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For San Francisco 49ers' Randy Moss, mum remains the word

Wide receiver Randy Moss, who's held two press conferences since joining the 49ers in March, again declined an interview request Tuesday while sitting at his locker.

Asked if he would give a state-of-the-team comment, Moss replied: "Nope."

Maybe next week, heading into the regualr-season opener at Green Bay?

"Probably not," Moss answered.

A league spokesman said Moss is expected to comply with the league's media policy when the regular-season schedule beings next week. That includes making himself available to the local media one day during the week and also postgame.

Moss has held only two press conferences: On a conference call March 12 upon signing a one-year contract, and on the first day of training-camp practice July 27.

Moss did respond to a question after the 49ers' exhibtion opener Aug. 10, when asked how it felt to return after a year's hiatus, and he gladly replied: "It wasn't a big difference, but it was alright."

Moss declined comment after the 49ers' second exhibition, Aug. 18 in Houston. He was not in the locker room by the time reporters entered after Sunday's exhibition in Denver.

Moss did answer a Sacramento Bee reporter's question three weeks ago, when asked to compare his speed with that of Olympic-sprinting champion Usain Bolt. "The fastest I ever ran was 29 (mph), and I popped a hamstring doing it," Moss said.

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For San Francisco 49ers' Randy Moss, mum remains the word

Tom Benning’s Quick Take: ‘Texas’ a dirty word among protesters at Republican convention

TAMPA, Fla. Amid the jeers, chants and sometimes vulgar signs Monday at the protests against Republicans, demonstrators reserved an extra level of derision for one, simple word: Texas.

Yes, the Lone Star State.

So often a point of pride for displaced Texans across the country, the state was reduced to a punch line as protesters marched in muggy temperatures and rains spinning off of Tropical Storm Isaac.

The reporting mission Monday morning seemed simple enough: find a demonstrator from Texas and chronicle the trip to Florida for the anti-convention rallies.

The problem was that there were no Texans to be found, especially with the expected crowd of 5,000 cut to a couple hundred by the bad weather and perhaps the heavy police presence.

I asked the Occupy Wall Street folks. I asked the group fighting to save the beleaguered U.S. Postal Service. I asked those marching in support of everything from immigration rights to gay rights to womens rights.

One youngish protester in full black garb offered, I have relatives in Texas. A middle-aged woman said warily, George W. Bush is a Texan and others had far worse things to say about him.

Most just seemed bemused by the thought that a red-blooded Texan would join their cause, never mind the states tradition of independence and occasional dissidence.

And more than a few eyed with disgust my Dallas Morning News press credential, replete with a Lone Star flag background.

That was until I met Ramy Khalil, 36, a socialist who grew up in Houston and still has a 713 phone number.

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Tom Benning’s Quick Take: ‘Texas’ a dirty word among protesters at Republican convention

15 Tips on Managing an Internet Marketing Team

In some ways, its odd to even look at the statement, managing an Internet marketing team, as few companies actually had dedicated digital marketing departments prior to the last five to 10 years!

However, its a challenge that more and more businesses are facing, as a strong, vibrant Web presence is becoming a non-negotiable part of doing business in a digital world. If you find yourself tasked with the management of such a team, consider the following tips, as managing digital workers may present different challenges compared with workers in traditional sales and marketing fields.

Before you even think about hiring or managing an Internet marketing team, youll need to familiarize yourself with the different roles youll encounter. For example, do you know the difference between an on-site SEO analyst and a web developer? If you dont yet understand how Internet marketing teams are structured, take a look at Rand Fishkins SEOMoz Whiteboard Friday video titled Roles and Responsibilities of a Web Marketing Team.

In addition to understanding the various roles youll encounter while on the job, youll want to be quite clear on your organizations preferred marketing strategy. If, for example, your company chooses to focus primarily on PPC advertising, the specific roles youll need to fill or manage will be significantly different than a business pursuing SEO as a digital marketing strategy.

Its also a good idea to determine how your organization measures Internet marketing success before undertaking team management. Are you undertaking Internet marketing campaigns in order to boost brand awareness or to increase sales? If your goal is brand awareness, focus your hiring resources on more content creators, who will be able to provide you with the marketing materials needed for dissemination across social media channels.

On the other hand, if youre focusing strictly on digital sales, youll need talented SEO analysts who can carry out website split tests and measure Web data in order to improve your conversion rates.

Now that you know more about the type of roles your organization needs to fill, consider whether it makes more sense for your team to bring new members on as direct-hire employees or independent contractors. Specifically, youll want to think through whether you anticipate needing full-time workers for long-term projects (in which case, full-time employees may suit your needs better) or whether youll need specialized skills for shorter periods of time (where independent contractors may be a better fit).

If you do decide to add members to your Internet marketing team, youll likely see the best results from soliciting your existing employees or contractors for referrals. As an added bonus, hiring primarily from interpersonal recommendations can cut down on the hassle associated with widespread job postings and bulk resume submissions significantly.

Before adding any new members to your Internet marketing team, consider having qualified candidates carry out a small test project in order to demonstrate their skills. Remember, with a talented copywriter, anyone can be made to sound good on paper. However, you wont know if your potential hires will be a good fit for your team until you actually test their unique skill sets.

As you expand and mentor your team, keep a close eye on where the departments weaknesses lie. For example, one Internet marketing team may be missing a strong link builder, while another lacks the creative workers needed to power content marketing campaigns. As a manager, being aware of these deficiencies will allow you to either make new hires that address these shortcomings or to add continuing education programs that train existing workers in important new skills.

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15 Tips on Managing an Internet Marketing Team

Word on the Street: Quinn bill signing: rinse and repeat

When Gov. Pat Quinn came to Peoria last week to tout a piece of legislation expanding access to childhood immunizations, he sat at a table inside Kroger at 9219 N. Lindbergh Drive and signed his name on some official-looking papers.

In fact, it looked for all the world like he was signing the actual legislation, making it law during his stop here.

Not so much. In fact, he faked plenty of people out by conducting what we later discovered was a mock bill signing - what his press staff called a "ceremonial signing."

We're told that he does this routinely during flyarounds, when he hits multiple cities in a day to promote what his office determines is a major piece of legislation that they want to highlight.

"We do it with important bills," spokeswoman Brooke Anderson said by phone Friday, noting that the legislation would make it easier for kids to get state-mandated shots to prevent illness prior to the start of the school year. It lets pharmacists administer the shots to kids middle school age where previously they could only give them to youngsters age 14 and up.

Granted, appearing in multiple communities in one day practically guarantees press coverage of a piece of legislation. But does anyone think it's the ceremonial aspect of it - the signing of a name while sitting at a table - that's the important part, that shines the light on the issue? Isn't it the issue itself that matters? Or is it the fact that the governor thinks it's important enough to devote an entire day to it?

Plus, it'd be nice to make it clear that something that looks like a bill signing and sounds like a bill signing isn't really a bill signing. (C.K.)

Location, location, location

There was also a bit of snark going around about the location Quinn chose for the mock signing.

A grocery in Far North Peoria isn't considered the epicenter of need for childhood immunizations, or an area crying out for more people who can administer them.

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Word on the Street: Quinn bill signing: rinse and repeat

TwinEngine, Powered by The H Agency, Launches “Twins Know” Blog Series

Houston, TX (PRWEB) August 26, 2012

Winnie Hart is launching a series of blogs called Twins Know which will give a fresh perspective on the elements of social media marketing. Winnie and identical twin sister, Lorrie Lee, will be contributors. The first offering is titled Twins Know: The Importance of Being Unique Online. The articles will share insights from the singular world of twinhood and apply them to elements of online marketing. http://blogs.imediaconnection.com/blog/2012/07/31/twins-know-the-importance-of-being-unique-online/?imcid=nav#%23

TwinEngine, Powered by The H Agency, is an award-winning, strategic marketing and creative agency that specializes in Social Media Marketing.

Winnie Brignac Hart, right engine creativity, and Lorrie Brignac Lee, left engine analytics, bring 20+ years of marketing experience, 125+ industry awards and a passion for leveraging their twin talents to help companies translate traditional marketing channels into forward thinking online and social marketing solutions.

TwinEngine, Powered by The H Agency Where Social Takes Flight. http://www.twinengine.com

Contact Information: Winnie Hart Winnie(at)twinengine(dot)com http://www.twinengine.com 504-522-6300

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TwinEngine, Powered by The H Agency, Launches “Twins Know” Blog Series