts automatically, according to your posting schedule. You can even post content while browsing the web using the Buffer browser extension.

Key Features

Khoros is an effective social media marketing tool that helps businesses connect with their customers effectively.

It helps you automate content publishing across multiple social media platforms and monitor conversations about your brand.

And the best part?

You can join these conversations and interact with your potential customers more effectively. This can help you drive engagement.

Key Features

Sprout Social is a social media marketing tool that enables you to find, form, and deepen real connections with people. It is a collaborative platform that ensures faster, smarter, and efficient social communications.

Key Features

Socialbakers is a social media marketing tool that enables businesses to work smart on social media through artificial intelligence (AI) to understand audience behavior.

This tool helps you to engage and grow your customer base through content personalization.

Key Features

Tagboard is a social media marketing tool that allows users to aggregate data from major social media websites into impactful displays. They can then be embedded and re-displayed on various channels.

Their Tagboard Live tool allows you to see your posts live on a screen and provides layouts and tools to customize the display. Its one of the best social media management tools out there.

Key Features

Talkwalker is a comprehensive social media marketing tool that enables you to stay on top of your marketing game. Using this tool, you can leverage social data to make smarter business decisions.

Ready to find out something really cool about Talkwalker?

With AI-powered technology, this tool can monitor online conversations in real-time and analyze them. It covers news websites, blogs, social networks, and other forums in more than 180 languages.

Key Features

Statusbrew is a social media marketing tool that can help you manage and monitor all of your social media accounts from a single platform.

Key Features

Post Planner makes it easy for businesses to find and share content consistently to get predictable, considerable, and remarkable results on social media. Its a social media marketing tool that will be very helpful to your content and social media teams.

Key Features

Most companies have accounts on multiple social media platforms. Managing content publishing on multiple accounts can be very time-consuming.

What can you do about it?

You can use Hootsuite is one of the best social media marketing tool that can help you manage all of your social media accounts from a single dashboard.

It has some automation features that can help you be more productive. Using this social media tool, you can easily find, schedule, and manage your social media content easily.

Key Features

More here:
31 Social Media Marketing Tools You Need to Try in 2021 ...