Mediaboss Marketing

fishbat Inc., comments on a news article indicating that Microsoft has been toppled off the pedestal for leading tech company contender by Google.

Bohemia, NY (PRWEB) October 06, 2012

In a recent news article by TheStar.com, Google has boosted market revenue to jump ahead of Microsoft in the tech industry. The article suggests that Googles numbers have surpassed $249.2 billion while Microsoft lags behind at approximately $248.7 billion. The primary reason for such a shift in power within the tech industry, according to TheStar.com, is that there is a decrease in demand for computer hardware, which Microsoft specializes in and Googles triumph can be attributed to an increased need for mobile media and Internet-based software.

Scott Darrohn, COO of fishbat, Inc. comments on this shift in power in the tech company standing, stating, Googles already kicked down Facebook in terms of digital display advertising as of recently. Now that it has climbed over Microsoft in the realm of tech, Googles one step short of becoming the most imposing media and Internet enterprise out there, and it doesnt look as if that will change anytime soon.

fishbat, whose specialization revolves around social media and Internet marketing, adds that there will likely be a continued shift toward Internet and social media as opposed to outdated PC hardware. The Internet is the new standard within this market, simple as that. Millions of people interact with the Internet and Internet-based software on a daily basis for business of recreational purposes. The tech market is shifting in this direction and is leaning toward the Internet, as the tug-of-war between Google and Microsoft has recently shown us. All companies, including those as big as Google and Microsoft, must adapt to this shift, comments Darrohn.

fishbat, Inc. is a full service digital marketing firm. By using reputation management, search engine optimization (SEO), web design, and public relations, fishbat flourishes as a marketing company to raise awareness about your brand and strengthen your corporate image.

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Scott Darrohn fishbat 855-347-4228 Email Information

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Internet Marketing Firm, fishbat, Inc., Comments on Google Jumping Ahead of Microsoft in Technology Company Race

1:44 pm | Saturday, October 6th, 2012

MANILA, PhilippinesInternational hacking group Anonymous early Saturday morning leaked two social marketing plans supposedly obtained from Malacaang.

Two spread sheet files were made available via Twitter by the hacktivist group detailing the work and financial plan of an unspecified Philippine government unit. The documents were approved by a certain Ana Marie P. Daep.

The tweet of Anonymous announcing the leak mentioned President Benigno Aquinos official website president.gov.ph, but did not say if the documents were obtained from there.

Malacaang told INQUIRER.net it was not aware of any official documents obtained and leaked by Anonymous.

Palace unaware of leaked government plans

Hacktivists have been attacking mostly government sites since Aquino signed into law the Cybercrime Prevention Act of 2012. People in the social media and the Internet press condemn the passage of the law, saying it will severely curb Internet freedoms and intimidate netizens into self-censorship.

Aquino defended the cybercrime act, specifically backing one of the most controversial elements of the law, which mandates that people who post defamatory comments online be given much longer jail sentences than those who commit libel in traditional media.

I do not agree that it (the provision on libel) should be removed. If you say something libellous through the Internet, then it is still libellous no matter what the format, Aquino told reporters Friday.

Continued here:
International hacktivist group leaks ‘PH social marketing plans’

BEIJING (AP) Foxconn Technology Group denied on Saturday that production was affected at a Chinese factory that makes Apple's iPhones, although both state media and an overseas labor watch group said some workers halted production lines on Friday, apparently over higher quality control standards.

New York-based China Labor Watch reported that 3,000 to 4,000 workers at the Foxconn plant in the central China's Zhengzhou city went on strike Friday over increased quality control demands and having to work during an extended national holiday.

The official Xinhua News Agency, quoting a spokesman for the management committee of the Xinzheng Comprehensive Bonded Area where the plant is located, said some production lines were halted Friday when workers persuaded quality inspectors to skip work to show their dissatisfaction over higher quality standards.

In a written statement issued Saturday, the Taiwan-based electronic manufacturer Foxconn said production at the Zhengzhou plant continued without interruption. It denied any strike or work stoppage.

Foxconn said there were two isolated, small-scale disputes between production line workers and quality assurance personnel on Monday and Tuesday, but it added that they were quickly addressed. It did not specify what issues had caused the disputes but said immediate measures were taken to resolve the problems, including adding production line workers.

Xinhua said some workers were unhappy when Apple strengthened quality inspections of the iPhone 5 following consumer complaints regarding aesthetic flaws in the phone. In the Xinhua report, the spokesman who was not named characterized the incident as a worker-management dispute instead of a strike and was unable to provide a specific number of workers involved.

China Labor Watch said several iPhone 5 production lines at the factory were paralyzed after the workers found the new quality control demands difficult to meet and went on strike. The group said the workers also were angry about being forced to work through China's National Day Golden Week holiday, which ends Sunday.

The iPhone 5, the latest in the line of the smartphones, debuted in September.

Foxconn said its employees in China who worked during the holiday did so voluntarily and were being paid three times their normal pay, in accordance with Chinese labor law.

China Labor Watch said workers also beat quality control inspectors, who carried out their own work stoppage after management ignored their complaints.

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Foxconn workers halt production at iPhone plant

NEW YORK, NY--(Marketwire - Oct 5, 2012) - MediaCom USA announced today that it has been awarded media responsibilities for AARP, the nonprofit, nonpartisan organization that helps people 50+ have independence, choice and control in ways that are beneficial to them and society.

The media assignment includes traditional and non-traditional planning and buying, insights, analytics and business science.

The win comes after a competitive review that began in February 2012. The appointment was effective October 1, 2012, and will be managed out of the MediaCom USA headquarters in New York City.

"AARP is committed to numerous causes, including caregiver assistance, ending hunger and making a positive impact in thousands of communities, and we share their passion for change," said Sasha Savic, CEO of MediaCom USA. "We're honored to work together to deliver the savings and strategic leadership that will future-proof the AARP brand and help bring its agenda to life."

Based in Washington, D.C., AARP has been representing people over 50 since its inception in 1958. With over 37 million members, it is one of the largest organizations in the United States.

MediaCom is part of GroupM, the parent company for WPP's media services agencies, which also include Maxus, MEC and Mindshare.

About MediaCom MediaCom is one of the world's leading media communications specialists, with billings exceeding US $28 billion (Source:RECMA 2012). It employs 4,600 people in 113 offices across 89 countries around the globe. The company's strategy is driven by its "People first, better results" philosophy, which places people -- consumers, clients and employees -- at its core to generate optimum business results. The MediaCom family includes a number of industry-leading divisions, such as: MediaCom Interaction, a global digital and interactive marketing agency, which uses future-forward proprietary technology to grow client businesses; direct response agency MediaCom Direct, which creates close, measured connections with consumers; branded content specialists MediaCom Beyond Advertising; sports sponsorship and strategy team MediaCom Sport; and MediaCom Business Science, which ensures clients achieve maximum sales return. MediaCom Worldwide is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP's consolidated media investment management arm. For more information, visit http://www.mediacom.com.

About GroupM GroupM is the world's largest global media investment management operation, with total billings exceeding US $90 billion (Source:RECMA 2012). It serves as the parent company to WPP media agencies including MediaCom, Maxus, MEC, and Mindshare. Its primary purpose is to maximise the performance of WPP's media communications agencies on behalf of its clients, its shareholders and its people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. The agencies that comprise GroupM are all global operations in their own right with leading market positions. The focus of GroupM is the intelligent application of physical and intellectual scale to benefit trading, innovation, and new communication services, and to bring competitive advantage to its clients and companies. For more information, visit http://www.groupm.com.

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MediaCom USA Wins AARP Media Assignment

DENVER - There's a new way for victims, survivors and family members of those affected by breast cancer to support one another. It's a social networking site called MyBreastCancerTeam.com.

CEO and founder Eric Peacock appeared on 9NEWS Friday morning.

MyBCTeam.com is a social networking site for anyone woman who has ever been impacted by breast cancer.

"We believe that if you are diagnosed with breast cancer it should be easy to find the best people around to help you," Peacock said.

Peacock also says the site offers more than a group page on Facebook.

"We kind of joke it's a combination of Facebook, Yelp and Pinterest rolled into one, Peacock said.

Peacock also says, there are several things you can do on the site. Find other women with the same type of breast cancer, get updates and referrals of local providers from other women who have been there, and also share photos.

For more information, go to http://www.mybcteam.com/.

Nate Chisholm contributed to this report.

(Copyright 2012 by The Associated Press. All Rights Reserved.)

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Social networking site unites families, breast cancer survivors