Mediaboss Marketing

Phoenix Marketing Associates to manage social media marketing and communications campaigns for all four Phoenix locations of Famous Daves BBQ.

Phoenix, AZ (PRWEB) October 03, 2012

Phoenix Marketing Associates has designed the Phoenix markets new Facebook timeline with a new cover photo and custom coded apps built into the new timeline format complete with custom landing pages. In addition, Phoenix Marketing Associates will manage the Phoenix locations Twitter account. The account will be placed on special software designed to rapidly increase Twitter followers while a structured Twitter campaign is executed. Followers of the accounts will be engaged socially and encouraged to follow the brand on Facebook and take advantage of special offers.

Famous Daves is a great brand to work withtheyve got a very loyal base of customers and we look forward to providing their followers some top notch content. commented Jason Jantzen, President of Phoenix Marketing Associates.

In addition, PMA has an exclusive program for franchisees which provides for direct-store conversions through a series of contests tied into an extensive customer service program which is completely hands-off for management.

Phoenix Marketing Associates is known as one of the nations emerging marketing firms to cater to the restaurant industry and works with restaurant clients throughout seven Western States; from the single unit owner/operator to the multi-unit franchise or franchisee.

About Phoenix Marketing Associates:

Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and PR strategy that saves their clients time and money while providing maximum exposure.

By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit http://www.PhoenixMarketingAssociates.com

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Famous Dave’s BBQ Restaurants in Phoenix Engages Phoenix Marketing Associates for Social Media Marketing Services

SANTA CRUZ, Calif.--(BUSINESS WIRE)--

Sales Dot Two Inc., producers of Sales 2.0 Events, today announced that the agenda for the Sales & Marketing 2.0 Conference on October 2223 in San Francisco will address social technologies and the affect of social data on the B2B buyer cycle.

According to The Social Economy, a report released by McKinsey & Company in July 2012, social technologies represent $1.3 trillion worth of value for businesses. Tom Stephenson, a partner at McKinsey & Company, is a scheduled speaker at the Sales & Marketing 2.0 Conference on October 22.

Gerhard Gschwandtner, host of the Sales 2.0 Conference and founder and CEO of Selling Power, notes that social technology for enterprise companies is becoming widely recognized as the nexus of modern selling.

Last month at Dreamforce, Marc Benioff stated in his keynote address to 90,000 registered attendees that the social revolution is a trust revolution, Gschwandtner says. Ultimately, trust is what fuels all B2B customer relationships.

McKinsey research already shows that 72 percent of companies are using social technologies. Of those, 90 percent are seeing benefits.

The bottom line is that no sales or marketing leader who hopes to remain competitive can afford to ignore the potential of social data to impact revenue and profits, says Gschwandtner.

Other speakers will address the following trends:

About the October 2223, 2012, Sales & Marketing 2.0 Conference

See a list of speakers. Get an overview of the two-day agenda. Register. Schedule a media interview or get a press pass. Twitter: @Sales20Conf #s20c Blog: http://www.sales20conf.com/blog/ Find dates for upcoming Sales 2.0 Events.

Here is the original post:
Sales & Marketing 2.0 Conference to Address the Value of Social Technologies for Enterprise

Get the insight and tactics you need to solve your challenges and take your social media efforts to the next level. Attend SMX Social Media Marketing, December 5-6 in Las Vegas. Register by October 13 for the lowest rates on this valuable deep dive into social media!

The full agenda is now live, broken out to focus on paid, earned and owned social media topics, including:

Tactical Keynotes from Google+ and Twitter Using Twitter to drive traffic to your site, but worried about spamming your followers? Come hear Del Harvey, who leads Trust & Safety at Twitter, as she covers the finer points of twitterquette in her keynote conversation.

As Google+ heads into year two, its impact on social and search continues to grow. Vic Gundotra, the head of Googles social efforts, will provide insights into what we can expect and prepare for in 2013.

Register Now and Save! Sign up now for this unique, intensively focused conference and secure the best rates available only $1295 for two days packed with tactics and networking opportunities if you register by October 13.

Get the insight and tactics you need to solve your challenges and take your social media efforts to the next level. Register today!

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SMX Social Media Marketing Agenda & Keynotes Posted – Register Now for Lowest Rates

There will be an interesting speaker at Liberty Media's (Nasdaq: LMCA) annual investor meeting next week.

Mel Karmazin -- Sirius XM Radio's (Nasdaq: SIRI) opinionated CEO -- will be a presenter at the Oct. 10 powwow.

The move makes sense at first. Liberty Media is nearing majority control of the satellite radio provider. It's simply a matter of time before John Malone's eclectic media conglomerate bumps its stake in the satellite radio provider above 50%, a move that will likely result in a shareholder spinoff. If Liberty Media wants to get its investors excited about the appendage, having Karmazin sell them on Sirius XM's potential is smart. If Karmazin doesn't want to see Sirius XM's stock take a hit after the spinoff, it's in his best interest to encourage Liberty Media investors to hold on to their eventual shares.

Karmazin speaking at the meeting makes sense for both sides. However, weren't the two factions in a war of words just last month?

Karmazin started things up recently.

"My instincts today are that Liberty does not need me at the company," he said at an investor conference three weeks ago, pointing out that he has historically been expensive to keep.

Karmazin's current deal as Sirius XM's CEO ends this year, and there has been no public chatter as to where things stand in terms of negotiating an extension.

"It's very clear to me that if I were Liberty, I would sit there and say, 'I'm not sure we need Mel.'"

Liberty Media CEO Greg Maffei seemed to agree a week later.

"The business will not fail without Mel," Maffei said at a different investor conference. "Graves are full of replaceable people."

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Sirius XM and Liberty Media Play Nice

WASHINGTON (AP) Federal regulators on Tuesday opened up a public comment period on an application by John Malone's Liberty Media Corp. to take control of satellite radio company Sirius XM Radio Inc.

The Federal Communications Commission said petitions to deny the application are due by Nov. 1. Responses to those filings are due two weeks later, with a final rebuttal to the responses by Nov. 20.

The FCC is looking into Liberty's proposed takeover of Sirius, in which Liberty already has amassed the equivalent of a 47.3 percent stake. If the commission approves, Liberty has said it will buy up enough shares within 60 days to give it majority control.

Liberty saved Sirius XM from near-bankruptcy in February 2009 by agreeing to lend it up to $530 million in exchange for preferred stock that amounted to a 40 percent stake.

Since then, Sirius recovered from its tailspin and as of the end of June it had more than 22 million subscribers.

Sirius shares rose 7 cents, or 2.7 percent, to $2.64 in afternoon trading. Liberty Media shares were up 34 cents at $105.11.

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FCC seeks input on Liberty bid to control Sirius